Maxwell Park Is Shortly to Be Marketed

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Maxwell Park Is Shortly to Be Marketed - Maxwell Park Is Shortly to Be Marketed Views in...
Maxwell Park Is Shortly to Be Marketed Views in Maxwell Park where - ; L T Retailers Begin Gathering At Fresno and End Up in Yosemite. "Come On Along!" 'Together!" The two slogans blend well. One is the slogan of the J921 convention Qf Western Retail Lumbermen' Association; the other Is the war cry of the Northern California boosters. The first is a result of the second. The selection of Fresno for thiji year's convention of the Western Retail Lumbermen's Association, April 25 to 27, comes as a reward of the efforts of lumbermen who ar Northern California boosters. It will enable Northern Callfornians not only to "tell the world," but to show the world what Northern California has to offer. The - Western Retail Lumbermen's Association is composed of the leading retail lumbermen in the states of Oregon, .Washington, Montana, Idaho, Wyoming, Colorado, Utah, Nevada, Arizona and California. It is conceded to be one of the most successful and progressive associations of its kind in the United States. B. J. Boorman, Great Falls, Mont., is the president, and A. I Porter, Spokane, Wash., secretary. ' . The convention at Fresno will open at 9:30 on Monday morning with an address of welcome by Hon. John S. Chambers, comptroller of the state of California. Among the subjects which the convention will discuss are correct selling, creative advertising, the local architect, contractor service, elements of service and modern merchandising. In addition to the routine of business, a program of entertainments has been arranged by A. J. Russell, San Francisco, chairman of the entertainment committee, which will prevent the visitors from experiencing a single dull moment. Banquets, theater parties, luncheons, auto rides, dances, vaudeville and jazz bands follow one after another with a three-day auto trip to Yosemite Valley, starting on Thursday, April 28, as the grand 'finale. On this trip the delegation will, while in Merced, be the guests of the Merced Chamber of Commerce. MEET streets and sidewals are being built, and many new homes are under ; 1 property is offered-for sale . . j r , x . ""T"J."." I .UIIISBTf 11 J-ii:: 2 ' ;X 1 r The Last Big Close-in Up Into Lots Sale to The last close-in piece of acreage property in .Oakland, containing about "00 acres, is fast being turned j into a beautiful residence park and which is to be named Maxwell Park, after the . owner of the property, John '. Maxwell, who Is one of Oak-" land's best known business men. Mr. Maxwell, realizing the great growth which was bound to come to the city of Oakland, purchased this property some years ago and has held it Intact for the very purpose to which It is now being used. Every day scores of men with the aid of big trucks, tractors, ditchers, horses and concrete mixers, are grading out and building beautiful driveways, laying concrete pavements, and it is most Interesting to see the beautiful lines and curves appear where yesterday there were none. Another force of men are at work with saw and hammer, building homes, each one of which Is different from the other. In laying out and planning this beafutiful residence park a great deal of credit Is due E. C. Prather, former .county surveyor, who was instructed to plan a home district where any man, woman or child would be proud to live and call it their home, and above all, Mr. Maxwell Insisted that everything should be done and nothing left undone which would make it a place of beauty. The tract is located In East Oakland, adjoining Melrose Heights, and is beautifully located on rolling ground overlooking San Francisco bay, but protected by the hills from the sweep of the cold north winds and having a splendid mild climate. Realizing the importance of transportation Mr. Maxwell has entered 1 i f m ' V2 , Tract Is Now to Be Cut and Offered for the Public into a contract with the Oakland, whereby Strep Railway Company Una Is In be extended four blocks, right into the tract, at an expense of J20.000; while the Southern Pacific electric trains pass within two blocks of the entrance, which gives direct service to San Francisco. By auto the tract is reached by driving east on either the Foothill boulevard or East Fourteenth street as far as Fifty-fifth avenue, and "then north on Fifty-fifth avenue to the tract, which lays about two blocks to the west. Kvery day there are hundreds of people out watching the development going on and anxiously waiting for the opening of the tract to the home buyers. Announcements of the opening of the sale of Maxwell Park -will be made through this paper in the near future. Commission Modifies Very Strict Order Inspection by Railroad Commission engineejh having' shown that the Contra Costa Gas Company is now giving services of the standard required by the Commission, the Commission issued an order permitting the company to put into effect the rates it was recently authorized to charge. The new rates may be collected on all regular meter readings after April 20. The company serves Crockett and other towns In Contra Costa county. Consumers in these towns, Crockett particularly, complained that they were not getting good service, and when the Commission fixed the rate schedules ''Hit .fc j Ai v XTx -J construction, even before the "1 K. .XS. v u . j I PLACE III T Eastern Electrical Men ITold Conference in Oakland on Wednesday. Pessimism has no place in modern progressive business. The public must be attracted by good service, good advertising and good merchandising. Buying should Increase. Trade is at a turning, point and should be stimulated. . A coterie of lecturers representing the joint activity of nine electrical and appliance manufacturers come to Oakland next Wednesday to tell local merchants some trade-getting facts. This troupe Is on a tour jof the entire nation and bring with .them fifteen demonstrators, qiumitles of demonstrating appliances and a unique revolving stage, aectionalized to make possible a continuous rapid-fire demonstration. In addition there is a show window . 44splay made use of by the decorative and advertising sections of the troupe. -i On the Pacific coast the conferences are meeting with marked success, and at Spokane and Seattle hundreds have attended and expressed appreciation. One prominent sales manager states the conference lessons will be worth thousands of dollars to his company and believes the demonstration Is staged at the most psychological moment in the history of merchandising. The manufacturers participating are: General Electric Company, Edison Lamp Works, Duplex Lighting Works, Ivanhoe - Regent Wtorks, Hprague Electric Works, Edison Electric Appliance Company, Electric Vacuum Cleaner Ccjnpany, Hurley Machine Company, Trumbull Electric- Manufacturing Company. This conference is to be staged at the Oakland Auditorium theater, Wednesday, April 27, 2 to 6 p. m. and 8 to 10:30 p. m. While Intended for dealers, the public is Invited. for the company It provided that all service complaints must be satisfied before the new rates could be put into effect. PESSIMISM BUSKS

Clipped from
  1. Oakland Tribune,
  2. 24 Apr 1921, Sun,
  3. Page 45

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  • Maxwell Park Is Shortly to Be Marketed

    ouroakland – 03 Feb 2017

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