Detroit Free Press from Detroit, Michigan • Page 15

16A DETROIT FREE PRESSWEDNESDAY, MARCH, 11, 1967 rfn III Population grows and grows older i 1 U.S. Population By Age Groups Here Is a rundown of the estimated population totals, In thousands, by age group as of July 1 1 986, and the percentage change since 1980: Age Total Changs I 4 I If I 0 0 feu 7 POPULATION, from Page 1A The black population grew much faster than the general population up 10 percent or 2.6 million people and totals 29.4 million people, or 12.2 percent of the total population, an increase from 1 1.8 percent in 1980, the bureau said. Black women outnumber black men 15.4 million to 14 million. The median age of the overall population was 31.8; for whites It was 32.7 and for blacks 26.9. flCn The population of minorities other than blacks grew at a much more rapid rate than blacks or whites 45 percent, the report said principally because of increased immigration.

Two-thirds of the population growth among minorities other than blacks between 1980 and 1986 was from immigration, compared with 15 percent for the black population, the report said. Bureau officials also said they see an "echo effect" as Baby Boomers have babies in the growth of the under-five population from 16.3 million to 18.1 million, or 10.9 percent, between 1980 and 1986. "There are now more pre-school aged children than there have been since July 1, 1967, when there were 18.6 million," the report said. Under 5 18,128 10.9 5 to 13 30.346 14 to 17 14,797 18 to 24 27,973 25 to 34 42,984 15.4 35 to 44 33,143 29.0 45 to 54 22,822 0.1 55 to 64 22,230 2.4 65 to 74 17,325 11.2 75 to 84 9,051 17.1 85 and over 2,796 24.8 SOURCE: AP Reulert Australian workers protest There were 11.2 percent more people aged 65 to 74 in 1986 than in 1 980 1 7.3 million vs. 1 5.6 million) and 1 7.

1 percent more people aged 75 to 84 (9. 1 million vs. 7.7 million). There were 24.8 percent more people 85 or older (2.8 million-vs. 2,2 million).

Thousands of unionists block a street Tuesday outside the Arbitration Commission office in Sydney, Australia. They are protesting what they believe is an insufficient pay increase of $6.80 a week for Australia's seven million workers. The government wants wage restraint to combat inflation. The population of those 65 and older grew between 1980 and 1986 and will continue to grow in the foreseeable future, the report said. Vernors uses celebrities to help build Michigan market VERNORS, from Page 1A Two spots are to debut today: In one, Red Wing Klima, a Czech, talks through an interpreter and explains his teammates gave him three bits of advice: that he shouldn't wear polyester suits to discos, that he should drink Vernors, and, if lost among strangers, that he should point to a spot beneath the thumb of his right palm.

In the second ad, Paulsen, who ran for president in the 1970s with tongue firmly planted in cheek, announces his candidacy for the Michigan governorship and says that if elected, he will declare Vernors the state drink. A few weeks from now, Vernors plans to air another spot in which Paulsen discusses the progress of his campaign. Still later, a commercial is to air in which Paulsen pulls out of the race because he has just been told the election was held last year. ALTHOUGH VERNORS, a 122-year-old soft drink, sells best among people over 50, the ads are aimed at men and women ages 25 to 49 in an effort to broaden the product's appeal, said Paul DeLeeuw, president of DeLeeuw, Fergu EACH CELEBRITY is paid an undisclosed sum and has agreed not to appear in any other soft drink ads. Neither DeLeeuw nor Vernors marketing Vice-President Roger Kinney would disclose the price of the campaign.

Other spots are in varying stages of completion: Ted Nugent, who bursts into a banquet room with a female entourage following a concert, won't touch the steak tartar, sushi, shrimp or caviar until he's had "the good stuff" Vernors. That spot was filmed recently in Detroit's Masonic Temple. Mystery writer Elmore Leonard, served a Vernors as he labors over his typewriter, writes the experience of drinking the stuff into his novel. That spot is filmed in black and white at a suburban Detroit soundstage; only the Vernors can is to appear in color. "Cathy," the neurotic creation of cartoonist Cathy Gulsewite who appears in the Free Press, strolls down a supermarket aisle in an animated spot, tempted by fattening foods.

Relieved to find diet Vernors, she loads her cart with son Bashaw, the Southfield ad agency that handles Vernors advertising. "I'm going after the kids who grew up with Vernors," DeLeeuw said. He termed this "a heritage campaign" focusing not on the history of the product but on the memories of Its users. "The only heritage that counts is the kind you can relate to the memories of people," he said. By aiming at adults, Vernors also hopes to avoid getting caught In the multimillion-dollar marketing cross fire between Coke and Pepsi, he said.

Another commercial In the Vernors series began last week. In It, Hearns knocks out a boxing opponent in the ring, then opens a can of Vernors and passes out. "The only thing that can knock down the Hit Man," says an actor posing as a ringside attendant, "is Vernors." The Hearns ad was originally to have been shown this week, but It ran Friday as a hedge against the possibility that Hearns might lose his World Boxing Council light heavyweight title fight Saturday against Dennis Andries. Fortunately for Vernors, Hearns won. it.

DeLeeuw said he is seeking an animation studio to produce that spot. KINNEY SAID he expects the campaign to help Vernors! increase sales in Michigan, though he would not predict an amount. "Our brand has not had an effective ad campaign for a number of years," he said. He said the company is now able to afford such a campaign because it sold bottling rights for the product. "As a bottler we were not a profitable company." Meanwhile, Vernors is in the early stages of planning a national advertising campaign that will probably be quite different from the Michigan campaign, DeLeeuw and Kinney said.

Vernors is strong in the upper Midwest, Kinney said, and it is available to about one-third of the U.S. population, in 25 states. Positioning Vernors outside Michigan may be difficult because Vernors contrasts with Schweppes and Canada Dry ginger ales. "We have a much stronger taste and darker color," Kinney said. "And our ingredient mix is totally different." Christian schools rally packs the state Capitol Pope's masses on September tour Locations where Pope John Paul II will celebrate mass during his tour of the United States Sept.

10-19. "We believe children belong to God, not to the government. We don't graduate functional illiterates." Are Ratio Type of Estimated tickets Catholics able to Sitedate facility capacity needed? Instate attend County 500,000 no 1,364,095 1 1n 3 fairgrounds New Orleans9-12 University 500,000 yes 1,364,704 1 1n 3 campus San Antonlo9-13 Industrial 500,000 no 2,943,178 1 1n 6 park Phoenlx9-14 Stadium 78,000 yes 529,801 1 in 7 Los Angeles9-15 Stadium 100,000 yes 9-16 Stadium 58,000 yes Monterey9-17 Raceway 100,000 yes San Franclsco9-18 Stadium 90,000 yes CALIF. TOTALS In 348,000 5,862,260 1 In 17 Detrolt9-19 Silverdome 88,000 yes 2,271,718 1 1n 26 RALLY, from Page 1A ers. "We are no threat to the state.

We believe in educational and religious freedom. "We believe children belong to God, not to the government. We don't graduate functional illiterates. They do in public schools." Vanaman said about 30,000 students are enrolled in private Christian schools In Michigan. IN A RECENT lawsuit initiated by two Baptist schools near Saginaw, the Michigan Supreme Court upheld the state law requiring teacher certification.

The schools sued after the state threatened to close them because they use non-certified teachers. The academies plan to appeal, said the Rev. Rene Ouelette, pastor of First Baptist Church of Bridgeport and founder of Bridgeport Baptist Academy, one of the plaintiffs. The state has said it will not enforce certification penalties until after appeals are exhausted. Vanaman and Mr.

Ouelette said born-agaln Christian private schools are singled out for harassment by the state though they said the state looks the other way when such prestigious private schools as Cranbrook Education Community and Detroit Country Day use non-certified teachers. James Phelps, state associate schools superintendent, said that until recently, enforcement of Michigan's teacher certification requirements had been virtually non-existent. (No mass Is scheduled during the pope's visit to Columbia, S.C., Sept. 11.) SOURCE: The Official Catholic Directory by P.J. Kenedy and Sons NOW THAT the state is enforcing the law, he said, It will be applied evenly.

Phelps noted that the law allows the use of some teachers who are not certified if they meet certain qualifications. Non-certified teachers at most non-religious private schools often meet those qualifications, he said. Mr. Ouelette said $160,000 already has been spent, and anticipates another $50,000 will be needed to take the case to the U.S. Supreme Court.

Among the speakers at the Tuesday rally was Tim Lee, a former marine who lost his legs in Vietnam and now holds religious crusades throughout the country. Lee, in an emotional speech, said public schools are anti-Christian and poor educators. "My school doesn't teach that man came from a monkey," Lee told the crowd, which carried signs proclaiming "Sanctification, not Certification" and "Christ is Lord, not the state." "My school doesn't have loud rock music In the halls," Lee said. "My children belong to me and to God." Free Press Staff Writer Dawson Bell contributed to this report. Free pass to see pope is town's hot ticket TICKETS, from Page 1 A Mass tickets "have been a daily request right from the word go," said the Rev.

Robert Burke of Holy Name parish in Birmingham. The Silverdome's seating capacity is 80,638 for football games, and stadium of ficials said the total can be pushed to about 88,000 for the papal mass with seating on the floor of the arena. The City of Pontiac has received about 500 requests for tickets to the Sept. 1 9 mass, plus a request from Gov. Blanchard's office for a 125-seat block, said Glenn Reedus, spokesman for Pontiac Mayor Walter Moore.

"I'm telling everyone they have to deal with the archdiocese or their local parish. I can't do anything," Reedus said. SILVERDOME officials have referred a "brisk and steady" flow of calls about tickets to the Archdiocese of Detroit, which will control ticket distribution, said Silverdome Executive Director Michael Ablngton. Some parish priests said they stopped their telephones from ringing by announcing in newsletters that they don't know yet how many of the free tickets the archdiocese will give them. Parishes will not be told how many tickets are available for at least a month, said archdiocesan spokeswoman Brenda Marshall.

Many priests may conduct lotteries to distribute their tickets with a minimum of political in-fighting. "If you've got 100 tickets and you've got 1 ,500 people Interested, and you start picking and choosing who gets them, then you could make enemies for life," said the Rev. Donald Dacey at Our Lady Queen of Martyrs in Birmingham. DETROIT'S CHIEF papal visit planner, Auxiliary Bishop Dale Melczek, was busy this week with other details. Pope's Schedule (All times could vary by 30 minutes) Friday, Sept.

18 p.m.: Pope arrives at Metro Airport, General Motors hangar, from San Francisco. 10:30 p.m.: Welcoming ceremony and prayers at Blessed Sacrament Cathedral In Detroit. By invitation only. 11:15 p.m.: Pope retires to Archbishop Edmund Szoka's residence for the night. Saturday, Sept.

19 8:30 a.m.: Papal motorcade drives along Jos. Campau in Hamtramck, starting at Davison, followed by a brief papal address in Polish near Jos. Campau and Hol-brook. 10 a.m.: Pope meets with Catholic deacons and their wives at Ford Auditorium. 11:15 a.m.: Major outdoor address on social Justice in Hart Plaza.

Non-Catholic religious leaders and elected officials will participate. 1:15 p.m.: Pope eats lunch with Michigan Catholic bishops and rests at Archbishop Szoka's residence. 3:45 p.m.: Pope meets with security personnel at cathedral. Closed to the public. 4:15 p.m.: Pope leaves the cathedral for Sacred Heart Seminary and boards a helicopter to fly to the Pontiac Silver-dome.

5 p.m.: Pope arrives at the Silverdome and circles inside the stadium in the Popemobile. He then says mass. 7:30 p.m.: Pope boards helicopter to fly to Metro Airport. 8 p.m.: Farewell ceremony planned by the U.S. State Department at Metro Airport.

9 p.m.: Pope's plane leaves for Rome. modated because the pope will celebrate four masses in four days, Michigan has 2.3 million Catholics, and the single mass in the Silverdome is expected to hold only about one of every 26 Catholic residents. mined number of tickets will go to Michigan's six outstate dioceses. "Parishes will get some criteria to assist them and their parish council in deciding who will receive the tickets," he said. "One thing we're going to ask in the criteria is that there be representation of the entire parish when they choose their delegation." Each delegation should reflect the congregation's range of ages, races and ethnic heritage, the bishop said, and parishes might be permitted to use lotteries If they are modified to meet the guidelines.

He said the archdiocese has committed no blocks of tickets to anyone. THE ONLY people who appear to have an early lock on the papal event are the corporate clients who lease the approximately 1,200 seats In the Silverdome's executive suites. Archdiocese and stadium officials said the suite leases guarantee access to all stadium events. Ticket distribution is not as pressing in Florida, Louisiana, Texas and Arizona, where at least one out of every seven Catholics can attend a papal mass. That ratio is based on the expected capacity of the mass sites and the, overall number of Catholics in each state.

In California, home to 5.9 million Catholics, one out of 17 can be accom Spotlight on security makes lawn lamps a growth item WHEN Bishop Melczek announced the Silverdome mass site last month, he said the enclosed stadium was chosen because it appeared intimate and conducive to worship. Three of the nine U.S. masses the pope will celebrate in September will be in open fields that each can hold about 500,000 people. In New Orleans, worshipers are expected to be packed into 150 acres of the University of New Orleans campus along Lake Pontchartrain, said Thomas Finney, a spokesman for the Archdiocese of New Orleans. Officials there considered, then rejected, serving communion from motorized carts after they calculated that priests serving communion would have to travel more than one-third of a mile from the altar to the farthest seating.

Instead, the participating priests will be organized by age, Finney said. "We've more or less given up the idea of putting them in little trams. We're going to have to have our younger priests hike out to those far-flung areas. A young man can walk that in about six or seven minutes." CITY LIFE, from Page 3A an answer to their prayers: 'This is a way I can secure mv place easilv and CARR SAID Edison has received numerous testimonials trom nome Drive near Wyoming. The block is very attractive and each house has a lawn lamp.

"It's well lighted," said Keaton, who has lived there for 25 years. "Some of us are thinking of putting them in the backyard." She said her block hasn't been harmed by crime, and credits the lawn lamps for some of that. And, because her block was one of the first to get the lamps, she's noticed them proliferating in Detroit. "They're everywhere. It is just beautiful to see the light." owners.

He said the lawn security lamps are not "a marketing program; they're a security tool. It is definitely a kilowatt-hour user, but the customer has a secure place." He repeated that each parish in the Anna Keaton is president of the archdiocese will receive tickets proportionate to its size and an undeter- Washburn Block Club, which serves a stretch of that street just north of Outer.