Oakland Tribune from Oakland, California • Page 28

FRIDAY EVENING aftlanD Crfoune OCTOBER 26, 192S OAKLAND HAS LARGEST THEATER ON PACIFIC COAST 28 ardfcl attraction on the Hermie King, who ha been espe- cially selected by executives of the program will be the Fox Movietone FEATURE BILL tory. Five de luxe performances will be shown running continuously from noon to midnight. The theater itself will present a scene of color and beauty on the opening day. Large foyers, lobbys, and auditorium with the luxurious Like Mystic Sh nne The Oriental atmosphere of the new Oakland is strikingly in this interior view. v-uaot meaiera to conauct tne talking moving picturc-r cmum; band and act as master of cere- interesting personalities and late monies will be another outstanding news events ivhieh will be heard feature on the opening bill.

and seen on the screen. FAST ELEVATOR NEW FEATURE A. M. Bowles Divisional manager of the West Coast Theaters, who is in Oakland to celebrate the opening of the new three million dol- PRESENTED I appointments and thousands of comfortable opera chairs will be 1 I lar show house. among the most noticeable features of the new theater.

The opening rim 1 Bill II IIMIIIM 1 OF BUILDING NEW OAKLAND program promises to be a splendid one, according to Newman, manager. The feature attraction "The Air Circus," a William Fox super-special 's a lively story of commercial aviation In which young America intends to emulate Col. Lindbergh's conquest of the air. The play Is said to have comedy, humor and buoyancy of youth. The stars In the play are Sue Carol, R.

H. MATHEWSON STRUCTURAL ENGINEER Spencer-Wegtinghouse Eleva I tors, Designed for Speed I Safety and Comfort. The new Oakland theater will open Its doors at 11:30 a.m., on Saturday, October 27, and the show will start at 12 noon. There will be no formal opening, announce the executives of the West Coast theaters, so that everyone will have the opportunity to see the new theater and what they claim to be one of the greatest shows In his Arthur Iake, David Rollins, and Louise Dresser. On the stage Fanchon and Marco will present one of their most colorful and sparkling productions, Latham Square Building OAKLAND, CALIFORNIA Phone Lakeside 1979 The elevator equipment In the plendld Oakland theater and office building, which has just been erected by the Central Oakland block.

at Telegraph avenue between Eighteenth and Nineteenth streets, Oakland, Is one of the outstanding installations In the city, if Was pointed out by engineers at the building today. A statement reads: The office bulldinp, from the i MP1 a i lT-rrr mm 1 mm WWJ HH 111 1111 1111 1 III 1 III I III I 111 Ull I mm Congratulations and Best Wishes for the Continued Success of the New OAKLAND THEATER plans of Maury I. Diggs, the architect, Is equipped with two Spencer-Westlnghouse car controlled elec- ric passenger elevators having a Iftlng capacity of 3000 pounds at car speed of 250 feet per minute. "The theater building, which was designed by Weeks and Day, architects, and is to be occupied by the SVest Coast theaters, -'is equipped With two Spencer Westlnghouse car switch controlled electric passenger elevators with a lifting capacity of 3500 pounds at a car -peed of 250 feet per minute. There is also, In the theater building, one hydro-electric freight elevator and fine hydro-electric rotating console Ift designed to carry a load of 2600 pounds at slow speed.

"The mechanical elevator equip ALL TILE WORK ON Central Oakland Block and Theater RIGNEY TILE CO. 3012 Harrison, Oakland ment, in this building, was all designed, manufactured and installed jby the Spencer Elevator company The new Oakland theater, which opens tomorrow, has many interesting features and is an architectural and artlstlcal triumph of particular Interest In the painted mural decorative scheme. Ban vrancisco, wnne ine eirc-'Srlc equipment consisting of special levator motors and controllers wars and furnished by the West- Inghouse Electric and Manufactur 8-Store Buying Power Equipment of ing company, who are nationally nd Internationally known as man ufacturers of electric machinery. "The Spencer-Westlnghouse ele tion will be used. Two very lrge West Coast one hundred and fifty ampere flood lamps are also included In the equipment.

These lamps are constructed so as to throw artinic rays which are used to bring out the colors in the costumes worn by performers on the stage. In conjunction with these, four 100 ampere spots will also be used. Latest Design The new theater being the largest on the Pacific Coast, everything In the projection room had to be especially designed, the greater part of which was handled by West Coaat engineers. Three specially designed and constructed projec Orators in this building are equipped with all the latest devices for safe ty known to modern science and best elevator practice which can fall to favorably Impress the patrons and to give them a sense WEST COAST THEATRES INC iOf security ana satisfaction witn jibe service." Newman Is Manager of New Oakland UPON THE OPENING TOMORROW OF THEIR MAGNIFICENT NEW OAKLAND THEATRE Prank Newman, who has been elected hy the executives of West Coast Theaters to manage their largest and most beautiful playhouse in the circuit, has won many friends in the theatrical world. Newman began his career as an Usher in the old Third Avenue theater in Seattle.

Since that time ls experience has included years as treasurer and man- nf tYta Oners. Kfltlle and tl 00 OUFWIN THEATRE Announcing the opening of STORE NO. 2 EDY'S CHARACTER CANDIES GRAND ICE CREAM Introducing to down town Oakland the best CHARACTER CANDIES. After the show visit Edy's, alright of Theater Lobby. fcROUND FLOOR OAKLAND THEATER BUILDING Store No.

1 at 3233 GRAND AVENUE Spencer Elevator Co. 166-160 SEVENTH ST. Moore Theater In Seattle, manager of the Spokane Theater, manager of the Pantagee and Strand theaters in Halt Lake, and of the Strand and Capitol theaters in San Francisco, treasurer of the Curran and Court theaters, manager of the b(a in sin, wum and dis SAN FRANCISCO, CALIF trict manager of the West Coast Theaters In Long Beach. Although Newman has only been In Oakland for period of three weeks, ho has renewed many old acquaintances and made as many new friends. Hotel Oakland A Oakland Hotel management most cordially welcomes the new Oakland Theater We wish them great success in their most beautiful and imposing netv home ri.

tmm rnrTTmmmiNrnrnmrTTmmFT.mrr.mmm BUFFALO CONOIDAL VENT1I.ATING FANS and carrier air washers Installed in the new Oakland Theater, also in four or five other West Coast Theaters in Bay District. Whenever the beat is not too good you'll find BUFFALO FANS and CARRIER. WASHERS. Buffalo Forge Co. 844 Market San Franclaro.

Sutter 50K4 ELECTRICAL WORK On AH Stores in CENTRAL OAKLAND BLOCK OAKLAND THE A TER Congratulations to OAKLAND THEATER from Spott Electrical Co. 2095 Broadway Telephone Glencourt 8240 Both worthily represent the importance and growth of Oakland Both furnish their guests with the very best in their own lines Best Wishes to Mr. Frank R. Newman HOUSE OF CRANE i The Show's the Thing illLLD nsri EXCAVATING FOR i Central Oakland Block and Theater BY ARISS-KNAPP 961 41st Oakland Hut ENNORS For Tasty Dinners! "here Price, Quality and Environment Mt Open from 7 a. m.

until midnigh from His Friends in Long Beach A Six Letter word jor Dinner 510 17th St. Oak. 121 Breakfast Lunch Dinner and Banquets mm after the show! Enjoy a tatty repast in an atmosphere of refinement. llent service, quality food' ORNAMENTAL IRON WORK ON THE -CENTRAL OAKLAND BLOCK THEATER BY LIBERTY ORNAMENTAL IRON AND WIRE WORKS Romsk WCOFROATED Telephone ESSSL, Twenty-first and Filbert Streets JJ Oakland, California ARTIFICIAL STONE ON OAKLAND THEATRE BY Western Artificial Stone Co 179 13th Street SAN FRANCISCO 19th and Broadway One Blnek from the OAKLjl.n THEATER 2.