Oakland Tribune from Oakland, California • Page 52

VOL. CX OAKLAND, CALIFORNIA, SUNDAY, JANUARY 6, 1929 NO. 6 TRIBUNE. SCHLESINGER MODEL HOME DRAWS CROWDS In Claremont Pines FINE HOME IN This is one of many beautiful views in' this exclusive tract. This panorama shows the Claremont Country club from a point on one of the wide paved avenues.

The TRIBUNE-Schlesinger home is located in Claremont Pines. In Model Home View of the beautiful library in the TRIBUNE-Schlesinger display home in Claremont Pines, the exclusive development of the York Co. Inc. Th home, which is furnished throughout by B. F.

Schles-inger Sons, is open to the public from 1 0 a. till 9 p. m. daily. The residence was designed by Fred H.

Reimers and built by Dudley de Velbiss. construction engineer. URGE CROWDS AT CLAREMT PINES ROME PIEDMONT OPEN I 1 Open to Visitors and completely furnished by the George Bean company and located at The public if fnvited to view- the home, rtate L'Hommed'eu and Dunann. 1RTIN 11ED MANAGER HERE With the announcement by the Vork Company, of the opening of The TRIBUNE- Schlesinger home to the public thousands of Eastbay citizens have visited this Ibeautiful Spanish Mediterranean home on Country Club drive, it Is announced. A statement reads: "The becLutiful electroliers throughout Claremont Pines received the community's approval when on last Sunday evening: tho lighting system was turned on for the first time.

"We are indeed proud," said C. H. Wilson of the Vork company, "because we have here a development that is a credit, to the "JY have inc or porn d. la Rt word lii home exclu-diveness and proper We find that many people with families who desire to be near the University of California and not far from the downtown business centers are flocking to this area. Here one has the view across Uie Claremont Country club, which directly ad-Joins Claremont fines.

One of Oakland's most beautiful schools is located on Broadway Terrace just a few blocks from our development. A bus line passes the entrance of our tract. With these many facilities, so essential at the present time to meet the needs of business and professional men, we have found that Claremont fines is most logically located. "While a high standard ha been TBot for the tract, with rigid restric-Mions to protect the. investor, there are still large frontage hoinesites available p- low -t7S." A.

IN NEW OFFICE Ralph A. Knapp, well-known realtor and president of the Oakland real estate board, at the ex piration of his lease at his old lo- 1 cation, has leased from the Alameda Invest ment company a tion of their ine uuon 1G32 Frank- 1 1 street, it -is jin-' u'n cetl. Kapp'a re lo-rated on the round floor; a p' I states: "In f'e month BALPH A. knapp. 1 nave been located In the new office activities show that the investor in real estate has hie Interests centered in the financial district, and the closer to that section an office Is located the "more opportunity there is for business." Ralph Knapp has been established in Oakland for the past 18 years, 12 of which were spent in the Twenty-third avenue The last six years he has been ac4 lively engaged In downtown business property dealings and residence property.

He has also established a loan dpartment in addition to his regular insurance and real esta depar'ments. Cooperation for Tourists Needed H. B. Brunnier, -president of the California State Automobile association, this week declared that only through the close cooperation of all organizations in northern and central California could this section of the state secure its full quqta of tourist tra vel. Up until two years ago, according to Brunnier, we had the handicap of bad road conditions across Nevada and In western Utah.

"Thanks to a cooperative effort of some of the organizations in this part of the state, that handicap has been removed," said Brunnier; "The Oakland Chamber" of Commerce" took a leading part inthat work. We now have a highway west from Salt Lake City of which we may all be jiroud." I i 'JfTii' I I' 7 29 IS PREDICTED If- Commenting on the outlook for 1929 Fred T. Wood, president of the Fred T. Wood company, states: "It' is tculy an encouraging out-took for all lines of business that confronts us at this time. Oakland is far ifi the lead noted statisticians of business tell us that we can.

confidently look forward to an increase that will approximate close to 20 per cent over the level -of the past year. One authority lalms that Oakland is growing not only more rapidly but more sub-stantlally than any other city on the coast, and that the possibilities for future expansion are enormous. "In our own organization we attempt to analyze these various reports a-ml check up on the under lying causes for this condition. "The first great impetus will naturally come from the establishment of the Chrysler-Dodge and the Sleberling factories, on both of which ground breaking operations are booked for the early spring; next comes the actual and proposed -expansion and building of our established mercantile houses, made- necessary by the past few year's growth, and prepapatory to the greater developments of the near future; the-, Influx of new business will also tend to Increase general prosperity, and lastly we come to the demand tor homes that is already causing considerable activity In the real estate field. "In our own tracts the demand (s resulting in sales of homesitea and.

the erection of residences far in excess of a year ago. We are completing a number of desirable residences In both Durant Manor and Estudillo Estates: many ot which are already sold, while a number of others have prospective buyers already listed. "One of the homes-nowo ready for Inspection Is the interesting 1 model home on Cutter drive, In Es- tudlllo Estates. This residence haa been completely furnished by the John Breuner company and stands ready for occupancy, with every detail making its appearance to the modern housewife. "Both.

these tracts are conveniently situated for all forms of transportation. They are close to the two great factories to be built, and are directly in the line of Oakland's progress. "VWiOi anticipate steadily growing demand for these properties ibare already negotiating for rtfjf jffcts In the vicinity, as property HTTaurant Manor and Es-tudlllo Estates will soon be at a premium." Agriculture On Up Grade, Realtor Says A happy and prosperous new year Is the forecast for alert agrU cultural land realtors made by O. O. Reed, Fresno realtor and Stat chairman of the farm lands division of the California Real Estate association.

"The lowest levels In rural lan4 values that may be expected were encountered in 1928," he said. 'Great forces are at work to im prove market conditions, and this. coupled with natural economlo events, Is rapidly restoring confi dence and faith in the rural busi ness. Shrewd investors with vision and good judgment are buying now. wen aa vised brokers forecast that 1929 will undoubtedly show a much kgreAter volume of farm land sales) and exchanges than for several years past.

"The value of 1928 agricultural production In Cajifornia has increased some $10,000,009 over 1927. Each year brings the total value proportionately closer to the total value of the agricultural prod. uce in tne united states. Our continued increase In population. new market methods and demand and greater exports, all stimulate Increased There is growing desire by many living in urban atmosphere for the freedom of the outdoor life.

loafS PLENTY OF MONEY; FOR 1MMEDIA I LOANS ON NEW CON- SI RUCTION REASONABLE FLAT PERIOD AND PERMA-, NENT INSTALLMENT LOAN COMBINED. Prompt Service Reasonable Costs Assets over $24,000,000.00 (Head OJfice, Soft lakt City. I'tahJ H. McEntyrc District Manager 1930 Broadway Oakland PROSPEROUS WOOD a TO VISITORS "Do you plan to build a Piedmont home in 1929? "If you are even considering tho building of a fine home either In Piedmont or in one of the high cluss sections that adjoin it, you will find both profit and pleasure in visiting the exhibition home now on display at No. 3 Richardson wav.

Piedmont." So states Robert B. Mitchell, sales manager Of L'Hommedieu Dunann, which has the exhibition homo in charge. The house was built by George Bean noted firm of In terior decorators. Under their dl rection, 'Mitchell states, the entire program of designing, building and furnlshlne was carried, out, Mitchell "In the case of the Bean house the decorations, drapes, wall coverings, rugs and furniture were all kept in mind in original design of the house. Special furniture was even made to match, uer-taln drapes; othe furniture and wallpapers are in close harmony: rugs fit Into the picture too.

Every where one sees a finished errect. Kach room has an individuality that Is Ithout a Jarring note. Color Is freely and always skill fully emijloyed. Although the English typel of home has been used as a modil there is nothing somber in elthei the house Itself or the furnlshigs. Colorful tiles in the color in the furniture, gay walls, both papered and rugs that glow with worm coloi-B there is color everywhere In this-home, and color, skillfully, carefully employed.

"We -have already had the Bean houso opt for several weeks; but we have prevailed upon Bean to keep It on exhibition a little longer so that any persons who were unable to during" the busy holiday season can Bee it now1. "It will be open every afternoon and evening and all day Sunday. jt is situated. a snort distance from Highland aveniue near tha of Cnperton avenue and Richardson Slight Variation In Building Seen The year 1928 draws to a close with Indications that the building construction records for the period will vary only slightly from those of 1934. How closely parallel the records of the two years are running is shown the repprts of building permits issued and plans filed in 5S7 leading cities and towns in the 48 states made to H.

W.Straus Co. For 11 months in 1 fl 7 I l.n. 1 r.CA 040,44, compared with $3,548,073 for the same period this year, a difference of only slightly more than fl, 000, 000. Ten Thousand See Claremont Pines Home rTHE Tribune-Schleninger Model Home in Claremont Pines was viewed by 10,000 visitors during the past week, it is Of this number, 7000 attended the' opening last Sunday, and the remainder called at the house in the course of the week. The public is invited to view this beautiful Mediterranean type home which is open throughout from the hours of 10 a.

m. to 9 p. ni. The residence has been furnished throughout by B. F.

Schlesinger and Sons, on a most artistic and luxurious scale. Frederick H. Reimers is the architect and C. Dudley De Velbiss, construction, the builder. The borne is located in Claremont Pines, the exclusive development of the York Company, situated juet off Broadway Terrace ind over1.

looking the Claremont Country Cfiib. HOME LOANS Repayable in -convenient monthly installments INCLUDING BOTH PRINCIPAL AND INTEREST Quickappraisals 'Vrompt'closing Berkeley Cnarante Building hmmn Amu. 204) SHATTUCK AVI KUt tIKKU.IT TittmnNi siskiliy etoe 11 G. Wr Martin Named Pacific Coast manager of the trigidaire Corporation. Ing the year of .1928 that It haa seen iiv Its.

entire history, Callaway said. Its products were applied to a number of new general uses and some outstanding engineering improvements were Introduced. Most significant of all, he said, vvas a decrease in price, made possible by quantity production. 'The outlook for 1929 is still more encouraging," ha said "The market for electrical refrigeration equipment, household and commercial, has been well developed. are better than ever be- fore and prices are considerably less.

The corporation never be. fore has been in such an excellent condition at the beginning ot a new and our sales this year should reach a mark never before attained in tho industry." TO or installment Jamieson-Towle-Willoughby Corp. 372 17th Street "662 Mill. S. F.

1 I DAYTON, Ohio, Jan. S. Appointment of C. W. Martin as Pa cific coast manager for Frlgidalre corporation was announced today by R.

F. Callaway, manager ot branches. The appointment Is effective Immediately. Martin's head quarters will be located at Oakland. In making this announcenient Callaway said that Martin will be in personal charge of all branch operations west of the Rocky mountains.

Heretofore, It was ex plained, this business has been directed from the general offices here, but the length 'of time in volved In correspondence and tho rapidly increasing business of Pa- clfic branphes hajs made necessary a more centralized and direct method of operation. This move is a reflection of the growing importance of Frigidalre's Paclflo -coast it was stated. These branches showed a considerable Increase In- sales during 1928 and prospects for 1929 are for an even greater Increase. Branches are located at Los Angeles, Oakland, Ban Francisco, Portland, Seattle, Sacramento; Fresno, San. Diego, Stockton, Ta-coma, San Jose, Santa Monica, Pasadena and Sulem, Ore.

Their, operations will continue In the same manner as in the past with the exception that their business with the general offices will be handled directly through Martin. Martin goes to the west coast from Flint, where he was exceptionally successful as a Drancn nas been connected with the Frlgidalre ganization since 1916. For the past three years he nas manager of the Flint branch, and prior to that time he was connected with the, Detroit branch. Frlgidalre corporation did the-greatest volume of business dur- Beautiful residence owned 3 Richardson way. Piedmont.

R. S. Rheem and D. L. Rheem, executives of the Rheem Manufacturing company and the Pacific Galvanizing company, local manufacturers and distributors of service station equipment and supplies, recently returned from an extended trip to eastern manufacturing centers, where they spent much time in examining manufacturing conditions," as well as purchasing additional equipment for their large and modern barrel making and galvanizing plants.

Tne Kneem Aianutaciunng company and the Pacific Galvanizing company, under the direction of R. 8. Jiheem and Lt. Rheem, have grdwn in a comparatively short time to leaders among Pacific coast manufacturing concerns, The capacity of the barrel making plant was recently doubled, giv- Berkeley 0200 if IUp ''If II'' i 4 EXECUTIVES RETURN FROM RIP EAST mmm GEO. CU1INGS III IN LARGE QUARTERS HERE Oil Burners I In Melba Apartments "The tenants of the Melba apartments, recently completed at 3307 Bruce street, will be assured of clean, comfortable and uniform heat aifd a generous supply of hot water as a result of the Installation of a' Johnson full automatic oil burner," states C.

R. House, builder and owner. The Melba apartments, it is stated, are typical of the many apartment houses erected locally that are equipped with Johnsonn burners. In connection with their Oakland factory the 8. T.

Johnson company operates a large fleet of trucks, providing quick and dependable delivery of high' grade Diesel and furnace' oils to Oakland residents and industrial plants. irig- it a' dally output of 8300 the galvanizing plant has been so equipped that it is now recognized as one of the most complete Job galvanizing plants in the west. The George Cummings Advertising has been forced by growth of business to seek larger quarters and have moved from the Lyon building, where they were located for tho past five years, to the mezzanine floor of the Smith Brothers building, 1800 Telegraph avenue. Associated with Cummings is the Multigraph Service company, and both concerns now occupy the entire mezzanine floor space, which not only gives them ample room for present business, but a chance to grow. George Cummings has been associated with the firm for the past 10 years and Is one of the well-known advertising men of Oakland.

He Is one of the charter members of the Pacific Advertising Agency association and has national, regional and local recognition. LOANS i UP TO LEASE (BOro'FJalt Stores in new district, Solano Avenue. Opportunities for DRUGGIST, SHOE REPAIR SHOP, CLEANING and PRESSING SHOP, BAKERY. Rentals are low. MR.

HOME OWNER DO YOTJ can' refinance your home with a 6 loan payable only S10.AA monthly on each $1000 borrowed? This includes the interest and part of the Having NO DCE DATE this-loan can run until paid. The Disappearing Mortgage" LOANS, both FLAT or INSTALLMENTS, at 6 PROMPT SKUVICB NO LIFE INSURANCE HKQTIRED TELEPHONE BERK. 1S38 giving description or your property We will gladly make Inspection at ouco -i, F. E. Forbes Company- 505 American Trust Berkeley Loan ConrcsijooAsuce Northern Life Insurance Company OF VALUE I per cent BVz 'ww BERKELEY 6 2045 Shattuck Ave..