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Oakland Tribune from Oakland, California • Page 40

Publication:
Oakland Tribunei
Location:
Oakland, California
Issue Date:
Page:
40
Extracted Article Text (OCR)

G-0 SUNDAY MARCH 21, 1926 LATE MODEL DEALER SETS IhzGood Condition The ifedViod htflhwoy'ls again Huge Salesro oms Completed Don Lee's salesrooms at Twenty-fourth and Harrison is completed. The electric plant is moved out and the entire building now used for Cadillac sales and service. It is the largest sales and service buildings in the Eastbay cities. REVEALS NEW SALES RECORD SIMPLIFICATION ID MORE VALUE ARE EMPHASIZED make a right angle turn at forty-eight miles an hour without skidding unduly or turning; over, nd although -the picture above ex-lains one point, it is the combination of perfect weight diffusion, straight line power drive and Jog hung center of gravity that constitutes and makes up what' the engineers call 'Gravity "We believe that we have reached the ultimate in weight diffusion and balance. Changes in the future will be developments in detail only to satisfy a change in excellent condition according to the Touring Bureau of the Call-! fornia State Automobile association.

The slides which delayed traffic south of Garberville hava been removed and motorists may be delayed for an hour or two at 6ALAIUC DURI MARCH mis point uus tu wui tv in jirvHivn, Night travel over this section i not recommended. in popular taste or to meet, a new condition or So much Interest has been Era of Competition Declared "March will be the best month in the history of Cadillac sales in this territory, unless all signs fall," state W. L. Webber, manager for on I.ee Cadillac distributors for California, "The demand for automobiles is growing rapidly. We have been de aroused and so many questions asked as to just what is "Gravity Balance" that Bell Boyd, the Willys-Overland dealers of Oakland, furnish an answer to the question in the accompanying picture.

The new Overland Six "93" with perfectly equalized diffusion on all four wheels Is here strewn tilted to an angle of 45 degrees with Its low center of eravitv to Assure Owners Most For Money. "Simplification and gTeater value are to bs the two outstanding development of auto design during 192 writes Ernest W. Seaholm, chief engineer of the Cadillac Motor Car Company, in a letter to Don Lee. He save that he livering cars as fast as we couia get them ready. Used cars too have been selling rapidly.

We have delivered many this month and find still maintaining a perfect me CEO 1, if 1 that our inventory of used cars Is lower at this time than ever before In March. "Our showrooms Is complete at last. The electric generators have been removed from the power chanlcaied equilibrium. "Dally this question Is asked us." said Bell, president of the. Bell Boyd company.

'What do you sees in the present comretitive period elimination of undirected experimentation and a further development of the era during which motor car owners are receiving greater genuine value than at anytime in thf history of the industry. "The subject of auto design is no longer in Its infancy. We hve VA a. mean by perfect gravity Examples explain best, and so I house which was hidden behind salesroom wall. The unsightly wires that clogged the center panel of the big showroom are gone.

pi AGENCY Wi ISi mm mm -V I ordered a car tilted to 45 degrees to show how we have accomplished, The plaster has been replaced and learned which lines of investiga we are ready and anxious to go tion will yield results valuable to owners and which will not," fea- ahead with our plans for the year. "The sales and service depart t- i 'imi-lT ment are the largest in the city, holm says. Until sHem- unfolds some rad- and the salesrooms are reached by i two large doors from the rear for cars, and two in the front for 9 1926 MODELS I C. McCARRON 1 faf Shattuck at Derby, Berkeley jp visitors. what ten years ago was thought possible only by the use of freaky looking under-slung springs.

"We stopped raising the side of the car," continued Bell, "when 45 degrees had been reached, because anything with equalized side weight and base weight becomes top heavy at that point. We tilted the car considerably more, but the 45 degree angle at which we took the photograph explains one of the requirements necessary to complete a real gravity balance can design. "The Overland Six weight distribution Is exactly the same on all Ically new and as yet undiscovered principle of auto design," he continues, "the tendency among substantial manufacturers will be to continue along already established lines, to simplify present designs, Improve performance and increase durability. "We find that our new location Is an advantage. We are removed from the heavy traffic centers and have no parking troubles.

Wide entrances on the side allow for easy entrance and exit. "The industry, as everyooay realizes, is at present passing-through a highly competitive this highly competitive period only those who give increasing value If CTOl CfflW A Tillotson carburetor, with simple high and low speed adjustments. Is used for the fuel supply to all Star models. phase. This is redounding to the Knfit of motoi car owners.

Well four wheels," Ball added. "Likewise the crankshaft Is In direct-line with the rear axle and the car can known ma'res of cars are establish ing a aound reputation for ('epend- ment involves the crossing between Perth Amboy and Taticnville, Sta-ten island, and is of little importance as the distance to be spanned is very short. Plans this bridge are completed and work is to begin shortly and with its completion only two ferries will be found on the Victory Highway line, one leading into San Francisco, the Motor car owners gener per dollar invested can retain leadership in their respective classes. "The situation has also substantially changed the character of engineering investigation. With a broad foundation of wide experimentation upon which to build, automobile engineers are now able ally realize that they are leceiving BRIDGES BUILT Why the Thrifty Man Buys other Into New York.

Two of the three bridse connections required to develop the Highway line between Phila Oroville Roads Open After Storm to turn their attention to simplifying the mechanism and to producing greater value in performance Without increasing costs." Alpine Dam Road Closed 3 Months On account of reconstruction tudebaker delphia and New York have been In spite of heavy storms in the completed anil opened to traffic according to Ben Blow, field secre greater value today tnan ever De-fore. Sound procedure alone present lines makes a greeter appeal to the public than would I- possible with eomethlv radically new. departing from principles which have proved successful. "Under t' conditions improvement ard refinement in -the best sen-ice will tr offered to buyers duri- advann in design an1 in manufc-methods will result in owners receiving vehicles which will give the best service and the greatest aatisfaction of any that the industry has so far produced. While for many years purchasing power of a dollar in most commodities has de Sierra, it is still possible to drive tary of the National Automobile from Oroville to Merrimac.

the club and vice-president of the A'ic-tory Highway association. The completed bridges are those over the Delaware river between Philadelphia and Camden, New work in progress, the Alpine Dam road crossing from Fairfax to Bolinss in Marin county has been closed to motor traffic for approximately three months, accord reduced agairt adds excess mileage lowest rates One-Profit Prices Unit-Built Construction Time Payments National Automobile Club reports. The first six miles out of Merrimac to Miners Ranch is paved, the next, eighteen miles to Berry Creek is a good dft road. From this point to Merrimac, thirty-five miles, is passable, but careful driving and chains are necessary. On the La Porte road it is possible to get to Sfrawberry Valley.

The first fourteen miles to Bangor is paved, balance fair to good dirt road. Beyond Strawberry Valley ing to the touring bureau of the California State Automobile as Jersey; the largest suspension bridge in the world with a clear span of 1510 feet and the bridge over the Raritan river between South Amboy and Perth Amboy, Xew Jersey; which has been designated by the state legislature as the Victory bridge. The bridge plan under develop clined, the dollar invested In automobiles has consistently in the past obtained and is still obtaining greater value in return. "The motor-driving public is today well educated In what constitutes real value In a and 1n sociation. As no detour is available, motorists who wish to reach the Alpine Dam will use the route from Sausalito to Manzanita and through Ptinson Beach and thence to Bolinas and 'the dam.

the mad is closed by snow. COUPE OR COACn BOOBS BYRSSSa jj jt 11H ijj i Profit basis erirrrinatirtg outside profits. The savings thus effected are passed on to Studebaker owners in the form of higher quality nd lower prices, Tht thrifty man buys when he gets the most for his money. Unit'Buih construction Studebaker facilities result, too, in cars designed, engineered and builf as units. The hundreds of parts in a Studebaker function as a smooth-working unit, resulting in scores erf thousands of miles of excess transportation and greater riding comfort.

The thrifty man looks ahead and considers what service his car wili give after years of use. Always ceptptodate Direct manufacturing control enables Stade-bske'r to keep cars constantly up-to-date. We sdd improvements regardless of the calendar we do not save them up for spectacular annual announcements which make cars arti-finally obsolete. The thrifty man putt his money merchandise which it readily com-TxrtibU into cask. IF a motor car means something; more to you than mere transportation if you want more comfort more power and if you want to be certain that your money buys the utmost in tangible value a One-Profit Studebaker is the car for you, Studebaker' unique facilities Few motor car "manufacturers" have foundries, forges, etc, to make their own engines yet one-fifth of an automobile's cost is in the engine.

Even fewer build their own bodies yet one-third of a car's cost is in the body. Studebaker builds aU its own bodies, all engines, all clutches, gear sets, springs, differentials, steering gears, brakes, axles, gray-iron castings and drop forgings. Only Ford in the low-price field and Studebaker in the fine- -car field have such' complete manufacturing facilities. 1 One-Profit value These facilities enable Studebaker to manufacture quality cars on a One- oAt 1195 Studebaker's lowest priced enclosed car but aVL quality BASED opoo the rating of fbo K.A.CC and the Society of Automotive Engineers, the Studebaker Standard Six is the world's most powerful car of its size aaf weight. The mast popular cor the StomS-3, A Sis line is the Coach $KSik-lowest priced enclosed car ever offered iy, Studebaker.

In its wide, restful seats, five pasI sengers ride in real comfort with ample leg and head room. There's a gasoline gauge on tSe dash, automatic windshield deanex rear-view mirror, cowl ventilator, stop light, dome fight, air cleaner, oil and gasoline filters, coincidental lock and fuD-aize balloon tjresvj Spark control is automatic and there's a safety lighting; control oca the steering wheel. Cowte imtest At jetfoiwmr mi power comtfort; then realist that yarn am bmy it cms of income for the loves price ever placed am emctoted ess? by Studebaker, at the lowest sW payment raUs kmoamJmOmiimMtt Studebaker Standard Six Coach ni95 The) federal excisa tzz oa automobiles vHl be reduced on March 29th. Studebaker will pey the Government tha differential in tax for aU who take delivery of Studebaker passenger cars between now and March 29th. f.

k. factory Priced To Win Instant Public Acceptance HTO immediately dominate the field of low priced sixes, General Motors first developed the Pontiac Six as a car of high quality and then priced it at a figure so low that only General Motors could possibly achieve it, Masterful power, brilliant flexibility, enduring stamina enhanced by a new order of beauty, bigness and comfort these are the Pontiac Six qualities that are kindling the enthusiasm of buyers wherever this car is displayed. One view one ride reveals that the Pontiac Six was designed to stand unchallenged in its field and priced to win instant public acceptance. OallanJ S. companion to lA Pontine Six $975 to $1295.

All prices at factory PURSER OAKLAND MOTOR CO. 2400 Broadway Phone Glcncourt 886 2901 Broadway Phone Lakeside 5472 JOHN M. MILTON MOTOR (XL. 4129-33-37 East 14th Street. Oakland H.

G. MARKHAM A CO, 2000 L'niversitr Avenue. 1'rkeley vivtfr. mrtMi MkTwstn Mornn ro. Hrwr4 mtllOSF, CAPiafcR, LrrMr lIH T1L UU SALES CO, PIttabarf i tSJK (iANtbr.

W. D. WRIGHT CO, 217-219 Twelfth Street. Oakland STORES TH REE Vrs ID Co. SIX NT LAG Weave Msrtrswa, Cl.f, riL5E BROTH ERS m.

am KUm4. OHS HUMMING WOTOB COVFANT DinvJ. CmJ. kiXTT A WILLS taKpide 8800 CAXT OAJUANO 3321 Brodvay CHIEF. OF SIXES entxnry.

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About Oakland Tribune Archive

Pages Available:
2,392,182
Years Available:
1874-2016