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Oakland Tribune from Oakland, California • Page 56

Oakland Tribune from Oakland, California • Page 56

Oakland Tribunei
Oakland, California
Issue Date:

19 7 I tl I -f SUNDAY afelanD Crffiune MARCH 7, 19261 All 11 )' EZELL-PHEBUS CO. CLOTHIERS GO. Ezell-Phebus Company Offices Now opened at 1916 Broadway. Roy Phebus (above) and Marion Ezell. The company is handling the new Oak Knoll Country Club development. In Larger Quarters Silver's' new etore at 418 Eleventh St TO HANDLE OAK LANDS BUILDS ES INTO Kill PROJECT OP RAPIDLY LARGE STORE R. Post Selects Vellknown Homes and Sites In Large Demand In Sub-division Near Industries. Silver! Now Occupy EstaJb-ishment At 418 Eleventh Street. Local Men To Take Charge wf Club Development MELROSE HIGH MO Block by block Melrose High 'it A 1 I lands is being rapidly transformed from a vacant little valley to a solidly settled community, according to reports of sales and construction activities issued (1by C. P. Murdoek, Incorporated, developers of that Clere following; the announce neat that construction of the Oak Country Club. Oakland's new eat development, would be ated hortly, Fzell-Phebus Company, realtors, has been organ-wed and selected by Carroll L. Poet, president of the land hold-In company, to handle the pro-Jeet, te announced. Th company is headed by two weH known In California and Oakland real estate and development circle, Marion H. Ezell and But three year after the tnatl tution of their business, Silver' clothiers to men, have found it necessary to expand and hare moved into larger quarters at 418 Eleventh street. The new store IS modern in eyery' respect and according to M. BlU ver, manager, unusual care was taken in the planning and equipping of the new establishment. "We have every confidence the future of Oakland and thsu. great Eastbay," Silver says. "TcA say we are pleased with our business growth and the establishing-' 1 i i subdivision. Melrose Highlands is an Fast Oakland tract, located near the Chevrolet and other fac tories, and is designed particularly to meet the needs of working men In search of a comfortable home at low cost, the company says. of many friendships, would be put ting it mildly. We are endeavoring to g-ive Oakland men a credit clothing store on a par with any to be found In any metropolitan city." Roy Fbebua, Both have been interested for Several years in large development work bath in the East ba territory and In Los Angeles and Tleinity. eH is known to Oakland as the nndfvMer of Seqnovah Hills, exclnslve property adjacent to the Sejnoyah Country Club, and ha headed the Marlon Ezell Company in Oakland for two years paat. Coming to California oriel- i The plan which is said to make i it easy for any steadily employed man to have a home of his own is described by the company as follows: A man interested in Melrose Highlands property has three propositions from which to make his choice. In the first place, he mav buy only a homesite. The second proposition is a combination offer of a homesite and enough lumber, plaster and other materials for the erection of a three-room house. A third choice Is provided by the offer to not only provide the homesite with the building materials but also to furnish the labor for the erection of the house, so that the purchaser gets his home completely finished and all ready to move into. This Is I Bally from Texas, he located first in Southern California, and for ipedHwewwcKef building trades. Under the third plan, a buyer pays down cily 100 and agrees to pay $1 a or S0 per month, including interest, on the balance. "Much of the success of Melrose Highlands is due to the en thusiastic recommendations given the tract by people who have everal years was special represen tatrre for the Henry E. Hunting-tea land Interests in the vicinity Dougnt tnere. They state that is one of the warmest spots 1: number ef painters and earpenters hare requested the company to erect their homes, as they have done for those leas skilled la the the most popular proposition offered in Melrose Highlands and the construction work Is done so well and at sueh low cost that a the East Oakland hills, and we! protected from wind and foi 6IG AMOUNT IN TORS i i-eemaena. Eseii joins the new eotttpany after eelllns out practical ail the Sequoyah Hills prop- fchj associate In the rr eempany, not a newcomer Om Baatbay district, although he spent nearly fifteen years realtor tn Los Angeles and 'Malty. Friar to becoming; a-eetated with Carroll I Post as a Special representative tn todertaktnga, Phebus had noees- ffvaty bees a special representative at ta Huntington Interests and, auctr ot the Frank MeUne Qosapaoy ef Lee Angeles, bad di-J raot eharae ef development of 1 aw me ef the moat exclusive districts i Ground Broken For Boulevard Hotel Last Week CONSTRUCTION OF I OR NEW P1CB HOMES BOARD MEMBERS 'ef Pasadena. Two year tare, Phebus, who had revloualy lived In Oakland, here to Investigate local conditions, and returning; recently, expressed himself as astounded with the development that had In the greatest state-wide drive ever recorded the California Real mors than $18,000,000 was Invested In home construction in Oakland during 1918 and of this ROUND breaking ceremonies for the new Boulevard hotel, to be built at San Pablo avenue and Twenty-eighth street, were held on Saturday, February under the anpices of the San Pablo Development association and the United Income Properties, Incorporated. A large crowd attended the ceremonies and listened to addresses made bv Mayor John L. Davie and by Ed. F. Schuli and Robert Vixon, respectively president and secretary of the San vaxen piaoe. jater, to compare xae possibilities oiiered in Florida with those of Oakland and the Estate Association's membership week from March to IB this coming week is stirring every amount more than $1000,000 was Invested in Lakeside Highlands homes," declared Harry E. Lelmert Beatfcay territory, he journeyed Fast Replaces Schoolroom Weariness I or tne Walter H. Lelmert Compnny, today In discussing the remark realty board to activity to gain a goal of 6000 realtors in the ranks of local, state and national organi mere Mt, he says, found no such firm foundation for solid growth neb as that ef Oakland. AM announcement from Phebus able home building record in Oak latest "We are happy to make aoio Avenue uevelopment association, and bv representatives vie jnmai annonneement or our land. "Evsry survey made shows that Oakland and the Eastbay is stepping ahead In building construction than any other Pacific coast of the Oakland Chamber of formation and location In Oakland, ad we xpeet to be very active In realty development work. We have met wKh hearty eupport from both City. There is every indication that L. Sterner, secretary, of the United Properties. Inc- this progress will continue. ine uaaiano Real Estate Board And home building Is a neces also spoke. Present plans, it is ana the Oakland Chamber ef Com stated, call for completion of the sary adjunct to community development. Industrial and commercial development go hand In hand with hovne ownership. zation. Florida challenged California in January as a leader and President Harry H. Culver, city builder, who was drafted to lead the California association, accepted the gauntlet and started out after members. The response has been electrifying. More than 25 per cent of the total sought has already been obtained In preliminary work. Every board city from Redding and Eureka on the north to San Diego and El Centro on the south are actively campaigning for banners and other awards, which include a free trip to the Tulsa convention in June of the National Association of Real Estate Boards; according te Fhebua, Important plane ef the company will be aoonoed to the nubile as a remit hotel early in 1927. United Income Properties, Ine have ef their formation here to handle opened a laree office at 2701 San Pablo avenue, close to the prop- Twenty-five thousand newcomers a year eome into Oakland and must find homes. me interests of Carroll L. Post, the first ef Which to the develop- ertv. "It is this tremendous Influx of tnent ef the Oak Knoll Country newcomers that has brought about such a big volume of home building. Lakenhore Highlands commands a large percentaee of the Is a residents! park accessibility, distinctive home envlronmen. mod I erate prices, rising: values, sensible building restrictions plus beauty of view. two free trips to the Del Monte higher type of dwellings now being i built. The reason is simple: here I state convention in October, THERE'S a tonic in the pine scented air of Merriewood. It's amazingly refreshing to anyone who has been in-doors all day. The school teachers now living in Merriewood find it an ideal spot. Fast transportation to downtown Oakland and San Francisco is in service. Everyone who loves a charming home in an unusual and beautiful setting can find just what is wanted in Merriewood. Sheltered by the pines and commanding a view vfnnia a lew aays, he said, the definite date of starting; the eotistraetioa ef the country club wi be known, and Willie lock, widely Known golf course architect, has already laid out plans for the It -hole golf course which wta leatnre the property. HUGE ACREAGE OF MILLER LUX IS et "a HOMMARKE Announcement that the major art ef ee.oee acre of of all San Francisco Bay, you will find here some of the most attractive and really home-like places that Oakland has. They make you wonder why anyone keeps on paying rent when they could have a comfortable home in Merriewood for a small sum down and $30 per month including interest. Merriewood homes are large enough for comfort and small enough to be taken care of easily. The new models have built-in cabinets in the kitchens and complete modern bath room equipment. The one price includes everything your house is already to land in the dairying and diversified farming districts of Stanislaus, Merced. Madera and Fresno counties will fce offered for sale in small or large tract by Miller A Lux, owner ef the property, was made week by James E. Fickett. president of the company. The sale of this immense tract of land in the north Ban Joaquin valley means the breaklnr un nf rh lnnrot ri. i. 'v -v I -t a move into. Check over the floor plan below for the rooms and arrangement of a tvpi cal house. Plan now to make your tart toward independence without further delay. Pick out your lot in Merriewood select your floor plan and exterior style. Let us show you what real life is. $2450 Buys a Lot with House complete are built or'under construction in COME OUT TODAY AND LOOK AROUND vately owned farm acreage holding sj California, as a result of which I the population of the four counties mentioned is expected to be rreatlv Increased, as well as the volume' farm produce all kinds in that section of the state. It Is claimed. The Miller lands, title to itiechwf which was obtained mrr than fifty years ago by the late 1 Henry Miller and Charles comprise epproxlmately l.00.0i' e-es la California, Oregon and Nevada, the greater part of the acreage being In the r.orth Pan Jeequln ralley." skid Pkett- "This land has been aned in the pant largely for livestock raiclrg. but cbanged conditions. ennetructlon of paved highways In II directions through it In recent years and the development ff Immense Irrigation system. ha jrc It tee valuable for thi purp''S r.n lerge areaa. Water from the Fan Joaquin river an4 other sourr irrigate hundreds of thr.uand nf mtrm In that valley thst 'ana- Me ef growing diversified t.M ard frwlt rrope. but shich st preent re etillsed principally for produc-I taf feed fr cattle. Only firming ran Hing this land to Its full prvdu- ttwiwi, and this the breaklnr of the land Irto rrm- raraUvely sniall units for coltiva- ton. Miller Lux. that tbe HiMl ronslderaMe por- tkna ef thte land will reeult Ic greatly lnrresd pr aT hrl nrlng a blraer populstixn snd tbereby a more litrit i- I tK of taxe. better railroad farm- i tt. lFK-ra la the vilun of trlht hafxtld. tb IntloniDfti 1 Realty Syndicate Company Tract Office Thorn Road TtlcphoT Humboldt 2850 4058 Piedmont Ave (40th and Piedmont) Telephone Humboldt 7700 10th Floor, Syndicate Bldg 1440 toad way Telephone Lakeside 1600 How to Get Here By auto, drive out Park Boulevard or Moraga Avenue to Thorn Road which rum rieht Into Merriewood. Tear out the map to use as a puide and watch for the Merriewood arrow. By street car, tale lied-mont 'A' car on Broadway and get off at 40th and Piedmont Transfer there to Montcltir Bus. USA AMY J'' Alt ml n.r.-.'. bar ben exprdfd tn home conatructloa In 1. than tn m-rtha after the eompieUoa of roads la i i-r-i-s re. district borne after home of a wide of errhi'ec'ural have been erected. (' more nw will be conntmcted wlthla the next few k. Jj- th fct lmlte aaVs have been phenomenal are mar.y f.r.e to be purchased lo Fernslde at the or.g'.oal pri. Ferrate every'hirg cTTer tfce Investor or botneeeeker SchocK f.r.e Churcr.a, riayrrounda. Beaches and Trir.p' rtatkr.n tmlimited, wlthla foar bleaks ef eV.prlng eecter ard wih tbe comlr.f ef the Tube a few minut' frcm 0kland. The price i at FerniiJ art right Lower than they will ever be again Term are eoty. MAKE A TRIP TO FERNSIDE TODAY mere w.ala Mrhir. it will alee In a erral readjum-nvTrt of tbe rattle indutry. as nnlv i it reeb lend will ud for lWt a lb ranre as It la erd twef (table tn prte. IViib the eitir.n In proerx-t Is i feeltnc this fprf ht tt te eve lenrer JucnlfiaMe that rreet a this prd9-tlTe eree be rrialaod by aa IndiTidual cr-. 1 believe tkat In a rt tite In Alameda Tk a C's'a e- P-fc Street ttn te tract, er kw at e4 East FerWeth eVtreeta, ee by way 4 Street beidge te tract ee fsi i eTswe. FRED T. WOOD Lduvt ef A tat I 4Mb iMe ae t-e ef roc In tfe viara e-trtt( of the Ptewtnaa. OeWle, jtm fWaa. fW nt. rrbaert aa4 Mer4Ma mill k-ie la fwr-atsa ef tie lirii taj farmtf9 fe-' tKt tber W'l s-r-w 1mi iry a'l the ia ef tbeae dcrVcta," Tract Offci Vea ie ad C-rl a OaUanJ Of fie I Ci free ri 1 1 Tvt.e- Aleose 1

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