Northwest Arkansas Times from Fayetteville, Arkansas on June 12, 1974 · Page 13
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Northwest Arkansas Times from Fayetteville, Arkansas · Page 13

Fayetteville, Arkansas
Issue Date:
Wednesday, June 12, 1974
Page 13
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14 Nortfcwnt ArVonttt TIMES, W«T, June 17, 19741 FAYtTTtVILLt. ARKAN*A» Budget Hearings To Begin On Items For Special Session Monster Shrimp Dr. Fred Rnmmct or San Antonio, Texas holds a siK-cl- men ' of giant freshwater shrimp found in the Texas Hill country, lie plans U s(ii[y llic .shrimp to rlelcr- mine if Ihry have an unli- uanccr mechanism. (AP Wlrephnio) Rumor Government Resigns Over Italian Economic Crisis ROME ( A P ) -- A movie equipment m a n u f a c t u r e r , until now optimistic Italy would pull out of its economic slump, suddenly '.a Iked about f i r i n g some of his employes. Scores of housewives, explaining "you never know what will happen," ran out to the supermarket and stocked up on crates of sugar, coffee and can* ned goods. Premier M a r i a n o Humor's government had just resigned, in the midst of Italy's worst economic crisis in 3D years, and there appeared no swift solution. But -millions of oilier I t a l i a n s turned completely away from the country's political and economic woes to talk about the opening of the World Cup s cer ^ t o u r n a m n n L in F r a n k f u r t Thurs%y. Italy is a favorite, The Tlast act nf the Huinoi governfnent before it resigned Monday raised more of a public Kansas Nurse Wins Award SAN FRANCISCO (AP) -- It Kansas' Elk Comity, a 650 square-mile stretch cf whea and caltlelaiid, there have been no doctors for 15 years. Jus "Murphy" the traveling nurse. "Murphy," as Ruth Murphy R.N., is known affectionately ti Elk County's 3.700 residents figures slic has made about !, 500 house calls a year since sin set up a scries of free clinics in 1957 with a $10,000 grant from the county. Mrs. Murphy, 51, is hein honored by the American Nurs es' Association convention her today with the first Honorar Nurse Practitioner award. Th award is to be given every oth er year lo a registered "nurs who has done an oulstanrfin job in providing direct palien care. "When 1 s t a r t e d in 1057. ., had three doctors in the emir ty." Mrs. Murphy recalle Tuesday. "But t h e n two them died and one move away. "I'd go to make a pro arranged hou^e call and find 1 patients thevc waiting to si me." she said. "That's when knew something had to b done." Elk County, SO miles cast o Wichila in southeastern Ka sas. lack doctors. It also has i. hospital, no X-ray u n i t , no pub lie transportation. Nearly one third of i t s residents are ove 65. The nearest hospital is 5 miles away, in Independence. She set up her main clinic i the courthouse b u i l d i n s in Hmi ard. where she lived"with he h u s b a n d and four children. SI devotes one day a week f house ca!K altnoujih ft makes fmer.crricy c a l l s a! an time of day or n i j i i t . She becan hriiisine a portable v e r - sion of the clinic to the couutv's other towns. A few years ago. federal funds enabled Mrs. Murphy to increase her budget to J2^i 000 and hire another" nurse Barbara Kitchens. She would like to hire at least one more i i u r = p and still dreams of a t l r a c l i n e ' a doctor back (o Elk County "The last time one c-«mV bv who was in interested a couple of years ago. I told him we could refer him 500 patients the first day," Mrs. Murphy said 'We never saw him again." itcry than the fall of the gov- rnment. It ordered closing tlic elay stations that were ng color television programs rom neighboring countries into Kly. Dealers reported a surge i sales of color sets to soccer diis. But Post Office Minister iario Tognt said Italian sta- ons wouldn't start hroad- asting in color until Ihe eco- omic crisis was over, and col- r TV from abroad was a "mi- ority privilege" that could he ispenscd with lo save money. Reaction lo the ^overntnent's all was swift, in business anrl nancial eircites. Slocks on the lilan exchange plunged an av- rage of 3 per cent to a I9V4 UTTLK ROCK (AP) -- M a r cur, Halbrook. the director of Ihe Legislative Council, said Tuesday thai the council would meet June 18 and start budget, hearings on items to be included in the special legislative session this summer, Gov. Dale Bumpers sent a the list o( items to the council Tuesday. Bumpers, who wants to convene the session June 24lh, said ihc list should not be considered f i n a l . Bui he said it is comprehensive. The list did not include sup plcrnontal appropriations for al state Ini.lding projects, particu larly in riitfh-jr education. [Jumpers said he would pro vide a complete list of the sup piemental appropriations i'e quired on capital improvements by noon Monday, One of the largest appropria tions Bumpers requested is fo £12.5 million to expand the Uni ver.sity of Arkansas Medica School. Ho also asked for $5 million n stale funds lo expand the Medicaid Program to cover the working medically indigent Those eligible would be person whose incomes are not, mori t h a n 33 and one-third per cen above (he income level quired to d r a w public assist ance. As expected. Bumpers aske* for an increase in the 1974-7 appropriation for the kindergar ten program and the free t book program. The governor asked that th kindergarlen appropriation b increased from $ii.;i million I S11.5 m i I Eiu n. He reque.s ted a additional SI-5 million for th textbook program. Bumpers also asked for $1 million for 143 new employes i the Divison of Social Service The governor said half of th mount would he stale fumls nd the remaining amount fed- ral f u n d s . About $3 million was request- d for the Environmental Pre- ervation Commission lo use to cquire area lands. Part of the \oney also would go to hire a mall" staff for (lie commission. Bumpers sought $2 million or payment of lax refunds to he elderly. Thir is the so-called ircuit breaker bill which assed the 1973 legislature, but vas not f u n d e d . He also asked that $7 million R appropriated for payment of ncome lax refunds. One of Ihe smallest appro- jrialions the governor request was S100.000 for the Ozark Folk Culture Center at Moun- ain View. Bumpers said at- endance and revenues at the center were up this year, but .hat an estimaeri $100,000 would jc needed to o|crate the center hrnugh March 31, 1975. flalbrook also mailed lo legis- ators an estimate of uncommitted funds that will be available. . The funds, ranging be- and $81.9 available June 30, he said. The estimate was done by Ihe Bureau of Legislative Research and the slate Finance and Administration Department. Halbrook said the cumulative amount of uncommitted funds on June 30, 1975, under current laws are estimated to be from 5129 million to $133 million. Bumpers requested a $2 mil lion contingency f u n d to meet the slate's 25 per cent malching share for f a m i l y assistance aid under the now Federal Disaster Assistance Act, "We are already committed lo $125,000 of $500,000 in Phillips County and $250,000 of $1 million in St. Francis County," the governor said. A Series of 18 Questions and Answers Designed To Explain The TIMES Want Ads So They May Serve You To Better Advantage . tween $74.5 million million, would be and the lira, linn 18 per cent I'eakencd further. "We cannot afford clown in a In year, pare 1 Grand Jury Called To Probe Greene County Irregularities lly effort to save ourselves," aid G i a n n i Agnelli, chairman f the Fiat Auto Co.. Italy's argest private employer. But it looked as if the polili- ~al crisis--and consequently the economic crisis--would be a ong one. Rumor's Christian democrats, the largest party in Ihe country, have dominated all governments since World War II. But they do not have a majority in Parliament. The onl yfeasible partnership 'or a majority is the center-left coalition of Christian Democrats and Socialists, that has "ormed fost Italian govem- ncnts for the past decade. But this time their split over Rumor's proposals for tight credit and higher (axes to ease the economic crisis appeared too deep to paper over. PARAGOUI.D, Ark. (AP) -Circuit C o u r t Judge A. S.' Todd" Harrison of Blythcville las called for a Greene County jrand Jury to convene next Vlonday, reportedly to look into -illegations of irregularities by aw enforcement officers. Circuit Court Judge Henry Wilson of T r u m a n n selected 30 names on J u n e 3. Of these. 16 will serve as the grand jury. Of the total. '11 were men and eight were women. Harrison said he asked Wilson to pull names for grand jury service after Pros. Atty. Gerald Pearson of .lonesboro wrote a letter saying he thought there was a need to call a grand jury. Pearson said he had mailed the letter un June 6. Harrison could not be reached late Tuesday for an explanation of how the jury members could have been selected in response lo Pearson's request when the letter was mailed three days after j u r y members were cho sen. Harrison said earlier he hac asked Wilson lo draw the grand jury while Wilson was in Para gould for civil court. Harrison vas conducting court in Clay 'ounty. Pearson said lie planned to ubpoena about 100 witnesses. le has declined public comment on the subject of the rand jury inquiry. The Paragould Daily Press reported, however, that the ury wijl inquire into alleged irregularities by law enforcement officials. One matter to be stud- ed, according to the news- )aper, is an Arkansas State Police report o fan investigation :he agency has conducted in the county for more than three weeks. The grand jury also will also look into some sensational charges of marijuana parties sexual relations in the Greene County Jail between prisoners, bribery and brutality charges which Pearson made during a recent trial. The trial of former night jailer Nathan Wooldridge was held in Greene County Circuit Court. Wooldridge was acquitted on a charge of assault with intent to rape, and he has 1. How Can I Place My Want Ad? There are at least three different ways, one of which will surely be convenient for you. (1) Almost all types of classified ads »r« accepted by telephone. Call 442-6242. (2) Mall in your ad. Indicate the number of times you wish it to run and mail it to: Northwest Arkansas TIMES, P.O. Drawer D, Fayetteville, Arkansas 72701. (3) If you are in the downtown area it may be convenient for you to drop in at our office. We're certain that one of these methods will answer your needs. 2. When Con I Place A Want Ad? Office hours are 8:00 a.m. 'til 4:00 p.m. Monday through Friday. On Saturdays we're open 8:00 'til noon. Play safe by having your ad in early. 3. When Is the Best Time To Call In An Ad? Although the time when an ad is placed Is not too Important, some periods are busier than others. For the quickest service it's advisable to call early in the morning to place an ad for the following day. 4. How Do I Know If My Ad Is Worded Correctly? A good ad tells Ihe complete story. Tells what YOU would like to know it you were the reader. Intelligent, descriptive ads WITH PRICES get best attention and produce quickest results. If you are in doubt as to how to word your ad consult a TIMES Ad-Visor. Point out the best features of the article you are advertising. Always feature price! Remember --the more you TELL--the quicker you SELL! Price is important because Want Ad Shoppers know what they want and how much they plan to spend. A price creates only live responses and eliminates idle inquiries that waste time and usually end or start with the question "HOW MUCH? filed U.S. boro alleging false and malicious prosecution. , 51 million lawsuit District Court at Jones- The tornadoes (fiat hit Tulsa nvrr the weekend drove thi.s sponn through a piece of an Storm Freak oak fence. Tho s|MMin, forced h a l f w a y through (he wood, was no beirt or damaged. (AP Wirtptiolo) We .Uve · lavtBfi program Merest rate to ntet Foy«tt*vil1« Savings ft Loan Association Recovery Room's Special of Specials! Standard Sofa - Reupholstered $139.00 Complete. or Hide-A-Bed . . . Includes . . . THE FABRIC Any fabric op to !».»» per yard from any of four fuD line of books, including Kirsch, Cravei, O.V.S., Dogwood, Midwest, Roshiz , . , Herculons, II* per cent nylon* ·mgah.voes, velvets, e t c . . . . Aiy fabric NOT Scotchgarded we wU! Scotchgard FBEE! THE LABOR Removal *f ALL Fabric, Tytag of Springs, rewebbiag, ghring ef Frame, repacMing, wood bMck-ip, **f **ber ·ecessary repairs . . . ALL WORK GUARANTEED to TOUlt Satisfaction! 5. How Are Wont Ad Rotes Determined?-- Want Ad rates are based on the circulation of the paper. The TIMES reaches approximately 13,000 homes daily or approximately 45,500 readers. A TIMES Want Ad is actually one of the most inexpensive services available. A TIMES Classified Ad costs as little as $1.44 per day and reaches almost 13,000 homes each day. To send a postcard to each of these homes just once would cost over $1000.00. 6. How Fully Should I Describe My Proposition? Always describe your proposition as fully as possible. Try to put yourself in the reader's position and answer the questions that might be asked with your ad. If the car you're selling has brand new tires, mention it in your ad. If the job you're offering pays $95 per week--mention it. If your cow is a top producer--mention it. If the home you're selling has a large yard--mention it. These are things that your prospective customers will want to know. The TIMES Want Ad is only as effective as the sales presentation your copy contains. The better you TELL IT the quicker you SELL IT. 7. Which Is the Best Day To Advertise? One day Is as good as another. Various agencies and researchers have made painstaking studies and have come up with very similar conclusions. No one has been able to prove conclusively that any one day is better than another. 12. Why Can't You Tel! Me Who Placed a Box Number Ad? We constantly receive requests to reveal who has place* * blind ad. We will not divulge this information to anyone! Advertisers who use TIMES box numbers are paying for a confidential service. It would be a serious violation of business ethics to divulge their identity. 13. Why Can't I Decide Which Classification I Want To Place My Ad Under? Before Want Ads became as important ss they are today li was possible to lump them all together without headings. As the power of Want Ads increased and they became an important advertising medium it became imperative to separate them in some logical manner. Classification headings were developed to make it easier for the reader to find specific ads. Our readers arc accustomed lo these headings and deliberate mis-classification would cause annoyance which wouldn't help the advertiser, The TIMES or the reader. 14. You Call Them "Want Ads" and "Classified Ads" Which Is Correct? Both terms are correct. The term "Want -Ads" is an older, perhaps more accurate description of our product. Want ad- verHsing is a market in which everyone can express and satisfy their needs and wants. "Classified" is a newer term growing out of the increase in Want Ads which resulted in more and more classifications. It really doesn't matter what you call them--1hey still work. 15. How Many People Read My Ad? The TIMES' circulation shows an average daily circulation of 13,000. This means that almost 45,500 people see the paper daily. In recent studies made it was found that slightly more than one-half of fhe newspaper readers regularly refer to the Classified section daily. Of course, this is not always the same half. You have a reach of 22,750 readers in each issue or a possible total of 45,500 with two or more insertions. 16. Why Should I Run My Ad Again If It Did Not Produce Results The First Time? The market you reach through Classified is eonslantly changing. Just because your ad didn't produce results this week, does not mean that it cannot do so. People who didnt' need a baby buggy yesterday may discover they need one sjon. People who had jobs yesterday may not have them today. In the TIMES audience thousands of families' needs and wants are ever chagning. An offer that produced no results this week may be overwhelmingly successful next week. 17- I Answered An Ad In Your Paper And Found That the Number Published Was Wrong. What Should 1 Do? Mistakes are occasionally made. Please let us know immediately if you answer an ad and the phone number printed is incorrect. We can trace back and find the right number for you. By calling us about such a mistake you can help everyone concerned. 18. If I Had A Problem Regarding A Classified Ad What Should I Do? If you feel that you have a problem which hasn't been resolved to your satisfaction be sure to call this to the attention of the Classified Manager. Misunderstandings can develop and we do everything possible to correct them. If you hav« any questions about the manner in which your ad was handled. be sure to have them answered to your satisfaction. FREE Pick Up ind Delivery WMm i 25 Mite trie (ill 521-8315 3E. Mo«Ui« r Fayefeville 8. Why Didn't I Get Results From My Ad? Although, by and large, fhe results from TIMES Want Ads are remarkable, occasionally you will find that your ad bring! no response. There could be several reasons. It may b« wise to reword your ad to make it more attractive. Then again, it may just be that no one was in the market for your particular offer at the time your ad ran. In this case it would b« wise to hold your ad for a week or two, then try again. In any event TIMES Classified Ads are read by thousands of people every day. Make your offer attractive, give it a fair chance by scheduling it tor seven days, and if there is a market for what you offer--The TIMES will find it. 9. Do You Accept Any Ad? No, we quite often turn down ads. We try to get complete information on any ad that sounds misleading or offers fan- lastic returns on investments. We feel we have an obligation to protect our readers from false or misleading advertising. We edit and reject certain ads each week. Should you experience any misrepresentation or fraud in connection with any advertisement notify the Classified Advertising Manager immediately. 10. What Happens If You Moke A Mistake In My Ad? We correct it. But--errors must be reported immediately as we are responsible for only one (1) incorrect insertion. Typisti and printers are human, therefore, mistakes happen DOW and then. It is customary for newspapers to make good on OM insertion. 11. When Should I Use A Box Number? Box numbers ·timid be used only when ibsolntely oecesury. Few people will take the time to write a reply to your ad never knowing whether it will be acknowledged or not A box number definitely arts down OB response you are likely to receive. Some people for one reason or another do not wish to meal tbv identity tad thereto* at* a box number. Please Phone 442-6242 * JERRY SMITH, Classified Advertising Manager if NANCY ROACH ir JODI DQWNUM * CAROL FLORER

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