Northwest Arkansas Times from Fayetteville, Arkansas on May 26, 1974 · Page 34
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May 26, 1974

Northwest Arkansas Times from Fayetteville, Arkansas · Page 34

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Fayetteville, Arkansas
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Sunday, May 26, 1974
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Page 34
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IOC Arkamm TIMES, Sim., May 24, 1974 rAvrrrtviLU, HEASTY WITH NEWLY ARRIVED CALF . .. added to his experimental herd Rejected As Nurse, Fogarty Enters Priesthood At 78 PRINCETON, N.J. (AP) -. The British college-level home study progra-m known as ttic Open University can he adapted successfully by American colleges for well-prepared, highly motivated students, a year-long study has concluded. However, Educational Testing Service's evaluation of Open University programs at the University of Houston, the University of Maryland and Rutgers, New Jersey's slate university, suggested that the program is not appropriate for the- academically weak. Developed, in Britain during the 19fiOs, the Open University has enabled thousands of British adults to earn formal degrees through home studies. Radio and television broadcasts arc used to supplement tradl- "ional written materials. Rodney T. Hiirlnctt, Calves Added To Experiment Brahman Herd Two baby calves have been added to Iho exporimcnta' Brahman herd owned by II. Heasty on Old Wire Road South. The five-day-old calves arc not aware t h a t they are an exolic breed for this area and their antecedents were the Zebus of India. Heasty brought the five Brahman cattle from Texas eluding the calves' mothers because they are not troubled like other cattle, with licks and flies. He also says they arc very gentle. The cattle i n recent years have been imported to southwestern slates for cross breeding purposes. They are recogni/.ed from other breeds by a prominent hump over the shoulders and their distinctive grey color. The young calves at a tanco resemble fawns and claim of gentleness was no evident when the photographe ame close to the spot the nother had hidden her caU. Hcasly purchased the smal icrd because they are goot x^ef cattle and because lh emales have a long productioi jeriod. He said he had reac one case wbere an 18 year ld Brahman female ha jroduced a calf. Heasty, whose Irish brogue i icarly as distinctive as hi name", retired to Arkansas 1 ears ago from Milwaukee Vis. In addition to the Brahma cattle he has a herd of mixe search psychologist who New Legislation WASHINGTON 7 (AP) -- The Nixon administration may seek legislation guaranteeing politicians the right to reply to news paper attacks, if a forthcoming Supreme Court decision provides Ihe leeway for H. Assistant Ally. Gen. Robert G. Dixon Jr. said in an interview that the Justice Department "will look in that direction seriously. 1 " The review could be the f i r s step toward federal legislation requiring newspapers to pro vide free space for politician? and other public figures to spond to editorial attacks. re- directed the ETS study, said the O p e n University approach seemed to be a feasible allerna- ive for institutions considering non-traditional degree programs for adult learners unable to spond time on campus. SATISFACTORY He also said that most of the American students who completed the Open University courses in science, humanities dtid mathematics at the Ameri can universities were satisfied and inspired lo pursue a college degree as a result of the program. Harnett. said 781 students par- ,icipated in the three American Open University .programs vhich ran from September 1972 ,o June 1973. Rutgers offered fill three courses, Houston offered science and humanities iind Maryland offered mathematics. Harnett said the percentage of students completing the en lire Open University course for the three universities was con sistcntly around 50 per cent. He cautioned, however, th, the courses offered in the pro gram required a good deal o student time and effort an. rather traditional student com patencies because they requirec much reading and frequent as signments. reeds. Planners Face Short Agenda Only four items.arc to be con sidered by the FayeltcviT nning Commission at its re g u 1 a r 1 y scheduled meetin Tuesday at City Hall. A request for an interpre ation of "use units" and a coi rtititmal use request is lo b considered. Mrs. Homer Cope and is requesting the chang : or property on Hwy. 16 :or a bait shop. The commission will also con sider an amended prelimtnar plat for Sequoyah Woods, a sul division to be located south i Hwy. 45. A discussion of accesses alon Hwy. 62 west is to be held. The final item on the agend is consideration of the final pi; of Hyland Park. Phase Two. The public is invited. Break-In Reported Fayetteville police received report of a break in at the Fir Christian Church at 220 } College Ave. Saturday mornin It was not immediately defe mined if anything was missing Open University Can Be Adapted For Use In U.S. POMPANO BEACH, Fla. P) -- Charles Fogarty. 78, plied for entry to a nursing :hool five years ago, hut was ijected because he was too d. Saturday, he started anoth- new career--as a Roman cilholic priest. "I've been given excellent aining and I'll be working for great boss," said Fogarty, lortly before his ordination to 10 priesthood. A merchandising executive, ogarty left his San Franciso ome in 1965 for a life of rctire- nent in this Atlantic Coast re- ort community, but quickly rew bored. "I joined the Red Cross ranch in Fort Lauderdale and id a lot of hospital volunteer ·ork," he said, hut I couldn't o enough. "I wanted to become a nurse ftcr my wife died in '69 but my application to nursing chool was turned down be ause I was over 55." Born and raised a Catholic, 'ogarty had always "tried to e a good layman" and after lonths of deliberation vowed to tart a new life. "I decided that if I couldn't ake care of patients physically 'd try to take care of them piritually," he said. Fogarty, who begins each day with a two-mile jogging :ession, enrolled at the Con- :olata Theological House of Studies at Somerset, N.J.; [our years ago. Saturday, he was or- lained at the Church of St. Vlatthias in Somerset into the ^onsolata Society for Foreign Missions, an order of Catholic jriests serving as missionaries hroughout Africa and South America. "Sure I am exciter!,'' Fogarty said in a telephone interview jcfore the ordination. "It will e like being born once again. I don't know where I will be sent jut I hope to do some kind of lospital work." A Series of 18 Questions and Answers Designed To Explain The TIMES Want Ads So They May Serve You To Better Advantage Russian Ballet Artist Refuses To Emigrate MOSCOW (AP) -- B a l l e t dancer Valery Panov's struggle :o immigrate to Israel appears la be temporarily sidetracked. Panov says his wife is pregnant. "I cannot leave her, least of all now," Panov said Friday. The dancer has been given permission to immigrate, but his wife, Galina, was denied a visa. Panov also said Friday he has been stripped ot his title, "Honored Artist of the Soviet Union." Microphones Stolen SPRINGDALE -- Two micro phones valued at $220 were reported stolen from the Central Junior High School gymnasium after school Thursday. Police said no signs of forced entry were found. 1. How Con I Place My Want Ad? There are at least three different ways, one of which will surely be convenient for you. (1) Almost all types of classified ads are accepted by telephone. CaU 442-6242. (2) Mail in your ad. Indicate the number of times you wish it to run and mail it to: Northwest Arkansas TIMES, P.O. Drawer D, Fayetteville, Arkansas 72701. (3) If you are in the downtown area it may be convenient for you to drop in at our office. We're certain that one of these methods will answer your needs. 2. When Can I Place A Want Ad? Office hours are 8:00 a.m. 'til 4:00 p.m. Monday through Friday. On Saturdays we're open 8:00 'til noon. Play safe by having your ad in early. 3. When Is the Best Time To Call In An Ad? Although the time when an ad is placed is not too important, some periods are busier than others. For the quickest service it's advisable to call early in the morning to place an ad for the following day. 4. How Do I Know If My Ad Is Worded Correctly? A good ad tells the complete story. Tells what YOU would like to know if you were the reader. Intelligent, descriptive ads WITH PRICES get best attention and produce quickest results. If you are in doubt as to how to word your ad consult a TIMES Ad-Visor. Point out the best features of the article you are advertising. Always feature price! Remember --the more you TELL--the quicker you SELL! Price is important because Want Ad Shoppers know what they want and how much they plan to spend. A price creates only live responses and eliminates idle inquiries that waste time and usually end or start with the question "HOW MUCH? 5. How Are Want Ad Rates Determined?-- Want Ad rates are based on the circulation of the paper. The TIMES reaches approximately 13,000 homes daily or approximately 45,500 readers. A TIMES Want Ad is actually one of the most inexpensive services available. A TIMES Classified Ad costs as little as $1.44 per day and reaches almost 13,000 homes each day. To send a postcard to each of these homes just once would cost over $1000.00. DEMOCRAT FOR CONGRESS Arkansas has a good investment in Gene Rainwater. For eight years Gene Rainwater has served in the State Legislature, working for the people of his Western Arkansas District.. .first as a State Representative' and now as a State Senator. Let's have this investment earning bigger dividends for us in Washington. State Senator Gene Rainwater... .afresh choice with the kind of muscle we need. He has the Muscle We Meed paid tor ty W. E. R»nw»t»i-, Grwnwood, Arkansjj 6. How Fully Should ! Describe My Proposition? Always describe your proposition as fully as possible. Try to put yourself in the reader's position and answer the questions that might he asked with your ad. If the car you're selling has brand new tires, mention it in your ad. If tie job you're offering pays $95 per week--mention it.' If your cow is a top producer-- mention it, If the home you're selling has a large yard--mention it. These are things that your prospective customers will want to know The TIMES Want Ad is only as effective as the sales presentation your copy contains. The better you TELL IT the quicker you SELL IT. 7. Which Is the Best Day To Advertise? One day is as good as another. Various agencies and researchers have made painstaking studies and have come up with very similar conclusions. No one has been able to prove conclusively that any one day is better than another. 8. Why Didn't I Get Results From My Ad? Although, by and large, the results from TIMES Want Ads are remarkable, occasionally you will find that your ad brings no response. There could be several reasons. It may be wise to reword your ad to make it more attractive. Then again, it may just be that no one was in the market for your particular offer at the time your ad ran. In this case it would be wise to hold your ad for a week or two, then try again. In any event TIMES Classified Ads are read by thousands of peonle every jay. Make your offer attractive, give it a fair chance by scheduling it for seven days, and if there !s a market for what you offer--The TIMES will find it. 9. Do You Accept- Any Ad? No, we quite often turn down ads. We try to get complete information on any ad that sounds misleading or offers fantastic returns on investments. We feel we have an obligation to protect our readers from false or misleading advertising. We edit and reject certain ads each week. Should you experience any misrepresentation or fraud in connection with any advertisement notify the Classified Advertising Manager immediately. 10. What Happens If You Make A Mistake In My Ad? We correct it. But--errors must be reported immediately as we are responsible for only one (1) incorrect insertion. Typists and printers are human, therefore, mistakes happen now and then, ft is customary for newspapers to make good on one insertion. 11. When Should I Use A Box Number? Box number* should be used only when absolutely necessary. Few people will take the time to write a reply to your ad. never knowing whether it will be acknowledged or not. A box number definitely cots down on response you are likely U receive. Some people for one reason or another do not wish to reveal their identity and therefore use a box number. 12. Why Can't You Tell Me Who Placed o Box Number Ad? We constantly receive requests to reveal who his placed · blind ad. We will not divulge this information to anyone! Advertisers who use TIMES box numbers are paying for a confidential service. It would be a serious violation of business ethics to divulge their identity. 13. Why Can't I Decide Which Classification I Want To Place My Ad Under? Before Want Ads became as important as they are today It was possible to lump them all together without headings. araie mem in some logical manner. \iassnicanun .headings were developed to make it easier for the reader to find specific ads. Our readers arc accustomed to these headings and deliberate mis-classification would cause annoyance which wouldn't help the advertiser, The TIMES orthe reader. 14. You Call Them "Want Ads" and "Classified Ads" Which Is Correct? Both terms are correct. The term "Want Ads" !s an older, : perhaps more accurate description of our product. Want advertising is a market in which everyone can express and satisfy their needs and wants. "Classified" is a newer term growing out of the increase in Want Ads which resulted in more and more classifications. It really doesn't matter what you call them--they still work. 15. How'Many People Read My Ad? The TIMES' circulation shows an average daily circulation of 13,000. This means that almost 45,500 people see the paper daily. In recent studies made it was found that slightly more than one-half of the newspaper readers regularly refer to the Classified section daily. Of course, this is not always the same half. You have a reach of 22,750 readers in each issue or a possible total of 45,500 with two or more insertions. 16. Why Should I Run My Ad Again If It Did Not Produce Results The First Time? The market you reach through Classified is constantly changing. Just because your ad didn't produce results this week, does not mean that it cannot do so. People who didnt' need a baby buggy yesterday may discover they need one saon. 'People who had jobs yesterday may.not have them today. In the TIMES audience thousands of families', needs and wants are ever chagning. An offer that produced no results this week may be overwhelmingly successful next week. 17- I Answered An Ad In Your Paper And Found That the Number Published Was Wrong. What Should I Do? Mistakes are occasionally made. Please let us know immediately if you answer an ad and the phone number printed is incorrect. We can trace back and find the right number for you. By calling us about such a mistake you can help every- : one concerned. '· 18. If I Hod A Problem Regarding A Classified Ad What Should I Do? If you feel that yon have a problem which hasn't been resolved to your satisfaction be sure to call this to the attention of the Classified Manager. Misunderstandings can develop and we do everything possible to correct them. If you have any questions about the manner in which your ad was handled, be sure to have them answered to your satisfaction. Please Phone 442-6242 * JERRY SMITH, Classified Advertising Manager if NANCY ROACH ir JOD1 DOWNUM if CAROL FLORER

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