The World-News from Roanoke, Virginia • 17

Saturday April 15 1967 Qty RoatUth Wurlb Utfl ENTERTAINMENT MUSIC RADIO lMOVIES THEATER Networks Planning More TV Specials By Paul Molloy Chic9o Sun rimes Special NEW YORK next season which opens around Labor Day (they keep moving it up) may well mark the coming of age Talks with programing ex ecutives here make it plain that the industry is out to destroy that old chestnut about programs being geared to the year old The hard fact is that tele vision has been losing a good portion of the better educated higher income audience And the sponsors prefer a 1 minor audience of 10 million that buys airline tickets and carpets to a jumbo of adolescents whose prime concern is eradicating acne Suddenly the ratings mean so much anymore One viewer who controls the fami ly spending is much more to be wooed than six others who buy nothing The quality au dience that spends not the quantity audience that fattens ratings is what will count from now on This is not to suggest a cultural revolution will come when the leaves begin to fall again In the entertainment area the new season looms as another mediocrity with the usual overabundance of situa tion comedy (22 series) po lice and adventure carbons song and dance variety a dash of science fiction and a possible return of the western (11 clippily clops next au tumn) But one significant clue to in season's outlook was (volunteered by CBS Program ing Vice President Michael Dann who said have to concede that no ex citement But there will be in the Even more significant was the daring prediction made by ABC programing (poobah) Leonard Goldberg: era of half hour series at night time is on the way or the quality audience that can no longer sit still for the Petticoat Junctions and Mr Terrifies therefore next season will deliver a mam moth scheduling of full length recent vintage movies and ex pansive expensive specials next Dann Talent Hunt The Showtimers are en gaging in a large scale talent hunt to fill about 40 roles in their planned pro duction of Showboat sched uled to be presented June 13 through 24 Sam Good director said the cast includes spots for about 20 Negro performers and about the same number of whites ranging in age from children to middle years Auditions will be held Saturday April 22 from 2 to 4 pm and from 7 to 9 pm and Sunday April 23 from 3 to 5 pm said (CBS) will have two regular en tertainment and the We have more than 50 ready right now and really with budgets that average $500000 more now planning them for years from now The success of the specials this (ending) season has dramatized their impor tance going after the make that selective viewers We learned some thing the night a Mark Twain show (Hal Holbrook) one guy doing Twain for 90 beat the pants off Peyton Place and the Big! Said NBC programing chief William Storke: going to see more and more specials from all three net network in cidentally will beam more than 45 hours of color docu mentaries during the 1967 68 ranging from John and to the Anatomy of a Strike to the Arab Israeli embers The CBS specials will range from Barbra Streisand to Sol Hurok to Shakespeare Even the first overland expedition to the North Pole in 58 years will be recorded by color cameras and shown next fall In many ways then it will' be a season but don't expect a total turna bout The new programs in clude i 0 called 1 a Chick Nathan Key senior vice president of tlie Mountain Trust Bank writes his name in the guest book to be placed inside the time capsule The bronze plaque and the book are on display in the bank The date for the placement ceremony was changed to April 25 after the plaque was made Time Capsule To Mark Opening Of New Theater On April 25 2017 a group of officials of Roanoke a borough in the eastern Megapolis will break up a section of 50 year old side walk and take out a cap sule rom the capsule they will remove (with appropri ate ceremony) a number of items from the year 1967 At least the way it might happen Whatever happens on that half century away day in April there will be a capsule buried in the area now known as the Cross roads Mall James Barbary intends to make sure of that Barbary is the manager of the soon to be opened Terrace Theatre at the Mall billed as Virginia's first and only rocking chair The capsule will be buried under a bronze plaque set in the sidewalk in front of the theater during cere monies at 11 am on April 25 Barbary who will be host for the ceremonies said a number of local officials will be present for the ceremonies including Roa noke's Mayor Benton Dillard Jack Goodykoostz executive secretary of the city Chamber of Com merce Walter Lipes chair man of the Roanoke County Board of Supervisors John Boyle president of the Mountain Trust Bank and Steele and A Carter developers of the Crossroads Mall Shopping Center Among the items to be sealed in the capsule are a church bulletin from a local church a newspaper story on the placement of the capsule a letter from May or Dillard to the mayor in 2017 a letter from a Times World movie re viewer to a reviewer in 2017 a prediction concern ing life in Roanoke in 2017 a press sheet on the opening attraction at the theater a city phone book along with other information on the city and a list of county officials Barbary said the capsule will be an airtight water tight concrete 1 0 plastic lined copper cylin der to ensure that the contents will survive the years The bronze plaque which will mark the location is currently being displayed at the Mountain Trust Bank along with a guest book which any resident may sign to be placed in the capsule Bishop Show To Lure Big Names Joey Bishop or the past six weeks the The comedihn began plan rt 1 nkr 1 nnl 0 i kind 'and the site rlaimc hnnn aimincr fnr uiu uiivn 11 Mill i i 1 wtlt oILUVV ILNc llllo the middle of Hollywood The uld Enish hls days filming sjnce he was a kid He made network signed Bishop last 838 drive a his start with Paar and has summer while he was in NewAks and be on time for the earned his stripes subbing on York subbing for Johnny Car 8 30 nL stat time If ever an enter son on the However the studio would tainer was prepared for his ano then asked sponsors to have to be colorized which new job Joey fits all the watch their boy in action (meant a 3 month time delay (qualifications After catching the this was agreed to by the! 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