The Southern Jewish Weekly from Jacksonville, Florida • 10

Page Ten Ft. Lauderdale, Florida How To Style' (Continued from Page 9) Why not, he suggested to the chamber of commerce, bring Maxwell Street to their town? have merchants dressed up skullcaps, frock coats. Sell your bargain merchandise from sidewalk stands and pushcarts. No wrapping sales in paper bags; use old BEST WISHES Drive In Service AUTOMATIC LAUNDER-RITE 713 E. BROWARD BLVD.

Washing, Drying, Hand Ironing Dry Cleaning, Dying ALWAYS AMPLE PARKING Pick-Up and Delivery PHONE 5051 GREETINGS AND BEST WISHES The Snap Shop CAMERAS, FILMS AND SUPPLIES Mr. and Mrs. Harold Fox 120 S. E. 2nd STREET PHONE 4835 FORT LAUDERDALE, FLA.

BEST WISHES FINLEY P. SMITH CONTRACTOR Paving Grading Drainage Land Clearing BOX 733 RT. NO. 1 DAVIE 5208 FT. LAUDERDALE, FLORIDA GREETINGS AND BEST WISHES Soliae 105 S.

E. 2nd Street Phone 2-3315 FORT LAUDERDALE, FLORIDA NORTHERN ELECTRIC CO. 217 N. W. First Ave.

Ft. Lauderdale, Fla. BEST WISHES POINSETTIA PRESS, Inc. 325 S. W.

FIRST AVE. PHONE 2-0542 FORT LAUDERDALE, FLORIDA BEST WISHES TO ALL OUR FRIENDS MILLER'S CAMERA CORNER FINE PHOTO EQUIPMENT FOR 20 YEARS IN FORT LAUDERDALE SINCE 1949 713 E. Las Olas Blvd. I. A.

and Morris Sterling FORT LAUDERDALE, FLORIDA BEST WISHES TO ALL First Federal Savings and Loan Association of Rroward County E. THOMAS WILBURN FORT LAUDERDALE, FLA. OUR MOST SINCERE BEST WISHES newspapers, or no wrapping at Street style. Advertise the stunt in the local newspaper, in store windows. Publicize, promote, get out the dollar.

Make Maxwell Street Day a carnival to remember. Above all, make it a good day for business. Such enthusiasm convinced the chamber of commerce and the merchants. Everything went according to schedule on September 12, 1952. The business district was filled BEST WISHES FROM CUSTER'S MARKET SEA FRESH SEAFOODS FARM FRESH POULTRY EGGS E.

E. (Gene) Mitchell, Manager 115 Southwest Second Street Fort Lauderdale, Florida PHONE 4851 "There Is No Substitute For Experience" THE SOUTHERN JEWISH WEEKLY with men dressed in crude burlesque of ghetto Jews. Some merchants wore artificial noses and beards. Others donned derbies and filth-spattered frock coats. They spoke with a mock Jewish dialect, using wild, exaggerated gestures.

They talked about down their customers, laughingly called each other for the They scrawled little witticisms on their store uc as PRE-FIRE SALE. FIRE WILL TAKE PLACE SATURDAY. They threw their garbage in the street. That, too, they felt was the Maxwell Street way. cleverest business promotional venture ever staged in our the local newspaper exulted.

Merchants sold stock that had been stored in their basements for years. Everybody appeared happy and busy and the police were commended efficient handling of the traffic Some of the Jews may have wept; some may have remained in their homes in humiliation and despair. A few did walk out to argue with the revelling merchants. They were laughed away. After all, they were told, this affair doing honor to pioneers of the retail Maxwell Street There were some repercussions later when ADL representatives met with members of the Jewish community.

Complaints were made to city officials. The mayor wrote a Jewish citizen that there was no cause for concern. entire display seems to have been a masquerade rather than a deliberate attempt to caricature or defame the Jewish people Certainly, no offense was meant to your people I am sorry you were This was hardly an appropriate answer to such sterotyping. The complaints persisted. The chamber of commerce was more upset by protests.

It made a formal apology for the caused the Jewish and gave assurance that there would be no similar promotions in the future. Which may be frustrating to a chamber of commerce secretary who is a wide-awake promoter. He thinks Maxwell Street Day has great possibilities for statewide promotion. good for business, he says. BEST WISHES 2 HOUR CLEANING and LAUNDRY Service Ft.

Lauderdale CLEANERS 101 N. W. Ist Ave. LAUNDRY 1804 Sunrise Blvd. TELEPHONE 3-6317 BEST WISHES JACK JILL'S SHOE STORE Toddler.

Pre-School and School Shoes "BEST IN SHOES AT POPULAR PRICES" JUMPING JACK SHOES X-Ray Fittings PHONE 2-7165 207 S. E. FIRST AVE. Opposite Post Office FORT LAUDERDALE, FLORIDA "Tropical Wonderland" BEST WISHES ALWAYS Stevens Bakery FORT LAUDERDALE'S OLDEST BAKERY 211 S. W.

2nd STREET 214 N. FEDERAL PHONE 2-2241 BEST WISHES TO ALL DAGMAR FASHIONS Resort and Travel Accessories 920 E. LAS OLAS BLVD. TELEPHONE 6463 FORT LAUDERDALE. FLA.

GREETINGS AND BEST WISHES DAD CfFITDFDT RADIO AND BUd dLxBLIiI television SALES AND SERVICE 544 S. E. 6th Ave. (S. Federal Hwy.) Dial 2-0804 FORT LAUDERDALE, FLORIDA BEST WISHES TO ALL OUR FRIENDS Neil Jonkers Food Market Everything For the Table 825 E.

Las Olas Blvd. Fort Lauderdale, Fla. Dial 2-0462 BEST WISHES FRENCH SHOP' Featuring GUERLAIN, CARON, MILLOT, LAVIN, D'ORSAY, RENOIR, DIOR AND OTHER IMPORTED PERFUMES EXCLUSIVE PERFUME AND COSMETIC SHOP 217 S. E. First Ave.

Opposite Davis Cafeteria FORT LAUDERDALE, FLORIDA BEST WISHES WOOD CARVINGS LEATHER GOODS Silk Remnant and Novelty Shop At The Sign of The Sea Horse 322 S. ANDREWS AVE. FORT LAUDERDALE, FLORIDA COSTUME JEWELRY SOUVENIRS GREETINGS AND BEST WISHES Fairchild Funeral Home D. H. Fairchild Phil H.

Fairchild DIAL 2-2811 LICENSED FUNERAL DIRECTORS 299 N. Federal Highway Fort Lauderdale, Fla. BEST WISHES WARREN LAUNDRY DRY CLEANERS, INC. 118 S. E.

6th Street 237 S. E. Ist Ave. Phone 2-2591 Phone 7215 FORT LAUDERDALE POMPANO BEACH gnnmrfl odaaca a aflat I OUR MOST SINCERE BEST WISHES Jewelers 1 "THE HOUSE OF SILVER Opposite Post Office 201 South East First Avenue Phone 2-3234 i FORT LAUDERDALE, FLORIDA i iJay, January 9, 1953.