Oakland Tribune from Oakland, California • 31

THE OAKLAND TRIBUNE LOCALS Lonely Planet books in historic Community. Calendar ARTSABABnANICMr. Today t. STRMGS CONCERT Wlnnan of tm Nwmtanrt Batog Ouortot oompoM Jtov tho Atoafidar SMng Quwtot wi ofl Jkoe patamnot 3 pin, Haiti Hdt UC y-Dafcotoy ampul, 6424864, hHpIrtMito- Monday BERKELEY COMMUfTY CHORUS AND 'ORCHESTRA Plmidw rahomh far 'paapfa jntorartod in anging, no audio or "prior apatan modal $88675 toNon, ''achafanhfaa aMfafafa, 7 to 10 pm, St Chudi baamml, 1146 Gfawn St, 3flfatoy, 528-2145. i WEDNESDAY MGHT DANCING Bo- bafeoom taaom, 7 pm danchg, 8 fpm 85.

lafca Mart Dnoo Cantor, Vat-aram Mamorial BuMng 200 Grand Am. 287-8233. Ongoing Stofphoka on Linden Strsst formerly was a fruit canning warehouse. HUM A FRUIT CANNING warehouse may seem like an unlikely headquarters Cora travd book publisher but that Ls where Lonely Planet Publications has been conducting business since 1986. The company occupies three quarters of a brick warehouse space on Linden Street a few blocks west of Jack London Square.

Founded In 1972 by a husband and wife team who started out sharing their world-travel experiences with friends and associates, Lonely Planet now employs 450 permanent staff In offices located In Melbourne, London, Paris and Oakland. Landmarks Tony and Maureen Wheeler keep close tabs on the 500-plus tides published by their company, ranging Grom travel guides and phrase books to videos, maps and road atlases. Reported sales for 2000 were nearly $50 million. The Oakland office has grown the most now housing a staff of 150, Including 33 carto- grapherswhoproduce the detailed maps for the publications. The company Web site receives over 2 million visits per month.

According to Eric Krttunen, general manager of the Oakland operations, the Linden Street warehouse has worked well as the firm has grown. "When Tony Wheeler came to the U.S. looking to establish a stateside location for Lonely Planet it made sense to be In California. Oakland was centrally located and the rental price for office space was definitely' affordable compared to San Francisco, says Eric. Lonely Planet's Linden Street warehouse is a contributor to an historic Industrial district determined eligible for the National Register of Historic Places.

The rustic brick building ls also rated A (of highest Importance) fay the citys Cultural Heritage ADS ART Xonaacntiona: Spirit in Tima of ADS la an todMtan Owl Opagand ta undantondng of HIV and ADS and ttw paopla aBtotod by thanv faato ArtaGtohry, 461 9h St. Oakland 763- ri THE ART OF LIVING BLACK Local 1 1 a i an iwgng nhwin um or wm 'daacant at rtna aamptaa of thair woik to giMOw pubic an oppoitanly to ham tain 8wm and puchaaa thair at faaa admMoa Tuaaifay to Frktoy. 10 am to pm. Rfahmond Art Cantor, 2540 Bamlt Am. CMc Cantor Ptam entity hoped the name would lend an air of class to their premium products.

In time, Frederick and Henry's modest company merged with several other East Bay firms to form a conglomerate known as the California Packing Corporation. By 1915, the Del Monte brand was a household name, ap in search of a fortune, local fanners quickly realized they could make their own fortunes by the gold fields. Oakland with Its proximity to rail and water transport was Ideally situated to become the distribution center for this fast-growing food network. The historic district extends from Castro Street on the east to Chestnut Street on the west, and It flanks the rail lines Island 3rd streets. The bulkUngi range from one to four stories and are reinforced concrete with brick veneer.

In terms of design, the warehouses are solldty utilitarian, with stepped parapets their most distinguishing feature. Survey evaluators comment that "nowhere else In Oakland Is an industrial landscape so dearty and compactly related to the railroad. Seen from the tracks, or from as for away as Broadway, It Is a striking and self-contained 0uup. In recent years throughout the waterfront area, former warehouses have been transformed for new uses. Some have become live-work lolls.

Others such as the Lonety Planet headquarters have been successfully converted to commercial use. "Our latest titles are cuhnary guides to different countries. Including details of regional cut- sines, local markets, and recipes," says publicity manager -Cindy Cohen. Also Included are1 staff writers' reviews at favorite restaurants. It would appear activities hi this building have come full circle.

For more Information on Lonety Planet, ran (510) 893-8555 or try their web site at www.lonetyplanet.com. Readers who live or work In a historic building are encour- aged to tell vs what they like about their landmark site. E-mailArmalee Allen at UMcsldyaoLcom Next time: Remnants qf an historic Victoriastyle neighborhood re-emerge near Jack London Square. II fiftiftiio Jury indicts broker in investment scheme Lonely Planet a a. a uWM DOOK one of the occupants In the building.

pearing on more than 50 products, and it could be found on grocers shelves nationwide. As author Beth Bagwell explains In her book "Oakland, A Story of a City, Initially the Gold Rush created the demand for canned foods. As thousands of speculators flocked to California 103,900 daily Readenhip TOI Today and Wednesday COLLEGE ADMSSWNS AOVDE -The (Mfand ntfc Ubrary amon two taa Taan Atobtonos Canton which provide homework antotonoa and ooNaga dona and prapanlon arMcp 330 to 730 'pm Wadfiaadaya; 1 to 5 pm Sundays Main Ufarara Wait Audtarium, 125 Mh Monday JOHN MUR flwr Gratoi Bvfch wi md from har book -John Muir Ntoura'a Vaonay" and tok about toa Ka of tfto hgandny ndurafcl 7-JO to 9 pm, Bhck Oak Bookp 1401 Shat-tock Am. Dariialay, 4860MB. CRME PREVENTION A moating wl bo laid by tw Bad 33 Nair Horiton Neigh- to a a a Domooa Louna wm rauon ra ni or Slat to 9BBi Awraao baton an taaamlonrt Boutovard and San Laandn Shoot 7 pm, 733BStoaaL6156708L Today RECLAIM THE STREETS Racfaim 9a Skaato ail hold an owning of vktoo-wdchkig, brajnatonning aid pratoat plaining, 5J0 pm The Long HmjL 3124 Shrt-luck Am.

Bartatoy, (415)82006681 hfanf xineloonVM. OVEREATERS ANONYMOUS MEERNG Mooting far people who ad oompuhi-vdy, 7 to 8 pm. Mnkna Houoo, 3868 Howe St. Ototond far man kdbnntohn cal Cathy at TUeaday ROCKHDGE TOASTMASTBS Jail 8to Rochridgo ToMRiwton Club and kn-proM your pubic opoddng oBk vidtoraora ofcwyo iMfaoms Rocfaidgs ftfafc Ubiy, 5366 Colega Am. S8667S7.

BBKHJEY CAMERA CLUB METING I Shat ymr ofctoo and printo wkh ertha photographs 730 pjn. Nprihbrao Conimu-ifay Church 941 The Abmda 631-8864, na IODS ft PARENTS a. iu Today FREE THEATER ARTS TRAIWNG -Chkkwi'c Fikytand haMng cMling al tor 30 chldraa sqm 8 to RL to racsiM 8m tiwtor ato cntoiM movamant aid pw-famitoiM ttoning tod to patonn at CNkt-nn'a Fwyfand wd oMwr wnto paradto tod achoak to 8w Bw Am. By appoiM-mwl only. 866 BaBawa Am.

Ototond, 23S 6B7RaxLl MBCniANEOUS -1 f. tmL ongoing This historic red brick building When Tong Wheeler come to the US looking to establish a stateside location Jbr Lonely Planet, it made sensetobemCaiybrrtick Oakland vm centrally located and die rental price far office space was definitely affordable compared to San Francisco. Erie KetbnaBi (Mind opinions genrtjnamgor 11- Startlng In the early 1920s, canned fruit featuring the famous Del Monte label trademark was processed and shipped from the Linden Street location. According to Library History Room files, around the turn of the century, a grocery wholesaler named Frederick Tillman adopted the Del Monte label name for his products from the swank Del Monte resort hotel on die Monterey Peninsula. He and son Henry appar- Palomba posted ads In Bay Area newspapers that falsely claimed the brokerage group had provided financial services In Costa Rica since 1971.

and was seeking Investors. By April 2000, he had collected more Hum $200,000 from Investors, although he never Invested In bank. certificates as promised. Federal authorities allege he used the money fin- personal expenses and to repay prior Investors who wanted to withdraw their money from the venture. Palomba laces a maximum penalty of five years In prison and a $250,000 fine phis restitution for each count He Is In federal prison awaiting trial on 61 counts of allegedly making false statements to the government GovEBMNr Access TV Toda fe toed programming an Oriindb KTQP-TV Piwnd tt InckidM: 8 Into Steam 9 am Rufat UgWafan 11 am Rntooa wd Mwiagwrant ComminM(124A1) 1230 pm Adhon EmwfanML Locd Senior Writan 130 pm Ufa EnrichmM ConvnklM 1 12301) I pm Ship Ofmdm 4 pm Pbbie Sddy OomdSto (V2V Oil 830 pm Ndionri Gdtey: Oknac Art 8 pm Ltonai Uwwy SwfaK OdMto ha I pm Coneunant MaWfagw (Mfand Rwfavdapmnl Agwcy wd Cty Cound (V 3401) Wpm kdo dally polL Chsekauthowyowopinfan ranks wnongOwofOwi iC tot your wtotortfwhottoplcdttwday.

wwyvotoeounto. Build enrollment for your school and take advantage of our low advertising rate in ANG Newspapers bi-weeldy feature. Our School Days Pages Appean on the second and fourth Monday of every month. FROM VMRE REPORTS OAKLAND A 64-year-old Oakland broker who allegedly used newspaper advertisements to lure people Into a fraudulent Investment scheme was Indicted on 13 counts of mall fraud fay a federal grand Jury Friday. Joseph Palomba ls suspected Group at 436 14th St In land, according to the U.S.

At-, tornes office. Officials said the scheme started In February 1998, when Milestones We will print engagements and stone anniversaries for readers who live In Oakland. Alameda. Berkeley. Albany and Emeryville.

If you would like your occasion published, please obtain forms by calling Katherine. Pfrommer at -208-6409 or e-maillng to Soul Beat TVi For the low rate of just $29 pd you can run in every one of ANG's East Bay Papers as well as the San Mateo County Times. THE ARCUS 96j000 daily Readership SAN MATEO COUNTY TIMES ri THE OAKLAND TRIBUNE, ALAMEDA: TIMES-STAR 208,700 daily Readenhip tri-valley HERALD 9200 daily Readenhip the DAILY REVIEW 10800 daily Readership TO ADVERTISE, CALL TODAY Community aavioa program on Soul BmI TtoBvWon fCSBT-TV, Chtoral 27 a 2524 73RI Am. 6303774 and on tfa World VWdi Wb ct hslwwifioulMUoin) bv dudr' 4 am. Sad Bart Concwto am.

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YW Bay lpm-Sod Bart Spadal pm-FtotorOorothyMcGhto EYECARE NMylka tora tom 8w Afamtofa Cwaa Ccala Cauw- HwOptomtofc AMoriakiahaMtognrtito to prmldi ptoitoh nth tea aye awm- fa tod ayadRMM fare 120 KMrtoSWiw faa faraugh Jtouy. cM B00 7BB 4400 to MRAOE ON WHEU MMaa awl-. mia POKMT whtolcfNin to naMnbuktonr Mniar dfetot uaaSy at no ouHiifiadal marm I ty quMfy. No ikportt raqund Um ttofaa nwy dbo ba amUda to paintototfydtohfadoftoytoAlBOOITIB-; 1778 or ip a mo ilnrtiltowrt drrn Newt a listing for Ote dotty calendar? Send it two weeks 8a advance to Jason Bono at the Community Calendar Desk, The 1 Oakland Tribune, 401 ISA SL, i Oakland 9461S, or call SOB- S451.Fax:084477. "Any Advartbaf who pMdMBSB ad 15 eolam hdios or Iwgsi; My autasl on sridi of ap to 300 wonb or 150 wonk plus photo, 7h artfek be hstarsden As pegsl Defii is Wednesday, one week prior to insertion date ch week.

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