The Baytown Sun from Baytown, Texas on December 1, 1982 · Page 27
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The Baytown Sun from Baytown, Texas · Page 27

Baytown, Texas
Issue Date:
Wednesday, December 1, 1982
Page 27
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Page 27 article text (OCR)

!»•€ THE BAYTOWN SUN Wednesday, December 1, 1982 Change In Furniture Buying Apparent By BARBARA MAYER AP Newsfeatures The furniture "suite" may not be dead, but it definitely is in its dotage. At the recently-concluded national furniture market in North Carolina, it was evident a large portion of the industry is coming to accept that it cannot insist that Americans buy their furniture by the matched roomful. Instead, the industry has admitted that many people buy furniture piece by piece and that each addition to the home is viewed as an occasion of importance for the purchaser. In recognition of this fact, a number of furniture producers cut back on introductions of complete matched groupings of new bedroom and dining-room furniture and, instead, concentrated on offering new individual pieces. According to a trade publication, the movement by consumers away from suite purchases also affected the way retailers bought at the market. The retailers praised new introductions with individual personality pieces suitable for single purchases. Stores are likely to continue to show furniture by the suite in fulJ room settings, the publication added. But they will also offer encouragement and decorating guidance to those who prefer to buy only one or two pieces instead of the whole room, according to the publication, "Retailing Home Furnishings." Since consumers — especially at the upper end of the purchasing scale — have been buying single, unmatched furniture items for years, the industry's acceptance of furniture by the piece instead of by the pound has been a long time coming. Poor retail sales in recent years have helped produce many attitude changes in the industry. In this case, change is all to the good, according to Kevin O'Connor, vice, president of the Manor House division of Singer Furniture, since it puts the industry more in tune with its market. O'Connor summarized as a dominant consumer attitude today a desire for furniture that is of good quality and long-lasting instead of faddish, and is made of wood, not synthetic materials. The desire for stylish, high- quality furniture has also been noticed by decorating magazine editors. Dorothy Kaiins, editor of Metropolitan Home magazine, and Peggy Kennedy, executive editor of House Beautiful, both noted that today their readers are more affluent, better educated and more interested in their home than ever before. As a result, Ms. Kaiins sees an increasing demand for what she calls virtuoso pieces — furniture which reflects the personality and tastes of the buyer. Money is not the issue. A Metropolitan Home reader is more likely to spend $4,000 for a single piece of high- quality furniture and then pair it with something inexpensive picked up at a yard sale than to buy a totally matched suite of furniture for $3,000, she said. Ms. Kennedy says her readers prefer to put together their own furniture combinations, rather than accept ready-made suites. As if on cue, a number of manufacturers at the market reported that their best-selling items are single pieces that combine decorative pizzazz with multiple function and usability in a number of rooms. One example of the sort of furniture with special appeal nowadays is the rolltop desk. Several noted exceptionally good sales for costly models of rolltop desks. One version, for example, sells for $3,900. Its manufacturer attributes its success to its novelty, high-quality features and usability as both work surface and storage for family records and paper supplies. Another popular single furniture item is the armoire which offers options to be used as wardrobe storage in a bedroom, a bar or a storage unit for electronic components in the living room, dining room or family room. Expensive canopy beds — some of them featuring elaborate carving — are also selling well. "Peo- ple often buy just the bed which they pair with pieces already in their possession," noted Don McCreary of National Mount Airy Furniture. "People are definitely buying by item rather than a collection of furniture in the same style for a room," summarized Sherwood Robertson of American Drew Co. In the next five years, Robertson expects to see an even more dramatic shift in consumer buying habits. As a result, he predicts furniture markets will cease to be so important as marketplaces for new styles. Instead, they could become meeting grounds where manufacturers and retailers would work together to develop salable furniture and to satisfy consumer needs. FOOD MARKET 1500 N PRUU! at WILLIAM SI BAYIOWN HX v " ilOREHfcURS MON UiiuSAl 8 AM til 6 PM CLOSED SUN SPECIALS GOOD 12I 12,7/82 Spy's Biography Published NEW YORK (AP) — William J . Donovan, who became the founder of the World T Var II Office 01 S ; dtegic Services, "DC OSS — the foreru-mer of the CIA — developed a legendary reputation for bravery. According to a new biography of him, ''Donovan: America's Master Spy," it was Donovan who, as a young army School Lunches BAYTOWN THURSDAY BREAKFAST — Fruit juice, egg, biscuit, milk. LUNCH — Pizza, hamburger steak, green limas, corn, onion rings, tossed salad, cornbread, milk, pineapple pudding. BARBERS HILL BREAKFAST — Coffee cake, juice. LUNCH — Gumbo and rice, tossed salad, fruit, crackers, applesauce cake. ST.JOSEPH LUNCH — Fried chicken, potato & gravy, green peas, biscuit, milk. Infrared Technology Improved CANOGA PARK, Calif. (AP) — A "red eye," no bigger than a collar button, is being developed here to help the Navy look for and destroy low- flying targets. The eye is an improvement in the infrared technology now being used in missile-guidance systems. The button- sized elements consist of some 4,000 detectors that sense infrared radiation and convert it to electronic charge. Hughes Aircraft Co. is developing the eye under a Naval Research Laboratory contract. officer leading a World War I infantry charge againsi seemingly impregnable German positions, turned to his men and uttered: "What's the matter with you guys? You want to live forever?" Apparently, Gen. Donovan expected the same kind of courage in the spies he recruited during World War II. The Raiid McNally biography reports that when one day he encountered a young man he considered promising, he attempted to recruit him on the spot, as follows: "We need young people like you with imagination and daring." Donovan then told the prospect, "Nine of our people were shot in Greece just yesterday." EXPRESS YOURSELF THIS HOLIDAY SEASON AT A PRICE THAT'S A REAL GIVEAWAY. During our Honda Holiday Giveaway, we're offering Hondas famous Express' at an incredibly reduced price. For only $379 , you can Express yourself in one of the most fun and economical ways ever invented. Features like an automatic oil injection system, an automatic two-speed transmission and solid state ignition make the Express easy to ride. And very dependable. So when you drop by during our Giveaway, check out the'82 Express. You could wrap up a good deal this holiday season. $ 379 WITT MARINE HONDA 4400 Decker Dr. Baytown 424-3574 A&W, CANADA DRY, DR. PEPPER COFFEE TWUFT KINS MACARONI & CHEESE BOXES POST HMItt HUT HIWCH RAISIN BRAN KBHMOrS PLAIN CHILI . IIK. 159 1 SHU* FIXE PINTO BEANS IB. .PK6. 25' «tu sun «MCMII, SPUSS M «im«. cm menu t __ r CAULIFLOWER MJ 99 C 109 . HOZ. I ttC CHIFFON MARGARINE LB. 45 C % Jtv W>^' p/mf 0 l| W^ «£ Coming Friday, December 24th There's no • ' better way to say "Merry Christmas" to all your friends and customers than in... W$t Paptoton g>un Edition SALTINE CRACKERSJ,'i79 c KRAFT VELVEETA CHEESE 2-2 mmm BOX mmm 99 scan PAPER TOWELS 4%M~ 1 SHUR FRISK FROZEN 69 ORANGE 1 JUICE CHOICE HEAVY ROAST CHOICE HEW BEEF BONELESS CHUCK STEAK . LB. 1 79 CHOICE LEJW 80KELESS _,. STEW MEAT u T SHUR FRESH PORK SAUSAGE FRESH BOSTON BUTT PORK ROAST (TF CHOICE TWKBMD GRAVY STEAKS ascu mm REG. M BEEF WIENERS 39 FRESH LEAK GROUND CHUCK ENGLISH ROAST ..,.»«SLICED BOLOGNA ™:99 C AMOUR STAR SlIKO BOldCM 0* SALAMI mil MB* CHICKEN FRANKS CABBAGE FK» PURPLE TOP TURNIPS SMIIST FKESH *wwi mfif * nwvr LEMONS L ,49 C ROMEAPPLB 3i«. $ 1 CELLO CARR'OTS V,S 49 C ,39° IFMCT SUNKIST RUBY RED GRAPEFRUIT NO. 1 BAKER POTATOES

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