The Racine Journal-Times Sunday Bulletin from Racine, Wisconsin on August 2, 1959 · Page 31
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August 2, 1959

The Racine Journal-Times Sunday Bulletin from Racine, Wisconsin · Page 31

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Racine, Wisconsin
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Sunday, August 2, 1959
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Page 31
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Aatmt t, ItSt eee. I. P«f• 8 llefin J. I. Gise Expects Bigger Fiscal Earnings I. Case Co. net in the year to end Oct. 31 likely will reach "$2 a common thare, Marc B. Rojtman, president, said in an interview with the Wall Street Jourrtal. "Much depends on the length of the strilce at our Rockford plant and on the length of the steel strike," Rojt -man told the Journal. The company's Rockford farm implement plant has been struck by the A.F.L.-C.I.O. United Auto Workers Union since early June. The unit continues to operate on only a skeleton staff. He indicated Case has sufficient steel to carry into the fall. Strikes Expensive Assuming the Rockford dispute is settled before long, sales will reach a record $200 million for the year. Rojtman said. He estimated between $6 million and $10 million in sales of farm equipment already have been lost because of the Rockford strike. Nevertheless these forecasts point to sharply improved year for Case. In 1958 fiscal year, sales touled a record $177,893,000 Fiscal 1959 earnings of $2 share, equal to about $6,900,< 000, would compare with net of $4,313,780, or $1.12 a share in fiscal 1958. Case's biggest earnings year was $17.6 million in 1949. Because of the steel strike situation Rojtman declined to forecast earnings for the July quarter. Sales, he aaid, will equal roughly those of the like period a year ago. when volume totaled $54.9 million. This would give Case nine-month salei of about $149 million. 14 per cent ahead of the $130.4 million total for last year's first three quarter when earn Ings were $2,988,861, or 75 cents a share. Industrial product sales currently are running 50 per cent ahead of last year's pace at the factory, and 58 per cent ahead at the retail level. Agricultural equipment sales are 12 per cent ahead at the factory, 25 per cent ahead at retail, indicating the trimming of dealer inventories that has taken place over the last year. No Dividend This Year Of last year's $178 million in sales, $48 million was Industrial equipment, which includes machinery used in municipal road repair and heavier construction machinery. This year about .35 per cent or Just over $70 million of sales will be industrial items; the remainder will be farm machinery, he estimated. Rojtman said the company Is not yet ready to resume dividend paynients on common stock. The last payment was in 1954. "We will be ready to think about dividends when sales reach the $250-million-a year level," he said, predicting this should be sometime between late 1960 and early 1961. "Once we start we will pay a pretty fair dividend," he stated, indicating the payment might equal 50 per cent of earnings. Western Printing Develops Line That May Rival Whitman Pick Analyst for Research Elmer J. Kenitz. of 3340 4th Ave., employer relations representative, Racine office of the Wisconsin State Employment Service, has been selected as one of five Wisconsin analysts participating in a nation- w i d e occupational research project. A. Thomas Rose, WSES director, has revealed the ana- Ists will prepare job definitions for inclusion in a new edition of the Dictionary of Occupational Titles. The dictionary is published by the Department of Labor and is the basic operating tool of public employ ment agencies. The last edition was printed in 1949. The dictionary defines occupations and supplies uniform names for basic operations in agriculture, trades and serv ices, industry, professions and crafts. The publication lists approximately 22,000 jobs. Wisconsin is one of 16 states selected to participate in the study. Rose noted. Building? —Journal-TimBii Photo MOTOR SPECIALTY PLANT— Construction of the new Motor Specialty Inc., building at 2801-2817 Lathrop Ave., is expected to be completed by Nov. 1. The 30,000 square foot manufacturing facility was begun early in June. H. E. Lund, president and general manag«5r, said the firm's present location at 1319 18th St. provides inadequate space for employe parking and offered no further growth area for production facilities. Industrial Employment Nearing Record Level John F. Harris Becomes Partner in a New Firm •UILO ••TTBR Comzneroial Industrial Community Atk ui to ihow you the facte and i |unt on th« lowfltt cMt way to build wclL ANDERSON BVILDINO SYSTEMS. Ine. Milwa«kM, Wit. John F. Harris has become a partner and vice president in the new corporation Staup & Harris Associates, Inc. Formed to represent the heating and air conditioning equipment produced by the Modine Manufacturing Co., the firm will maintain offices in Chicago. Harris, upon receiving his degree in civil engineering from Marquette University in 1939 enlisted in the U.S. Air Corps. He went to work for Modine as a sales trainee in 1945. On completion of the training course, he became a sales engineer with the company resigning his position in 1949 to go with D. S. Paden, former Modine sales representative in the Chicago territory. The Harris family resides at 3414 Wheelock Drive, Racine. U. S. Seed Laboratory Opens in Colorado FORT COLLINS, Col.—The United States Department of Agriculture has opened its new National Seed Laboratory on the campus of Colorado State University here. It will provide storage for seeds of thousands of different plants— representing the world's most valuable food, feed, pasture, fiber, and tree crops—for use as breeding stock, AIR CONDITIONED CARS NEW YORK — Sales of automobile air condit i o n i n g rose to $100 million in 1957 compared with $62,500,000 the year before. Manufacturing employment in the Racine area is approaching maximum levels, officials of the local office of the Wisconsin State Employment Service have reported. In a Racine labor market letter it is revealed 25,482 persons are employed, an increase of 2.647 over July, 1958. The letter notes the 296 reporting establishments, in the Racine area, have experienced an in crease of 573 workers since May. "Although the current rate i.s lower than the early months of 1959 the total is considerably higher than in any summer pe riwl since the Korean conflict." Increases Expected Temporary decreases in em ploymcnt, with 1,080 persons registered for work, was attributed to ineligibility of many new workers for vacation benefits during inventory periods. The WSES report expects further incrca.ses over the next two month period in construe tion employment. The high levels recorded by the building industry was noted by "brisk activity in the erection of public buildings, construction of highways and increase in new home building plus the Bong Air Force Base contracts." In addition WSES officials expect present high level of employment by durable goods manufacturers to continue. Non-electrical, electrical machinery, fabricated metal products and nondurable goods manufacturers also forecast employment increases. "Some tempering of company forecasts was recorded due to uncertain outcome of labor negotiations in the nation's basic industries." Officials also reported demand for clerical workers is approaching critical proportions. "Increases in openings for experienced engineers, with electrical, mechanical and in­ dustrial backgrounds, share the demand spotlight." In a previous state survey the Wisconsin Industrial Commission reported total state nonagriculturai employment at 1,152,400 persons. The largest increase, in the preceeding four montii.-?, was a 43,000 jump in the manufacturing industries, nearly all of which was in the durable goods group. Wages Above Average Average weekly wages in the Racine area for June, 1959, was .$99..50, higher than the state, manufacturing average of $94..57. Jn the monthly report, industrial commission officials said the consumers' price index, national series, rose from 124 in May to 124.5 in June. "All groups comprising the indent, other than apparel, showed some Increase. The largest gain recorded was in food, a climb from 117.7 in May to 118.9 in June. Farm Hands Get Big Pay MADISON — (/q') — Wisconsin farmhands are being paid record average salaries, the Federal-State Crop Reporting Service said. The service said the July peak followed a general 1959 upswing. Daily pay, it said, now averages .$7 with room and board, $8.90 without. "The record-high wage rates are being paid at a time when many prices received for products sold are showing some weakness compared with a year ago," the service said. Phone Co. Honors a Racine Pioneer Herbert N. Anderson, 3113 N. Chatham St., was honored by tlie Wisconsin Telephone Co. on his 30th anniversary as a tele phone employe. Anderson is district plant manager for the company's Racine d i s - trict. In r e c ogni- tion of his rec- 0 r d , W. F. Ruckwardt, Anderson Milwaukee division plant manager for the company, presented Anderson with a diamond service em blcm. Anderson started his telephone career in 1929 in the plant school in Milwaukee. He was switchman, district in structor, and division plant em ployment supervLsor before receiving his present title. Anderson Is a past president of the Badger Gateway Council of the Telephone Pioneers of America, an organization of men and women who have been engafjcd in telephone work for 21 years or more. PROTECT FOOD — HOME~ BUSINESS Itrvftt Cflfft • racrl WII*KII M,««Mrtl Mrvia* k mad by theutandi In komti, faad •btlMi MMMfvlai %fd ia^wtrial bulldingi to prattft food, pub. Ih baaMit M*|ri«yta«' niafala and builnaM good will. yflM fai Nflv» • rta» Frtbtoa, Call 1117 WMklfiflM AvtniM ME 3-2863 Offi «M -MllwawkM^arfiifii-Appi«tan 5 mnking About Investing? In tiie last four years, more than three million Americans have invested for tlie first time in stocks and bonds. These new owners of American business are mostly people of modest Income . . . teachers, factory workers, carpenters, clerics, farmers, secretaries and pensioners. Perhaps you, too, have been thinking about investing. As a first itep, why not send for our fielpful booklet, . "What Investing Is . . . And How to Do it." There's no obligation, of course. THE MILWAUKEE COMPANY INVUTMINT tlCVaiTIUI 310 Fifth Straat Racin*, Wit. Mllroa* S'tSIS Wllliim r. Rayna Rvpraaantativ* Western Printing & Lithographing Co, is developing a line of products which company officials expect may eventually rival the current offering of Whitman Publishing Co., a wholly owned subsidiary. The new line is currenly being marketed under the name of Watkins-Strathmore Co., the Aurora, 111., publishing firm purchased by Western early in 1958. Watklns-Strathmore, in addition to manufacturing Magic Slate paper .>>avers, marketed its products through jobbers or retail middlemen. Whitman Will Benefit In commenting on the new line a Western official said: "At present the line Is rather mod est in size, consisting of some 50 items, including 21 Magic Slate products, plus books and games. The variety of the line can be expanded as customer demand develops. New prod­ uct items are currently being tested for customer acceptance and successful ones will be added to the current listing." "In addition to the new line all Whitman products will benefit under the new program. Formerly Whitman sold direct- y to retail outlets. The W-S line is being offered to jobbers Expect 600 at Fire Sch( il PROTECTOR — Walker Manufacturing Co. has announced development of "Corrosite 810," a coating that penetrates the metal of tail and exhaust pipes to protect them from rusting during months of storage. Yes, Godske Makes Canvas Awnings that look better-last longer Officials of Wisconsin Natural Gas Co., expect more than 600 persons from four Racine area cities will attend a fire school sponsored by the company in Racine on Friday Aug. 7. Participants will be invited to extinguish various natural gas, flammable liquids and combustible type fires. B. H. Walsh, safety engineer, said three sessions are planned. Each session will run about 2'/^ hours. Company employes have been scheduled for the first ses^sion beginning at 9 a.m. Industrial employes from Racine, Kenosha, Milwaukee and Burlington will attend a 1:30 p.m. session and firemen and volunteer department men have been scheduled for the third session starting at 7 p.m. The school will be held at the gas company 's fire training grounds. Lake avenue and 2d street. The school is sponsored in co-operation with Ansul Chemical Co., of Marinette. m —Journal-Times Photo RETIRES — Allen S. Porter, of 814 Orchard St., vice president of Red Cross Drug Co., has reported he will retire, effective Sept. 15. Porter, who has been associated with the Racine drug company for 40 years as general manager and vice president, plans to move to South Carolina immediately after retirement. who in turn sell and service retail accounts. "In theory we will be selling out Watkins -Strathmore merchandise with the aid of 1,000 salesmen. It is our hope to line up 250 selected Jobbers who will handle W-S items. Figuring that each jobber has an average of four salesmen calling on retail accounts, we will indirectly have 1,000 salesmen working for us. "Jobbers are gaining in importance in the marketing picture since many stores are being built without provisions for adequate warehouse spat ^e. The jobber provides the warehouse facility for his locality and gives his accounts frequent service, often contacting retailers once or twice a week." Two plants are co -operating in production of ftems for the W-S line. The Magic Slate brand items are manufactured in Aurora while the balance is produced in Racine with Whitman Publishing Co., In overall charge of design and production. In listing the advantages for the company in offering the new products the Whitman official said the line: 1. Provides more work for Westerners and greater profit opportunities for the company. 2. Enables Western to make better use of its licensed characters and personalities, 3. Strengthens the company position as theleadlng producer of children's books, games and activity items. I It's YOURS ... for just pennies a day! Portable Typewriter ! 'Writet Beit of All . . . laaauaa ^ It* Built Best of All!" Advanced features . . . modem { design ... 6 color options. ##A 50 < Your best port- < ' able buy! *'0m V# ,, Generous TRADE-IN On Y«Mr '< I Old Typewriter, Tool Come In For o FREE DEMONSTRATION ACCURATE Office Machine Co. I 302 Sixth SI. Dial ME 7-5629 Benefit from the experience and facilities of one of Wisconsin's oldest and largest awning manufacturers. Ruggad Haavy Duty Framaa Custom-Mada Eiipart Initaliation Can Ba Turned for longer Waar Practical and Economical to Own We Service W/iat We Se//. Sa((sfac(/on Guaranteed Estimates Cheerfully Given Wit/iout Obligation Personal Attention Given to All Details Prontpt Sery'ice-iasy Payments BEFORE YOU BUY SEE . . . GODSKE, RACINE ~ 1236 13th St. - Dial ME 7-1244 KENOSHA -711 57th St. - Dial OL 7-5716 BURIINOTON - 465 Chestnut - Wal RO 3-2646 "Awnings of Distinction" ESTABLISHED IN 1899 Open Mon. Thru Fri. 8-5 Sat. 8-12 ONLY AT EASTERDAY'S OFFICE EQUIPMENT' NOW AT HALF THE COST- HALF THE SPACE OF ANY OTHER OFFICE ELECTRIC .. .YOU CAN ENJOY THE BENEFITS OF POWER TYPING ON THE NEW SMITH-CORONA Giv«* tht spetd and cote of electric typing in only half the ipocel . . . holf the cost! "your C/io/ea of Many Type Styfei" Power typing at the lowest price ever, with the feotures of far bigger and more expensive machines — Electric Action means "PRINT PERFECT" impressions for every letter. See it . . . Try It • . . Soon! ' Tradt In Any Makt of Typewnttt or Adding Moehino EASTERDAY OFFICE EQUIPMENT & SUPPLY COMPANY "We Service What We Sell" 1S04 Washington Ave. (Uptown) — ME 2-0156 on Wis. Stoto Highway No. 11 and No. ^0

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