The News from Frederick, Maryland on September 5, 1967 · Page 18
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September 5, 1967

The News from Frederick, Maryland · Page 18

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Frederick, Maryland
Issue Date:
Tuesday, September 5, 1967
Page:
Page 18
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THK NKWS. Frederick, Maryland luesda.v Ktptembrr 5, 1967 43 Million Hear Voice V\*SH1V. I O N \P The \ o i c e ol \n c l t d has totnpkted a s u i \ o ol i ' * -! ( M! audience d'ld c ' i n l u A ! t h d t .ibjut 43 mil MOM pi opk .I u t ' t k t u n e in on · ( « · I s u o \ i i n m e n t u'eiseas t u i l O I V H s t l k h I 1 ' -t ' tied 3 \ O l t e ·uiil o a i - s t l u i f n s' such t . p - 1 ' t - ' s ' n n a t e com [ i t - i l l f l 1C l.ll UlK'ss . ^ i o uk asts i i i. i _ t d a i h 101 a u u · (' J 1 2} m i l l u n .- · u ap* HO m i l i ' n · i M in.il ci ises t « v '\ -,h')\\ - b\ It 4 " t t . · t \ oic c 1-5 1 pi ' C ( nt of ils . u · .c , 1 oiinc' Ihe \ · v\n ( no \ i po c ' V ()' I 1 · i - nit h a r p t i i' o of listen · til in to f ' · i hi^h of i i i ..i u j ' e n t i a l in i U M i s t hast i pi t e n t in I \ 1 K 1 R 1 111 s t I \ I , \ \ 0 l l ( l \ i / i nd .I.ip l o d a s it ni nu-di- I 1 R ( ,1.1(1 o h 'n s H i ^ i n f on nniH n'ai \ t n ',7 iin _ - I I I l l p l l l l d l s i 1 ' f ' inj; and i · i \ t \ i lea Is u i t h 'he \ear 1»66 and was said to h a \ e been compiled maml f i o m I' S I n f o r m a t i o n Sir-vice posts a i o u n d the world lt- fig- u i e s are acknowledged to be no ii'oie t h a n estimates, because of the difficulty of getting any pie- tise statistics on radio listening According to its estimates The v\ 01 Id's poplution of 3 2 b i l l i n in !4l( included a tJtal l a d i o audience-adults ovei 14 \ t a i s listening to radio dunng an avei age week-of 821 million persons -- Of these 821 million listen- eis 345 million rated as potent i a l audience for Voice of Amei- i t a p i o g i a m s because they un- deiitood a language used in V o i c e broadcasts and lived in an u e a receiving a strong enough \ oice signal --Of the 345 million potential audience 43 million persons or 12 per cent listened to the Voice d i n i n g an average week and one half of tiem lived in east 01 west Europe Listenership was comparatively high in the Soviet bloc long a prime Voice target Of 236 million people in the Soviet Union t.ie potential Voice audience was 57 million, of whom 7 million-12 per cent-tuned in on the I 1 S radiocasts Of 123 million people in Communist east Euiope, 41 million wtre pot e n t i a l Voice h-teners and 97 million actually tuned in during an ave-age week --But on mainland China, wit^ a huge population of 857 million mostlv without radios and with relatively weak penetration of Voice of America signals, the potential Voice audience was onlv 9 million of whom only an estimated 300,000 listened The survey indicated 7 1 million listened to the American btoadcasts during an average week in Latin America, 4 5 million in the Near East, 2 3 million m Africa and 1 1 million in Sout.i Asia Dr. R. G. Harnish i H i H O t ' K U HO i'ln^u i \s New Locution MonoiaoA \ )!lap* Chopping 1 Cesiter MO -M351 Mon. lue;., Thurs. -.' To ,x P.M. f tin---- plf n your OROFF SIGN STUDIO P t o r 9C4 East St · ( h i k i n g Account' · Trust Department Deposit Box I)epositor\ · Sittings \«ounls · Personal Loans · Auto Loans · Hanking b\ Mail · \ M O D K K N Fl IA. S E R V I C E H A N K ' THE WESTERN MARYLAND TRUST COMPANY F R E D E R I C K MARYLAND Member ol tne Federal Oeposlt insurance Corporation important time changes for members K f f e t i \ e imnifdiateK , t h e Frederick Office ot the \nto- niolll( Club of Mar\land nil! be open the following hours- Mondd -Tuosdav -Wednesda\ - Thursda\ 4-5 Frida\ 9-5 and !-4 .1 ^4-hour service will be available foi Emergency Road Service. Bail Bond Service, and Messages-7-days a week. The OHu-e will be closed Sat urda and -Sunda\. The Automobile Club of Maryland 100 E. Patrick Street. MOnument .'MK.1 KEROSENE NO. 1 OIL DELIVERY SERVICE WEIL f g *\ 1 "1 1 62-112I -i \ \ e n u e v - u i ' f h S t . Ml SIC STAKTS X..W \I I M I X K I ) D R I N K S \l I B F K R "0 NO \DMISSION .51.! N O K 1 H M \ K k E T STRKET O I ' l - N 11 \ M TO M I O N K . H T \ \ t H - K - J M I O N r - 662-64 j :· bone in the middle Jps a guarantee er oars don't dare make. lifetime guarantee The S A A B Shrike enpine is guaranteed for the lifetime of the car (while the car i* with the orif iM.ii owrtf-r) Any SAAB dealer will replace defective parts at no cost, except labor (And for t t ' f ' rst /M months or 24 000 rules, no cost for labor ) I^S^M^MUB^. Prices start at /^9PVMM9 CHRISTOPHER R. CUSTER, INC. \ \ r s t Patrick St. Ext., Frederick, Md. 662-8292 NcCaU's 8873 McCall's 8868 McCall' 8931 Set our this-minute selection of corduroys twills, tweeds, stripes, checks, plaids, gabardines, bonded wools! McCall's 8859 Kverj ^irl u^r^s to look her best the first days of school, and a new wardrobe of Kate Greena\\ay dresses is the best way to do it. The Victorian looking cotton oxford print on the left is $9.00. Other Kate Greenaway's are from j $5.00 in 3 to 6x, and from $6.00 in 7 to 12. Pre-teen dresses and sports wear by Semi-teen, Peggy Barker, Petiteen, and Miami Deb. Chubby clothes by Trim-girl and Trim-teen. GIRLS AND PRE-TEEN WEAR 2nd FLOOR Sew skirt-and-pants suits... planter's jackets,.. vetUults par/sienne.^ew... and save! \ McCalts Patterns Oops! (You've been drinking Budweiser® faster than we can brew it.} You've helped make Budweiser the largest-selling beer in the world. So look at the thanks you get. A Budweiser shortage. Because we Beechwood Age every drop, brewing Budweiser is a slow, finicky process. It takes a special kind of brewery, so we have to build them ourselves from the ground up. And ... we won't take shortcuts in the building, any more than we do in the brewing. That's our excuse. But if you can't swallow excuses, here's a practical suggestion: if you know a guy who really doesn't care what brand of beer he drinks... tell him to leave the Budweiser for^ow. Budweiser is the best reason in the world to drink beer (and to get there first) ANMfUSCP BUSCM INC · ST IOUIS * N E W A R K . I OS ANGEUS TAMPA . HOUSTON · mi HUH COIUMBUS OHIO VSPATTTU

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