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"It's Hidden Magic-the new hair spray that holds and holds... yet loves to be combed!" Spray it... if your hair does get mussed... it combs right bacic! "New Hidden Magic stands up to a windy day with all the holding power of a stiff hair spray—on/y Hidden Magic isn't stiff! It's enchantingly easy to comb. The reason is an exclusive new holding ingredient...f/ex/no/.* Procter & Gamble invented it. And it leaves your hair soft and flexible. Really combable! And If that isn't Hidden Magic, my name isn't Wanda the Witch." ^;iul.l.,, P.S. Exln Cor •Fle.lnol Is Procter & Gamble's trademark for Its exclusive holding IniirediBnT There'i alto a Hidden Magic "For Extra Control." |uit look for the red label.