Carrol Daily Times Herald from Carroll, Iowa on October 21, 1959 · Page 7
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October 21, 1959

Carrol Daily Times Herald from Carroll, Iowa · Page 7

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Carroll, Iowa
Issue Date:
Wednesday, October 21, 1959
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Page 7
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'We Sort of Drifted Into Dishonesty' By DICK KLEINER NEA Staff Correspondent NEW YORK — (NEA) — The scandal-rocked quiz shows try to take solace from the fact that they didn't do anything new when they fixed TV shows ~ (hoy merely exaggerated practices that had long been in vogue. "We sort of drifted into dishonesty," says a man associated with one of the big ones. "We started with guiding the right contestant to the right spot, and it worked, so we did more and more." Actually, as many people in TV are quick to point out, this is a strange scandal. No money was stolen, nobody has asked for any money back, no crime was committed (except, perhaps, for perjury) and only a moral wrong was done. It was done to the public, which thought it was watching a clean show. In analyzing what happened on the quiz shows, if seems certain that the man quoted above was right in saying this was a "drift into dishonesty." Programs Controlled Television and. before it. radio long have controlled the programs that you see and hear at home. The fix was in first, to bring this down to its fundamental terms, when some bright announcer held a sign reading "APPLAUSE" over his head and exhorted the studio audience to clap long and loud. That could be termed a fix he- cause, sitting at home listening to the old superheterodyne, it sounded like the audience was voluntarily going wild. You didn't know — —\ Museum Built Mocfe/ Rural J caching Code Like Corkscrew is opened m NvOeve/opeo by Former lowan ONCE THE DOOR (o riches and fame. Call MICKEY for RUSCO Combination Storm-Screen WINDOWS—DOORS PORCH ENCLOSURES LIFEWALL Embossed Aluminum Siding GLATEX The Aristocrat of Modern Exteriors' For a Friendly Visit and FREE Home Survey PHONE JA 6500 MICKLIN HOME IMPROVEMENT COMPANY 1702 Guming Street, Omaha about the announcer and his sign and so, in a sense, you were bei ing fooled. I Oilier programs heard about the 1 man and his sign and copied the technique, and improved on it. .Studio audiences were warmed-up '{Miead of time, the "APPLAUSE" ! sign • became a'neon masterpiece that blinked and bubbled, good clappers and laughers were planted in the audience to lead the j cheering. That technique evolved gradually into the present scandal. Along the way, there were many ramifications. There are the panel shows, where the panel gets everything from gentle hints to blindfolds with slits in them. There are the comedy audience participation shows where gags are prop! anted — Groucho Marx, for example, has long used prepared contestants who are told what to say so Groucho can toss in his acid "ad-libs." There is canned laughter on TV comedy programs — again, designed to fool the home audience into believing there's something very hilarious going on. There are stunt programs where, if the stunt seems too hard, a couple of pros are introduced as ordinary citizens, and they toss it off easily. And so. when quiz shows first became big business, it was natural that they, too, exercise some control over their enterprise. At first, this was in the same innocent vein — they planted professional actors in the studio audience and, while the contestant was sweating over his answer, there were shots of this "actor" biting his nails in agonizing sympathy. On the stage, at first, they exercised no control. Gradually, they felt they would have to. Quiz programs, like all others, depend on ratings for their livelihood. And it quickly became apparent that ratings were tied to the personalities of the contestants — if the public liked a certain contestant, * they \would watch, if they didn't like him, they'd turn to something else. ( Control began. It was easy. On ' shows where the contestant could be asked questions on any category, they simply picked a cate- i gory he knew well i if they vvant- | ed to keep him on» or one in which he was weak i if they want- ! ed to dump him'. Where he was j confined to one category, they did • the same thing within that cale- I gory. ' Too Sure ' They became too sure of themselves, and searched for easier ways to fix the shows. They gave I contestants tests; thus, easily find-j ! ing areas where they were weak and strong. And they would shoot [ questions accordingly. For in- i stance, there is the case of the I girl spelling whiz, who had shown, 1 on tests, that she was weak in spelling words that had foreign derivations. She got no such words \ for several weeks, until she had captured the prize. To all this controlling, the public \ probably would not object. At ' least, it was not the blatant, giv- 1 ing of answers. Or the almosl-as- ! bad giving of questions. They turned to that next. No-1 body really knows why; they had been able to control their contestants almost perfectly the other way. "It was stupid to give the answers," says a disgusted man, now out of a job because of his association with a defunct quiz. "Stupid and unnecessary. We could do the same thing by picking our ques- ; lions carefully — and nobody would have ever known." Defend Policy Some shows defend their now- exposed policy of giving contestants lists of questions — from which the on-the-air question would come — by comparing it to similar things outside. "The CPA exam," says a quiz) show figure, "gives a list of ques- ; lions to men who are going to take By W. G. ROGERS AP Arts Editor NKW YORK 'APi—A museum built round and round like a corkscrew opens here today to the public. The only major contribution In the looks of this metropolis by ' tne late pioneering architect j Frank Lloyd Wright, it is the i Solomon R. Guggenheim Museum. 1 on nth Avenue between 88th and 80th Streets. Outside, it looks like a giant toasted popover. The diameter at the summit, is 128 feet and only 100 feet at the base. Inside a ribbon of wall and inclined floor circles upward from the main central court, with pic- tuies hung only on the outside wall. Stand on the ground floor and look up and you see a great expanding howl rising in soft ^ white spiraling stripes to a glass dome. ' The ramp's floor rises at a 3 per cent grade. The daring design represents a radical break with traditional structures in Europe as well as in this country. Though the building occupies only a corner of a city block, the display ramp is more than a quarter mile long. For the show for today's first j visitors 'admission 50 cents) Di- ' lector .la/nes Johnson Sweeney chose 134 pieces from the works of 75 painters and sculptors. The building in theory accommodates 1,500 spectators. They : view the show from a ramp wide j enough to let them stand back! for the necessary perspective. j i the exam. The questions on (he test will come from that list. Still, no more than 25 per cent of the applicants pass the test. O.K.—so what's the difference?" The difference, of course, is that the public isn't'involved in the CPA exam, and it was a witness to the quiz shows. The public- watched, believed, became emotionally involved in the successes and failures of the contestants it came to know intimately. And now, with the mask stripped from the isolation booth, it feels duped. It was duped, of course. But it was duped the same way, except lor a big difference in degree, that it always has been duped by radio and TV, by the devices radio and TV have used to make every show seem bigger than it is. TRACTOR KILLS WOMAN DAWSON <AP) — Mrs. Warren Joe Roberts. 24, of near Dawson, was killed Tuesday when a tractor she was driving overturned on a country road while the vehicle was towing a load of soybeans. The accident occurred a mile northwest of here. It was the fourth death in the Roberts family in the last 10 days. KANSAS' OFFICIALS Official state tree of Kansas is (he cottonwood, official state animal is the American buffalo and the sunflower is its official state flower. For 1960-Mercury announces important price'reductions on every model! THIS POPULAR MERCURY MONTEREY,* FOR EXAMPLE, IS NOW PRICED "136 50 LOWER THAN LAST YEAR 1 on manufacturer's luggeilfd delivered prke for a Monterey 2-<ioor S«Han, I960 v. r959. 1960 M«rcury Monterey 2-door Sedan with deluxe interior «nd complete carpeting at no extra cost NOW THIS MERCURY MONTEREY DELIVERS FOR ONLY $ 72 MORE THAN "LOW- PRICE NAME" CARS WITH THE SAME EQUIPMENT.* ** Tlio new lowor Mercury j»rk-as now make it possible for you to own this truly beautiful ear for practically the sam« amount of money you wmilfi pay for a car with a low-price name. And we menu price comparisons using the ram* 1 body style, equipped the same way — with equipment most drivers want (such as radio, heater, and automatic transmission). Remember, this exciting price now? applies to America's best-built car—now your best buy, too, *4:Bai(xi qn rminuiocluier'i suggested delivered pric« for n 19oO Mercury Monl«r»y 2 door Sodcin y, compoiqljle I960 mo<l«l ol populor "low pnr* name" car, bofh *ith rmtormihr lr,minm- jion, rieotcr and defroster, rndio. while lidewal! ttr«t air cleaner, oil flltei. powfr.riMisljd wiperi, wrirel rcweri 'ind elertric rlnr.ii olio inriudii Feder.,1 incite ta«, jugoeiled denier preparation and bundling chargei. DOW'T BUY AW CAfi UNTIL YOU'VE DRIVEN jj£h. TH£ ROAD-TUNED 1960 MERCURY! V See it now |4 Quality Headquarter*. yooi Mercury D«il«( HOULIHAN MOTORS Corner of Highway 71 and 3rd St. - Carroll, Iowa By ,)F,K CHAMBLISS Associated Press Staff Writer On the lonely South Dakota inngelanrl -- 55 miles from the nearest town — is n one - room sr'hool with only five students. One is n near genius, another of borderline mentality, a third as- Ibmntic. a fourth a polio victim and only (he fifth is "normal." How can this tiny school — or ;he hundreds like it in this sparso- iy settled state — make .sure the talented are challenged and the handicapped helped? That was the task handed Mrs lone Dykstra two years apo. She has built, with a sympathy born of personal heartbreak, a program that could be a model for other stales with similarly scattered schools. Childless Herself Mrs. Dykstra is a middle 1 • aged lowan. .Childless herself, her honrt ffoes out to all children hut expec- ially the menially affected. Her nephew, a cerebral palsy victim. t';rst sparked this interest J2 years "go. As leaching consultant for the South Dakota Divison of Special Education, Mrs. Dykstra's p r o- Kram includes; — Getting IhroiiRh to the parent \vhr> fears the truth about his child Times Herald, Carroll, la. wm Wednesday, Oct. 21, 1959 / or who fe.-M- 1 ; the child will be in- stitutionalised Winning support of teachers in an area where "outsiders." mrliid ing those from the state capital, are often resented — Traveling If!.(too miles alone across the prairie to train teachers, parents or tutors in skills needed for the unusual child. 'She has had to leave her car in the i mud anrl hitch a jeep ride, to sit out blizzards at wayside ranch , homes. Mrs Dyk^lra distributes materials she assembler) or wrote herself that help the rural teacher , teach the extra-smart or extra-dull , child without students in the regular class realizing differences. 1 A big problem is finding the ,'children who need help. Parents. : fearing a retarded child may he taken from them, often try to shield him from official notice. Mrs. Dykslra explains that her goal is to help the child go through school with his own age group as normally as possible Ry reassuring parents, she wins (heir confidence Sometimes, about one case in 10, she finds that the apparently re- leon, Lynn Koenck Go Back to LeMars (Times Hcrnld NPIVB Service) WALL LAKE - Leon and Lynn Koenck returned to their home in LeMars Friday after spending two weeks with their grandparents, Mr. and Mrs. Leonard Koenck. Edna Zadow and Ella Pagel spent Sunday afternoon with Mrs. Olga Fir/Simmons at Early'in ob- .servance of her birthday. Mr. and Mrs. Cliff Hoft. Mrs. Pauline Wollesen and Evelyn and Mrs. Agnes Jensen called on A.J. Graham and daughter Edith at Carroll Sunday evening. Mr. and Mrs Lyle Willhoite .spent Sunday evening with Verna Schmidt at Ames. A 1-c and Mrs. Larry Lindstrom ,':nd daughter, Sioux City, visited Mrs. Lindstrom's mother, Mrs. Minnie Bielema Saturday afternoon. Mr. and Mrs. Otto Nomsen spent the weekend in the Norman Anderson home at Harcourt. tarded child actual!;, is normal. 1 ndetpr'fd r>ve hearing or etno- imna! /)rol>|f>nv- can rai-e fuls^ alarm- VV hen thi-M' ;•-; 'ni' 1 mcn';il impairment S|M" :;ii iii;iti'n;iH- ;i:id leaching ! ''chniq'ifs are brought into play Most of theso have been developed for city schools vvifh special- i.sl staffs Mrs Dykstra's job has been In help the rural teacher. Usually lacking speri.il training in psychology, double '.U'.erc nc''d"rl as speech therapist, psychologist, exceptional-eh lid specialist Works Nn Minifies For example, in her ranch school with its full IQ range, she miLrhl assign each student to prepare a report on a foreign country Rut th" extra-bright would be given as source material a hook equivalent to an encyclopedia. The slow student uses a similar, unmarked book that uses language keyed to a simpler level Though grateful parents may feel otherwise. Hie program works no miracles. The slow learner at best merely keeps halting pace and few- can continue into high school Hut with practical skills learned in school, most such pupils become laborers, and live adjusted lives as productive members of adult society. Ralph Distad. South Dakota's special education director, sa.ys of Mrs Dykstra's work "We could never pay her for the things she's done: theyVI have to invent a new coin." Chessman Won't Get a Last Wish • SAX Qi K.VH.\ r'aisf \p Caryl Chessman, scheduled to •• ° in San Quentin'e gas fh;nn'r"»r F- t'fi't. wan'.s his r°rnairr- er'-n:a' • d and Ih" ashes sca'iereri ri-i '•:,<•. That '•• •-'-hat he tnld n^r of - :•> attorneys Rosalie A c -h'-r 1 >< • day He gave her his will ar-,d vi- 1 thorued her to dispose of hi- [.',-- . sonfll effects. i But he won.t get the u i?h M : " Asher explainer! to Chessman ''••<>. : law prohibits scattering his as>v-;. She said Mif remains of th" man who has .spent II 4 years on dea'h low for kidnap, robbery anrl attempted rape on Los Annies lo</. crs' lanes will he placed m a mausoleum. Miss A.sher said Chessman. 33, also authorized her to sign con- trae'ls af'er his death for film rights to his life story. This is Chessman's seventh scheduled eycution date. I i DEMI T • When f'a.sey Stengel played hi* first major league baseball game with the Brooklyn Dodgers in 1912, he collected four hits and a base on balls. HILAND TWIN-PACK *• BAG Poison from a honeybee's sting is as potent, drop for drop, as rattlesnake venom, reports the National Geographic Society. MODERN WAY TO BUY POTATO CHIPS I PENNEY'S STORE HOURS 9 a.m. to 5:30 on weekdays Except Friday, open to 9 p.m. It's a sweater year...and the prettiest sweater buys are here! 298 to 895 3 4 -sleeve bulky Orlomr) short cardigan. Full fashioned Pen-Lon set. Short sleeve slipover, Long sleeve cardigan. Just arrived! Beautiful new sweaters for gals everywhere. See classic's, bulkies, set, too! Rich looking Orlons! Wonderful Pen-l,ons (Penney's fine needle textured nylon'! Fur blends of lamb's wool, angora rabbit hair and nylon! Soft neutral to vibrant colors! Prices are pretty, too! Misses' sizes. SHOP PENNEY'S...you'll live better, you'll save I

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