The La Crosse Tribune from La Crosse, Wisconsin • Page 5

La Crosse Tribune, Saturday, July 27, New From US. Cornucopia If Roofs Leak, State By MILTON MOSKOWITZ time once again for our roundup of new products. What items does U.S. industry have in store for you, aside from pint-sized cars, unleaded gasoline and smog control devices? Well, first of all, Tone. This is a complexion soap bar that contains cocoa butter and unique moisturizing Priced to sell at 26 cents, Tone is coming to you from the makers of Dial, the top dollar seller in the soap market.

The same company, which is controlled by the Greyhound bus people, is testing in Denver and St. Louis a product called Burger Savor. This consists of textured soy bits and seasonings that you mix with ground beef. What with the high cost of meat, soy protein products are big with a lot of companies these days. Even Swift, the biggest meat packer of them all, has succumbed experimenting with a concoction call All American Fun-Links, meal-and-soy combos that look like hot dogs.

Nabisco, the cookie maker, is also getting ready to launch a soy meat extender called VMR Cigarette companies may not be able to advertise on television any more, but they can still fiddle around with new brands. Among the ones being readied are American Super M. a Ski, a cork filter from Philip Morris, and Lady Winston from R.J. Reynolds Hanes had such success selling pantyhose in supermarkets under the name that decided to bring out a line of panties bearing the L'eggs brand. the first hosiery product for the company.

And Bic Pen decided that it might as well take advantage of its massive distribution system (its ballpoints are sold in more than 200,000 retail outlets), and so invading the pantyhose market with a brand called we kid you not Fannyhose. Miles Laboratories, the Alka-Seltzer maker, was criticized for selling an upset stomach remedy that contains aspirin. Every obliging, Miles is not rolling out with a sidekick entry, Alka-Seltzer Without Aspirin. Take your choice. If human beings can drink their breakfast or lunch, why cats? So argues Carnation, which is testing Extra Care, a liquid cat food that contains liquefied beef liver, powdered whole egg, nonfat dry milk, cod liver oil, vitamins and minerals.

better than milk, maintains Carnation. In 80 years, Cracker Jack has never made anything but Cracker Jack. However, the company, now owned by Borden, is going the diversification route, trying out dry roasted nuts in Baltimore, Pittsburgh and Oklahoma City. How often do you wash your hair? Gillette is delighted to learn that some people shampoo every night, and it has formulated a product for such daily use, Earth Born. Considering some items in that cornucopia of goodies, you might conclude that some companies are preoccupied with frivolous products.

But give them a break. They do try to locate problems and come up with products to meet needs. For example, Simmons, the bed manufacturer, attacking the increasingly common problem of back trouble introducing Maxipedic, a sleep set that comes with a bed board built into the box spring. And Hood, a Boston dairy company, trotting out Liberation orange juice concentrate it comes in cups that you can keep in the refrigerator. You know how tough it is to deal with frozen concentrate? And the good old 3M Company, the Scotch Tape inventor, worrying about people who worry about their plants when away from home.

3M is marketing a new line of release" plant food under the Precise brand. Marketing a new product is an act of courage. Most of them, as you probably know, fail. (Copyright Chronicle Publishing Co. 1974) At Fault: Contractors By LISA C.

BERMAN Associated Press Writer MADISON. Wis. (AP) If state-owned buildings have leaky roofs, the own specifications are to blame, contractors insist. Harry Green of the National Roofing Contractors Association said his group agrees not to offer the state warranties for more than two years. To get a longer warranty, Green said, the state would ei- Roof problems cited by a leg- ther have to pay more or get a said.

Contractors blamed Wisconsin law for requiring the state to accept the lowest bid for project. Such practices, they said, encourage shoddy workmanship I think any type of islator are not caused by faulty contractor who does not belong guarantee is impossible pro- Economists React Nixon's Posterity Call Gets Guarded Praise NEW YORK (AP) Presi- tain and is only a token anyway, dent Nixon's call for budget we know who the budg- austerity and less consumer et cut will probably hurt not spending as a means of fighting the defense community, but low inflation has drawn guarded income groups." praise from conservative economists and condemnation from traditional opponents. In his nationally televised address to Los Angeles businessmen Thursday night, Nixon said he is determined to cut the federal budget by $5 billion to a level of $300 billion for fiscal 1975. He also called on all segments of the nation, particularly consumers. to spend less and save more The President recommended that each wage-earner save 15 cents from each $10 normally spent.

He declared a freeze on hiring of federal employes with the hope of reducing the federal work force by 40,000 through attrition Walter Heller, a former chairman of the Council of Economic Advisers under Presidents Kennedy and Johnson, commented. A $5 billion budget cut is next to impossible to at- On the other hand. Dr Raymond Saulnier, a former Economic Council chairman under President Eisenhower, had high praise for the Nixon address. was a good speech. If heard it six years ago, and stuck to the policies contained in it, we have few of the prblems we have now, he said.

You didn't hear a word in the address about the full-employment deficit budget concept That concept is a snare and an illusion, and I'm glad to see it's been abandoned." Saulnier agreed with Nixon that responsibility for trinming inflation lies with consumers, businesses and government, all of whom must cut their spendd ing plans. One of Nixon own economists. however, expressed little enthusiasm for the sugestion that consumers cut their spending. According to Sydney L. Jones, deputy to Kenneth Rush.

Called Electrocution Hazard WASHINGTON (AP) Some 200,000 sold nationwide in the last year or so could lead to trouble for their users because of an electrocution hazard, a government agency says. The Consumer Product Safety Commission said Friday that an electrocution in Florida apparentally resulted from a shock from a trouble light manufactured by A.K. Electric Corp. of Brooklyn, Y. The A.K lights have been sold for about $1.50 each through retail chains, including such discount outlets as Woolco, Zayre, Korvette, Food Fair and J.J.

Newberry. They bear no brand name or identifying marks. The suspect lights were described as typical of widely used lights or utility lamps. They have a long cord with a metal hook above the screened bulb, for hanging the light in places where a regular light may not be available. Persons who believe they have one of the A.K.

lights should take great care to unplug it without touching metal parts, and those in doubt about the brand of their light should contact their retailer, the commission advised. Jobless Rate Dips In Monroe County economic coordinator, consumers are now saving 75 cents out of every $10 in their paychecks. He said the increase in savings could hurt retail sales. do not want a consumer boycott. Jones told newsmen Friday.

I would like see consumers take a more discreet aproach rather than not buying at all. Dr. Mailton Friedman of the University of Chicago, who has counseed conservatives such as Republican Sen. Barry Goldwater of Arizona, also said consumer spending curbs are not the answer to inflation. do not believe consumer behavior is to blame.

How much people spend should be of their own choice," he said. Friedman says he believes taxes ought to come down, accompanied by as much budget cutting as possible. He said he welcomed in Nixon's speech the apparent desire to move toward more budgetary austerity. Friedman added, I especially welcomed the news Nixon will avoid wage-price controls. I hope this time he sticks to it." But Harvard economist John Galbraith said he feels the reinstitution of wage-price con- NFO Drops Agencies In Dues Collection MILWAUKEE (AP) The National Farmers Organization says it no longer uses collection agencies to get dues from members, preferring the tactic of gentle persuasion.

President Oren Lee Staley said Friday in a telephone interview from Iowa headquarters that recently published reports about the use of collection agencies are out of date. time to time in the past, a few counties had used collection he said. since the SEC matter, we are depending on contact from our leaders with the members that are back on their reference was to a Securities and Exchange Commission suit against the NFO. The SEC accuses the union of soliciting $7.5 million in loans from its members. It alleges the NFO is insolvent and is misleading members.

A hearing is scheduled Aug. 8 in U.S. District Court in Des Moines. Staley said the collection agency approach had been used by about a dozen NFO county organizations, perhaps one or two of them in Wisconsin. He said it was possible a collection agency might still be on activity that started some time but that the NFO prefers personal contact to collect tardy dues.

workmanship, roofing contractors told one of the State Building study committees Friday. "The state has departed from industry standards, Madison roofer Cyril Tilsen said The committee, headed by State Sen. Fred Risser, D-Madison, is investigating reports that leaky roofs on 259 state buildings have cost taxpayers $800,000 The roof of Sandburg Hall at the University of Wisconsin-Milwaukee leaked before the building was occupied in 1970, Jerry O'Salske, UWM maintenance director, said. It has not been properly fixed, and the latest estimate to replace the roof is $92,000, he said. When I buy a house and the roof starts leaking after two years, I get upset," Risser said, declaring many state buildings less than two years old need roof repairs.

Risser asked why state buildings have roof warranties lasting only two years while homeowners get warranties for up to 20 years. State standards out of date compared with industry standards. but architects have to design a sound roof and see that the job is done well, roofers said. roofer has the responsibility for the workmanship and performance within the job specifications, but the designer, the contractor and the owner must also share in the responsibility." Tilsen said. Brian Braun, spokesman for the state Bureau of Facilities Management, said state standards differ from the industry's because of some bad experience with industry standards.

would not say the state specifics are bad, Braun said. We feel we know more about to the association. vided you are willing to pay for Whatever they want, they can that protection. Ralph Betz, buy. and it would probably be representative of an Illinois cheaper in the long run," Green chemical firm, said City Man Pleads Guilty To Perversion Charge A city man pleaded guilty in up while he was hitchhiking on County Court Friday to a sexual the Causeway early Wednesday, perversion charge and was com- The young man stated in the mitted to Central State Hospital complaint Gilbeek took him to in Waupun for 60 days for a the latter home between 1 and social, physical and 4 a.m.

and with a knife forced examiniation. him to submit to acts of sexual Roger Gilbeek, 32. of 1117 perversion. The young man said Avon was found guilty of he went into Gilbeek's house sexual perversion and of false supposedly to have a couple of imprisonmept of an 18-year-old drinks county man. Gilbeek.

through his court- appointed lawyer. Alex ColifOrm COWlt Cameron, pleaded guilty to the perversion charge and entered a no-contest plea to the false imprisonment charge Judge Leonard Roraff said the no-contest plea was a indefinite plea, and one he would rather not take, considering the seriousness of the charge Cameron said the no-contest plea was made to the second charge to protect rights later if it becomes a civil matter Roraff said the no-contest plea was the same as a guilty plea and found Gilbeek guilty on both charges. He then ordered the report on the examination at the state hospital be returned within 60 days. Gilbeek firest appeared in County Court Thursday afternoon and wanted to proceed with the hearing without a lawyer. Roraff disagreed, however, and appointed Cameron The 18-year-old invoved in the case stated Gilbeek picked him Low At 9 Sites Nine of 11 spots checked by the La Crosse City Health Department are well below danger limits of fecal coliform counts, but Pamel Creek and the La Crosse River aren't.

The health department considers 400 coliform count per 100 milliliters of water as a threat to health. The La Crosse River tests out to 2.200. or nearly six times the minimum danger level. Pamel Creek is 1.700 Other locations and counts are Black River Beach 32; Black River railroad bridge, 28 Mississippi River railroad bridge. 40; Holiday Inn.

184; Isle La Plume. 92; Coney Island. 56; Disposal Plant, 160; south of the Mississippi River bridge. 72. and Pettibone Beach.

80 Wages New Yorkers To Denver Should Be Equal 1Af to cops Ruling Firm Moves Westward MILWAUKEE (AP) A fact finder has ruled that Milwaukee firemen should be paid the same trols is exactly what the economy needs to beat inflation. He as policemen, also recommended increased taxation on those in upper in- Robert L. Stutz of Storrs, come brackets. who was retained by the We've handled inflation un- Wisconsin Employment der much more trying condi- Relations Commission as the fact tions, but the Nixon address of- finder, said firemen should be fered no remedy." Galbraith given pay increases totaling 070 a year, which would give George Meany, president of them parity, the AFL-CIO, criticized call to consumers to buy less and Milwaukee policemen and save more. firemen were paid the same for "Consumers are already buy- years but policemen pulled ing less because they just can't ahead early in the 1960s after afford today's prices, especially other fact finders decided they since their income but not were entitled to more pay that of the corporations was because of the nature of their stringently controlled for 30 work.

By HAROLD D. WATKINS Los Angeles Times Wire DENVER, Colo. In May 1971, Johns-Manville Corp. told its scattered headquarters personnel in New York, rural New quarters staff in Denver occupies temporary quarters about 16 miles east of where the permanent flagship building will rise. If the corporate decision to up- Jersey and other points that the root more a months." Meany said.

Births SPARTA, Wis. At the end of June Monroe County had a 5.9 per cent unemployment rate, according to W. C. Westlund, director of the Wisconsin State Employment Service for Monroe county. The rate is .2 percentage points lower than the April 1974 figure.

rate of unemployment should continue to decrease even further in the next few Westlund said. He attributed the slow drop to temporary layoffs around the county and a county employer going out of business. Westlund LA CROSSE Lutheran Hospital July 24, daughter to Mr. and Mrs. Mark Kane.

2 N. 9th St. (Diane Drezskowski) July 24, daughter to Mr. and Mrs. Gregory Dobrunz, 1642 Bainbridge St.

(Judy Heyer) July 25, daughter to Mr. and Mrs. Robert McFadden, 502 N. 13th Place, Onalaska. (Sandra Thompson) The question of pay parity was one of the main issues in the dispute between the city and Local 215 of the Fire Fighters Union in their 1973 negotiations.

The recommended pay boost for firemen with five or more big building materials company was transplanting itself in far-off Denver at a cost of $94 million. People thought the new president was one employe recalled. The new president was W.R. Goodwin, who had been in the top post since December 1970 and whose total time with the company was a mere two years. Earlier as a consultant to Johns-Manville, and then as a company officer.

Goodwin had become convinced that "the very peculiar organizational arrangements" he found at the company would inhibit the growth program he was developing. And these organizational problems were due. he decided, mainly to the tury in one place was, in Goodwin's expression, big the same sort of agonizing decision was repeated in many of the homes of almost 1,700 J-M employes who were asked to make the move. This involved some 1,000 in the midtown Manhattan headquarters building, 500 research and development, data processing and accounting personnel in Finderne. N.J., about 40 miles southeast of Manhattan, and a handful in Ohio and other scattered For some the decision was relatively easy a high management job.

long years of tenure, a grown family, and ennui after years of coping with New York commuting delays, pollution, congestion and the rest. For those living and working years of experience would bring cramped space in the 14-floor the wage of experienced firemen company headquarters in mid- to $13,141 a year. Much of the in- town Manhattan, where the com- in rural New Jersey, though, the crease would be retroactive. Pany had been since the early 1930s. The space shortage had The city and union agreed in some management units advance that they would abide by the fact decision.

figures. Monroe County had 12,600 persons employed during the reporting period, which is 600 more than in April 1974 and 300 more than in June 1973. Almost all areas showed gains in employment. with the largest gains coming in farm, government, contract construction and manufacturing. The finance, insurance and real estate category showed Laboratory has been called in to a clitfht loss helP solve a case Westlund sa.d the labor supply sce.nen..

in Monroe County is still ample. Senatorial District but that more skilled workers are Richland Center weekly Crime Lab Help Sought In Richland County Case RICHLAND CENTER, Wis. The Wisconsin State Crime Dodgeville and the Republican candidate, Bill Kuenzi of New Glarus It was later discovered that Carl Zimmerman is a fictitious name. Two weeks later, a similar The decision to move and consolidate headquarters some 1,800 miles west to the foothills of the Rocky Mountains, was one really agonized said Goodwin, 50. during an interview in the restored Manor House of the Ken-Caryl Ranch in the Denver suburbs.

This is where J-M will build Its new world headquarters, about 17 miles southwest of downtown Denver, and where, in words, Manville will be developed. Grading began on the needed. newspaper publisher James With students soon to be re- said the 5.9 percentage rate for turning to school and leaving and Monroe County compares with summer jobs, it is antic paled handwrj(j speclmens the tl nes There are also crime hr analysis. those positions. 1 here are also their other cons ruction jobs offering residents of the 17th district have employment on projects (urned oyer additional letter signed by anothe fictitious headquarters site last November, person.

Bill Wiegel of R. and occupancy is planned for 5.1 per cent unemployment in the state and 5.8 per cent in the United States in unadjusted Paid Advertisement for Curtis J. Storck, 900 Milson La Crosse. GIT WHAT YOU PAY FOR SEND A STRONG VOICE TO MADISON VOTE STORCK REPUBLICAN SEPTEMBER 10th scheduled to be completed before cold weather. Westlund predicted the employment figure in Monroe County should remain bright until late fall or early winter Ship by GROSS COMMON CARRIER 782-4908 over typewritten letters and handwriting specimens to the lab Two letters written recently prompted the study.

The first one. supposedly sent by a Carl Timmerman of Dickeyville to a number of weekly newspapers in the 17th District which includes. Green. Lafayette. Iowa, Grant and Richland counties, attacked the State Senate candidate on the Democratic ticket.

Bill Baker of 1. Darlington, attacked Phil McDonald of Darlington, also a Democratic candidate for the seat now held by Gordon Roseleip, R-Darlington. Soon after the two letters appeared, they were submitted to the U.S. Attorney and postal officials in Madison, but so far neither office has acted on the matter. A report from the State Crime Lab is expected late in August.

1976. advantages were not so clear. Out of the 1,700 asked and these included bottom-of-the- ladder employes such as maintenance men 600 decided not to move. In many cases, these were women secretaries and clerks who considered their jobs secondary to those of their husbands. For many the decision to move was a painful one, involving separation from close relatives and the uprooting from long- established lives in familiar surroundings.

About a dozen of the professionals in the facility declined to transfer In at least two instances, relates A B. Marchant, J-M senior vice president for marriages were already tottering added to the expense, but it was and the move was merely the better for than having crowning blow. people waiting around New In a few instances, husbands of employes quit their jobs in the East to accompany their wives westward. One secretary used to a hour one-way commute from Yorktown Heights, to Manhattan said it was her decision to leave her native New York, and her family, and go to Denver. Married five years at the time and without children, the woman, now an employe interviewer, said her insurance salesman husband was confident he could get a similar job in Denver.

He did. For some, the move was made difficult because an wife had to give up a superior job. damn near lost one attorney because his wife's job was said Goodwin he finally prevailed." Many first reaction to news of the Denver move was disbelief, and Where is said one. was in an uproar," she added Aware of the morale problems that were being created. J-M management started turning the wheels quickly to get people on their way as soon as directors approved the plan in May 1971 That is why the first office move for most was into temporary quarters pending the construction of the new building They occupy four new glass- walled buildings in a campus-like suburban setting about eight miles southeast of downtown Denver Even the temporary location reflects management's decision to avoid the downtown congestion which had worn patience thin in New York The quick move have people waiting around York, Goodwin said.

While long-term benefits may be valuable, a move can cost plenty For Johns-Manville the $94 million total cost includes transfer and other employe costs ($26 million), land ($8 million), and the new headquarters facility ($45 million) and its furnishings ($15 million). Denver popped out as the choice for new corporate setting after an intensive study of 39 different possibilities A consulting firm helped J-M in its search which began formally in January 1971. The culling process produced five prime candidates St. Louis, Phoenix, Atlanta. Dallas or Houston, and Denver These in turn were narrowed to Atlanta, the Texas cities and Denver.

The consultants recommended Denver, and own independent survey verified the choice. The process involved detailed demographic, services, and economic data surveys in which Denver generally ranked high But other, less scientific compasses pointed the same way For one thing. J-M management had decided against resettling on the perimenter of the United States Denver is closer to the center of gravity of the U.S. operations. Climate and quality of life were other considerations in which Denver ranked high And Denver offered more open space and less of the big-city spread that helped motivate the move out of New York in the first place Repairing Restyling Bicha's FINE FURS AND CLOTH COATS COMPLETE FUR SERVICE Storage 113 No.

3rd St leaning Already the new J-M Research employe relations, women Development Center is moved without their husbands, operating with some 200 ending their marriages. One was employes at the ranch site. The a financial analyst, another a rest of the 1,600 J-M head- clerk Marchant suspects these STUDIO GALLERY 1311 MARKET ST. OPEN SUNDAY, 1 to 5 P.M. DURING THE ART FAIR ON THE GREEN YOU ARE INVITED TO STOP IN AND VISIT OUR GALLERY Hinuintha CrmcJiRs DENVER COLORADO ROCKIES ESCORTED TOUR AUG.

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