Portland Press Herald from Portland, Maine • 45

-i' Section yuigTiiAw'n fh'inWa 'Aiii ttumm rjjttJBg iurjic Ai'iiy inu riruttKjh' Vjjtjt? -j i-r- r- I rl I -t r-xr r- 4 rau krvv V- i lV Ay ttb ih i-f 4- ii I i'H- jat the Corner of High and Congress Streets til new six story Congress Building The Netoco tdtt is as truly at the Crossroads of Maine Erpt dway and 42nd Street are the Crossroads ree Ml i 4 i II 1 i iS I' m- I lHIS magnificent New Show World Theatre is only de luxe 1 motion picture palace Created in (the atmosphere of old Spain the State embodies the best principles of modern' theatre construction and all the finest mechanical devices including Western Elec-- tnc talking and sound equipment newest type projectors and the great new mag-v niiscope screen for the most successful jp esentatibn of the best pictures of the New Show World IR cHncss of color in lobby foyer and au-X ditorium is toned into one harmonious 'f'' rainbow with multi-hued indirect lighting jFtpm cornices freizes and columns Comfort has Hot been sacrificed to beauty Rest krd convenience rooms for men and 7 women are handsomely furnished and ap- pointed for service 2300 luxurious seats spaced for the maximum of comfort r- i I V- 'i- The Management i i fi i jm 1 i- i to ft ihkMm I'- i -'V ''Xhe New England Theatres 'Operating Corporation Netoco is the largest inde- pendent theatre chain in New England having attained this position through twenty-five years experience of itf exec -V lives in show business An extensive budding program in the' past two Kyears has added to -the Netoco chain a -large number of the finest New Show World theatres f- rp (ig 'i'r 1 A A Pledge the People of Maine i I ll 1 -I Netoco In its theatres pledges utmost in entertainment Netoco has but one standard of relationship with patroiis courtesy i 'j Our first thought is the comfort and safety of those who attend our theatres-' Netoco theatres' everywhere are built of the best materials skilled artisans i 1 1-1 i Near Enfland Theatres Operating Corporation V1 an -J.