The La Crosse Tribune from La Crosse, Wisconsin • Page 11

Babies No Longer Enough For Gerber La Crosse Tribune, Tuesday, May 21, By MILTON MOSKOWITZ Gerber Products, a Fremont, firm, has been the leading seller of baby foods in this country for as long as anyone can remember. And for years, its advertising used to drum home the message, are our business our only That proud claim was actually a slap at H. J. Heinz and Beech-Nut, companies which made such products as pickles, kitchup and chewing gum in addition to baby foods. Gerber was boasting, in effect, that its products were better because it mess with anything else.

Whether mothers bought that premise is not known. What IS known is that they DID buy Gerber baby foods. Their preference for this brand gave Berger more than 50 per cent of the baby food market and it also enabled the company to price its jars higher than those of competitors. Gerber sailed along happily in the postwar baby boom. By 1962, its sales had reached $170 million (all in baby foods), and it was netting $10.6 million, a fabulous return in the food business.

It pumped up its sales to $197 million in 1967, and it was then earning $16.1 million after taxes. when the problems started. Gerber was still beating Heinz and Beech-Nut to a pulp in this market. But it was a market that going anywhere because Americans were having fewer babies. The census statistics reveal piight.

In 1960, more than 4.2 million babies were born in the United States. In 1972, births dropped to 3.2 million. There went 25 per cent of market. Gerber stockholders have reasons to rue the increased use of contraceptives. Sales have been static and earnings last year were the lowest' since 1962.

On the New York Stock Exchange Gerber stock has plunged from $53 to $12. The company used to pay a $1.28 dividend. The payout is now $1. Companies are like people. They cling to old habits even in the face of disaster.

But enough is enough. Gerber is now ready to lighten its dependency on the fickle baby market. The company already has an insurance subsidiary, Gerber Life Insurance, and currently fiddling around with these new product ideas. Gerber peanut spread that's not too far away from the kiddie market. Gerber ketchup how about that, Heinz? Singles by Gerber a line of single-serving dishes such as beef burgundy and sweet-and- sour pork (babies never had it so good), packed in those familiar Gerber glass jars.

The theme line: were good for you then, we re good you Perhaps the most desperate effort of the Gerber people is to get adults to eat the baby foods. Johnson Johnson has been very successful pitching its baby shampoo at adults, and so Gerber must think it can do the same thing. In a campaign running in Atlanta, St. Louis, Boston and Philadelphia, the company is urging adults to with baby i foods. For example, did you know that you could make a parfait in 60 seconds by combining vanilla ice cream with strained chocolate custard pudding9 So now the company which once boasted, are our business, our only is looking to those babies now turned adult, to help grow as the baby market shrinks.

(Copyright Chronical Publishing Co 1974) Legal Notices Tavern Softball League Opens With Close Wins Futures Trading The Tavern Softball League opened with a pair of close contests last night as the River City Palace scored a single run in the eighth inning to shade Den 27-26, and the Bar held off 9-8 with both teams going scoreless through the last three innings. Steve Kamla stroked a pair of homers for Den while Niedbalski hit one for the losers. The Popcorn dumped Kitty Corner 14-6 behind homers by John Ciske and Dan Hole. Kitty Corner had circuit clouts from Bob Oldenburg and Dan Jarek. Bohemian Hall clobbered Black Knight 29-16 as Mike Kramer went five-for-five including a homer.

Jeff Cooley, Jerry Stellick and John Kauffman added solo shots. The 400 Club ripped the Oxford 22-6 as Mike Abraham and Bill Williams helped out with home runs. pounded The Rack 23-0 with a 20-hit barrage, but no homers. Dave Holzer of the Vogue hit a pair of home runs to lead his team to a 13-10 win over Snuffy which had a four-bagger from Davis. Tosa Club and The State Room picked up easy wins.

Tosa slapped the Handle Bar 35-7 with Johnson and Brockaway homering. Marson hit one for Handle Bar Steve Soffa hit a three-run homer and teammates Darrell Newman, Jim Dilly, Arch Harris, and Bob Christopherson added one each as Stateroom bounced Keg Bar 20-3. OK dumped Midway Bar 15-7 as Schultz and Mike Soller BRF Dominates Track Regional EAU CLAIRE, Wis. Black River Falls dominated the Osseo-Fairchild Wisconsin Interscholastic Athletic Association girls class track regional here yesterday. The Tigers had two double winners in turning back 13 other schools.

Black River Falls totaled 40 points, six ahead of Osseo-Fairchild and 17 better than third-placed Mondovi. The three best individuals in each event advance to Friday's sectional competition at Neillsville. WIAA Girls' Class Regional Track Meet Team Results: I Black River Falls; 2. Osseo-Fairchild 34; 3 Mondovi 23; 4 Neillsville 21; 5 Cochrane-Fountain City 20; 6 Arcadia 19, 7 Independence and Alma Center Lincoln Vern Rieber, Wooden Pace Coulee Archers HOLMEN. Wis.

Frank Wooden and Vern Rieber topped the men while Peaches Whitewater and Margaret Cade led the women here Sunday at a Coulee Archers shoot. Rieber notched a 933 score in class A of the barebow competition while Wooden hit 1093 to lead the sight class A shooters. Whitewater had a 635 to top the class A barebow event while Cade's 576 was best in women's sight. The club will hold three shoots this weekend, a coon shoot Saturday, regular member shoot Sunday and an open shoot Memorial Day. Men's Barebow class Vern Rieber 933 class Joe Maier, 838, class Don Whitewater 723; class Art Nibbelink, 518 class Leroy Alseth, 423 Men's Sight class A Frank Wooden, 1093, class Roger Arenz, 811 Cadet Boys class John Anderson, 315, class Greg Cade, 107; class Bryan McGrath, 240, Jr Boys, Jerry Whitewater, 690, Intermediate boys, Don Polivoda, 873 Women's Barebow class Peaches Whitewater, 635.

class Janet Anderson, 483 class Jane Anderson, 412, class Linda Nobbelink, 129 Women's Sight class Margaret Cade, 576 Cadet Girls class Julie Bagneski, 36, Intermediate Girls, Vicki Stuhr, 207 15; 9 Augusta 11; 10 Gale-Ettrick- Trempealeau 9, 11, Granton 1, 12 Alma, Blair and Whitehall 0. Individual: Long Jump: 1 Kunze, Ne; 2 Bauer 3 Czechek, C-FC, High Jump: 1 Oestreich, Ne; 2 Fernholz, Arc 3, L. Olingy, BRF; 4-11. Shot Put: 1 Engebretson, Billerbeck, O-F; 3 A Hart, ACL, 34-1 Discus: I Engebretson, BRF, 2 Young, O-F, 3 McCormick, GET; 102-0 80-Yard Hurdles: I Peasley, BRF 2 Lauterback, O-F; 3 Thaldort, C-FC; 12.7. 100-Yard Dash: 1 J.

Bauer, 2 Bates, ACL, 3 Gandera, ARC 12.7. Mile Run: 1 Kurth, 2 Billerbeck, O-F; 3. Smith, GET; 5 55.2. 880-Yard Relay: 1 Osseo-Fairchild, 2 Alma Center Lincoln; 3. Augusta; 1:57.4.

440-Yard Dash: 1 Peasley, BRF 2 Langert, 3. A. Lettner, GET; 62 8 440-Yard Relay: 1 Augusta; 2 Cochrane-Fountain City; 3. inrtpnenrlpnce: 55.5. 880-Yard Run: 1 J.

Fischo, NE 2 Blank, C-FC; 3 Michaels, BRF. 2:37 8 220-Yard Dash: 1. Vogt, O-F, 2 Sonsalla, Arc 3 DuBois, 29 1 Medley Relay: 1 Mondovi; 2 Black River Falls; 3 Osseo-Fairchild; 2:01.9 homered for for the losers. Dick laced one for the winners. The Mug stopped Ye Old Style Inn 24-21 with B.

Johnson, Schultz and Beget homering. Adams and Mountain laced two each for the losers with Olson and Neumeister adding one each. Dick topped 15-10 despite homers by Larry Oliver and Hefti. Bernie Mysliwiec pitched a two-hit shutout as the Lab blanked the Slapsticks 1-0 in the lone Trane Fast Pitch game. In the Trane Slow Pitch League the Spartans edged the Pistons 13-12, the Ballhawks topped the Tigers 8-6 and the Rockets trimmed the Aardvarks 11-9.

Jerry Chrisinger, Mickschl, Coady, Yahnke and Seebold laced homers. Westby Stumps Viroqua Nine VIOLA. Wis. Westby scored four runs in the first inning here yesterday and went on to shell Viroqua 7-1 in Wisconsin Interscholastic Athletic Association sub-regional tournament baseball. The Norsemen rapped 11 hits CHICAGO (AP) Grain futujes prices declined sharply on the Chicago Board of Trade Monday Most other commodities also were lower.

At the close, Chicago wheat was about 10 cents a bushel lower, May 3.36%, Gulf hard red was up to 14 cents lower, September 3 77 asked; corn was about 10 cents a bushel lower, May 2 69, oats were up to 6 cent limit lower, May 1 47 and soybeans were about 6 cents a bushel lower, May 5.44 potato markets CHICAGO (AP) (USDA) Major potato markets FOB shipping points U.S. 1A Friday in 100 lb sacks: Idaho russets 13 00-14 00, mostly 13.50, California long whites 12 00, few lower; California round reds 12 00, Florida round whites 12.50, few lower, Florida round reds 12 50, Alabama' round reds and round whites 12.50-12.75, mostly 12 50 cash grain CHICAGO (AP) Wheat No 2 soft red 3 46''2n Monday No 2 hard 3 Corn No 2 yellow 2 Oats No 2 extra heavy white 1.46n Soybeans No. 1 yellow 5.47n No 2 yellow corn Friday sold at 2.79. eggs CHICAGO (AP) Midwest egg price report, wholesale buying prices Monday unchanged, Class 1-large 36, mediums 29, smalls 26, nest-run breaking stock 33; checks 28 MADISON, Wis. (AP) Wisconsin egg market Monday: about steady; demand spotty; supplies ample to more than ample Prices: grade A large 47-49, mediums 36-37 cheese MADISON, Wis (AP) Wisconsin Cheddar cheese market Monday: weak, demand slow to fair, supplies plentiful.

Prices barrel styles 40-pound blocks single daisies midgets 81-85, longhorns CHICAGO (AP) Monday High Low WHEAT May 3.52 3.36Va 3.36% Jul 3.56 3 42 3 43 Sep 3.59% 3.48 Dec 3.69 3.56 Mar 3.73 3.63 WHEAT Gulf hard red Jul Close 3 48 3.58 3.63 Sep Dec CORN May Jul Sep Dec Mar OATS May Jul Sep Dec 3.82 3.77 3.72 3.77 3 84 2.69 2.60% en route to the win while adding Mar single runs in the second, fourth and sixth innings. Bob Trott and Bob Schultz led twothe Westby attack with singles and a double each. Mike Holte and Darrel Johnson collected two hits each for Westby while Dave bases loaded single accounted for two more runs. Wesbty meets Kickapoo here at 4 p.m. Wednesday for the regional championship and the right to advance along the tournament trail.

Sep Nov Jan Mar 2 78 2.68 2.723/4 2 60 2.64% 2.52V4 2.52'/4 2 2 38 2.38 2 55 2.42 2.42 1 48 1.46'/4 1.47 1.35’/a 1 29 1.29 1 34 1.27'/4 1 1.38 1.32 1 32 1.38’/a 1.33'/a 1.33'/a 5 49 5.41 5.44 5.55% 5.46 5.47% 5 5 48' a 5 49 5.51 5.42% 5.44 5 5.35 5.35 5 47 5.40 5.41 5 51 5.45 5 45 FUTURES TRADING CHICAGO (AP) Futures trading on the Chicago Mercantile Exchange Mon- Root River Track Title To Lewiston RUSHFORD. Minn. Lewiston downed defending champion La Crescent here as the Cardinals picked up their first Root River Conference track title since 1959. Lewiston won five events including all three relays. Peterson was third with 46 points while Rushford scored 33.

Caledonia rounded out the top five with points. Paul Harlos of La Crescent was the leading scorer in the meet for the second straight year. He won the 100 and 220 dashes as well as the long jump. Harlos had a 10.8 in the 100 and a 24 0 in the 220. His long jump was 19-1.

ROOT RIVER TRACK TEAM RESULTS: Lewiston 64, La Crescent Peterson 46, Rushford 33, Caledonia 27'a, Houston 19, Spring Grove 15, Mabel-Canton 2 INDIVIDUAL RESULTS: 120 H.H.: 1 Steve Olson (P), 2 Overland (P), 3 Schroeder (C), 4 Glende (L); 5 Meyers (P) 16.3 100: 1 Paul Harlos (LC), 2 Peterson (L); 3 Koenig (C); 4 Johnson (P), 5. Otis (H) 108 Mile: 1 Gary Servais (L), 2 Jennings (SG); 3. Peterson (L); 4 Marmsoler (LC); 5 Potter (C) 4 42 6 880 Relay: 1 Lewiston 2 Peterson; 3 La Crescent, 4 Rushford; 5. Caledonia 1 40 7 440: 1. Wes Kohen (R); 2 Sim (L).

3 NOTICE FRENCH ISLAND RESIDENTS Effective Thursday, June 6, 1974, and the following first Thursdays of each month there will be a special garbage pickup for articles too bulky for regular pickup: such as old mattresses, refrigerators, televisions, etc. Notice should be given to the Town Hall the Monday preceding the first Thursday of each month if you have any articles to be picked up. Ryan (LC); 4 Rodriguez (L); 5. Von Arx (C) 54 7 180 L.H.: 1 Mark Schroeder (C); 2 Olson (P); 3 Craven (L); 4 Meyers (P); 5 Halibakken (L) 21.7 880: 1 Brad Ballard (L), 2. Mueller (L); 3 Haugen (LC); 4 Langen (L), 5 Serres (L) 2 08 6 Sprint Medley Relay: 1 Lewiston, 2 La Crescent; 3 Spring Grove; 4 Rushford, 5 Mabel-Canton 4 01 9 220: Harlos (LC); 2 Peterson (L); 3 Moran (R), 4 Otis (H), 5.

Johnson (P) 24 0 2-Mile: 1 Ray Serres (LC), 2 Rostvold (R); 3. Colleran (C); 4 Koch (L); 5 Quinnell (SG) 10 39 7 Mile Relay: 1 Lewiston; 2 La Crescent, 3 Rushford, 4. Caledonia, 5. Houston 3:48 7 Long Jump: 1 Harlos (LC); 2 Olson (P), 3 Bunke (R), 4 Johnson (P); 5. Thesing (L) 19 1 High Jump: 1 Jeff Olson (P); 2 Moran (R), 3 Bjerke (SG), 4 Huff (C), 5 Bray (LC) 5-9 Discus: 1 John Loken (H), 2 Ryan (LC); 3 Colbenson (R), 4 Mensink (H); 5 Hostings (MC) 131 8 Shot Put: 1 Bob Link (C); 2 Mensink (H), 3 Loken (H); 4 Ryan (LC); 5.

G. Mueller (L) Pole Vault 1 Olson (P), 2 Olson (P); 3 Ties (L); 4 Evenson (R); 5 Wirth (SG) 12-3 BRF, Taylor Win BLACK RIVER FALLS, Wis. Black River Falls and Taylor scored Wisconsin Interscholastic Athletic Association regional baseball tournament wins here yesterday. Black River Falls hammered Granton 24-0 as A1 Burgau and Chris Mach combined for a hitter. Taylor came up with the winning run in the bottom of the eighth inning to Nip Neillsville 2- 1.

Bowling FRIDAY NITE MIXED COUPLES (Shamrock) Cats 2289, Streakers 799 Individual Nedland 590 (215), John Brickl 557, Elda Stange 489 (174), Maggie Strub 468, Dixie Slayton 422 FRIDAY NITE MIXED COUPLES (Shamrock) Night Owls 2280 (870) Individual Dick Nlssalke 576, Terry Nedland Nissalke 222 Maggie Strub 547, Elda Stange 480 (213) ua High Low Close LIVE BEEF CATTLE Jun 42 354160 41.60 Aug 42 504190 42 00 Oct 40 9540 22 a40 22 Dec 40.05 39.32 a39 32 Feb 39 52 39 00 a 39 00 Apr 39.40 38 57 a38 57 FEEDER CATTLE May 42.15 40 75 42 15 Aug 38 1537 95 37 95 Sep n37.40 Oct 37 25 36 80 37 05 Nov 37 00 36 60 a 36 60 SHELL EGGS May 39 25 37 95 38 00 Jun 40 5039 00 39 00 Jul 44 3543 00 43 05 Aug 45 7544 75 44 75 Sep 51 4050.00 50 20 Oct n50 70 Nov 53 1052.15 52 15 Dec 53 60 52 75 53 15 LIVE HOGS Jun 30.1029 25 29 35 Jul 31.40 30 40 30 40 Aug 30 1029.30 30 40 Oct28 8527 70 27 80 Dec 30 1029 00 29 00 Feb 32 1031.00 a31 05 Apr30 9530.05 a30 05 Selected Quotations The following quotations were furnished Shearson Hammill 415 City Gets $50,250 To Improve Airport La Crosse has received $50,250 from the Federal Aviation Administration (FAA) for development of its municipal airport, says John M. Cyrocki, Great Lakes regional director of the FFA. The money is to be spent for the purchase and renovation of the existing hangar at the airport for use as a crash-fire-rescue building. Concert Thursday At Viroqua High VIROQUA, Wis. The Viroqua Area School students will present a spring concert at 8 p.m.

Thursday in the Viroqua High School gymnasium. The middle school and high school choruses, the Viroqua Barbershop Quartet and the Triple Trio, and soloists who received superior ratings in the state music contest in Eau Claire will perform. St. Paul Livestock SOUTH ST PAUL, Minn. (AP) (USDA) Cattle 3800, calves 400, slaughter steers and heifers slow, early sales steers 50 to 1.00 lower; sizeable supplies still unsold at 10 a.m.; heifers about steady, cows weak to 50 lower; bulls fully steady; load average to high choice around 1150 lb slaughter steers 41.00, choice 1000-1200 lbs 39 50-40 50, 1200-1300 lbs 39.00-40.00; choice 900-1100 lb slaughter heifers 39.00-40.50, load average to high choice 959 lbs 40 50, mixed high good and choice 38 utility and commercial slaughter cows 29 a few 30.50, cutter 27 canner 26 00-27 50, No 1 1700-2000 slaughter bulls 36 individual 38 50, 1 2 1450-1850 lbs 34 friday's prime vealers up to 59 00, choice 50.00-56.00.

aood 41 00-51 00, Monday's vealers not established Hogs 6500, barrows and gilts under 240 lbs steady to 50 higher, heavier weights mostly steady, 1-2 190-240 lbs 28 0028 25, couple shipments 28 50, 1-3 190-240 lbs 27.5028 00 2-4 240-260 lbs 26 50-27 50 2-4 260300 lbs 23.00-26 50, sows steady, 1-3300-400 lbs 20.5021.50, 1-3 400-600 lbs 20 00-21 00, boars steady 22 00-22 50, weights under 350 lbs 20 00-23 00 Sheep 500, all classes steady, choice and prime 85-110 lbs spring slaughter lambs 49 0051 00; choice and prime 90-110 lbs slaughter lambs 47 00-49 50, good and choice 45 utility and good slaughter ewes 9 choice and fancy 6595 feeder lambs 37.00-40 00, good and choice 36 00-37 50 Legal Notices DE SOTO AREA SCHOOLS JT DISTRICT NO 9 De Soto, Wis 54624 May 15, 1974 The De Soto Area Schools District No 9 invites all interested contractors to submit bids for construction of Athletic Field at De Soto High School Specifications for work can be picked up from: Mr. A Popke, District Administrator Office, De Soto High School, De Soto, Wisconsin. (Approximately 9500 to 10,000 yards of dirt will be moved and grated All sealed bids should be submitted to Board of Education, in care of Mr A Popke, De Soto High School, De Soto, Wis 54624 no later than 5 p.m., May 23, 1974 Joyce Clements Clerk, Board of Education 19526 Advertisement for Bids Tomah High School Vocational Building Trades Housing Project Bids Close Friday, June 14, 1974 at 4:30 P.M. Sealed bids will be received by the Tomah School District on or before 4 30 P.M. Friday, June 14, 1974 for the housing unit constructed by the Tomah High School Vocational Building Trades Class.

The unit will be open to perspective buyers by appointment weekdays from 9 00 A to 3:30 P.M For an appointment call or visit the High School Office. The unit may also be inspected at the Open House on Sunday, June 2, 1974 from 12:00 until 3 00 P.M The unit is located directly southwest of the high school. is 26'x37' and includes two bedrooms, living room, dining room, kitchen ana Darn i ne unit has conventional ceilings, carpeting throughout, built-in wardrobes, vanity, linen closet, entry to basement, molded fiberglass tub and complete built-in kitchen cabinets. The unit is heated by 100,000 BTU horizontal hanging gas furnace. The unit is fully insulated and has a 100 AMP breaker electrical service.

The unit must be moved by the successful bidder from the school premises Each bidder shall submit with his bid a certified check in the amount of three percent of the bid, payable to the Tomah School District as a guarantee that if the proposal is accepted the awardee will complete the transaction within 30 days after the awarding of the bid. All bids should be sent or delivered to Mr Rosenthal, Assistant Superintendent on or before 4 30 P.M. June 14, 1974 Failure to complete the transaction will result in the forfeiture of 100 00 as a measure of liquidated damages suffered by the school The unit as is has $10,500 in materials invested in it. Bids will be opened at 8 00 P.M. June 17, 1974 at the regular school board meeting The school board reserves the right to accept or reject any or all bids and to waive all formalities as in the best interest of the Tomah School District.

Beulah Larson, Board Clerk 19232 at 10 a State Bank Bldg American Airlines American Tel Tel. Burlington Northern Chrysler Corp. Control Data Deere Co Eastman Kodak Exxon Lorp Fed Nat'l Mtg General Electric 8 eneral Motors reat Northern Nekoosa Heileman Brewing International Bus Machines S.S. Kresge Marcor Inc MGIC Inc Mobil Oil Monsanto Co. North Central Airlines Northern States Power Sears Roebuck Co STP Corp Standard Oil of Ind Texaco Inc.

Traoe Co Unioncarbide Steel Universal Oil Products Upjohn Co Western Union Westinghouse Electric LOCAL George Banta Century Telephone First Bank System Gateway Trans La Crosse Cooler Lee Enterprises McLoone Metal Graphics Means 35 1 574 B'U 220 344 22 21 20 26 40 V4 14 11 8 8 44 V4-45 5-6 11 10 Milwaukee Livestock MILWAUKEE (AP) Monday cattle market closed steady to strong, good to choice steers 36 00-38 00, good to choice heifers 34 00-36 00, good holstein steers 33 00-35 00, standard to low good steers and heifers 32 00-33 00, dairy heifers 31 0032 00, utility cows 29 00-30 00; canners and cutters 25 00-28 00, commercial bulls 36 00-38 00, common 35 00-36 00 Calves Monday's market closed steady, choice calves 54 00-56 00, good 50 00-54 00, feeder bull calves 55 00-60 00, feeder heifer calves 55 00-60 00 Hogs Monday's market closed steady, lightweight butchers 24 50-25 50, top 26 75, heavy butchers 23.00-24 00, light sows 21 00-22 00, heavy sows 20 boars 20 00 and down Lambs Monday's market closed strong to 6 00 higher, good to choice 32 00-48 00. common to utility 16 50-25 00, culls 14 001600, ewes and bucks 6 00-8 00 Estimated receipts for Tuesday 800 cattle, 400 calves, 300 hogs, 50 sheep, no horses ORDER SETTING TIME TO PROVE WILL AND HEIRSHIP AND NOTICE TO CREDITORS. State of Wisconsin La Crosse County Court, Probate Branch In the matter of the estate of Bernice 8 Voter, Deceased A petition for the probate of the Will, and determination of heirship, of Bernice Voter, La Crosse County, Wisconsin, post office address 2800 Hamilton Street, La Crosse, Wis 54601, having been filed; It is ordered that: 1 The petition be heard at the La Crosse County Courthouse, in La Crosse, Wisconsin, on June 11th, 1974, at the opening of Court or thereafter, 2. All creditors' claims must be filed on or before August 14, 1974, or be barred, 3. All claims will be examined and adjusted on August 20th, 1974, at the opening of Court or thereafter Dated May 14, 1974 By the Court, Eugene A Toepel, County Judge NOTE; Please Check With The Attorney As To The Exact Time Of Hearing.

Hale, Skemp, Hanson, Schnurrer Skemp, Attorneys 515 State Bank Bldg. La Crosse, Wis. 54601 19238 Happy Ads 1 l-inch ad Bids are being solicited until June 1, 1974 for a contract to be written between Wisconsin Department of Health and Social Services and a social service related agency for the organization and provision of a part-time Separate Ad ministrative Unit (SAU) from July 1 December 31, 1974 This unit will be 2-inCh ad located in Jackson County and assume full responsibility of providing designated social services for Aid tc Families with Dependent Childrer (AFDC) participants in the Work Incen tive Program (WIN) as defined by Public Law 92-233 Details for the criteria for submitting this bid can be obtained from Patricia Kallsen, Self-Support Services Specialist, Division of Family Services Box 228, Eau Claire 19584 TELL SOMEONE YOU CARE HAPPY AD DEADLINE 2 DAYS BEFORE PUBLICATION (SUNDAY DEADLINE THURSDAY, 10 A.M.) Offer encouragement to someone Congratulate new parents Congratulate the newly engaged Bon Voyage wishes Honor special achievements Wish someone Happy Birthday Send Anniversary Greetings or just say I Love You" 2.50 4.00 NOTICE The Town of Campbell is now accepting Snow Removal Proposals. For informa- call the Town Clerk, 784-8711 19240 1974-1975 COMBINATION CLASS BEER AND LIQUOR LICENSEES ORDER SETTING TIME TO PROVE WILL AND HEIRSHIP AND NOTICE TO CREDITORS. State of Wisconsin La Crosse County Court, Probate Branch In the matter of the estate of Felix Fischer, aka Felix Fischer, Deceased A petition for the probate of the Will, and determination of heirship, of Felix Fischer aka Felix Fischer, La Crosse County, Wisconsin, post office address 417 Liberty Street, La Crosse, Wisconsin, having been filed, It is ordered that: 1 The petition be heard at the La Crosse County Courthouse, in La Crosse, Wisconsin, on June 18, 1974, at the opening of Court or thereafter, 2 All creditors' claims must be filed on or before August 19, 1974, or be barred, 3 All claims will be examined and adjusted on August 20, 1974, at the opening of Court or thereafter Dated May 16, 1974 By the Court, Eugene A Toepel, County Judge NOTE Please Check With The Attorney As To The Exact Time Of Hearing Cameron Stoltz, Attorneys 1206 Caledonia La Crosse, WI 19231 SPARTA AREA SCHOOLS Sparta, Wisconsin Advertisement for Bids Sparta High School Vocational Building Trades Housing Project Bids Close: Thursday, May 30, 1974, at 1 00 P.M Sealed bids will be received by the Sparta School District on or before 1 00 P.M Thursday, May 30, 1974, for the housing unit constructed by the Sparta High School Vocational Building Trades Class The unit will be ooened to oersnertivp buyers by appointment weekdays from 9 00 A to 3 30 P.M.

The unit can be inspected at the Open House on Monday, May 27, 1974, from 12 00 to 5:00 P.M For an appointment call or visit the High School Office The unit is located north of the High School on 910 Williams Street. It is 24 x56' and includes three bedrooms, living room, dining room, kitchen, full basement and qaraoe The unit conventional ceilings, carpeting throughout except kitchen and bath and built-in 100,000 BTU oil furnace and has a 100 amp electrical service Each bidder shall submit with his bid a certified check in the amount of $500 00 payable to the Sparta School District as a guarantee that if the proposal is accepted the awardee will complete the transaction within 30 days after the awarding of the bid All bids should be sent or delivered to Mr Schroeder, Assistant Superintendent, Sparta Area Schools, Sparta, Wisconsin 54656 Bids will be opened at a special school board meeting The school board reserves the right to accept or reject any or all bids and to waive all formalities as in the best interest of the Sparta School District Fred Herrman, Clerk 19233 NAME Amsrud, Alvin T. Anvil, Inc. (The) Arentz, Franklin W. Atchison, Clifford D.

Bantle, Louis John Bakken, Paul A Bendel, Robert Benden, Donna J. Best, William L. Black, Richard A. Sr Bodega Lunch Club, Inc. CDP, Inc.

(Popcorn Tavern) CDP, Inc. (Oxford Pub) Cerise Supper Club, Inc. Cloister, Inc. Dick S. Ann's, Inc.

Drendel, Gerald M. Drendel, Gerald Duerkop, Melvin C. Duerkop, Melvin C. Dugan, Arthur W. Enos, LouisG.

Factory Lounge, Inc. Ferris, Helen J. Francis, Thomas S. Furlong, William L. Gardner, Robert Gassen, Robert Geary, LaVerne George, Ray Eleanor Glen's Bar, Inc.

Gordo, Inc. Grosskopf, Donald Gschwind, Oscar C. Gutzel, Donald F. Hahn, Joseph and Robert A Johnson Hansen, Michael Harter, Vivian R. Helgerson, Edwin J.

Hinrichs, Ruth Ann Horschak, William J. Sr. Inglebret, Dorothy Foods, Inc. J.L.U., Inc. Jan Jan, Inc.

Johnnie's Bar Restaurant of La Crosse, Inc. Keaveny, Francis Ken's Enterprises, Inc. Kenyon, Margaret H. Kircheis, Fred Knudson, Neil Knutson, Borge Koelbl, Thomas M. Koenig, Alvin L.

Kohlmeier, Beverly D. Kreibich, Walter Tavern, Inc. Lamke, James Limpert, Donald Loeffler, Richard E. Long, James Joseph Lucey, Francis Henry Macamba, Inc. Mai-Tai, Inc.

Malpar, Inc Marcou, John I Markos, George T. Markos, William Meyer, Bernard D. Midway Motor Lodge, Inc. Miller, Alvin A. Miller, Fred Muetze, Coral Neas, Allan Neiheisel, Walter Nehls, Richard D.

Neptune, Inc Netzer, Joseph W. New Villa, Inc. Nichols, Arri J. Nino's Maverick Bar of Wisconsin No. 4, Inc.

Northwest Restaurant, Inc Osweiler, Richard Ott, Dorothy Otto, John 8, John Beranek Palace Lounge, Inc. Payne, DorisM Payne, LaVerneC. Pierce, Rita M. Pincsak, John RESIDENCE 735 North 23rd Street 1506 Palace Street 2610 Farnam Street 901 South 26th Street 1403 5th Avenue South So. 11th St.

3131 Robinhood Drive 2331 Market Street 2408 Loomis Street 428 South 22nd Street 428 South 22nd Street So. 3rd Street So 3rd Street 2512 South 16th Street So. 3rd Street George Street 231 South 8th Street 2411 Loomis Street 2741 George Street 1616 So 16th Street 2514 Diagonal Road 2311 Jackson Street 811 Farnam Street 111 South9th Street 1633 Redfield Street 520 St Andrews Street 520 St Andrews Street So 3rd Street 2404 State Road 1113 Mississippi St. 608-2nd Ave Onalaska 629 So 8th Street Pearl Street 607 So. 15th Street 1926 Kane Street 2110Park Drive 1028 Vine Street 462 So.

21st Street 927 St Andrew Street Jackson St Rte No. 2, La Crosse 629 Rose Street 928 Division Street 433 Avon Street 1125 Liberty Street LOCATION 1101 La Crosse Street 3715 Mormon Coulee Rd. 515 Hagar Street 220-222 Pearl Street 312-314 So. 3rd Street 1304 So. 6th Street 1200 South 11th Street 2712 Main Street 209-211 Pearl Street 3264 George Street 120 South 4th Street 308 So.

4th Street 317 Pearl Street 1815 Ward Avenue 124-126 No. 3rd St 948 Jackson Street 109 South 3rd Street 115 South 3rd Street 212 South 3rd Street 215 South 3rd Street 3201 South Avenue 213 Pearl Street 228 South 3rd Street 1646 George Street 128 South 3rd Street 620 Gillette Street 2741 George Street 1552 Rose Street 1203 West Ave South 229 Main Street 717 Rose Street 417 Jay Street 1321 South 8th Street 318 Main Street 1015 South 16th Street 524 Copeland Avenue 120 So. 3rd Street 2404 State Road 827 So. 11th Street 224 South 3rd Street 631 So 8th Street 225-227 Pearl St 119-121 So. 3rd St.

109 North 3rd Street 529 Hoeschler Park Dr. 2620 South Avenue 2005 West Ave. South 400 South 3rd Street 2658 George Street 304 Pearl Street 229 North 3rd Street 114-5th Ave North 1101-1103 St. Andrew St 1002 Jackson Street 3826 Mormon Coulee Rd 518 Hagar Street 631 Copeland Avenue 507 Vine Street 433 Avon Street 400 Copeland Avenue 1000 Copeland Ave Apt 117 621 St. Paul Street Pettibone Island 512 So.

14th Street Hood Street 2129 Farnam Street 1623 So. 19th Street 357 So 22nd Street 1024 Wilson Onalaska 1817 Adams Street 801 Rose Street 1002 Redfield Street 2018 Liberty Street 2721 Oak Drive 3429 Mormon Coulee Rd. 2425 Vine Street Copeland Avenue 900 So 9th Street 1321 South 30th Street 1127 South 6th Street Caledonia St. 1608 Loomis Street 2236 Onalaska Avenue 509 West Ave South Pla-Mor Bowling Centre, Inc Rack, Inc. (The) Raith, FrederickG.

Ritchie, Rex Sands, Margaret M. Schmidty's, Inc. Schmitt, Thomas Schlicht, Wanetta Schroeder, Douglas H. Schultz, Howard A Schulze, Donald A Schwert, Donald Short, Roscoe H. Silvernale, Evelyn Skaff, Andy Slaback, Cecil R.

Snuffy's, Ltd Soller, Arthur South Lanes, Inc. State Room, inc. (The) Stork Club, Inc. (The) Stelter, Carmen Stelter, Gladys Stoddard Properties, Inc Strasser, Clarence Sylvester J. Strasser Strittmater, Thomas E.

Surf Lounge, Inc (The) Tovsen, El wood E. Trute, Kenneth Valley Vending, Inc Varsity Club, Inc. Vick's Motel 8t Trailer Park, Inc 718 Farnam Street 1145 Seiler Lane George Street 1610 George Street 2530 South 7th Street 427 Lee Street, Holmen 2219 Jackson Street 1421 So 20th Street 1021 South 4th Street 2517 Loomis Street 829 Rose Street 207 West Ave South Rte No. 2, La Crosse 1538 Wood Street 122 So. 10th Street No.

3rd Street 2015 So. 21st Terrace 1823 South 23rd Street 1425 So. 19th Street 1939 South Avenue 1025 Oak Ave Onalaska Weber, John A Wehrenberg, Loren Weigel, Margaret Welch, James Wienke, Elmer Wisnaski, David Wittenberg, Roy Young, Michael A. Jr. Young, Rudolph Zanter, John F.

Genevieve I Donahue 1012 Farnam Street 1122 Cameron Avenue 1419 So 6th Street 1942 So 29th Street 715 Wall Street 2912 Jane Street 2524 Zephyr Circle Rt 3, Box 225, Pettibone Is 1728 Madison Street 1526 Market St 1488 Redfield Street 528 So 3rd Street 111 North 3rd Street 408 South 4th Street 1539 Rose Street 1227 South 3rd Street 957 Hood Street 901 So. 7th Street 207 Pearl Street 305 No. 3rd Street 1835 Rose Street 1400 Caledonia Street 2735 George Street 801 Rose Street 1000 Redfield Street 163 Copeland Avenue 401 So 3rd Street 113 North 4th Street 3429 Mormon Coulee Rd 2132 Ward Avenue 1911 South Avenue 206 Copeland Avenue 310 Mississippi Street 500 Copeland Avenue 900 So 9th Street 1503 South 7th Street 303 Main Street 1452 Caledonia Street 1732 George Street 324 South 4th Street 218 Main Street 807 South 4th Street 716Gillette Street 828 South 3rd Street 828 5th Ave. South 1728 George Street 3119 State Road 2104 George Street 1542 Rose Street 208-210 Copeland Ave 1128 La Crosse St 213 South 3rd Street 1031 So. 4th Street 1820 George Street 829 Rose Street 2344 Rose Street 2116 George Street 1903 West Avenue So.

1703 George Street 4107 Mormon Coulee Rd. 128 North 3rd Street 110 North 3rd Street 1019 So. 10th Street 301 North 3rd Street 124-128 No 4th St 1310 Denton Street 324 Jay Street 201 North 3rd Street 1939 South Avenue 1000 Mississippi St 2901 Fanta Reed Road 1932 Ward Avenue 3749 Mormon Coulee Rd 800 So. 3rd Street 411 South 3rd Street 1412-5th Ave. South 205 No.

3rd Street 932 Caledonia Street 1123 So 3rd Street 1230 Caledonia Street 123-125 So 3rd St 424 Copeland Avenue 129 North 3rd St CLUB LIQUOR LICENSEES American Legion Post No. 52 Eagles Lodge No 1254 Elks Lodge No 300 La Crosse Labor Temple Assoc. La Crosse Pettibone Boat Club Loyal Order of Moose, Inc. New La Crosse Club Veterans of Foreign Wars No. 1530 CLASS Artmar, Inc.

Properties, Inc. Barnes, Paul Allen 1747 Rose Street Birnbaum's Park Shop, inc. Burgmaier, Robert 1148 Seiler Lane Degen-Berglund, Inc. Degen-Berglund, Inc. Kwik TriD No.

3, Inc. Kwik Trip No. 2, Inc Kwik Trip No. 1, Inc Mid-West Liquor Store, Inc 1521 East Ave South Moulis, Frank Jerry Orcutt Foods, Inc. Papacek, Jerome Plaza Beverage, Inc.

Quillin's, Inc. Quillin's, Inc. Smale, Vincent K. Soell Drug Corporation Soell Drug Corporation Warehouse Sales, Inc. Warehouse Sales, Inc.

Wisconsin Premium Cheese, Inc. PHARMACIST PERMIT 2155 So. 21st Terrace 511 So. 7th Street 3-inch ad 5.50 Call 782-0060 to place your HAPPY AD Auction Directory Degen, Bernhard Loveland, Wayne A McEuen, Harold Simon, Aloysius 212 So 28th Street 1124 So 25th Street 912 Park Ave Onalaska 1040 So 28th Street 1609 Losey Blvd. South 1907 West Avenue So 500 Main Street 207 So 4th Street THURS EVENING MAY 23.

Time 6 00 Located at 826 West Main Sparta, Wis Owner: Tex Hamlin, 826 West Main Sparta, Wis. Auctioneer: Jim Appleman Clerk Cashier: Betts 6 Betts SAT MAY 25. Time: 12:30 p.m. Located miles northwest of Sparta on County Trunk Watch for Betts Betts auction arrows off of Highway 27 just north of Sparta Auctioneer Jim Appleman Owner Mrs John Sanders. Clerk Cashier: Betts Betts.

SATURDAY, MAY 25th. Time 10:00 a Located in Hokah, Minn east of Catholic church Real Estate and Household Auction. Auctioneers: Charlie Horihan Donald Schroeder Margaret Crist Estate Lost Found 12 LOST: Chocolate male Poodle, answers to Turk, North Side. Phone 784-9106. FOUND: Man's 10-speed white bicycle.

Owner to identify. Phone 788-4118. LOST: Reward for purse in Doerflinger bag Lost Fri. night in Osco Drug Store. Phone 782-0362 LOST: Recently, pin with pair tiny gold slippers, keepsake.

Call 782-3673 after 5 p.m. Travel 16 6-DAY Lake circle, July 8 thru 13, $157.50, 7-day tour of Ozarks, July 27 thru Aug. 2, $186.75, Rockies, Aug 17 thru 24, $240 50 Rates per person for twin accommodations include all transportation, motels and sightseeing For free brochure: Hiawatha Coaches, 2022 Oak La Crosse, Wis 608-785-0031 ANNIVERSARY SPECIAL '69 share expense price, everything furnished, 1214 days, $225. Las Vegas, London Bridge, visit relatives, others; with 5 senior friends you go one-half. For more information phone 783-4037 WANT 2 riders one way to Jacksonville, Fla.

or Chicago area. Leaving May 24. Call 782-0605 THE LA CROSSE QUEEN, a 150- passenger paddle wheel excursion boat will be making an all-day trip to Winona, Saturday, June 1st. Leaving La Crosse at 8 a.m., arriving Winona about 2 i.m. Shore leave (Dinner, etc.) until we eave Winona at 6 p.m., back in La Crosse about 10 p.m.

A limited number of tickets at only $10 a person Must be purchased by May 28th. Big Indian Boat Lines, 1910 Market La Wis. 54601 Phone 784-2893 Personals 18 CRISIS PHONE 784-1510 Professional help, information, referral. ALCOHOLISM Information and Referral Center. Coulee Council on Alcoholism.

Call 782-4117 We listen! BETSINGER TAILOR SHOP Custom-made suits, alterations, restyling 213 Rivoli Bldg 784-0474 CANDID WEDDING PHOTOS, anniversaries, any occasion; invitations and accessories 785-2016 Mary Patros. HYPNOTISM INSTITUTE High success ratios in weight control and smoking elimination area at a low cost. Call for appointment or information free brochure mailed upon request. Newburg Bldg 421 Main St. MARGARET M'S CATERING SERVICE FOR Dinner Parties, Weddings, Picnics, etc Call 526-3490 days or 784-9015 evenings and weekends.

WISCONSIN School of Real Estate meets Mondays at 6 p.m. in Holiday Inn, La Crosse CAROL'S SAUNA 801 La Crosse St. 782-0177 GRAND OPENING SPECIAL $5 off with ad 11 a.m-3 a.m. ATTENTION Attractive Masseuses needed Will Train. Best Pay plus Bonuses Open 10:00 a to 3:30 a.m.

Sadie's Massage Sauna, 415 Jay La Crosse. SADIE'S MASSAGE Sauna, La Crosse's Finest We honor Competitors' discount ads SPECIAL daytime prices. Open 10 a.m. to 3:30 a.m., 415 Jay La Crosse GEE CRESCENT ELECTRONICS sure has some good buys on Gibson refrigerators and ranges See them at Main and Walnut, La Cresecent Instructions 20 711 South 6th Street 228 Fifth Avenue So 130 ifth Avenue No 419-423 King Street Pettibone Island 921 West Avenue So 122 No. 4th Street 630 So.

6th Street LIQUOR LICENSEES 932 West Avenue South 510 Lang Drive 7 Copeland Avenue 1125 Gillette Street 1400 Pine Street 1609 Losey BI vd South 1802 State Street 921 Losey Blvd South 1602 Redfield Street 3109 State Road 326 South 4th Street 2016 South Avenue 1516 Market Street 2300 State Road 1812 Jackson Street 325 West Avenue North 2500 State Road 533 Cass Street 3815 Mormon Coulee Rd 507-509 Main Street 2340 Rose Street 2111 Ward Avenue 728 South 3rd Street READING INSTRUCTIONS 8 weeks, 1 hour per day Reading skill maintenance program for 1st and 2nd graders under reading specialist guidance Cali 7828566 Funeral Directors 22 HELLWIG-MORRIS FOSSUM 785-0270 Florists 26 BEAN'S GREENHOUSE South of La Crosse, turn left at Party House, stay on Hwy. 14 for 2 miles. Open 7 days a week 8 a -9 p.m 788-2570 HOWARD CITY GARDEN CENTER is having a big Memorial Day sale On any $20 purchase you may have your pick of a $9 49 value Hetzi Juniper for only $2 98 There is no limit on the amount of Junipers you may purchase at this low, low price So hurry to Howard City Garden Center and take advantage of this sale Sale starts May 15th thru May 31st Located 2 miles east of Cataract Follow the Howard City Garden Center signs Open 6 days a week and from noon to 6 on Sundys SELL FAST WITH A CLASSIFIED AD. Sevtvteed) Landscaping 30 COULEE FARM NURSERY Smith Valley Road. Phone 782-6966 Finest Trees, Shrubs, Evergreens, Strawberry St Raspberry Plants, Fruit Trees Open 7 days a week 8i eves.

SHADE TREES, shrubs, evergreens, fruit trees, lawn ornaments, fertilizer Parkview Nursery 7 miles south of La Crosse on Hwy 35. 788-0966 MEDARY GARDEN CENTER Shrubs, Evergreens and Trees from God's Country Complete layout service Call 783-3396 6n Hwy 16 CULTURED SOD for sale. Can be picked up or will deliver Allen Excavating Landscaping Phone Dated this 10th day of May, 1974 O'Nieta J. Thorsen City Clerk 19523 Fertilizer Soil 32 FOR SALE Clean sand and clay fill; crushed rock for driveways, black dirt 7-12 yard loads Karlton Keppei, 784-9368.