The Racine Journal-Times Sunday Bulletin from Racine, Wisconsin • Page 13

22 Sunday, May 1935 '54 Had Fewer Business Firms WASHINGTON Fewer business firms operated last year than in 1953, ih6 first I annual decline in a decade, the Commerce Department reports. The Department analyzes business population trends in A Bright Idea Pays Dividends Photo West Racine's business district continues to expand with addition of this new brick store-office building at 3318-22 Washington Ave. It contains three stores on the main floor and three offices on the second floor. One store and one office are newcomers to the area. Store and Office Building Holds Formal Grand Opening A new store and office building in West Racine held a formal opening last week.

The two-story brick building at 3318-22 Washington houses three stores on the first floor and a district insurance office and two professional offices on the second. Built by the Kewaunee Investment of Racine, at an estimated cost of $75,000, the structure is located on a former used car lot. Business places on the first floor include Jahn's Jewelry Gift Shop; the Holm Sisters needlework and accessory shop, and Wards Cleaners. The interior of Jahn's was designed and largely done by Henry Jahn, the owner of the business. It features extensive use of natural birch woodwork and a full-wall height mural at the entrance, painted by a Racine artist, Mrs.

Elaine Reich. The new store area, about 107x 18 feet, gives some 400 square feet more display space than the former location at 3118 Washington Ave. The Holm Sisters, a 35-year- old business in West Racine, is located in the west side of the building. Mrs. William Hall, the owner, formerly operated the complete needlework line store at 3205 Washington on the second floor.

The store features sewing, crocheting and knitting supplies. Ward's Cleaners made the new building the site of their fourth drop-in establishment in the city. Sharing the location with the cleaning firm is the alterations service run by Mrs. Ann Fronk. The Prudential Life Insurance district office occupies about one half of the second floor.

William Schilke, district manager, said the district office was moved from Sixth and College to provide more suitable facilities. A manager's office, lounge, clerical office, waiting room and agents' rooms are included. Sharing the remainder of the second floor are the dentist's office of Dr. Russell M. Ruetz, formerly at 3213 Washington and Charles Chaussee, chiropractor, formerly at 3025 Washington Ave.

AAA Favors Better Road. In a summarization of its 1955 legislative program, the American Automobile Association, Wisconsin division, has reiterated the need for more adequate highways in the state. "Wisconsin highways are not keeping pace with traffic demands," states the motor club. "The gap is growing wider at an alarming rate between the existing road system and the highway facilities necessary to accommodate our expanding requirements. This applies to our state trunk routes, farm to market roads and urban streets." The AAA also presents its reasons for urging more driver education courses in Wisconsin high schools, and tells why it favors special learner permits for enrollees in driver education courses just before they reach legal driving age.

The motor club opposes compulsory safety belt legislation at this time, as well as compulsory motor vehicle inspection, tests for drunken drivers and compulsory automobile insurance. usiness ixews 1 Earl W. Hammill (inset), partner in the public accounting firm of L. Van Natta will attend the American Institute of Accountants council meeting at White Sulphur i W. May 2-5.

Hammill, as vice president of the Wisconsin Society of Certified Public Accountants, is one of two Wisconsin repre- sentatives on the council, the governing body of the national organization. "'Employment in Racine dustries as of April 15 showed a gain of 23 over the previous month to bring the number of industry employes to 21,772. According to the monthly dustrial census of the Manufacturers Association of Racine there were 15,421 factory em: ployes and 6,351 office workers in mid-April. Edward Barnett of the man' agement consultant firm of A. Kearney of Chicago, will speak at a meeting Mon, day of the Production Control Council, in the Manufacturers building.

John E. Erskine, executive vice president of Racine Hyr draulics Machinery will address the Works Managers and Superintendents Council Tuesday night at the Manufacturers building. Election of officers for the Racine section of the American Society for Quality Control will be held at the group's meeting Thursday. Sales managers below the top level take a back seat, salarywise, to their manufacturing counterparts, according to a survey by the American Management Association. The average regional or district sales manager gets about $12,000 a year compared with $14,000 for the typical factory manager or mill superintendent.

This is opposite to the top-bracket picture, where sales executives usually do better, Chicago's Colin Campbell McLean, authority on hospital interior design and furnishings, who did the interior design on the St. Luke's Hospital here, has been asked to address the Hospital Federation in Lucerne, Switzerland, on May 31. His subject will be "Color in Hospitals." Some of his conclusions in a well- documented study: Yellow is the most restful color to patients; but chartreuse will even make a well person dizzy and nauseous. William J. Sficos, (inset), a former Racine man now an resident, was Latest developments in the turning field will be discussed by S.

A. Brandenburg, (inset), sales vice president of Monarch Machine Tool Co. of Chicago, at a meeting Monday of the Racine chapter, American Society of Tool Engineers. The meeting will be at 6:30 p. m.

in Dania Hall. Bran denburg was a technical consultant to Army. Ordnance Department during World War II. Shareholders Trust of Boston reports net assets of $15,541,357 on March 31. 1955, an increase of $5,488,454 or 54.6 per cent since the previous year.

Sales of the trust's shares exceeded $1,000,000 in the quarter ended March 31, 1955, and were the highest of any quarter since continuous offering began in 1951. Pennsylvania Railroad netted $4.1 million, or 31 cents a share, in March. This was the best showing for any month since 1953 and for any March since 1945. It brought first quarter net to $7.1 million, equal to 54 cents a share, compared with a $5.8 million loss a year earlier. Standard Oil Co.

(New Jersey) reported its first quarter earnings set a new high for the period. Net profits climbed to an estimated $177 million, equal to $2.70 a share. This compared with $148 million for the first quarter last year, equal'to $2.44 a share on the stock then outstanding. Evanston, 111, recently elected president of "The 400 Club," a social 0 a i a- tion of Chicago and North Western Railway employes in the Chicago area. Sficos is the son of Mr.

and Mrs. John Sficos, of 2052 Franklin St. He was graduated from Washington Park High School in 1944 and from the University of Wisconsin in 1951. While in Racine he was a route carrier for the Racine Journal-Times. Westinghouse Electric's first qiiarter billings and profits were sharply below a year ago But Gwilym A.

Price, president, reported that a substan tial increase took place during the period in incoming orders He explained that first quarter earnings were affected by the decline in backlogs for heavy industrial equipment, which began falling in 1953 and con tinued to decline through most of 1954. However, the trend was reversed late last year, and the upswing gained momentum in the first quarter. Rural settings appeal to ex pansion minded chemical firms. Only nine of 480 new chemical plants being built in 1955 are scheduled for larg cities; the rest will dot the countryside, close to sources of basic raw materials or near plentiful supplies of fresh wa ter, needed in many chemical operations. Shoe prices inch upward, though the trend is mixed.

Some New York and New Eng land manufacturers have boosted prices up to 50 cents a pair at wholesale. While other shoe companies are still pricing their fall lines, big St. Louis manufacturers say they are holding the price line. different kinds of engineers are needed to design and build a modern military airplane. Just moved into remodeled headquarters at 500 College Temporary Personnel Inc, which provides Racine business and industry with part-time office personnel to fill vacancies caused by vacation or emergency, will observe its third anniversary May 1.

Temporary Personnel is operated by Miss Pat Steilein, president, and Miss Orma Manthe April issue of its monthly secretary-treasurer, publication, Survey of Current xhe idea for the project came Business. in 1952 when Miss Manley ob- The study covers all private served the difficulties offices non-farm businesses except have in obtaining replacements those in the professional ser- for absent office workers. The vices. It gave no reasons for business mushroomed. Today the decrease.

almost every major industry in Small Dip Racine makes use of the service. Last year's dip in the num- workers are married ber of operating companies do not want per- was a scant 3,300. At the be- manent work but are available ginning of this year the total on a fill-in basis. Some workers business population numbered have been nine months on the 4,182,000 firms, compared job with one of the city's larg- with 4.185,300 a year earlier, ggj industries. Since 1945, earliest year included in the study, business population has increased each year up to 1954 starting from firms 10 years ago.

The most significant change in the business count last year, the Department said, was a three per cent rise in contract gAN ANTONIO Another construction companies. At the up be- beginning of this year, the country's ability to port showed, 443,000 construe- and its capacity to tion firms were business jt. Among some oil comparea with 431.300 a year growing opinion that overproduction will be the Manufacturing firms de- result, creased in number last year, as Whatever the outcome, the they have for the last three race may help decide the cost years. On January 1 they of running your car this sum- totaled 311,000, about 10,800 mer and heating your' house less than at the start of 1954. next winter.

Wholesalers Increase After an unusual growth Operating wholesale trade in 1954, the national firms increased 2.400 in num- Petroleum products ber to 288,000 while retail trade resumed its customary up- companies slipped by 6,900 to first-quarter 1955 1,843,000. Service industries of the No. 1 and "all others" showed little outsped the year- The Department study said total domestic-plus-export corporations, which account demand is expected to aver- for more than one-eighth of the 8.5 million barrels business population, continued to increase "moderately" in above the 1954 pace and almost number during 1953 and 1954. Per cent above the World It gave these figures: 539,000 Pf corporations at the start of the production throttle. 1953; 551,000 corporations at producers and refiners Oil Production Too High, Fear new set, which is a search tuner type, uses surface barrier wide for even this huge appe- 564-000 corporations on Janu- businesses inventories could transistors developed recently on tS Ser hand burdensome again this by Philco Corporation.

Chrysler year. with $560 million in Milwaulcee Livestocic ly Livestock Review: HOGS: 8.421. Butchers 16.75-17.25; sows bulk 500 lbs. in 1940. down CATTLE: 7,890.

Canner and cutter cows lower, fat weak to .25 lower, fed cattle lower, better grades off most. Canners and cutters 9.50-11.50; utility cows 13.50. commercial bulls few to 16. CALVES: 11,579. Strong to 1 higher.

Top 24, practical bottom 10. SHEEP: 1,631. Steady, Top native lambs 21, load of fed westerns from Benton 22. Ford Gets Set For Expansion NEW YORK Ford II, announcing a 625-million-dollar, three-year expansion program for the Ford Motor says he favors a new kind of properity insurance for workers. He told the Bureau of Advertising of the American Newspaper Publishers Assn.

last night tliat his company's spending plans for new plants and equipment means "we are building for the future every day." Ford's company currently is bargaining with the CIO United Auto Workers on a union demand for a guaranteed annual guarantee of pay for so many weeks a year even if there are seasonal layoffs. Ford cautioned against any rigid freezing of the labor pattern. for one," he said, "am highly impatient with some union leaders who stand resolutely against progress, who resist the introduction of new machines and methods, who seek to preserve obsolete trades and skills, who generally are wedded to the mean and miserly concept of a mature economy that's going short, the advocates of guaranteed annual stagnation. "I am just as impatient with the slavish and stereotyped thinking which has led some businessmen to consider 'security' a bad word and to brand all concern for human and social progress as Communism or 'creeping socialism." I'm all for chasing the sacred cows out of the stables of FOR SAFETY 11 year safe driving record won recognition for Lyle Scheiby, of Elkhorn, a driver-salesman for 7-Up Bottling of Racine. Presenting the award are (left to right) Henry Shapiro, district manager of Mutual Service Casualty Insurance Police Chief Russell Moore, of Elkhorn; Scheiby; Sheriff John W.

Cusack, of Walworth County, and John J. Dvorsky Mutual agent. Scheiby and three Racine drivers with one year safety records, Ector DeLuca. Byron Dieter and Russell Burks, were honored at a dinner given by Peter J. Kohlmann, general manager of the 7-Up firm here.

Chrysler Shows Transistor Radio DETROIT (Special) A transistor car radio using only 10 per cent as much battery current as conventional auto sets has been introduced by Chrysler. First completely tubeless auto set, it was described by Chrysler as "the greatest advance in car radios since their say, may have been opened too introduction 25 years ago." The Vacuum tubes are eliminated, consumption season Price-cut-Replacing them are 11 tiny Itmg has a ready broken out in transistors, about the size of some scattered pencil erasers. phis, St. Petersburg, Florida Seek to Disperse Orders "for Tools Continue Clinnb CLEVELAND Machine tool orders in March continued to mount. Incoming volume last A month swelled to $63,350,000, Aircratt mdustry about $2 million higher than TV.

Athe preceding month, and 2 per WASHINGTON The Air cent ahead of the like month to a year ago. It marks the fourth Pf expansion of month in a row that volume aircraf industry on the has passed the $60 million minimize the mark, with slight but incre each period. Production April figures, machine builders estimate, should hold was disclosed by Air up at least as well, on the basis Secretary Harold Tal- of order intake so far this S'" before a House Appropriations sub- Some tool builders, who con- committee reviewing the fliers' cede they 've been anticipating S. MQ 'J a drop ever since the surge En started last December after a steady year-long decline, now wodd like to have the ,0. aircraft industry more dis- I LiH fnS Secretary Talbott told rate to hold for the full year.

Orders are expected to decline lawmakers. Twenty-five during Julv and August, when Per cent of industrial Southern both toof builders and their Tv customers shut down for plant vacations. But even allowing are going to trv not to allowUhef oTth orders this year compared Congressmen he has been pushing the idea of industry dispersion so vigorously that he has made hiijiself "un- I popular" with West Coast makers. Beer production in Brazil has steady to .25 higher for the multiplied seven times in the week, sows about steady. U.S.

10 years. Output for 1953 choice No. 1 butchers 17.50- totaled about 275,000,000 gal- 17.25; No. 2 and 3 butchers Ions, compared with 38.000.000 duced to less than three cents The new transistor set uses and California, for example, no vibrator, rectifier or transformer. Eliminated also is vibrator hum.

No warm-up period is necessary, due to the absence of tubes and their heating requirements. The new transistor unit will run continuously for 140 hours on a 12-volt battery without recharging. Conventional sets perform only about 10 hours under identical conditions. The Chassis of the new radio is 20 per cent smaller than the equivalent tube type set. Production of Lumber Takes Sliglit Drop WASHINGTON Lumber production during the week ended April 16 slipped 0.3 percent below the preceding week and 4 per cent under the like 1954 week, the National Lumber Manufacturers Association estimated.

The 523 mills reporting to the association also showed shipments 8.5 per cent above the preceding week and 3.4 percent higher than the 1S54 week. New orders were up 17.5 percent from the April 9 week and 23.6 per cent higher than the like 1954 period. In the April 16 week, shipments ran 11.6 per cent ahead of production and new orders 21 per cent ahead, the association said. Cost of air movement of Army personnel has been re per passenger mile. WANTED TO BUY A HOME We are anxious to buy a good substantial home in Racine or adjoining residential area with the following features: large living room with fire place, separate dining room, three bedrooms, large modern kitchen and one and one-half bathroom.

Must have large lot and be convenient to school, Maximum $20,000. Write box -94, care of Racine Journal-Times. Market Starts Nervously, Then Picks Up Speed NEW YORK (JP) The stock market weighed good news against bad news last week and maintained its balance near record high levels. The market had to cope with a whole series of major developments. It gave a good account of itself by neither fall- Prices for Hogs Go Up Slightly CHICAGO (U.P) Weekly livestock: Compared with Friday of a week ago, prices on barrows and gilts were 25-50 cents higher.

Hog receipts, 41,700 head, were the second smallest for any week in six months. Receipts were the largest of the year and the heaviest since September. Week's top of 30.50 was paid early for two loads of prime 1300 lb. Nebraska steers, with a load-lot after Monday of 28.50 with three loads prime of 1200-1275 lb. weights averaging between 28.25 and 28.50.

SHEEP Slaughter lambs were weak to fully 50 cents or more lower, with the most decline in lambs weighing over 110 lbs. Slaughter sheep were mostly 25 to 50 cents lower. ing in panic nor running up in unbridled enthusiasm. Among other events the market had to absorb was a government blow aimed at stock speculation, a succession of exceptionally high earnings reports by big corporations, some profits reports acutely disappointing, and the possibility of peace in the Formosa area. Announce Dividends Also, a ripple of announcements on dividends and mergers and profits of various companies kept the market in constant movement.

The Associated Press average of 60 stocks ended the week unchanged at $164.80. It was up three days in five. Wall Street started the week nervously. Beginning. Monday, the new higher margin rules were in effect.

The Federal Reserve Board ordered brokers to limit the margin of credit 30 per cent on the purchase of securities. Previously you could borrow 40 per cent of the price of the stock you bought. Was Second Blow That was the second blow at speculation the government had aimed at the stock market this year. The first one early in January had set the market back hard. This time the market sold off sharply, steadied itself within the first hour, and then advanced to close higher.

U. Big Stocks of Grain Push Futures Downward CHICAGO. (UJ.) Grain futures drifted rather listlessly toward lower levels on the Board of Trade last week. Wheat ruled 1 to cents a bueshel lower; corn lower Furniture Shipments Increase 4 Per Cent GRAND RAPIDS. Mich.

Shipments by furniture manufacturers in the three months ended March 31 were 4 per cent above those in the first quarter last year, and orders increased 16 per cent from a year earlier, according to a report by Seidman Seidman, accountants for the furniture industry. Payrolls for the fii'st quarter rose 2 per cent from the 1954 period despite a 1 per cent decline in the number of ployes in the furniture industry, the report showed. The recovery in furniture manufacturing was a reflection of a general upturn in business conditions, the accounting firm stated. to 14 higher; oats I14 to lower; rye I14 to 2 34 lower; soybeans 2 to 414 lower; lard 10 to 45 points a 100 pounds lower. Cash grains also were down, except for oats, which held fairly steady during the week and closed lower.

Wheat and soybeans broke sharply because of a decline in premium bases and less active bidding. The price slide started Monday and was attributed to the Agriculture Department report showing large stocks of grain in positions as of April 1. The decline showed few signs of breaking until Friday when short covering developed after a lack of delivery notices on May futures. Friday was the first notice day. Stock Averages NEW (U Dow-Jones averages Including Intra-day highs and lows: Open High Low Close 30 inds 428.64 432.7(3 420.25 425.85 20 rails 161.4B 162.60 156.74 160.52 15 utlls 66.00 65.36 64.18 64.79 65 slocks 160.82 166.71 157.46 169.85 Net up 0.13, rails up 1.41, utlls up 0.15.

65 stocks up 0.51. FREE TRIPS FOR TWO around the world to Mexico You qualify just by faking any PLANNED VACATION Over 50 planned lours to choose from. Or we will plan your trip anywhora at no extra cost to you. REES TRAVEL SERVICE 608 COLLEGE AVE. (Formerly 205 6th St.) TELEPHONE 4-4219 Racine, Wis..