The Kansas City Star from Kansas City, Missouri • 137

4 Program guide: July 28-August 3 Section Letter-perfect combinations on the air ByBvTjGMrroa ThaMv'iTV-rwaoertle Among the earliest radio stations in Kansas City were WDAF WHB and KMBZ Local radio pioneers say there is no significance to the call letters of WDAF and WHB that they were merely assigned by the federal government KMBZ began in 1919 as 9AXJ assigned call letters In 1921 the station was transferred to the Reorganized Church of Jesus Christ of Stations scour alphabet to find tho right names letters is as colorful as the history of broadcasting itself For the most part stations east of the Mississippi River begin their call letters with and stations west begin their call letters with rule was Imposed nearly half a century ago iMsting stations that were not in compliance at the such as WHB-AM and WDAF-AM in Kansas were allowed to keep the call letters they had in a name? Plenty if that name is the call letters by which a radio or television station is known At the end of 1984 9648 radio stations and 1194 television stations were on the air in the United States each with its own distinct set of rail letters A call letters can indicate the city from which It broadcasts the company that owns it the type of music it plays or the image it tries to project The history of call W9JT I ks't 4.