Decatur Evening Herald from Decatur, Illinois on October 17, 1930 · Page 7
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Decatur Evening Herald from Decatur, Illinois · Page 7

Decatur, Illinois
Issue Date:
Friday, October 17, 1930
Page 7
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, OCiOBER 17, 1930 DeCATUR HERALD WiMi am( ation Feat fuel to lorn bf ifitMc Ihtii i Inir tri much pav i in. l ti hiit t lt;)it or tin ·. (mild ml elrtwu iue I from, in ,-, i pmmrta unit Unvr XI piiunit lot )i»j hi- tin ·MUnririn (if Ur In ic will ne-i'i! to lit ]. Infill linil sooni (-Xl'flll (I hut the Ihlni' him tn»n ll\ lpn*nni(i(iU*il II h and { tun HUT* hTIL pL ivr I »i I till Unit ,1 lull M/cd floni- Ix int. cori-ili net cil I i i-, to put it iu!(lw«\ j |i.-t (O'ltl mid !! tiruulii I n t t n r finvlhlii}' In con- I Jii I do nol It now thp j [hut heavy tjpo «ln rnfl m"P tO In- hi'lH'V If I' | i nt thnt illiianrn will , 'mr m to liiud Hnd tiikn i not the tl I in on* ion" |it t don I know. Thin 11\ ]i«rtl(nl vnlim In line Hiuvli c, Hiirch · iulr(|iinli indlo sl« (»· IIIIK half* Ittit il cum luihm li thai gii IF , .ih tliync-*, U «!· i tn luit ]uol«'r nh H U M 1^.11 I*" t. .tir. « -i" hltlnn bV » il ut'cJtt ritfo .luit n ptonoimelnt; HIP mm v fci him lodnv hn lr lir.1i1w.Mn unit w«« tnhfn nivlurn lit Ji fli'dlRlii f.ilntrd ftl th* *1 |t\KKICS TO VISIT r.f» ll'ltll H«cil' i I'l will "Oil for In OctdlU't, whfio \niun-nn btcuil itJnilar al(cnll»i» x;mtt!itlrn In tilt 1K Mich Tun *H V »* Hi in ISO jwtrn iW. I'TM' intfd nf the olonf w u" In tht» pd-wi i»l«« Mit nf Illvcrltk Tlw l,,h Ml . on wall- ^ Ns i'OW" 1 1 , j t,.,-, . * |hu D flu he ·!" I'' 1 ""! ·" ,,n,rt\ lull' n,. --* t N ^ , U U the rue yean »»» hi^ iilcu of ftiHIU 'P' ii, v ( .|\c.i only ll ' M " 1 TM, · Rulniuii or ,n uno of i tin" (ttc the Pr-tioc k.ya ht- has ccronionlei 1 befoi n "Somo of «*; wild, "evldondy «·'«' " that whon they p" l(1 *; they hod iwilU foe c line have thanked n« Low Price Isn't Enou 3 hl Insist On SMARTNESS Tool NEW STORE HOURS 9 A. M, IO 5:30 P. M. Breath of the Avenue....and GusharcTs ' Choose the right thing....Buy it thriftily....Wear it smartly! We Cm Tell You --What Nev. York wear* rh? -marlest people *ear a» they iro!l down Fifth avenue, A they come off the boat* from the other sirlr As th«) !it in tlv he-rwiho* ai tin oprr.i, \Xtwt they \%f«r «l the night tluU. At ten dancei. AI tha Wlul the matrons went. I he women who ire not yet matron*. And ivhtit the gay, semMephwti- uitd young tilings wear. \Ve con tell you A!! llieie things, more-- We Can Sell You «ll the smart things these smartest people wear, We can «ll there to you ivhfti they're smartest. Now that we've totd you all this, are you * bit curiou* a) to how we Uem so well ihe fnshionnble doing* of Fifth At«nur If you ire, ilwn we'll tell you that we know be- ciu« our New York organization wtds ut report* which we call "The EWth of the Avenue." Ihe Brettth of the Avenue reporters die the New Yorlt (athion* ey« o( ihu store, They make dire that i\e Uow ihe newett thing) tlmt in New York We ih.u «« act the« thintd tnr lo Mrcnth oi ihr Aienue me«age» fome io tw cornl.inlK 'You w i l l p| tlitni in Q\H *A\t\\n- "if! itch ioi Now! For the first time in Decatur Regular $2.50 and $3 Eagle Shirts Men know they r e low priced at --Sixty years of shtit making hadn't been wailed! Eagle shirti ate perfectly tailored nnd ftiled. Their patterns woven by (he makers, so you know they're exclusive. Collars al- tached or Iwo unattached. Scr oui lobby windows, $4.85 NEW SWEA'l ERS FOR MEN , good looking m caters m attraetivr j»cquard patkrns IQ plain colon. U-necklmei, All colors. Also cost aweatert of pure worsted. A good all around, light weight utility coat. Both »lip-ont, and coat ilyloi are $4.95. FIKMT FI.OOll New Rayon toungins pajamas arc Adorablel Inexpensive tool --There's enough matensl in the (rouscrj of these pajamas to cott $2.981 They look juit like ihe one in the piclure. You'll adore iheml All colors. THIRD FLOOR $0.98 2 A Small Girls' Hat Is No Biss«r Than It's Price But HOW Attractive) --If your little girl doesn't go into rapture* about these berets and hal* we've mined our gue»tl H you don'l, when you *te their prices, we've missed our guess again, but we think you will? $1 to $5. Ansoras, Felts, Velveti SECOND FLOOB · Designed to ta!e inches from the hip, waist, and thighs! Reducing Garments --Al lattl A wmfortable way to reduce I No oora dieting I No more strenuous exercise 1 Jutt tlip into on* of Ihe wft reducing garments, and forget all about it! Trier* are two ttylei, the »tep-in and lh back lac« model, both lilt covered elattie ivilh absorbent cotton lining. Site* 27 to 34 in itep-b model. Siie» 27 t* 33 in black lace n^del. THIltD FIX)OB $5 You can't imagine how warm and cute your youngster would b« tn one of these 3-PIECE SUEDE SUITS ' $10.98 --Made in Czechojlovakia, Zipper closing at the tops and ankles of ihe trousers, at the throat of Via jacket), warm knitted binds at the bottom of Ihe jacket and cuffs. Perfectly cold-proof. Tan, poppy, Mid green SUM 2 to 6, $10.98 Gusharcfs, As Always/ Is Headquarters for t COATS --Women know that Gushird't alwayt have a widf r«nge of coat ntyles They know thai the things ihey tcad about m amart magazine* t»n be purchased here! Tim ye»r you'll b« looking for a semi-tilted or perhap* ttraightltne coat, since both sre good. You'll want youi iporl coat to be · coachman's or a tweed beautiful]} hirred, b*cauM they're new. You'll want both your ·port* and drett eoati to cover your dreia, becauw they thould, You'll want your dress eont to be black, or green, or red, or brown, line* theu are the best color* of the ytarl All thete thing) you'll look for. , . nil thete thing* you'll find at Gujhard's, because we knew long before you did lhat these weie ihe I lungs that would b« good, the thtngb that you'd be taking for here! Woolart Sport Coats $28 upwards Avenue Dress Coats $48 upwards Fur Coats . . $100 upwards The Furred Suit --A toed Mil it ·Iwayi good) Thty'n bctn pop* ular for a long lime now, wd fajJuen »yi thty'n to be good for · l*n« time more. You can lain (·our choice in length), (utger lip or tev«n-ci|htlt lengtht, Doth nylei are beaulifully fur lrimm«d* Pnctd moderaldy at $49 t 75 to $$9.7$, Friday-Saturday! Special Group of Coats $ -- Everyone wilt b« her* Frielay and Saturday) That'i *w predicrion, became w« hiva MM tbtu coat** · · w « l»»w that tbty'ra faihiwed rifht, tnd priced right I Both drt« and i^ort coat* of marvetoiN material with beautiful fur trimming. DKOATUR'8 FASHION CENTER r.UHHARD'S «BCOW1» FLOOIt The fine quality Chinchilla and Novelty Woolen Fabrics alone, Make these good looking BOYS' OVERCOATS worth more than $7.50 and $8.50 --Chinchillas, double brtailed, in navy and ta», with red plaid wool Im- inft, s«t in ileeve«, and pockets brass button), Helmet included. Sites 3 to 10. $6.50. Novelty woolen) have set in sleeves, woolen lining. Iwo roomy pocketi. Tant, browns, grey tweed pa Herns. SIMI 3 to 10, $7.95, STURDY WOOL SUITS. , . Boyj like them becautc they're grown up style*. Mother*, became they'll go thiough anything a boy can think up. Coal, vest, two pain of knickers or longies, $9.95 and $12.50. The William Gushard C JL NliVVSVAPLRflRCHIVE® ami now* e wuiiam IT'S TRUE THAT PRICES ARE LOWER AT GUSHARD'S ompany usnar COME IN THIS WEEK-END AND BE CONVINCED

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