The Tribune from San Luis Obispo, California • 10

A-10 Saturday September 16 1995 San Luis Obispo County TelegranvTriLninfe- KSBY from Page One price they couldn't Veteran newsman Rick Martel who left KSBY because of differences with Murdoch said he never expected her to be around long "She Just pit tired of her Martel said got rid of it" But Martel said "Nobody knew what was really in their minds Maybe they thought all along they would Just keep it for a year and then sell it for a bundle Not that she needs it maybe she found out she didn't like the job lonely at the top Running two stations he said "is a tough one to handle I don't care who your daddy While Lilly want to speculate about reasons for selling he said Murdoch who was working as KSBW station manager was performing a "Herculean in also taking responsibility for KSBY what I he said in a Friday interview at foe Telegram-Tribune was doing a pretty good Job But it was not an easy Lilly whose former company SJL Broadcast Management Corp owned television stations in Michigan Ohio and Kansas said he was "delighted to find a station of this to be the first acquisition for his newly formed limited partnership The station was not on the market the 60-year-old Lilly said when he up the phone and called them" was pleasantly he said they reluctantly said they would meet with us" Lilly and his four partners were interested in the station for a number of reasons "We sat down and drew up a profile of what we Lilly said and KSBY fit the bilL the dominant station in its market It's an NBC affiliate Going into 1996 that's particularly attractive with Its Olympics And said Lilly who has spent 34 years in the broadcasting business the station so large and expensive that it would stretch SJL's finances Lilly said he would not be looking to come in and make wholesale changes signaling a profound change in management style for KSBY employees Murdoch and Pianim provoked the ire of some viewers and employees last year when they fired more than a half-dozen staff members within a few months after taking over Several other familiar faces including Martel and sports anchor Mitch Massey soon took Jobs elsewhere as well But Lilly said KSBY is on top of the market "because of quality you're not looking to lose any for an hour-long morning news show instead of the current half-hour show The station will be run day-tOKlay Lilly said by his longtime broadcast colleague Richard Armfleld one of the partners who will serve as general manager and vice president Lilly said his partners believe television station at its best when if operated by the people who live iiv the Armfleld Lilly promised would be moving to San Luis Obispo within a month or two buying a home a very experienced Lilly said a class act He personally will be a wonderful addition to the "The kiss of death right now would be to run in and try all these things that have worked in other markets got to be very careftil not to disrupt Still Lilly had no trouble forseeing some changes cant Imagine not being on 24 hours a he said KSBY currently signs off at 230 am He also said the station would be sure to fill its current void of public affairs programs "The heart of a television station is its raws and public affairs And while he didn't want to commit yet he voiced a strong preference Saturday Is The Last Day For Fantastic Savings LOOK FOR THE YELLOW SIGNS SAVE AN ADDITIONAL 1 THE ENTIRE STOCK OF SALE REGULAR PRICES -FINE JEWELRY -FURNITURE LAMPSPICTURESMIRRORS GIFTS CRYSTALSILVERWAREGLASSWARE BATH ACCESSORIES TABLEKITCHEN LINENS BED DECORATIVE PILLOWS MATTRESS PADS BLANKETS AREA RUGS excludes prior purchases fine jeweky clearance diamond solitaire Best Value items and watches Fossil and Guess watches al shoes (D-275) Guess Nautlca Tommy HHfiger Chaps Calvin Klein jeans cosmetics Hanes hosiery Monet fragrances Liz Claiborne Guess and Dooney Bourice handbags and small leather goods Everyday Best Price Items dept 41437 collecttotes Waterford Orators dept 368 service contracts and electronics priced under $350 Our jnerchandisCvalues are quaranteedjcUsTomeCsatisfactioaa 0 SPECIAL STOREWIDE DEFERRED BILLING $1 00 MINIMUM PURCHASE REQUIRED APPLICABLE ON GOTTSCHALKS CHARGE SUBJECT TO USUAL CREDIT APPROVAL SEE DEPARTMENT FOR DETAILS PAYMENTS AND INTEREST UNTIL FEB CHALK Wrelbur Store! Phone 1 -800-457-7735 24 hours a day' Use Your Gottschalks Charge Visa MasterCard American Express Discover Card Shop Central Coast Mall: Saturday 9-9' Sunday 11-6 and Monday-Friday 10-9' Town Center East Mall: Saturday 9-8 Sunday 1 1 -6 and Monday-Friday 1 0-9'.