Oakland Tribune from Oakland, California • Page 30

OAKLAND TRIBUNE! APRIL 28, 1912. UNBOUNDED FRITH 111 WE FUTURE OF OAKLAND John LI Locke Tells Why He Has Made Big Investment Here in Real Estate The Locke Building, 14th Bet Clay and' Jeffersom a- y- je. 30 SUNDAY MORNING It Is the only street that will be cut through to the Key Houte and Southern I'Helnc mol1, i'onnA'tijiK the Two Krat With the opening of the new John M. 1-orke builrtiiiR on Fourteenth street, between Clay and Jefferson, yesterday afternoon and.la.xt niRht, a new Important factor in the business life 1 1 cities. History repeats Itself, and am not afraid to prophecy that within the 5 A n-Jtt fifty years thern will he enacted of the city has come Into the limelight 1 1 7 -4? Jvlin M.

Iocke, formerly of New York I here about ine nay the same seenrs and City, is the man through whose fore- history that have been, emi'-tM about light and acumen Jhe new Ptructure, in- New York. volvlnp, with tho land on which It "Therefore I em proud to be associated an expenditure of more than IW0.O00, 'h iklatid and have such faith In the has been erected, and In HwurlnR him city that today I would not take a profit of $300 per front foot on my-Inside prop xl -l 1 I I A- 1l ii iV is .1 as a heavy Investor In the city's property local business men foci that the city has gained much for Its future welfare. The new Locke bulldlnff stands on the north side of Fourteenth street, with a tfront4eof 100 feet and a depth of lud feet The land upon which It stands icost In the neighborhood of 1230.000 when it was bought some elyht months ago and has now greatly Increased In value. The jbulldlng Itself consists of a basement ana high stories and Is devoted to store jrooms and offices, the entire structure 'being a modern one of concrete, brick nd marble. FAITH IN OAKLAND.

The reasons for the heavy investment (in Oakland of Locke, a New Torker of imany years' residence and a merchant iwlth forty years of experience, who has traveled over all parts of the country, furnishes an excellent commentary on ithe remarkable resources and opportunities which the city lias to offer to the Investor. 'The best Investments for capital In country are on the 1'acinc a statement mado by Jacob Bchlft, Is what brought me to the coast," was a declara erty on Fourteenth or 1000 per front foot on my corner property, Jefferson und Fourteenth. "In the building which I have erected on my land 1 have aimed to put up one of the best lighted, ventilated and handsomest storerooms of the kind on the Pacific coast. The building Is so constructed that five more floors can be added, when It will be one of the finest In the West. The marblo and plate glass front of the structure, nialjes an Ideal combination for dry goods stores and the well-lighted basements with an abundance of ventilation, are the height of the desirable so far as it could be secured.

Kvery employer and many employes spand three-fourths of their waking life In their stores, nnd It Is of the utmost Importance that these have the best light and air possible. "In the time I have been traveling over the country since I came here first, I have done my beat to boost for Oakland, and have such faith in the city's future that if I had $10,000,000 to Invest today I would put it all Into Oakland, In Fourteenth street real estate." TCWlMTt UPI I Dl FAUFD. v-- Opening Specials in Our New Homes tion made by Mr. Locke yesterday to aJ TRIBUNE representative. "I thought a statement of that sort from a man like Bchlft was worthy of consideration; so i came to the cqast to look Into conditions THE DAYLIGHT STORE 568-572 Fourteenth, Bet.

Clay and Jefferson Where a flood of bright daylight shows the goods just as they are you don't have to guess how they will look on the street. WE HAVE MADE OUR OPENING DAYS IN THE NEW STORE ESPECIALLY ATTRACTIVE TO EVERY LADY BY OFFERING HIGH-CLASS MILLINERY AT SPECIALLY LOW PRICES. VISIT US TOMORROW AND PROCURE ONE OF THE DAINTY SOUVENIR HATPINS, MADE OF GILT OR OXIDIZED SILVER MODEL OF OAKLAND NEW CITY HALL. here. "Two years ago last December I came cut I spent six weeks then going up 'and down the const, visiting in turn Angeles, San Francisco, Oakland, Portland, Taooma, Seattle, Sacramento, Salt lAu and back to Los Angeles.1 I finally came back to Oakland because I saw that It offered the best investments for the future.

THE COMING. "I aid this only after long deliberation, after I had returned to the, East And considered the matter for a year. In December, 1910, I came back to California and looked over the ground again, Ithls time considering investment In Los Ungelcs. But that I abandoned on discovering that In that city everything Is 'done to the limit. All capital can expect Ion Its Investment there Is 4 or 5 per cent.

Bo I began to go over tho coast again, nd quickly decided on this city for investment aa the coming city of the Pacific coast. HAND-MADE RAMIE BRAJ1D' BONNETS 4 ON LADIES' AND MISSES' Trimmed with wide-gros- erain ribbons and flowers. Opening Day Special TA ii DRESDEN RIBBON 51, inches wide: Worth DAINTY MILAN all colors Allthough the formal opening or tne new building only occurred yesterday a band played before the building for three hours, both afternoon and evening, it has been ocupled In part for several weeks. The new Btores are ca.ll virtually rented and several tenants are fully set; tied. The Toggery cloak and suit house, Friend's millinery and the Oakland trunk factory occupy the ground floor with one storeroom, the name of the occupant not yet announced, remaining.

On the second floor Is tne photograph gallery of Nelle W. Stone, the tailoring establishment of M. Strauss Co. and the offices of Mr. Locke.

In the Toggery, the "Daylight Store," as It Is captioned, with Oscar Silverman manager, the city has one of the leading cloak and suit concerns. Established In 1904, it has been operated at the corner of Eleventh and yashliigton Btreets, until its recent removal to its present location. There In a main storeroom 60x103 feet, with basement, mezzanine and upper story for workroom, an elaborate and handsome display of gowns and wraps are shown and all against an attractive background of- show windows and shop rooms exceptionally well lighted. Store No. 1 In the new building is occupied by Friend's millinery store, formerly at 125 San Pablo avenue.

At the opening of yesterday afternoon the new-store was crowded for a 'display of spring hats shown under the direction of Alfred A. Friend, proprietor of the establishment, who also arranged as a feature of the opening for the presentation to each visitor of attractive souvenir hatpins. THE LOCATION ADVANTAGEOUS. In store No. 8 the Oakland Trunk Factory, A.

D. and F. C. Fulton, managers, had Just yesterday taken up Its new quarters. After having been located at Fifty-sixth Btreet and San Pablo avenue for some eight years, the Industry has arranged to move Into the center of the retail district, where It will carry on its regular manufactory of all sorts of trunks and valises.

Upstairs Nelle W. Stone, the "Lady Back of the Camera," has her studio. Although she has been established in this city only a few months, comparatively, having formerly been at 1085 Washington street, corner of Eleventh and Washington, she has become one of the best known photographers, in the city, making a specialty of child studies. Mrs. Stone Is the sole operative and with her new quarters, which are exceptional GIRLS' SCHOOL UATC Nothing but our Aggressive Methods could make such impressions on the prices of these standard values.

It's the Toggery's way of doing things. If you follow us you will profit in style and values at every turn. One of These Splendid Opportunities Comes Tomorrow i in i SHAPES The season's popular styles in black, white and burnt. Opening Day's special price "My reasons were these: The city possesses1 exceptional resources and it has not yet reached the top stage of its development. In fact.

It Is only started. "Oakland has the three great qualifications which build up a city, agricultural resources, manufacturing facilities and eliipplng resources. These the city possesses In an unusual degree of excellence for the future. "In the matter of development, it Is much easier to go into a city and grow 'with it than to attempt to make your way in It at its high mark, 'it is always 'best to go against the point of least resistance If tho accomplishment of the most la hoped for. MADE CAREFUL INVESTIGATION.

Trimmed with sash $1.50 CRUSHED ROSES Tailored Suits- Reg. $2.50 A "These reasons were ulrefuly af a 12 in a Tbunch Values up to $25.00 This line includes a great variety. 25, 2 of styles, materials and colors. In materials the assortment comprises Serges, Worsteds, Mixtures, cv. mm- Tweeds, Whipcords and Novelty 1 ter a thorough Investigation of the city jfrora every point of view.

I came to Oakland early in January of last year and lived here looking over the ground for nine months. I did not depend on Ithe reports of real men for the formulation of my judgment of the city, tut studied the situation and Interviewed very man my line of business, the mercantile trarjes, dry goods and allied industries, from Twenty -second street to Eighth street. The object of this was to leant conditions here first hand and to form an estimate of the direction of igrowth of the city. "Then I settled on Fourteenth street the coming slreet of the city. I vv I Checks.

Colors, ISlack, Urown, bray, Tan, Navy and White. FUL ROSES Quality of materials and linings are beyond your expectations. Both Trimmed and Plain Tailored in the newest stick-up effects. Opening Day's special price. looked a the property which I now own Novelty Suits- and took an option on It while I Investigated the matter.

I finally decided that Fourteenth street Is the retail street Oakland. Here history repeats Itself ns it has done In New Tork nnd other jKustern cities, and the dry goods and kindred trades follow in their location the trend of the main arteries of the Irlty. MAIN ARTERY OF CITY. "Anyone who knows Fourteenth street knows that It Is the main artery of the In their lighting arrangements, she expects to acompllsh results impossible under former conditions. M.

Strauss tailors, are the other tenants on the second floor. Mr. Strauss has been associated with tailoring for men and women for many years about the bay nnd plans to have a most modern establishment. In all, the new tenants of the building express themselves most pleased with their new quarters. The arrangements for lighting and ventilation are considered truly exceptional and the new stores bid fair to form a standard by which all similar structures In the city must hereafter be measured.

Values up to $37.50 Our showing in this line is marked city, reaching miles from the bay front to Hay ward. It will be the main artery between Oakland and Han Francisco, for it If by the. feature of exclusiveness shown In many of the models. All are noteworthy garments, possessing rare and beautiful novelty effects in color and trimmings. The high quality of materials and linings are apparent in every gar ANCIENTS UP IN DRAINAGE 576 141b fad.

and Jefferson ment. High Class Workmanship in Every One In -the Rev. James BalMe's new book, The Sea-Kings of Crete," there is an Interesting oocount of the sanitary sewers wind drains In the palace of Broad Knossos. He says, In part; "In the northeastern quarter, under the jcorrldor' of tha game board, are still sohio of the terra cotta pipes which served as connections to the main drain. They are actually faucet Jointed iplpes of uulte modern type, each section feet In length and 6 Inches In 'diameter at the wide end, aJid narrowing Continuation of our sale of tone.

Studio 4 inches at the smaller end. Jamming Dresses MAN MADE SERGE SUITS This popular suit is shown here in its best styles and perfect man-tailoring. Coats are built with haircloth bust and watch pocket, hand finished and Skinner satin lined. They are truly great values at 515, $17.50, $20, $22.50, $25 to $35 pvas careiuuy prevented ny a stop nage that ran round the outside of each nar-irow end a few inohej from tho mouth, thu Inskln of the butt, or broader lend, was provided with a rained collar itliat enabled it to bear the pressure for The next pipe's stop ridge, and gave an 578 Fourteenth St. extra hold for the cemuTit -that bound" mv-iym htu Wi www nailWitiiiin'-ii'iVi tttliM I tions of the inhabitants of the palace was forthcoming.

In one early chamber, along with the usual "horns of consecration' and sacred double axxes, were fotind three figures of a goddess of very archolo form, on tho head of one of which there was also perched a dove. "The double axes in the shrine em-phaslzedd the Importance In the palace worship of tho Labrys, and underlined the suggestion that the palace of Knossos Is nothing more nor less than the legendary lubyrlnth of Minos. That the symbol should be the distinguishing cult sign of the Mlnoan palace make it more nnd more probable that we muBt, in fart, recognlzo In this vast building, with its maze of corridors and chambers and Its network of subterranean duets, tho local habitation and jjamo of the traditional "Labyrinth." DECLARES MERE ARE FORCED TO' WORK April Toddling babies, hardly able to walk, are found to work to aid their parents In earning bread, ao-coTdlng to Rabbi Levi of Temple Israel. There Is no age limit for child tabor In Maine or New York, he declared, end cited statistics to prove his contention. The rabbi told the National Clothiers" association the effect on the future of the nation will be most disastrous.

"In one scattered canvass In New York," he said, "which took In only E5S children, wo found four working who were only three years old, 21 were five; 41 were seven; 41 who were nine nnd 76 who were ten. In Maine hundreds of children ns young as five years are employed In the canning Industry 12 to 13 hours daily. In the candy factories in Xe York alone there are 175,000 children under 12 Invites You to Ithe Mew Home and NEWEST SPRING COATS The greatest variety of ladies, misses and juniors' Coats, in every style of material, suitable for all Our light for photography Is the most perfect in Oakland. If business detains you, we can make a perfect daylight negative as late as 7 p. m.

However, we photograph this late only by appointment. No Coupons Issued Values $13 to $35 $7.50, $10.00 to $50. "win miii fi wm ii imn in mtmm ir muxm I ithe two pipes together. HYDRAULIC SCIENCE WELL DE-i VELOPED. 'Tndeed, the hydraulic science of the Bflnoan architects Is-altogether wonderful in the completeness with which It provided for even the smallest detail.

On etalrcaso near the east bastion, on the lower part of the slope, a stone runnel for carrying tiff the surface water follows the line of the steps. Iest the steepness of tho gradient should allow the water to descend too rapidly and liood the pavement below, tha runnel is do copHtructed that the water follows a series of parabolic curves and the rapidity of its fall Is thus checked by iraetton. "The main drains are duly provided with manholes for Inspection and 'are so says Dr. Evans, 'that two of my Cretan workmen spent days within them clearing out the accumulated earth and rubble without physical Those who remember the many extant descriptions of tlie sanitary arrangements, or, riWher, tho wont of BafUtary arrangements. In such a town as the Edinburgh of tha end of the eighteenth century will best appreciate tho care and forethought with which the Mlnnan architects, more than 3000 years earlier, had provided for the sanitation of the treat palace of the Minos.

"Turning from the material to the spiritual, evidence a to the religion concep No Agents Employed These have been our mottoes and we have advanced from a small studio to the largest in Oakland. Why? Consult our patrons and the answer is yours. Silk Petticoats The greatest values' any-where. $1.95 House Dresses Good $2.50 values special $1.95 1 GRACE RUTH TO SPEAK. SAN FRANCISCO, April 27.

At tho Young Women's Christian Association, 1219 O'Farrcll street, Miss Grace Ruth Southwlck of Miss Head's school, Ilerke-ley, will. speak on "The Canonization of Joan of Arc," -at the 4 o'clock vesper service tomorrow. Miss Medellne Theron Palmer will sine Thanking you, The Lady Back of the Camera Open Sundays 10 a. ni, to 5 p. in 568-572 Fourteenth, befClsy and Jefferson i J..