The State from Columbia, South Carolina • 42

Tlie Slates South Carolina Largest Netcepaper COLUMBIA FRIDAY STAY 1 1953 The States South Carolina' Progreethe Newspaper First South Carolina TV Station Goes on Air Today PAGE 2-E Building Toiver What Is UHF This New Type of COS -TV Will Begin Operation At 5:30 This Afternoon A TV INSTALLATION FOR COLUMBIA STATIONS If You Buy Your Set From another and thla results in additional confusion for the public At Admiral developed the atrip method because of ita low coat to the buyer and Ita ease of Installation but the main thing to remember is that all three systems work" Marty said the main differences between the conversion systems were cost and the number of stations available "An outside or Inside converter is referred to ae an all-channel in other words they will handle every channel from 14 to the Admiral executive said "However we believe very few areas will have more than three or four UHF stations and so ws use the strip method which Is considerably cheaper" As far as antennas are concerned Marty said inside antennas will work satisfactorily In strong signal sreas in most cases although special antennas are needed In remote areas "The new UHF including channel 14 through 83" Marty said "was developed to provide service for smaller cities around the country" Although the UHF signal travel as far as the VHF signal Marty said one of the advantages of UHF is that no man-made static mars the picture "Generally the VHF fringe area begins about 60 miles from the station while the UHF fringe starts at about 40 Marty said Telecasters are working to increase the effective radius of UHF and undoubtedly will succeed in the near To eliminate another point of -onfusion Marty said most sets now in use can get UHF signals by one of three conversion systems: an outside converter an inside converter or the strip method all he stated flatly manufacturers claim only theirs will work for one reason or "What is UHF?" That is the $64 question in areas where a UHF station is preparing to go on the air as it is in Columbia where WCOS-TV is beginning its broadcasts Because of word-of-mouth rumors being circulated in cities planning UHF stations considerable confusion exists among the public regarding the system and its merits according to Joe Marty Jr general manager of electronics division for Admiral Corporation "Not since the fast growth of television right after the war have we run into so many conflicting many of them completely unfounded" Marty said "The result is the public doesn't know whether UHF is desirable or In answer to the question "What is UHF?" Marty said it means ultra high frequency and is "merely an extension of the present or very high frequency (band of channel 2 through 13)" level the staff la integrated with the announcers dividing their duty and the salesmen also serving both stations WCOS-TV studios and transmitter are located on the Two Notch Road just above Highway No The building is 40 by 90 feet of which space the studio occupies 25 by 40 feet There are two cameras: one for film and one for live studio I work There are two 16 mm film I projectors and one slide projector KREL' 5 U-NO-WE-NO-RADIO TV TOO! 1714 MAIN ST 806 HARDEN ST 235Z7 Ss mm COMING INTO mmi shows TV studios demand great height from the floor to the ceiling Lights must be hung scenery mounted and other accessories installed in such a manner than thera is still plenty of head room for floor lights and long mike booms The quonset studio at WCOS-TV offers over 20 feet of height for these purposes The studio is 40 feet long and 25 feet wide The 40 foot dimension runs across the building The studio can be expanded by simply adding another aectlon to the quonset The entire building now measures 40x80 feet In the area above the office ceiling there are several hundred square feet of atorage space created by the shape of the quonset Storage space is vital to a TV building The flnt regular operation of South Carolina television station will begin at 5:30 this afternoon when WCOS-TV of Columbia goes on the air Opening ceremonies will be very Informal station officials announce nd will consist largely of congratulations from local officials and introductions of members of the staff An open house at the station has been set for Sunday afternoon The public la invited WCOS-TV is owned and operated by Radio Columbia which has operated Radio Station WCOS for some seven years WCOS-TV applied for Channel 25 and for a power some 70000 watts when the Federal Communications Commiasion first lifted the freeze on TV channel allocations Upon advice from manufacturers that a transmitter of this power would be unavailable for ome time it was decided to operate temporarily with a transmitter of a lower power which delivers about 17000 watts The construction permit was granted to by the FCC last fall Construction was begun shortly thereafter The transmitter the first to be delivered to a station in South Carolina arrived in Columbia on March 20 The test pattern was telecast beginning April 23 During this test operation reports of good reception have been received from Sumter Orangeburg Camden Winnsboro Newberry and other points within the approximately 40 to 50 miles radius by the signal Radio Columbia is headed by CL Pittman president TV operations are headed by Stewart Spencer Robert Lambert Jr is technical director tar both the radio and TV station In the commercial department Dixon Harp has returned from his Army service to his old position of commerical manager for radio Wayne Poucher formerly sport director of WCOS has been appointed commercial manager for WCOS-TV Law Epps is national sales manager for both stations Art Haynes has been appointed production manager for WCOS-TV and John Ropp has succeeded Stewart Spencer as program manager of WCOS Beyond the department The film library is equipped with a 16 mm projector for auditions and screening Originally the operating hours will be from 6 to midnight with the exception of opening day which will get underway at 5:30 This schedule will expand later to provide daytime programming Among the network shows scheduled are the "Groucho Marx Show" the "Comedy "TV the "Dennis Day Show" "The Life of Riley" and "The Hit Parade" WCOS-TV will alio have a hearty sports schedule Including fights on Tuesday wrestling on Wednesday and fights on Saturday Local live show will Include the "TV Sports Page" each evening at 6:45 and a weatherman program at 7:25 and II Extensive plans art being made to serve the civic organizations and churches of Columbia but in order to bring TV to Columbia as soon as possible it has been decided to begin operations without waiting until plans for these shows- can be completed Most evenings will have a feature length Hollywood movie Other film shows will Include the American Barn Dance" a novelty feature "Heart of the City" a mystery drams and others A native Columbian Robert Lambert Jr technical director has been with WCOS since 19415 He is a graduate of Columbia High School and has a BS Degree in electrical engineering from the University of South Carolina From 1940 to 1943 he was with the engineering department Field Division of the Federal Communications Commission and from 1943 to 1946 he served as electronics officer with the Navy He was released to Inactive duty with the HOME DEMONSTRATIONS GREAT MUSIC and OPERAS BIG-NAME FIGHTERS TOP COMEDIANS -and you can see them better on the exciting new WITH i ALL-CHANNEL RECEPTION BUILT IN NOW! ike with exclusive noramic vision ly STROMBERGCmSON rank of lieutenant Mr Lambert is a member of the Eau Claire Pree-byterian Church a past president of the Palmetto Amateur Radio Club member of Phi Beta Kappa and the Institute of Radio Engineers He is a Registered professional engineer in South Carolina (Sketches of other WCOS-TV officials will be found In other parts of this section of The State) NAACP Wants T-H Ban Against Discrimination WASHINGTON April 30 Clarence Mitchell! 'Washington director of the National Association for the Advancement of Colored People asked today that Congress write into the Taft-Hartley Law a ban unreasonable discrimination based on race" Testifying before the Senate Labor Committee he proposed an amendment to the law making it an unfair labor practice for an employer or labor union "to discriminate against or segregate any member of the labor organization or any member of the craft or class of employees with spect to referrals for hiring firing upgrading promotions layoffs" and other "purposes of the Mitchell said "only a few unions have outright prohibitions against ths admission of colored mem bers" but that "many of then exclude colored members In certain localities as a matter of practice" Sen Ives (R-NY) commented that such an amendment would "go two-thirds toward total victory" in protecting employment rights for all American citizens Another witness was William Jackman president of the Investors League Inc of New York He asked the committee to ban all forms of "compulsory union membership" prevent the checkoff of union dues strengthen the present Injunction provisions and outlaw all secondary boycotts Sen Neely (D-WVa) asserted that Jackman was "slandering1 labor and demanded: sent you over here? I think you know what you are talk-ng about" Jackman replied: "I asked to come here my dear Senator" He said his "board of directors" approved his testimony and described the league as representing persons who own stock In many different concerns YMCA Will Hold Membership Meeting May 7 The annual membership meeting I I of the YMCA will be held at 6 I Thursday evening May 71 Business includes election of I I members of the board of directors I and discussion of a new constitu- tion By-laws will also be con-Isidered Members of the nominating com-1 Imittee are: Tom Craig chairman I I John Smith Frank Smith I I John Fuller and Kragor All I members have been asked to at- I tend When you buy a television set you want to be sure your investment is good for a long time You want to lay out some more money six months or a year from now Television is growing New stations constantly open up Many of them are in the new UHF (Ultra High Frequency) wave bands Many sets now being sold were never planned for UHF They are VHF (Very High Frequency) sets in which a strip has been added to let you get one UHF station And when other UHF stations come have to (a) pay a serviceman to make adjustments and (b) sacrifice desirable VHF stations to make UHF stations available! Crosley has UHF built right in the set now get each and every one of the 82 channels assigned by the Federal Communications Commission that ever comes here! Your Crosley need extra parts or service adjustments as each new station opens While your friends with other makes of TV are running out for adaptors or waiting for the serviceman get each new station at the turn of a dial! CROSLEY PRICES INCLUDE FEDERAL TAX AND FULL-YEAR WARRANTY ON PICTURE TUBE AND CHASSIS PARTS ALL CABINETS ARE RICH WOOD NOT METAL NOT PLASTIC Tee ne ewa iMi Crfoy fsre lwe Crash 24k ON 21-Inch Console Television All-channel (UHF and VHF) reception built right In-now Nothing to add Mahogany-finished wood cabinet $35995 including Federal Tax and Warranty Model EU-21COLU 3 75 a weef widest viewing angle 'in2r TV See ft -tear be thrilled by the performance of this compact table model with features: jl 21 cylindrical picture tube with Panoramic Vision lot extra picture size extra wide-angle viewing High-gain strip-type tuner with Interchangeable VHF-UHF strips Permanent magnet speaker for finer tone Improved automatlo noise cancellation control new brightness intensifier tone built-in antenna jfc Phonograph jack for record player Jp Handsome cabinet in mahogany veneer 10 REASONS WHY YOU CAH SEE IT BETTER ON A CROSLEY TV No Mrvira signal fluctuation I Creator pictara-pelllng powor Strong roceptioii of dim tont stations without (at In many other sots) wookonlng local ra-nption Wool for fringe area flu Full year warranty aa both tho chassis part and tho plcturo tube Compare this rotation Only Credo botta onglnaan-big makes It possible 7 Fufi room viewing You soa tho whole plcturo from any viewing angle 1 Afi Osumwh UHF huflt light In now You'll gut every ration (UHF and VHFJthatavor onuMf Kara 2 Sharp door taugufruu from disturbing patterns fnl Ilka Ming It in tho tolovistai studio Always to focal Yon got a door sharp picture right to tho odgo of tho screws 4 totorforoaco chocked A noyanco from appliance poem Ing oufea piano virtually ofim-i noted No fad no flutter from Dream Booklet Offers Amusement I From birth to death dreams in-1 Itrigue us with their ever-changing! 1 patterns and so dream interpre-l Itation has been a favorite pastime! I of mankind through the ages Our I DREAM BOOKLET makes no at-1 tempt to analyze dreams in the mod-1 era scientific manner Briefly it I relates something of the dream lore I of the past and gives the mean-1 ingi of many dream symbols ao-l cording to ancient practice it will I I afford endless Interest and amuse-1 Iment for the entire family Rules fori I interpretation and a dream diction-1 ary are Included Twenty-five cents I postpaid The State Information Bureau 1200 Eye St Washington 5 I enclose 25 cents in coin (care- I fully wrapped in paper) for a copy I of the booklet DREAMS adjustments (Auxiliary BmoA lm mmi JH 111 DMQIN Bn Ml VUly roach) You con It youndf" A MlatonatM niimfw iftHm wuimUwii The CrosWy plcturo window I slantad that room fights are nitoctad to the floor 10 fswtotyu and lld tested Thorough fiold testing Thun all Crosley adjusted to Crodoi tost transmitter which providM a superior picture 25 PoM applied fc fclmiud eMhe tab One year warranty and biallafton end s3 fee tee tun lUi Crosby tetmlemn Si-Inch Table Television You'll gat vary station la range an both UHF and VHFI Nothing to add Cabinot beautiful wood mahogany -finish td $29995 including Fodoral Tax and Yoar't Warranty Model EU-21 TOLU week -AU BACKED BY CROSlETS 10 EXPERIENCE IRE1ECTR0RICS Suggostod fist price Tbcre Is nothing finer than a stromberg-carlson: COLUMBIA: WEST COLUMBIA: BRICKLE HARDWARE CO 503 12th Street WINNSBORO: CATHCART HARDWARE CO' North Congress Street WATTS AUTO HOME SUPPLY 503 DeKalb Street LEXINGTON: SHEALY RADIO REFRIGERATION 118 Church Street POMARiA: BfRLY GARAGE I WHITE 1527 Main Street CASE BROS PIANO CO 3713 Main Street REAMER APPLIANCE CO 1802 Sumter Street DEVINE STREET FURNITURE HOUSE 2804 Devine Street PALMETTO RADIO and APPLIANCE CO 2005 Main Street BROWN-DANTZLER ame 4437 Devine Street KIMBRELL FURNITURE CO COMPANY INC SMe 1211 Main Strwt 3713 Main St-ln Eau Clir-Pt mi M30 teatufiL "Two Uilu from tfig fnen" enj FRICE BROTHERS BALDWIN KIMBALL WURLITZER 1M te whlIIlim' p- U4I Hampton Street The Archbishops of CanterDury JAMES TAPP CO vans fa ims Main strt CAMDEN: TRAINUM SERVICE STATION 1015 Broad Street BISHOPVILLE: STOUDEMIRE CHEVROLET CO.