The News Tribune from Tacoma, Washington • 84

Mi 1 5 1 1-8 Tacoma Sun Dec 18 1983 The News Tribune ArtsEntertainment Number of Tacoma movie screens doubling this week ambience in our theaters" Robert Bond director of Northwest operations is quoted in a press re- HaWSy rrrT PukAmRAA- mf Ak 'SiiMdtMitti AW pW By DORIAN SMITH The Niwi Tribune Barbra Streisand may have been singing in a turn-of-the-cen-tury Russian bedroom on the screen but in the new Tacoma South Cinema the audience was hearing her voice through a state-of-the-art Dolby ized stereo sound system In an adjacent room the screen reflected the vivid scene of American soldiers fighting in a murky Vietnamese rice paddy The audience sitting in comfortably-upholstered royal blue "rocker" seats could smell the odor of a brand new room In the lobby of the theater that opened Friday audiences could choose among the usual plethora of boxed candies soft drinks and buttered popcorn but there were also sausages fruit drinks espresso cappuccino and even Perrier In the future the theater may experiment with the popularity of amoretto- and strawberry-flavored popcorn It's all part of a veritable explosion of movie houses that by week's end will see 15 new screens for first-run movies in the Tacoma area a palace" said Bill Shaw assistant manager of the sprawling Narrows Plaza building which will open Wednesday Crowds attending film releases at the Narrows Plaza at 2208 Mildred St will be able to avoid the rain by standing on a quarry tiled front sidewalk under a huge overhang The 15 new screens In Tacoma will essentially double the present number The Narrows Plaza 8 which is owned by American Mul-ill ti Cinema will feature four Staff photo by WAYNE ZIMMERMAN concession stand at the new Tacoma South Cinema However big opening this weekend is on 20 acres off the South 72nd Street exit from Interstate 5 where the new five-screen Tacoma South Cinemas includes a screening room which can seat up to 455 people while showing 70-mm films with four-channel Dolby sound reproduction AH the new theaters will be equipped with computerized ticket vendors which allow customers to buy a ticket for any viewing time during that day According to the theater repre- TTK rr'Tr 3 7mx- 1 Darrell Helbiing checked the screens with a seating capacity of 185 two screens with approximately 280 seats and two screening rooms with approximately 280 seats Across South 19th Street Tacoma West Cinemas owned by Sterling Recreation Organisation Bellevue will add two new screens (210-seat and 310-seat) in a separate satellite building in James Center An original building houses three screens for the Tacoma West Cinemas with a total of 1000 seats and a sound-track LP featuring popular performers like Kenny Logins Bonnie Tyler Sammy Hagar Deniece Williams and others But this sound track is more than the usual marketing tool The nine songs were created to enrich specific scenes in the movie with lyrics written by the screenwriter It is rock video in reverse: The songs were written after the film was shot and edited so that the composers could mold the music to the pulse and energy of the vis 29 in the Department of Commerce's Departmental Auditorium considered one of the most beautiful exhibition areas in Washington DC Theater support group begins drive for funds Theatrical Resource Coalition a 9-month-old non-profit performing arts agency is trying to raise 825000 that would allow it to increase its support of local arts groups and expand its school support program TRC centralizes costumes and sets recycles set materials and arranges discounts on supplies "People an used to the comforts of McQuiston said "We want to be equally comfortable but also As examples of attempts to draw crowds from the living room ho said Tivoli lights have been imbedded in the floors along the aisles and video games were included In the lobbies Both companies claim to build the "finest theaters In the country" and add that it la now necessary to do so With home video machines and dozens of cable television channels available the appeal of theater must go beyond merely what is on the screen "The bottom line is there is a need for a total entertainment McQuiston said He said some multi-screen theaters which wen built after 1975 are like "walking into a 7-11 and the Abo to justify their expenditures the theater owners note that the film Industry has been improv- law film ing film production quality and i increai the audience has been increasing took ns a while to learn that sound really makes a McQuiston uid people now are more sophisticated because of their car and home stereo The largest room at the Tacoma South Cinemas equipped with 870000 worth of JBL pre-amplifiers amplifiers and loudspeakers according to Kent Klldow head technician for SRO Abo each screening room at the Tacoma South Cinema equipped with between 85000 and 814000 worth of Dolby noise reduction circuitry sound- to improve the quality of tracks KUdow Hid he cannot wait to try this new system with Steven Spblberg-George Lucas' sequel to Raiders of the Lost Ark Bill Doren a publicist for AMC HARBOR MALL CINEMA i401plynipiC' NWjQiJ MHNft ss Uooo mm wwrRiiiui CMMTMM THAT MJWMT WMNT- DEAL OF THE CENTURY" MAkiUMMUM (R) BIG CHIU" Ml MUM ft an "RETURN OF THE JEDI" (PC) STARUTI BIIVE-IR SWAP 'IT SHOP 84th 8a Tacoma Way Sat-Sua 9 am -4 pm MIDWAY BIIVE-IN MDOOROUTDOOfl SWAPITSHOP 240tti Paa Hwy 8a 8at-6ua 9 am-4 pn Ipm 1UNITED DRIVE-INSlj jVALLEY6 DRIVE-INS 1L MMWltef IMma Aatanl ti said the movie-going audience has increased steadily in the last three years from 1022 billion in 1980 to 1175 billion In 1982 Revenues have been substantially more impressive In 1980 the film industry grossed 82-75 billion in 1983 the Industry has already earned 82-7 billion he said Even though the number of screen in Tacoma will double in the next few days Doren not concerned with competition The company already own 12 screen in two buildings at the Sea-Tac MalL The Tacoma area had too few theaters before last week he Mid "Generally we feel Seattle-Taco-ma an excellent market and have plan for expansion" he Mid He pointed out that this Christmas alone there are 14 new releases why we feel 13 (total) screens too many for that quadrant (Tacoma Community College area) of the AMC presently has 145 theater buildings in the country with 735 screens wu ripe for competition" McQubton Mid He Mid that previously Tacoma could not handle all of the new releases offered In Seattle The efforts of the theater owners does not Indicate there will fee a return of Temple Theater-type styling or grandeur But they guarantee patrons be abb to hear the voices of an adjacent movie into the next room screening As a little attraction I a splash thrown in soft carpeting of neon In front and even a' few stucco pilbrs As well as Perrier 1:40 11 ttscuefis (G) ARckeys Christmas cabol b1AfeA9s1 VilaliSI STIPMI INK TUSIUIS "CHRISTINE" 1015140 an 749 100 "RETURN OF THE JEDI" 1401 4401 740b 940 P6) "UNCOMMON VALOR" 140b 401001 740b 040 (I) BURT REYNOLDS MAX Wit LOVIB WOMir 14010 00 TS 040 (R)j Rock videos changing Footloose will have a sound track Los Angeles Times look and sound of films ual images The sound-track his first but he had -t MM rr 1 jr A 1 'r tentative! the new buildings are an attempt for description beyond statistics "Hollywood splash" said Rob McQuiston of SRO fun to walk "Atmosphere going back to the and said Shaw Both representatives said the attempt by theater owners to elevate the atmosphere of movie houses to compete with the vastly growing home entertainment industry want to create a certain screenplay support from some veteran hands: director Herbert Ross executive producer Daniel Melnlck and music supervisor Becky Shargo Even Ross has been affected by rock video Judging from some of -like action and dance the collage-1 sequences In Footloose has changed the eyes of Hollywood's directors and editors" co-producer Craig Zaden said "You look at dance chore-ographically any Pitchford added "The editor has become the able to use in other ways or have not had to raise from the community" Donations are tax deductible and may be sent to 1908 Pacific Ave Tacoma 98402 Call 272-0184 for more information 7 axsc "UNM niuu am 1 STMU MOAtWAT m-4? (OMtssxnn VwOwm Nfw mow fvitv osr performers were selected (in part) on the basis of their ability to express a particular personality- "You could call it a modern-day explained the screenwriter and lyricist Dean Pitchford at a Paramount pro-Ehar- duction office recently cL acters themselves sing but every lyric in some way relates to the action on the screen" Pitchford is an affable Pitchford is an affable young songwriter with two recent Top 10 hits and an Academy Award for the lyrics to Fame Footloose was and equipment for local non-profit groups such as community theaters churches and schools According to general manager Nick Credgington TRC has helped member groups save more than 852000 "dollars they have been HOLLYWOOD Rock video has dramatically changed the way pop musicians think about music Now it is having a similar effect on film makers Footloose a Paramount film slated for February release is a vivid example of the changing relationship between sight and sound Kevin Bacon (Diner) stars as a rambunctious city kid who moves to a repressive rural community where modern music and dancing are restricted Like most movies with potentially large teenage audiences Arts notes Olympia glass artist selected for DC show Glass artist Richard Royal of Olympia is among the 100 artists selected from 1000 applicants to participate in the Washington Craft Show in April The show sponsored by the Renwick Gallery of the Smithsonian Institution's National Museum of American Art focuses on crafts as fine art Artists were selected in ceramics glass jewelry wood leather paper metal fiber and mixed media on the basis of originality quality of workmanship and artistic conception The show can be seen April 27- GREAT GAG AND FUN GIFTS! 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