Lexington Herald-Leader from Lexington, Kentucky • 64

64 Sunday Herald-Leader Lexington KyH June 18 1967 Father's Day Grew To Multi-Million Dollar Business to the Fathers Day selling period What Gifts? So what will be bestowed on Dad this morning? One department store says it could be a banana-color double-breasted Maser or a tie in wild prints florals paisleys stripes or checks In gifts under $1 there's an hat band for the outdoors type The band is moistened then Inserted into any hat for summer comfort" A chrome-plated fish scaler with a built-in knife is in the under (5 category An $96 "surprise" is packaged in a box that is about the right size for a tennis racquet a By KAROL 8TONGEB NEW YORK (AP) It aU began in 1910 when a young Spokane Wash woman sought recognition tor her widowed father who had raised six children She originated Fathers Day as an expression of love devotion and gratitude Today the idea credited to Mrs John Bruce Dodd haa grown into a billion -dollar bust Burston the merchant association official says apparel retailers benefit morn from Fathers Day than Mothers Day because mother is remembered more with flowers candy and long-distance telephone calls Nat Gasd Far Cards But the greeting card Industry says business far them it twice as good su Mothers Day "I think It's disgusting" said a card saleswoman buy cheap cards if they buy one at all whereas husbands take their time and maybe spend 50 cents" see-through Inflatable vinyl lounge chair Another store features hunting apparel in colors well as khaki Among them la a buff yellow safari jacket for $4250 Slightly less expensive about $25 is an Australian army hat Monogrammed golf balls are available for $1250 a dozen A shop offers a for fathers who have everything The crazy cravat large in size and wild in its purple green blue and brown hues costa $1 if you buy a gift certificate of $5 or more Mrs Howard On Second Roundtable A Lexington iniurince woman who been it for not quite three was honored Friday tor her work Mrs Fern Howard of the Mutual Benefit Life Insurance Co was honored by the Lexington Llle Underwriters iter making the Women's Leader Bound-table for the second year She has sold over a half million dollars in insurance during that time Mrs Howard is the only woman in Lexington to be so honored and she is only one of two female members of the Lexington chapter of Life Underwriters Her boss Earl Bobbins the general agent for Mutual Benefit locally calls her selling record all the more impressive because she is a woman few women ever achieve this status" he said not very often you find a man who has sold as much insurance as Fern" Mrs Howard and her husband more than $12 million was spent on publicity not including paid advertising which all previous records" The council a nonprofit promotional organization and the National Retail Association expect sales for Fa there Day gifts to reach well over a billion dollars this year Gifts will range from the usual ties socks and shirts to air conditioners backyard barbecue equipment and even automobiles money round working and worried" said William Burston merchandising manager of the association To promote the occasion the Father's Day Council set down a strict schedule beginning with distribution of displays and advertising mats to merchants April 1 May 15 was curtain-raising day" for publicity and June 5 was the suggested date tor retailers to atari advertising and assembling wind displays Manufacturers were busy turning out gifts not shown prior "We're living in a commercial situation" says a spokesman or the Day Council Inc no matter what we da It la expressed in business" rremnrtea The council says Day which la observed today is the biggest single promotion for merchandise Last year MBS FERN HOWABD Robert live at 524 Sheridan Drive They have two sou and a married daughter Autfeig BUSINESS PAGE The Ivv League school is still the choice of those who hope to succeed in business more than two-thirds of corporate executives attended compared to fewer than half of their 1947 a new study reveals the college selections remained the same As in 1917 Harvard Yale SUE NAPIER Editor Janeway's Views Mideast War Involves Oil Silver Gold and Princeton in that order an the schools most frequently lUted by the 70427 business leaders included in the current edition of Register of Corporations Directors and published by Standard Foot's Corp A comparative study of the 1947 and 1997 editions showa the trend toward more education Only 414 per cent of the executives listed 29 years ago had a college background In contrast 174 per cent of the 1987 group had education beyond high school The list of the top 10 school! cUimed as alma maters by the business elite showed little change despite the 20-year difference Ivy League institutions dominated both overwhelmingly They accounted for seven of the top 10 sports in 1967 and six out of 10 in 1947 Four of every 10 executives reporting The impact of the discount college afwiiatinst in 1947 listed store was one factor that ledHarvard Yale -Princeton Goodwill executives to attend Penn Cornell Columbia or clinics held by the NationalDartmouth In 1007 the ratio Htflf NIAhc- the Arab bullion dealers hoarding they are sending further east to Russia in payment for planes and into the Vietnam theater of war where China is a ready and anxious buyer Late last month after the speculators against the dollar had run the treasury out of its free silver -the administration moved halfway to meet the problem It prohibited the melting or exporting of silver coins and embargoes treasury sales of silver bullion except for actual use of qualified American manufacturers But it did not stop the continued export of metallic silver nor did it take steps to stop the silver speculation against the dollar on which the grid speculation is feeding and which the grid epeculators are greeting as a dress rehears-al for the attack they are The administration is passing a Mil to end the obsolete fiction that the treasury needs to hold silver as backing for silver certificates that are in fact indistinguishable from ordinary green paper dollars Democratic congressman Henry Reuse who proposed the language in the administration's silver bill to Treasury Secretary Henry Fowler on May 24 asking for facts and figures through the loophole left by the halfway control measure Not even the explosion in the undeveloped world where silver bullets are munitions of war jolted the treasury Into fa up to the problem Reuss po But it did go so far as to ask silver users to cooperate vriun- ta: the abroai This may be progress but a helluva way to win a war ver market by a ramp which cost America dear in dollars as well as in the even more precious intangible of prestige the measure of any government's reputation for practicality In the undeveloped lands of the east the measure of ancient privilege is the ancient practice of hoarding silver and gold When the east prepares for war it hoards silver and gold Wien the west permits it to divert silver and grid from the liquidity stream the east fights with bullion as well as with bullets The east Is doing exactly this now Before Russia encouraged Nasser to go to the brink the silver and gold run on the United States treasury had reached crisis proportions Although the war crisis has of course diverted attention from the bullion crisis the war of silver and gold is financing the war of bomba and blood What "This NAS to he the but wmal report Wn oror publiskrir New Careers Possible In Handicap Business Cash Register Co on uses of computers and merchandising Need New Techniques need new training techniques and for someone to develop new products for us to manufacture out of damaged according to Watkins Goodwill also is working with tha Social Security division to develop measuring devices to see who is truly imemrioyaMe because of disability "In many cues" Watkins explains is a problem of motivating them to want to work By ELIOT JANEWAY Consulting Eensarist NEW YORK The new war which is drenching the desert sands with blood is mom than just the war of oil and nationalism and Russian power politics which everyone can see Along the old trails which lead from the war-torn Mediterranean to war-racked Asia it is also a war id silver and gold The fierce beating which the army of Israel gave to forces from the word reflects a striking disparity between the economic and financial development of the two belligerents Modern wars fought as they are with modern machines require skilled and literate mechanics for soldiers and therefore the old tribal disciplines are no match in the field pf combat for the new educational disciplines The Israelis have outdone them in the classroom in the laboratory and in the machine shop But Israel just because of her disciplined dedication to educational scientific and industrial development is busted Her investment outgo claims cash faster than she can raise it by earnings borrowings and appeals Thus while her hour of crisis finds her economic resources effectively mobilized and formidable it finds her asocial resourcestogy jm-nobilized because hopelessly wanting On the other side the Egyptians and the Arab masses whom Nasser has been claiming as his satellites have no resources of educational skills and therefore lack the economic wherewithal to support the aggressive adventure into which Russia has pushed Nasser But the financial strength of the Arab world is as potent its economic mobilization is pitiful In fact the bazaars and sheikdoms of the Arab world are the principal caches absorbing the floating supply of silver and gold More Lost Than Mined Last year more gold was sucked out of circulation and into hoarding than was mined Last month the United States treasury was battered and buffeted out of its supposedly impregnable bastion in the sil "White high school Junior Achievers do sen their products door to the warning said do not sell In addition no products are being sold during the summer Junior Achievment officials ask that anyone approached to buy magazines or any other supposed JA product before Sept 1 should call the JA office at 255-6652 Clean It Up! Some 26 service station dealers in Fayette County are vy ing for district and state honors in tha Service Station of the Year Contest sponsored by the state Petroleum Council In entering the contest elation owners have to pledge to keep their stations at a "peak in appearance and quality of Top prize Is a weeks vacation at aiur Howard Johnson Inn in the US free use of a Lincoln Continental for two weeks and $200 Ta Reporta The report of the Taft Broadcasting Co Issued last week uid Lexington's WKYT-TV was sold during the yenr because of all Taft stations it by for the smallest market and in the opinion of management it else afforded less opportunity for growth and development than the possible acquisition of new Taft was restricted by the FCC rule limiting one company ownership of TV stations to seven The local station wee sold according to the report for $25 million to Kentucky Central Broadcasting Taft owns TV stations in Birmingham Ala Buffalo NY Cincinnati and Columbus Ohio Kansas City Mo and Scranton Pa The net revenue during the past year was $29(04435- On that the company realized a profit of $14445597 11 compared with $126 million the previous year Tha 'la' Basket noward Bait the local Britons hearing aid dealer has received the Bcltone for outstanding service to the handicapped Benjrime Ends vice president of First Security National Bank and Trust Co was one of 180 bankers receiving certificates at the close of the school of Banking of the South at Lotd-1 State Uriverrity The complete course includes throe summer sessions in which 110 hours of instruction ire offered Larry Smith formally of Lexington has been named manager of the Union Central Life Insurance Indianapolis agency He had served as a district supervisor in Lexington William Yeung succeeds Charles Cempton as a Mies manager for the LouteviUa Division of Standard Oil A graduate of UK he has been with Standard Oil since 1932 tolFl IWtoWrewtoKMa BUSINESS WEEK index 7e Business Week Index: June 17 On the down side paperboard luetton dropped 04 per cent the latest week Industry report a drop in and are considering a price revision if the growth in demand continues to slacken per cent tide week and stands 63 per cent above the like week in 1966 Electric power output the other energy component slipped 24 per cent in the latest week but maintains a level of per cent above a year ago rose to one out of every two The top 10 ichoria in 1947 and the number attending Harvard 2193 Yale 2125 Princeton 1445 Cornell 1487 University of Michigan 1411 Columbia 925 University of Pennsylvania 969 New York University 791 Massachusetts Institute of Technology 687 and University of California 626 Figures for 1967 show Harvard S474 Yale 2409: Princeton 1409 Pennsylvania 1491 NYU 1128 Michigan 1126 Cornell 982 University of Illi-note 929 California 874 and CriumMa and Dartmouth 840 Enter Business The president of the New York Stock Exchange Keith Funston told the graduating class of Washington and Jeffer-Collego recently that the present "restless can find both social meaning end self-expression In a business career Business life he laid is with every major end worthwhile facet of our national The modern businessman Mr Funston said is Interested in both profits and ideals: The profit motive continues to be an integral part of a business career but it haa long since been associated with a new set of goals These goals he said le tremendous challenge for today's dynamic businessman ana for young people entering the world of Of the Exchange Mr Tuna-ton suggested that today's young people would like make "sensitive investors then your Can Men Again Junior Achievement of Lexington issues the warning that some have been selling magazines locally and ng themaelvea as representative! of Junior Center Motel Open Suit In Court The Center Motel on South Limestone Street is still open for business A spokesman for tha operators of the motel said last week that many patrons had gotten the Impression from news stories that the University of Kentucky had taken over the motel This is not the spokesman said "we're still in business and will be until they run us He referred to a condemnation suit filed by UK after its offer to buy the motel wee turned down The suit still is in Fayette Circuit Court UK already has taken over the Town House MoteL 1957-59 average: 100 Year ago: 1556 Month ago: 1515 Week ago: 1578r Latest week: 1579p (r Revised Preliminary week ended June 10 1907) Comments The Index edged upward In the latest week marking slight upward movements in sutoe and steel Currently the chart line stands 15 per cent above a year ago Auto production rose 03 per cent in the latest week but registers 55 per cent below a year ago Steel production after seasonal adjustment rose 16 per cent in the latest week and remains 149 per cent below the Westinghouse First In Increased Earnings By A1LEEN SNODDY NEW YORK (NEA) A shortage on the one hand and a growing surplus on the other are creating a new career field for both men and women This la with companies that work in rehabilitation of the handicapped The growth of Goodwill Industries of America Inc for example to a $70 million a year ism leaves little doubt of this "Tha problem says Robert Watkins executive vice president of Goodwill that wa hire everyone at the bottom of the work scale Then la a growing group of handicapped persons which owes its life to startling developments in surgery and drugs These people arc the unemployables who need help" However Watkins would be the last to encourage those with physical or mental handicaps to ait at home and not try for a job with Goodwill or other agencies that offer on-the-job training Because he liked to work with youth groups when he was fresh out of college many yean ago Watkins left a radio job to take a two-month training course with Goodwill He received $15 a week Times have changed and so haa the income potential of those who would be interested in such work opportunity Short Of Staff He explains that Goodwill la short of staff people and the 171 workshop units in tha United States alio need industrial managers end service directors Salaries era competitive with welfare agencies starting he says at $9000 A real problem he adds la how to develop line supervisors understand working with the physically and mentally handicapped and can teach them to sew work on docks repair furniture package and sell the products as clerks in In a store art working with the poorest material and mafcnurf labor vet we sell to a Urge market that uptown itorea think Watkins explains Another paradoxical situation that taxes the trainera results from reason for existence This to train handicapped persons so they can earn a living and alio aid them in many cases in getting along with others "Clever workers move out fast to better paying But Goodwill wasn't founded in 1902 to make money How- to keep out of tiie red the nonprofit organization has turned to studies of Fortune magasiM has released a comprehensive study of industrial corporations Findings show that Westing-house Electric made the greatest profit improvement miring the past decade Earrings per share for Westinghouse rose from $05 to $315 an average annual gain of 5143 per emit Xerox had the cecond largest growth rate with an average 4685 annual increase The top profit-makers ranked by their 1988 aftertax earnings were Avon Products Magna vox Gillette Smith XUns A French Labs and Pet Milk Measuring 1986 after-tax earnings ai a percentage of total sales the leading profit-makers wen Amerada Petroleum Tidewater Oil Freeport Sulphur Texas Gulf Sulphur and Eastman Kodak same week teat year Crude oil production forced into higher output schedules by the Mideast crisis rose 25 Planned Musk Helps Employees On The Job Resale Aid Remodeling usually increases a family's enjoyment of Hi home says the Tile Council of America but often adds little to resale value An exception is the remodeled kitchen or bath which almost always brings a profitable return when it comes time to sell particularly when quality materials like ceramic tile have been used in the Weekly Highlights On The Stock Market ee benefit that ees while they not while they an emi works on em are working are off the job nnffliBTl STEEL BUILDINGS Here are the highlights on the stock market through Wednesday as reported on Thursday by the Merrill Lynch news wire: The market continued its robust recovery pattern this week from the middle east crisis low of June 4 The DJIA gained 11 prints to dose at 880 and advances exceeded declines in most sessions Trading volume gradually expanded on the ral- Good Setting Dry -Set mortar is one of the new thln-aetting materials that have greatly almpliflsd the Installation of ceramic tile A patented discovery of the Research Center of the Tile Council at America Dry-Set is manufactured under TOe Council license and identified by its triangular hallmeric Quality control ii maintained through regular sampling and testing by an independent laboratory Cell us to discuss a trial BUSINESS HARMONY COMPANY 254-4200 kAsbasnd aryts for avaty naad it ATTRACTIVE it ECONOMICAL Eamuitttd5 Yttrs! ly reaching a peak of more then 114 million shares on Tuesday The glamour and speculative groups which showed the most reslitanee to the market (recent decline proved to be the leaders while the Blue Chip and cyclical sectors generated relatively modest rebounds Among the outstanding individual performers wen Adams-Mills AMed Kid Consat Corp Electronic Specialty and Standard Kotlsman Odd lots investors who were buyers on balance around the recent low returned to the sell side during the entiling recovery Modernizing Ease Hydronic heating ia easy to install when modernising your me reports the National Better Heating-Cooling Council New finger-rixe tubing can be through wall spaces or through old ducts or pipes This eliminates the need to tear apart existing walls or floors to install tubing and means fewer structural changes less coat for carpentry and leu men to dean up the Council adds CfurSpus tt140fnt AND CONSTRUCTION NON WARREN BUILDERS INC Winchester Read Mf Starting Ky Mi 49S-1057 Day 491-5440 INVEST IN THE FRANCHISE OF THE FUTURE Can bias your effort fur success with us Through thi Largs compact Ties Tim International your own local fisnchiss would bsnsfit bacauss of tsstsd methods nsesKh popular product and advartisini sdvutifw Mszlcin food is trowing bi demand and a Tecs Tico franchise could bt your call to panonal bidepsndtncs and financial success If yos bays good credit can inved $6400 cash you any qualify to joia as and inersasa your Income to $15400 or mots pv year GET THE MOST FOR YOUR INVESTMENT DOLLAR For confidantM Interview and off tfia facta end phone number name and addraaa to: Tha Martetbic Dkaetar Taca Tice IntarneUenal Inc 1320 Dal worth Mineten Texas Facing The Fireplace Getting tired of that as me old face on your fireplace? The tile Council of America suggests you might refaca it with some of many new decorative tiles available from US manufacturers New installation methods and materials make It possible to install ceramic tile over moat surfaces and fireproof aa well as easily cleaned EARN MORE 6 IncmM lie Minings on your Imwstmonta with with 4 Ksligiout Instltustlonsl Sands Why ba satisfied wHh a ratum of test thin 4t Far 1 compile bifomwtlon about those 4 bonds at no obligation csl or mail coupon below Stresses And Stains Ceramic tile can provide fine kitchen countertop that wiB easily withstand aU the stresses and steins of preparing and serving meals Scratcnpn and heatproof aa well as stain-oroof also outlast the longest-lived cook Gateway Store To Be Carpeted Finishing touches in bring put on Lexington's first supermarket with wall-to-wall carpeting The opening of third local supermarket origu-ally set for Monday has bean delayed but win be held soon tore officiate aay The store is located on Ox-ford Circle In Cardinal Valley CL Htninftofl mst use AND SECURITIES CORPORATION 1717 WaM lad Asw-NobSq Tone S729I (419) 2SM114 torgod Mtehs MMvHhr of Soffgioui InMulionol Finance heated in fho South Stein Bros Boyce MHkM lass IN ESFUMOg LDUMTOK RT 40107 2U-1US dnvntnwnt counsel fumlshad without oMIgctlon) STRAUSiSTEEL 31 1717 Wate lad Am KsdwSte Tom 17249 Pleaso sand Information about 6 bonds without obligation I am In tarns tad In InvMt- big 5 for yMia IHL-6-18 Nama Addrasa City Seta Zip Dedgnors end Meiwfednrw Of Fined Qualify STORE FIXTURES StanfonJ Wood Products Company MEMBER OF NEW YORK STOCK EXCHANGE Of FI CIS: LOUISVILLE KT IMTIM0U UD MW YORK CUMIERIAND NO FAOUCAH ST NASHVILLE TT.