The San Bernardino County Sun from San Bernardino, California • Page 11

MONDAY, August 10, 1987 The Sun AP5 a. m. jHt BUSINESS We supply businesses, clubs and organizations. Townsend: Precinct-Reporter publisher nw SHOP THE SMART FINAL DIFFERENCE Continued fromBS Bible," Jacocks said. During its first 10 years, the paper either ran at a loss or just broke even.

Townsend expects the 24-page broad-sheet, which he said has a circulation of 48,000, to gross $350,000 this year. He attributes the increase to population growth and new local advertising accounts. In the past, the paper's outspoken reputation turned some advertisers away. It still does. But Townsend has subsidized the paper with his gains from real estate investments.

"There are so many black papers whose main objective is to survive. The Precinct-Reporter is very fortunate that it's never been a matter of survival," Townsend said. "The black press is holding its own," added Hillard Hamm, president of the West Coast Black Publishers Association. The association is made up of 28 newspapers with a combined circulation of at least 800,000. There are approximately 200 black newspa movement has not been forgotten.

"We need to maintain a constant vigilance to ensure that civil rights remains an established fact," he said. Due in part to his vigilance, Townsend was voted Publisher of the Year in 1984 by the West Coast Black Publishers Association. He is a founding member of the group. Two years ago, Townsend and the Precinct-Reporter were honored at a special, 20th anniversary celebration. His friend, Los Angeles Mayor Tom Bradley, was among the well-wishers who attended the celebration in San Bernardino.

"That was probably my most rewarding experience, even though I didn't deserve it," he said. As for disappointments, Townsend summed up his own newspaper experience like this: "What is that old saying, 'you win some, you lose only on the West Side of town you lose some more than you win." Monday Focus Is a weekly feature on Inland Empire businesses. pers nationwide, said Hamm, publisher of the Los Angeles Metropolitan Gazette, Pasadena Gazette and the San Fernando Valley Gazette. The black press started during the 19th century partly as a response to the mainstream media's failure to adequately address black issues. According to Hamm and other media critics, that phenomenon is what sustains the black press today.

Although the black press played a pivotal role in shaping the civil rights movement of the 1950s and 1960s, it must adapt itself to the present, Townsend said. "Civil rights is not where it is at anymore. It's economics," he said. Unemployment, drugs and government budget cutbacks are the key problems plaguing black communities locally and nationwide, he said. Today, the Precinct-Reporter is concerned with economic development on the West Side.

However, the civil rights Phones: Pros know cellular theft not so hot say locating and removing a complete cellular unit would take much longer than a thief can afford to spend rifling a car," Wilson said. Portable cellular phones are another matter, he noted. All of the elements are in one location. All that the thief has to do is steal one item. But the portables still have that electronic serial-number safeguard.

There's still another method of foiling the thief. Some cellular units, both portable and permanently mounted, are available with electronic locks that are like combination locks. To "lock" or "unlock" the phone, the owner enters a code on the keyboard, Wilson said. mounted unit. "Thieves will see a handset inside a car and steal just the handset which is useless to them." While similar at first glance to a touch-tone telephone handset, a cellular handset is of a different design and not useable without the rest of the cellular unit, Wilson said.

Permanently mounted cellular car phones include a handset, a transceiver and an antenna. The latter is distinctive and easy to see. On the other hand, the transceiver can be mounted almost anywhere out of sight in a car. "Based on the time it takes to install one of the units, I would Continued fromB6 chase price and a $100 deductible. With a $2,000 unit, that means a 100 annual premium." Portable cellular phones, which are easier to steal, previously had a $45 annual premium with no deductible.

Now, their insurance rate is 7 percent of the purchase price with a $100 deductible, Wilson said. If a cellular phone is sold legitimately, there's a procedure whereby the original owner informs the carrier of the sale and the electronic serial number is "released," Wilson said. Most cellular-phone thefts, Wilson said, are of the handsets not the complete permanently Greenspan: Replaces Volcker on Tuesday FAST, CONVENIENT CHECKOUT -v 0 WIDE ASSORTMENT j0i NSv 0 NO MEMBERSHIP FEES NS. FAST, FRIENDLY SERVICE 0 QUALITY IRIS PRODUCTS MANY ITEMS NOW REDMD TO NEW EVERYDAY LOW I PRICES. OTHERS REFLECT SPECIAL PROMOTIONAL I DISCOUNTS EFFECTIVE, AUGUST 10 jfW i NS.

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One of its provisions places an eight-month moratori-um on the Fed's ability to grant new powers to banks while Congress studies the issue. No one disagrees Greenspan made significant financial sacrifices to take the Fed job. Last month, he closed his New York-based economic consulting firm, Townsend-Greenspan, which he had run for almost 30 Continued tromB6 hie Sen. Bill Bradley, N.J;'; said he opposed the nomi-' nation because of concern that Greenspan "would move too rapidly toward deregulation, rather than showing the same caution as Chairman Volcker." Even in this area, Greenspan will find it difficult, at least initially, to chart a new course. President Reagan was scheduled to sign into law a new banking bill 11 Om CONTEMPORARY ITALIAN STYLE FURNITURE SiBlli SPEC Hi, am KOREA We Specialize in Office Furniture.

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