Fort Worth Star-Telegram from Fort Worth, Texas • 7

VC Friday August 4 1995 I Fort Worth Star-Telegram I Section A Page 7 ENCO SWAP T--'" a) 4 iWEEPS OGG 11 A E4S I I 2111011ZNOCSI NEWS AN Or how local TV stations fared in the ratings after the affiliation switch PEOPLE WATCH Amb or abc I new album Outside due out Sept 26 Reznor remixed an Outside track called The Heart's Filthy Lesson The album also reunites Bowie with producerambient guru Brian Eno who twiddled the knobs on Bowie's Low Heroes and Lodger platters Nine Inch Nails who'll be opening for and performing with Bowie just released Further Down the Spiral an album of remixes A third act will be announced later Possible candidates include Foetus Prick Work and RI Harvey WFANChannel 8 (ABC) rating MASChannel 5 (NBC) 7 rating MTChannel 11 (CBS) no news at 5 pm KINWChannel 4 (Fox) 58 rating 011Ato I I MOODY NEWS WFAAChannel 8 anchorman Chip Moody was off the air and back in the hospital yesterday rushed into surgery for a bleeding ulcer As of last night he was out of surgery and in stable condi- tion Moody 41 had been back I 1 on the air since 1 July 10 after '''''cl sr nearly three months during which time he '4 was recuperating from a Moody near-fatal stomach ailment that also resulted in severe bleeding Moody's stomach problems date back to 1991 and are apparently not related to the cancer he had and beat nearly 10 years ago WFAA -165 KXAS 134 KM -50 KDRV 74 WFAA -135 KXAS -71 KTVI 25 KDFW -55 By STEVEN COLE SMITH FORT WORTH STAR-TELEGRAM In television ratings from the monthlong May November and February "sweeps" periods are closely scrutinized and used to set advertising rates There is a July sweeps period but it is generally ignored because overall viewership drops as much as 20 percent during the summer The July sweeps weren't ignored this year though: With the Fox Network moving from KDARChannel 33 to KOFWChannel 4 and CBS moving from Channel 4 to KTVTChannel 11 there is unparalleled local interest in the July sweeps which ended Wednesday night Because the network affiliation changeover occurred July 1 the ratings are a very preliminary barometer of how well the change is working Or isn't working As usual WFAAChannel 8 the ABC affiliate won in the ratings at 5 6 and 10 pm but has apparently given up a substantial chunk of viewers during all three newscasts compared with July 1994 At 6 and 10 pm Channel 8 has likely lost some of the audience to Channel 11's new newscasts but Channel 8's rat network programming Ratings for Channel 11's Iwo evening newscasts are well behind the other three stations but that's to be expected since neither have had time to build an audience Channel 11's prime-time ratings have been respectable but ratings drop an average of 19 percent from the 9 pm CBS show to the 10 pm Channel 11 newscast The big winner in the July sweeps appears to be NBC affiliate KXASChannel 5 which held its own at 6 pm and grew substantially at 5 and 10 pm Before the switch Channels 4 and 5 have generally been fighting a right battle for second and Channel 5 has emerged as the clear winner with the numbers narrowing between Channel 5 and perennial leader Channel 8 "We knew it would be good" said Lee Spieckerman promo- tions director for Channel 5 "but this was beyond our expectations" For the 10 pm newscast "This is the closest IOCAS has been to WFAA in recent history We're proud of the momentum we've generated here and were going to keep it going" For everyone else there's always the November sweeps A SLY MOVE Sylvester Stallone one of the actors behind the Planet Hollywood restaurant chain will stop by the Dallas location (603 Munger Ave in the West End MarketPlace) at 6:30 tonight to chow down and to celebrate the restaurant's first anniversary Stallone producer Keith Barish and Dallas Mayor Ron Kirk will cut a 3-foot-long anniversary cake and Stallone will be available for autographs BIRTHDAYS Britain's Queen Mother Elizabeth is 95 The dean of the White House press corps Helen Thomas of United Press International is 75 The leader of the Palestine Liberation Organization Yasser Arafat is 66 Track star Mary Decker Slaney is 37 Baseball pitcher Roger Clemens is 33 all day long instead of Fox's two or three hours per night newscast ratings have suffered Ratings for the 10 pm newscast are down 35 percent from July 1994 and 6 pm newscast ratings are down 23 percent "We're not really disappointed" said David Goldberg news director at Channel 4 "We knew we'd drop some in the ratings but we're ahead of where we thought we would be" Channel 4's 10 pm newscast is crippled by having a (so far low-rated) hour-long 9 pm newscast as its lead-in show when the other three stations have prime-time ings were also down at 5 pm and Channel I I doesn't have a 5 pm newscast It's likely the 5 pm ratings are down due to the declining ratings for its lead-in Oprah Winfrey Peter Diaz director of sales for Channel 8 said that ratings have been down for most ABC affiliates during the summer but that Channel 8's were down 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