Fort Worth Star-Telegram from Fort Worth, Texas • 35

MI SI SS section Crossword Classified evemng FORT WORTH STARTELEGRAM II FRIDAY EVENING APRIL 1 1977 WHO iMil EN J- '1 MIESZMIUM11Z 10 D-FW in picture Pay-TV if customers like it gets first test 44- N6' kdxf- 2000 subscribers That's by design The black box (about a foot long) has to be installed on the home TV set first and the company couldn't risk a flood its servicemen could not handle Hence the initial limit to the San Fernando Valley where the first advertising is going out this weekend There's an installation cost of $2995 and a $25 deposit on the box The monthly subscription charge is $1695 Cheap says Carter "when you consider that's the price of three movie tickets not counting popcorn" Programming is coming down heavy on movies three a week with at least two being current The firm has succeeded in breaking Walter O'Malley's ban against broadcast of the Los Angeles Dodgers baseball games and will offer 13 Dodgers games and 13 Angels games this season It'll also have Lakers basketball and Kings hockey Madison Square Garden fights World Team tennis and maybe down the road some football Last year Oak Industties a manufacturer of electronic components tripled its earnings and now with the Los Angeles publicity "we've apparently picked up a little glamor" Carter says With the stock trading more than 500000 shares in a two-week period the share price has moved from less than $10 to touch $20 recently i 1 the match promoter who happened to be Jerry Perenchio Perenchio asked if Oak could build a television black box jargon for the device that will scramble and unscramble television signals "I asked him what he wanted it for and he said his dream was to establish an over-the-air pay television system" Carter says "We had a series of meetings and I tried to dissuade him Our studies convinced me that cable television was the answer for any pay system "Finally I told him that vie'd need $500000 in research and development money and two years to do what he wanted He said okay just like that" Two years later Oak had come up with a scrambling device that seemed to solve all the problems of scrambling monitoring and billing And Carter and his people had changed their minds about the future of pay-TV especially if Perenchio Lear and Yorkin were going to be running things "We said to Jerry we'd rather forget the money and join the show" Carter says BY THE END of this year Oak will have $7 million invested in the project Perenchio estimates that National Subscription will need 100000 customers to be profitable and Carter thinks that's easy in 12 months The service is going on the air with only New column Something new makes its debut in the Star-Telegram Business section Sunday It is "Job Forum" a column written especially for the Star-Telegram that deals with companies jobs employes and employers It is written by Milton Cotter of Fort Worth a business consultant and national speaker on the subject of personnel Cotter earned a BA and MBA from Oklahoma State University at the age of 21 He is president of By EDWIN DARBY lei 1977 Chicago Sun-Times National Subscription Television is on the air in Los Angeles beaming its first programs to its first small group of subscribers in the San Fernando Valley But note the name National Subscription Television The company is 51 per cent owned by Oak Industries Inc of Crystal Lake and Everitt A Carter Oak's board chairman insists San Fernando is just the start If the people of Los Angeles like this experiment in pay-TV Carter has plans for opening days in the not too distant future in Dallas-Fort Worth Houston Detroit Miami Baltimore Cincinnati Minneapolis and Philadelphia National Subscription already has "firm contracts" in all those cities "We'll know what the score is within six months" says Carter "We won't move an inch unless Los Angeles is a success" Carter has a little difficulty restraining his exuberance and sometimes he can't After all" he says "some people think Oak Industries is the best in our part of the deal producing the black boxes that make the system work and there's no doubt that our partner is the best when it comes to the really important thing programming entertainment" OFFICIALLY THE partner is Chartwell Communications That means Norman Lear is the programming idea man And that Bud Yorkin is in charge of production And that Jerry Perenchio is the chief executive officer of the operation The names keep floating up in one combination or another on the credits for such shows as "All In the Family" "Maude" "The Jeffersons" "Sanford Se Sons" and "Mary Hartman Mary Hartman" Some three years ago Carter was invited to watch the Billy Jean King-Bobby Riggs tennis match in Houston He met DONUT EYES These eerie eyes are actually donut-shaped transformers whose insulation is being checked by an inspector at TRW-UTC in Kinston NC The finished transformers which convert voltages will be installed in telephone interconnect systems Let other HOUSTON Gov Dolph Briscoe has suggested that if the federal government launches an investigation "on a hold-back of oil and gas production it should start with those states who have failed to contribute energy" Briscoe in a speech to a civic club in this energy-oriented city said Texas had managed to maintain a balance between ecology and energy production "while doing its share in providing oil and gas Now it is up to other states to do their part The governor told a news conference later that he expected Eastern Seaboard states to begin drilling for oil and gas because "they now realize they are going to have to drill KRLD Corp sells two radio stations Inc a New York-based conglomerate has purchased KRLD-AM from KRLD Corp for about $10750000 The transaction is subject to Federal Communication Commission approval Also Bonneville International Corp owned by the Mormon Church has purchased the assets of FM station KAFM from KRLD Corp for about $2250000 Metromedia presently owns seven FM broadcast stations and under FCC rules could not acquire KAFM Bonneville also owns seven stations but intends to sell KSL-FM in Salt Lake City in order to acquire the Dallas station Stockholdeps of KRLD Corp are Philip Jonsson Kenneth A Jonsson and Margaret Jonsson Charlton who purchased the two stations from the Dallas Times Herald in 1970 LA agency loses Datsun advertising account LOS AiNGELES AP) A Los Angeles agency that has handled Datsun advertising since the Japanese firm starting exporting its small automobiles has been told it is losing the $35 million account Parker Advertising of Palos Verdes learned this week that Nissan USA the Datsun firm wants a larger agency pre-' sumably in New York Parker Vice President Edward Denker said the account represented more than 80 per cent of the firm's annual billings He said 105 of the firm's 130 employes were involved with the account "We needed an agency that has a greater depth of marketing expertise than Parker has been able to provide us especially more marketing research" said Robert Kent Nissan vice president for marketing states drill: "I think those states should be drilling right now But there has been some change in attitude in the past few years and there now is a better realization of the necessity for drilling for reserves off the coasts of these states" he said Briscoe told newsmen he was "optimistic that President Carter's energy program will have no adverse affects on Texas or other oil and gas producing states The Texas position is well known in Washington and I am optimistic we will get the Texas viewpoint adopted" He also called price controls on the oil and gas industry "a disaster Let the market place determine the price let the federal government trust the people and then we could have a sound energy policy" Briscoe told newsmen he would support a highway financing plan presented recently to the legislature by Lt Gov Bill Hobby The Hobby proposal would set a base highway fund of 8700 million for 1978 and 8750 million for 1979 with a cost index GM's foreign payments bared DETROIT (AP) General Motors Corp says it has been paying foreign government officials an average $250000 a year to facilitate its overseas business activities In a filing with the Securities Exchange Commission the nation's largest automaker also reported yesterday instances of apparently illegal political contributions by employes and practices by its overseas operations which may have led to unethical payments to government officials GM said the findings were the result of a worldwide internal investigation begun last fall to determine if the automaker had acted illegally or tmethically in its business dealings during a five-year period ended in 1976 GM said the $250000 a year in "facilitating payments" were made in relatively small amounts to minor government officials for purposes such as "to expedite people and goods through customs and obtain prompt performance of routine government functions" Toshiba to build plant TOKV: (AP) The major Japanese electroon firm Toshiba will build a plant to make color television sets in the United States the company announced today clii Overcash: He can run but he can't hide from his record on utility issues Briscoe board to adjust the base amount so it could match inflation The state comptroller would use the highway funds present constitutional funds then transfer any difference needed from the onmibus tax clearance fund which gets most of its revenue from the state sales tax The Hobby plan differs somewhat from Briscoe's original proposal but the governor said "I think the Hobby plan is a move in the right direction I can accept it" Briscoe reiterated that he would have a formal announcement "later this year" on his political future and renewed his opposition to the decriminalization of marijuana saying "I continue to oppose it and it will not be done in Texas" 3 strategic oil storage sites chosen HOUSTON (AP) Three sites one in Texas and two in Louisiana have been selected by the Federal Energy Administration for its stragetic petroleum reserve program Thomas Noel assistant FEA administrator identified the selections for the early portion of the program as a 58-millionbarrel-capacity site at Bryan Mound near Freeport a 60-millionbarrel site at West Hack-berry in Cameron Parish La and a 94-million-barrel site at Bayou Choctaw in lbenrillle Parish La He said at a news conference yesterday four other sites will be selected later He also announced the awarding of a SIG-million contract as construction management contractors for the early storage portion of the program to Ralph Parsons Co Pasadena Calif and Gil-bane Building Co Providence I've VOTE FOR Kenneth Harris Dist 3 Pd IA Iff Mao Oartrar Tisio 1 01 00PI Month FORD EASING 26:53: In What for What give The Gas and You Clif Texas That the past two years Clif Overcash has voted foi every brought before our City Council sfaHs Sunday Profiles International which has 55 offices across the nation Cotter is a member of the American Personnel Guidance Association the American Mensa Society Sales and Marketing Executives the American Association of Management Consultants and the American Society of Value Engineers If you have a question for him whether you are an employer or an employe you can write him in care of the Star-Telegram utility rate increase atherement raJ by A Lot ot People Who Think Hugh Parmer Should be Mayor Bill NtAav Treasurer 005 1 hro(kmorton Fort Worth Texas 7o102 voted ggainst them 3 to 1 about the gas company increase Overcash keeps talking about? The truth is voted for a motion made by Councilman John O'Neill to cut the rate increase Lone Star Gas from 6 million to 53 million Overcash isn't telling you is this: A few minutes later a motion was made to the gas company back that $700000 in the form of a retroactive surcharge making you pay again for gas you'd already paid for once I voted against that motion Overcash cast the 5th and deciding vote for it important thing to remember is that Overcash not only voted for Lone Star increases He also voted for Texas Electric the water and sewer departments Southwestern Bell increases including the 411 charge may well ask why lEAStAINEW 177 FORD Many families now out of home market THUNDERBIRD Overcash does a lot of business with utility companies He owns part of the Electric Service Center which he rents to the Electric Company for $158000 a year While serving on the City Council his company built and remodeled a building for the phone company for a total of over 4 million dollars List Price 7534 3N2o90 1 could help explain why Overcashhas been for them and not for us My personal interest? You White Tires Cruise-0414Mo Vinyl Roof V8-400 Loather Seats Power Stowing Poorer Brakes Tilt Steering Wheel Spited Con hal Deluxe lumps Guards Mr Conditioning exterior and interior Oscar Guard Tinted Glass Power Door lactis bodyside Maid ing WASIIING'rON (AP) The American dream of home ownership is dead for many families that have been priced out of the housing market according to testimony before a Senate committee The Senate banking committee was to hear Carter administration testimony today on a bill that would lessen mortgage payments in the early years of a contract and provide tax benefits to those saving money for a down payment The bill sponsored by Sen Edward Brooke R-Mass received support yesterday from industry groups representing bankers savings and loan associations and real estate dealers Witnesses testifying yesterday said mortgage payments in the early years and down payments are the biggest hurdles for young families "The American dream of universal home ownership is virtually dead in the present economic and institutional environment" said Princeton University economist Kenneth Rosen "The institution of home ownership has over the past few years become available only to the fortunate few" Rosen said Rosen predicted that the median price for a new home will reach nearly 00000 double the current cost by 1986 Brook's bill would provide for comparatively low payments in early years of a mortgage assuming that family income will rise That would make possible higher payments in the later years of a mortgage The bill also would allow tax-exempt savings accounts to help families accumulate up to $10000 for down payments Payments As Lew As With Approved Credit Loose booed on 413 month with option So buy fee $100 This loose regular $2000 so bo refunded of end of loose Servo $400 in interest on If this I'M no cat et the kind of loos you wont please coil for wore Information L4e ks I t' 0 AA DUB SHA '451 Bore) i.