Santa Cruz Sentinel from Santa Cruz, California • Page 17

Buisime Entrepreneurs predict rich future in used computers swapped aad sold through the rtauifwd By UH1Y IUU LM Amm-UiH Fmi Mnur ITTTSlilRUII UP) ftfcrt Urle aid 10 read computer mMge from the offtr it hum. beg shopping for microcomputer at sues UmI4 with factory Irtth, UU the minute ntudrli Dul high pnret convinced Durfr. a project nujufpf for eiir.xVxi El, trie Corp to do ttfcat rir bu)r have lur years -14 (or oto in ui models louts at good as new." Durfe utd recently of Uw year-old Apple II Plus. ud printer and other Kjuipmmt bought from a fltutwrgh dealer. "I Pld 11.300 plu Ul for hal I frl! I would have to pay M.000." said.

"Any of ihro mooVli going to bt aa old model bffort my lonf It i lit having a 194 CdilUc for only six months before iff Uit year's model anyway." Ever since microcomputers computers wtth only a single electronic chip for a braui hit the market la the mid-1970s, med models have been tionwide. Durability computers. unUe old cars, have few moving pans that wear oct and savings of up to (0 percent are the key attractions for buyers About 111 4 billion worth of new microcomputers for home and office uie will be sold in 1M4. predicted Bill Ablondl. a market analyst for Future Computing tnc of Richard.

Teiat Dealers in used micros dua expect to Up the tales of new units in the near future. Nor do they compete directly with retailers of new units They often sell to people who would not buy otherwise and clear the way for sales of new units by taking older models off the hands of com-puter usera who want to get up-to-date, more sophisticated machines. Abtondi predicts tales of 1110 to 1130 million this year just in used microcomputers commonly bought for offices, such as IBM's personal computers and Apple Computer Liu and Macintosh models. He expects sales to double next year and hit 11 billion by the end of the decade. His figures dua include tales of U-ii u4 mudeli sura at IJlM 11' Junior, frequently buufttt fur bum Stan eit.

edilur of the Compiler Shopper, a loo ftfxirrvUttufl rnunthly f.Urd with li fur uw-cut computer equipment, taid Ute number of rUit.f.ed 4t fur Wed model hat inrreaird 10 fold in th publication four year lifetpaa Compute Rmaiuanre and several dealers offer KHJay warranties on the hardware they sell Ttw who buy through clauified adt, uid Gold may find "there no one they ran ro Uck lo if they get home and plug it in and It duein work" So far, wed micros telltr.g fur a few thousand dollars have nut attracted the interest of companies that tell and leaie wed larger computers, such as multi-chip mainframes and minicomputers that can procets information from many keyboards and screens at the urn time "If the original pnee is $4,000. then a 40-percent resale pnee is about 11. too." said Jim Benton, executive director of the Computer Dealers and Lessors Associa 7XB5S HBflTTEBD BUT CAT DVgHED tion in atiur.gva "There itn i muh m.f in uut f'-r you buy it fur II Xe crate it. ip a e4 nuke ulrphune rails." he wd The bgit wd mainframe retaUer bed their own leated lUrfefrw.t hrtri in the Ute The nflrt leader. Cum-diiro tnc of tut ftefty 1 hiUun in atru.

with njf thn IA.1 revenue Ul year liut dealers in uwd narrt thre tney will eventually rival Curndmo Srientific Conpuer Inc of fJuulder. CUo wtui claims to be the nation firtt uvrd microron.pw'.er hopes to sell shares tuua r4 cm franrhites under the name of Msrr seconds "fiy 1M we expert to have 1M stores around the country." sad u'-r mttrr Al Yates Sales touted abuut t'X 0.0 in 1X3 and are expected to Vp nruUiun year, he said Company founder and prii9ni Edaard Owens has predicted taes will reach Ci million by im Said Yatet If we do that I'll be a millionaire won't be permitted The general treatment IRAs got in the new law represenu a notable shift in a legislative trend that hat been in force fur tome years More and more. Cor.greu had been moving toward creating ux incentives for long term saving, in part motivated by a desire to tst future pressures and dependence on the Social Security system After the right lo open IRAs was extended to all workers, and Keogh plans for the self-employed were liberalized, there was Ulk of extending this kind of Ux- Business digest new tax law giveth, taketh away page of newipapm and speculty nug-fJAet ndjrd reuj outlets and mil-order operations dedicated to buying and telling wed mKTOi are to new that rvea computer maguutet art juit getting around lo noticing them. Lets than a duaen exist nationwide, none more than three years old Matt are run by computer aftcknadua who believe there's a fortune to be made in vied compuers "We eipect the national market to be at the 11 oUltoa mark by IMS." tatd Stephen Cold, one of two Carnegie-Mellon I'niver-nty fraduate studenu who recently founded ComputeRenaiuance, a wed micro dealership. In Pituburf h.

"We'd like to see Compute Reruiuance capture to 7 percent of that." Cold said. "This market has nowhere to fo but up." utd bis partner. Jeffrey Morns. Cold and Moms, both 14. operate out of a downtown office open "by appointment only." They plan to open a storefront outlet and eventually add franchises na incorporate low-mass minislider flexures for Improved shock protection.

Among drives of lis class that are available in volume, the ST212 hat the lowest average access time. Local CPA offices combine practices Santa Crux County Certified Public Accountants K. Sims. Jr. and Henry W.

Olson have announced the merger of their practices. The new firm, Olson it Sims, occupies expanded facilities at 333 Church where Olson's firm hat been located itnce 1974. In addition to the traditional CPA functions of auditing, accounting and tax compliance, the new firm will emphasize tax, business and financial planning and offer support in the areas of data processing and litigation. K. Sims, Jr.

has practiced in Capitola since coming to Santa Cruz in 1982 from Red Bluff. Henry W. Olson has been in practice in Santa Cruz since 1973. Both partners are members of the American Institute of Certified Public Accountants and the California Society of Certified Public Accountants. Boardwalk appoints new group director Robin Blake has been appointed Group Services Representative at the Santa Cruz Beach Boardwalk.

Blake will be responsible for special groups visiting the beach facility, including corporations, scout groups, youth groups and discount ticket programs. The 23-year-old Blake was the Boardwalk's Marketing Department secretary for two years. Ted Day joins Hirsch staff Ted Day has joined the staff of Hirsch and Associates, said Ron Hirsch, president of the Capitola firm which handles the sale and exchange of investment real estate ra Day is a real estate broker who has specialized in local commerical property for 10 years. He is past president of the Santa Cruz Real Estate Exchangors. that become final after 1964 In addition, the bill specifies that the deadline for IRA contributions for any given year will be the due date of the return for that year, whether or not a taxpayer obtains an extension for filing "Those who obtain or have obtained filing extensions (to Aug IS.

1984 or later) of the deadline for filing their 1983 returns will still be allowed to make their 1983 IRA contributions as late at the extended due date for filing the return." Coopers Lybrand notes. But in the future this tactic Security Pacific From the Bullae Wire LOS ANGELES Because of the growing interest in financial services available through persona computers, Security Pacific Brokers Inc. is introducing On-Line AdvanUge, an investment management tool to be used with a personal computer, linked to Security Pacific's discount brokerage operation. "Providing a transaction service by computer is not enough; a valuable dimension is added when investors can manage their portfolios on computers and automatically trade on that information anytime," explained James P. Albo, di introduces On-Line rector of Security Pacific Brokers Inc.

"Customers now can easily telephone Security Pacific Brokers to receive complete discount brokerage transaction services. But the computer offers new opportunities for individualized investment management." Built around the investment technology available to institutional investors through Wilshire Associates. On-Line Advantage provides the individual investor with an array of investment management tools, Including real-time access to market activity, watch list automatic portfolio monitoring of up to 20 stocks, current adding a casino at a IjUt date. The owner said he was not concerned that another non-gaming hou-l had failed 20 years ago. The Tallyho Hotel was built For savers, NEW YORK (AP) The 1984 Ux law now awaiting official enactment carries with It a mixed bag of positives and negatives for savers and investors.

The big plus that has received the most attention so far is the reduction in the capital gains holding period, from a year to six months, that qualifies an investment for favorable long-term Ux treatment. Sixty cents of every dollar of long-term gains is exempt from federal Income tax. But if that measure is designed to encourage investment, other provisions of the bill seem to work in the opposite direction. For one thing, it calls for repeal of a tax break on interest income that was scheduled to take effect next year. People who received more interest than they paid were to have been allowed to exclude IS percent of the difference from taxes.

That deduction now is slated to be erased from the books before it ever took effect. In their efforts to raise tax revenues to close the budget deficit, the lawmakers evidently found it easiest politically to take away something a lot of people didn't know they were supposed to get. On the subject of individual retirement accounts, the bill is most remarkable for what it doesn't contain. Amid much fanfare last January, President Reagan called for an increase in the amount of annual tax-deductible contributions that one-income couples could make to their IRAs. The president proposed that the limit for such households be raised from 12,250 to $4,000, equal to the maximum for families in which both spouses eam at least 12,000 a year.

In its version of what was to become the Tax Reform Act of 1984, the House would have allowed IRA savers to make additional, non-deductible contributions of up to $1,750 each year. This would have significantly increased the amounts people could put to work, growing free from current taxes, in their IRAs. Both IRA sweeteners were dropped in the House-Senate conference that reached agreement on the final form of the bill late last month. They did take some action on IRAs, declaring that alimony received counts as income in determining how much people can contribute to their accounts. This takes effect, notes the accounting firm of Coopers Lybrand, for divorce decrees A- dw Unique $40 million project opens in Las Vegas British firm reports higher profits deferred savings prcfram further If they are aiatloble for retirement savings, some people argued, similar vehicles could be created to allow people to save for college tuition, or to buy their first home But the Ux favored savings bandagm has stopped rolling for the moment, as the makers of Ux law tee bow much it consumes in potential federal revenues If it is going lo sun moving ahead again, it will apparently have lo wait for a solution to the problem of the government's budget deficit.

Advantage market daU and comprehensive past performance daU. and stock tracking for specific criteria such as cash flow growji, return on equity or assets, or earnings growth. The system also provides real-time portfolio and brokerage account updating, including pnee and market value, earnings, pe ratios, volatility, credit and debit balances, cash available and buying power Brokerage transactions can be initiated through the system anytime. Security Pacific Brokers has more ihan 200.000 retail customers across the county through 20 offices in 11 slates with the idea it could succeed without casino gaming but failed to make the grade The hotel was later sold, expanded, and renamed the Aladdin Hotel components unit rose to 200 million pounds, or $270 million, from 158 million pounds the previous year. But investment income from bank deposits, short-term investments and foreign currency holdings fell to 141 million pounds, or $190 million, from 172 million pounds the previous year.

Profit increased for the telecommunications and business systems division, the automation and control division and the medical equipment division. Profit for the power generation divison fell, the company said. LAS VEGAS. Nev. (APi The new Alexis Park Resort Hotel formally opened Monday, with owners betting $40 million that tourists come to this gaming capitol for reasons other than gambling.

The Mediterranean-style 500-room hotel is situated on a 19-acre patch of desert half a mile from the glittering Las Vegas Strip. It has no gaming facilities somethin most hotel officials consider a must in order for a property to succeed. Owner Robert H. Schulman, an Encino, Calif, builder, says Las Vegas is "long overdue for a luxurious, non-gaming hotel." He said he hopes to draw customers who want to gamble at the nearby Strip as well as those coming to Las Vegas for business or relaxation. Schulman said he has not ruled out County Bank and Trust promotes Elward Betty W.

Elward. vice president of County Bank and Trust, has been promoted to the status of Account Executive. The announcement wat recently made by E. Reese Davis, Chairman and President. Elward is working at the County Bank and Trust Carmel office and will handle account executive duties.

Elward. a member of the Wtnterhalder family, began her career with County Bank and Trust in February. IK2. Prior to her appointment as Account Executive, Elward received the Corporate Title of Vice President in August. 1980 and worked in the Felton office.

Television stars at Home Savings Television stars of yesteryear will appear at Home Savings of America's new Scotts Valley office during grand opening week festivities July 9 through July 13, 11 a m. to 1 p.m. To celebrate the opening of Home Savings' Scotts Valley office at 247 Mt. Hermon Road, the association will present Alan Hale on July 9, George Fenneman on July 10, Bobby Burgess and Elaine Never-son on July 11, Dennis Day on July 12, and David Nelson on July 13. The new 3.500 square-foot, single-story building has space for eight teller windows and four savings counselor positions.

The facility will also have a drive-up teller window and an automatic teller machine. There are 17 parking spaces on the 10,000 square foot site. Blickman Turkus C.C. opens Soquel office Blickman Turkus C.C. (Central Coast) a full service real estate brokerage company, has opened its headquarters office in Soquel, announced Barry Turkus, president of Blockman Turkus, Inc.

The independent company has been formed to service the commercial real estate needs of Santa Cruz County. Blickman Turkus C.C. has also appointed Bill Spence, 36, and Michael Carini, 38, as sales associates. Both are responsible for the sale and leasing of commercial and industrial properties for the new company. Spence has been active in real estate brokerage in Santa Cruz County for the past eight years.

Prior to joining Blickman Turkus C.C, Carini was a partner at Ebsco Industries, where he developed the concept for, and managed, Ebsco Business Center, a 36,000 square foot retail business mall in Santa Cruz. He also previously owned and operated Coast Office Supply, Inc. of Santa Cruz. Blickman Turkus C.C. is located at 2425 Porter Suite 16, in Soquel.

KBOQ opens sales office in SC KBOQ has opened a sales service office at 108 Locust St. For further information, call 425-5313. Seagate negotiates $100 million pact Seagate, the world's largest supplier of 5V-inch Winchester disc drives, recently signed ST212 contracts valued at over $100 million with six major microcomputer manufacturers. New customers for the half-height ST212 include Altos, Convergent Technologies, Industrial Micro Systems, Lanier, NCR, and Seequa. The ST212, introduced in October 1983, is the first single-platter, lOM-byte half-high 5y4-inch Winchester disc drive to GOLD SILVER Stock Index futures Call far latent outlook HEIN0LD C0M0DITIES 462-S885 LONDON (AP) General Electric Co.

PLC, a British company unrelated to the similarly-named American company, said Tuesday its profit increased slightly in the year ended March 31 as investment income declined but profit from sales of electronic systems rose. The company had a profit of 390 million pounds, or $526 million, in the fiscal year ended March 31 compared with 389 million pounds the previous year. Revenue rose to 5.05 billion pounds, or $6.82 billion, from 4.79 billion pounds a year earlier. Income from its electronic systems and to Coas a loan. nroo LJ Monterey IV Savno MVtSKMi tf (MM sV It's simple Come to Coast Savings.

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