Progress-Bulletin from Pomona, California • 13

1 Page 3, Sec. 2 frogrcii-Bullalln, Pomona, Calif. Thursday Evanlng, Jan. 19, 1961 v-. Claremont Man Operates Pomona Radio Station, Pledges Public Service, Good Music A new sound is emanating from Pomona and flowing into homes and cars here and in the San Gabriel Valley.

It is being produced In new radio station K-KAR in south Pomona. The station owner calls it FM listening on AM radio. He is Abbott London, Claremont, head of Intrastate Broadcasters and general manager of the 1220 clear channel band AM station being operated during daylight hours from studios at 1430 E. Phillips Blvd. London, who has been laying plans for his station since 1957, defines his sound simply as producing programs the entire family wants to hear In a mature, professional manner." We want the public to feel that this is their station, that it is dedicated to presenting what they want to hear, and to local community public service support.

As an example of the FM sound on AM radio the station is dedicated to producing, London cities the fact that rock roll and other way out music is out. In music we have one consistent format which. we call Family Hit Parade consisting of standard and pop music as produced by well-known musicians throughout the world, London says. Another London policy is not to present church broadcasts on Sunday. I don't feel radio stations should commercialize on religion by making money out of selling time for religious broadcasts.

We Beth Israel Buys Land for New Temple Temple Beth Israel of Pomo na has purchased 5 acres of land on San Antonio Avenue "just south of Grove Street as the site for a new temple. Dr. Herbert Eisen, congre gation president, said that the land was purchased from the Hearts Desire Land Corp, Ralph Lewis, president. Architect Everett Tozier is drawing up plans for a temple development that will include a sanctuary, a social hall and kitchen, a religious school, a youth activities area and administrative offices. Cost of the development was not announced.

The facility will be capable of handling 400 families, Dr. Eisen said. It will be a reform congregation. The temple will serve residents of Pomona, Ontario, Upland, Claremont and Chino. Groundbreaking ceremonies will be held within the next three months.

Dr. Eisen said. The synagogue located at 456 W. Orange Grove is in the process of being sold. MARY CARTER PAINTS devote two hours from 7 to 9 am.

Sunday to presenting a schedule of Sunday church activities as submitted by pastors. We also play appropriate music for Sunday listening, but no an or church music. One of the many other broadcasts that is gaining gratifying acceptance is K-KAR Datebook, a public service featurette dedicated to Pomona Valley activities of church, fraternal, civic and social groups, London says. He explained this service consists of announcing activities of the various groups four times an hour throughout the day. Under the Datebook plan, a specific announcement can be repeated more than once a day or even several times a week, depending on the number of groups participating, he added.

The station also has a five-minute new broadcast on the hour and a one-minute broadcast on the half hour. Weather information is given in the news broadcasts and twice on the hour. London says future plans call for more public service features, including some that will utilize local and area colleges. The station also will cover local news events. It is producing programs for the fashion conscious woman, the homemaker, teen-agers and businessmen, he said.

London, a veteran of nearly 20 years in radio, has invested more than $100,000 in his station. Located on six acres, it includes three 140-foot transmitting towers and the latest in broadcasting equipment. He says the stations primary signal has the equivalent output of 1,000 watts and plans are beyond the formulative stage for increasing the power and for becoming an FM as well as an AM station. i ls FREE EVERY 2nd CAN OF EXTRA COST! Revolutionary methods in manufacturing, distribution and merchandising techniques make this seemingly incredible offer possible Independent laboratory tests prove Mary Carter Paints to be equal to or better than two of the best known competitive brands tested. Mary Carter Paints are Coast-to-Coast with 540 Stores to serve you.

Carter Valley Camera Club To Hear Two Speakers Two speakers are combining talents to present a two-hour lecture on slide-making at the Pomona Valley Camera Club meeting tonight at 7:30 at the Emerson Junior High School cafeteria. Elva Hayward of Long Beach and Ken Sloop of Santa Ana will provide information on sandwiching slides, dupli eating and many other phases of slide making. Both have served as judges of salon circuits. The program, which is open to the public without charge, is entitled "Ways To Improve Your Slides." i BRAIN SESSION The staff of new roefto station K-KAR in South Pomona, gets together for a program planning session. From the left are Abbott London, general manager; William C.

Davies, program director; Charles Powers, general sales manager; Jo-Anne Warner, office manager and traffic supervisor; John Fine, member of the sales department; and Jack Fleming, announcer. Other staff members are Harry Gift, announcer, and John Young, chief engineer. (P-B photo) MARY CARTER PAINT STORE 882 W. HOLT, POMONA NA. 9-5596 ASK FOR YOUR KWOW BINGO CARD Open Daily Friday Til 9 p.m.

Sun. 10 a.m. to 3 p.m. qOO OOOOO 00 00 00 00 00 000 OOOOOOOOOOOOOOOOOOOOOOOOOOOOO its HIM LI AES CUA WeDcemniDDiig Vao IBadk to WE WOJ) IF MM. IM(DQ(C Jidelit 3 me oan.