The Tyler Courier-Times from Tyler, Texas • 44

12 Tyler CwIer-TImM-Teleiflrapk i SUNDAY, OCTOBER 25. 1953 JCt. Westinghouse TV '54 Line Announced at $499.95: 27-inch table modq Admiral TV Sets power packed chassis suitable fdt close up viewing. Js' nouhced For '54 An Combination Units: The Cha-tJ wick at comuuiouuu duding 21-inch picture, AM xiW i ii i miral television line 1 contains a cross section of screen sizes which should be the standard in the industry for many years. He said 21-inch screens will continue to be and 3-speed phonograph.

The Charlton in blond frostejj oak at $599.95 and the ShorehaA in walnut veneer at 29-inch picture, AM radio and 3 21-inch two-door crafted cabinet with UHF-VHF single dial tuning. i The Fenwick in blond frosted oak veneer at $429.95 and the Stockton in hand rubbed mahogany veneer at 21-inch full-door consoles with concealed casters for easy moving. Custom Line: The Tremont at 21-inch table model with Automatic Brightness Control, tone control and phono jack. The Maybridge in mahogany veneer at $399.95 and the Brad-leigh in frosted oak veneers at 21-inch open face consoles with phono jack and concealed casters. The Lansdale in frosted oak veneer at $499.95 and the Middleton in imported mahogany veneer at 21-inch custom de luxe Chicago Eighteen new television models, including three receivers with the industry's first 24-inch rectangular tube, have been announced by Admiral Corporation.

Featured 6n-the 1954 Admirals are aluminfeed" self-focusing picture tubes and optically-curved, scientifically-tinted filters to increase the clarity of all the gray shades between black and white. Unusual clarity has been achieved speed phonograph. The Westford at a cot plete home entertainment unit eluding 21-inch picture, AF- The Automatic Brightness Control is a standard feature in all types of sets in the 21-inch and up class. Here's the complete line-up of 1954 Westinghouse television receivers, Standard Models: The Burton, in rich brown at $179.95 and the Winston, in finish at Compact 17-inch table models with UHF-VHF one-dial tuning. The Harmony in Mahogany at $239.95 and the Wexford in blond at All-channel 17-inch table model with UHF-VHF one-dial tuning.

The Elmont at 21-inch table model space saver with UHF-VHF one-dial tuning. The Wharton at 21-inch table -model with built-in UHF-VHF antenna and automatic area selector. The Denf ield in mahogany finish at $279.95 and the Beekman, in blond frosted oak finish at Single dial 21-inch table model with built-in UHF-VHF twin antenna. The Woodmere at 21-inch open-face console with full all-channel reception. The Shelby, in mahogany finish at $339.95 and the Easton in blond frosted oak finish at 21- radio and 3-sped record player, i by coating the inner face of the The 1934 line of Westinghouse television receivers is the most complete ever offered to the public, ranging from a 17-inch table model priced at $179.95 to a giant 27-inch screen, and all incorporating a long list of exclusive features.

In announcing the new line, Westinghouse stressed the fact that its engineers have designed "the most completely automatic receivers known to science in order to insure top performance in even the most troublesome reception areas." Heading the list of features in the '54 line is an improved Automatic Brightness Control which electronically adjusts the brightness and contrast of the picture as room light changes. Other features include the exclusive Automatic Area Selector which adjusts the set to give the best possible signal from either strong or weak signals, the Hundred-Mile-Plus Tuner which amplifies weak signals; the single UHF-VHF dial which makes it possible to dial all 82 channels on one dial; three convenient ways of receiving UHF; built-in non-directional UHF-VHF antenna; and an exclusive full-band width electronic tube circuit for True Dimension Picture. In its 1954 line, Westinghouse bffers a receiver to fit every need from compact table models to handsomely crafted, full-door consoles complete with 3-speed record player and AM and FM radio. WHATEVER YOU SAY time to come and that 24 and 27-inch sets have achieved the goal of "bigger than life" TV. It is unlikely that screens will go beyond the 27-inch size because cabinets would be unwieldly in the average home, Johnson added; New receivers featuring the industry's first 24-inch tube have a viewing area of 300 square inches in' a cabinet only 27-inches wide.

The golden picture frame and new optic filter are curved to "hug" the picture tube, bringing the image "up front" for a glare-free, almost third-dimensional effect. Admiral's super 21 -inch picture tube, with more viewing area than any comparable size tube on the market, is offered on a selection of models. This spherical-faced picture tube with black phosphor crystals which reproduce the finest shadings in the picture. Despite rising labor and material costs and the addition of such features as a golden picture frame, improved super cascode chassis and the aluminized picture two-door consoles with UHF-VHF single-dial tuning. The Granville in hand-rubbed walnut veneer at $499.95 and the Spokane, Wash.

(If). Jamei Mudge, 38, a transient, surren dered to police and asked to jailed so he could recover from a drinking bout. Judge Gordof Lower sentenced him to 20 dayf in the city jail. "Twenty day! aren't enough," Mudge insisted "Give me 30." "Make it 30," thl tube and optic filter, list Sulgrave in blond frosted, oak veneer at 21-inch de luxe prices of 1954 models have been maintained at the level of the previous line. consoles two-door with phono jack and tone control.

However, as a summer special judge obliged. lor i the economy-minded and pros 1 i VmM, 24-Inch Models: The Lancaster in rich mahogany veneer at 24-inch table model with built-in UHF and 100-Mile Plus Tuner. tube has an area of 252 square inches. All sets have a retrace line eliminator which blocks out the annoying diagonal white lines which appear on many receivers. The phohphor crystal coating on the picture tube is designed to produce blacker blacks and whiter Research engineers say tha television is not a completely ne medium, contrary to popular be lief, as the first demonstration true television with half-ton The Williamston in mahogany inch two-door crafted cabinet with veneer at 24-inch open face console with advanced cir UHF-VHF single dial tuning.

The Allerton in imported ma cuitry for clear sharp closeup images as we see them today- was given by John-Logie Bairi viewmg. hogany veneer at $379.95 and the Barlow in blond frosted oak at 27-Inch Model: The Pemberton back in 1926. pective second set buyers, Admi- ral is presenting a 17-in. table receiver, listing for only $159.95 $40 less than competitive models. The company also has an improved 21-inch table receiver for $199.95 in the 1954 line.

The selection of basic models includes, two 27-inch and three 24-inch consoles, and one 17-inch table model. Four table models, five consoles and three television- radio phonograph combinations are presented with 21 -inch pic- ture tubes. Including choices of colors, there are 37 models available. According to W. C.

Johnson, vice president-sales, the Ad whites as well as clearer in-between shades. A simple all-channel tuner designed to receive every present and future UHF TV station is offered optionally on. the 17-inch summer special model for. $40, bringing the- cost of the all-channel receiver to only $199.95. On all other models the VHF-UHF tuner is $50.

i WESTINGHOUSE TV The Guilford in walnut and The Cameron in mahogany are Westinghouse twins in the company's lineup of quality television receivers. Both sets have a giant 21 -inch black glass picture tube to provide the finest viewing possible and also feature Westinghouse's Advanced Cascode 100-mile-plus Tuner which provides the clearest picture possible even from a distant station. UHF is available in any of three convenient ways. rnyrn uvj be used by most television sta ON YOUR QUESTIONS--- (Continued From Page 4, Sec. 4) York on Oct.

13 will be on KETX-TV this Tuesday. On the other-hand, some programs, such as the Groucho Marx show, is circulated as film which has been made in a film studio thus reaches audiences throughout the country at the same time whether the stations are inter-connected or not.) The film industry, according to Norris, is providing television with a vast number of titles that may be purchased by television stations and resold to local and regional sponsors. Some of these lined up for KETX-TV are Victory At Sea, Crusade in Europe, Badge 714 (Formerly Dragnet), Your TV Theatre, Dangerous Assignment, Wrestling from Hollywood and numerous full length features. The disk jockey situation will be handled by KTEX-TV by a I) TELEVI tions the future. UHF is designed as a System to put picture and broadcast signals completely above all man made interferences thereby eliminating distortion of picture or sound.

Thus, automobile ignitions, airplanes, X-rays, are not to be a source of interference when UHF is used, according to KETX-TV's technical staff. Where does one find KETX-TV on one's television set? It depends on several factors. If the set being used is not equipped to receive UHF, a converter is attached and the television service man "picks" a channel number for the station. The channel number may be 5, 6, 11 or any number not likely to be used at any foreseeable time. The 1954 sets are expected to be furnished with equipment which eliminates the need of a converter.

This inclusion of UHF receiving equipment in the new models is because an expected 70 UHF channels are to be in operation probably by 1955. Of these UHF stations, KETX-TV, with its 270,000 watts, will be the most powerful such station a. 1 library of short musical subjects, a service which most television stations use. Scheduled for later dates are live programs from the East Texas area and KETX-TV's studios. Such programs will include religi in the Southwest.

ous services, local forum discussions, quiz programs, variety shows all making use of KETX-TV's two studio cameras. I LOVE LUCY Toast of the Town Strike It Rich Burns Allen PERRY COMO KATE SMITH Graucho Marx Show of Shows The Christophers What's My Line? Dave Gar ra way Jackie Gleason My Little Margie RED SKELTON THE WEB Garry Moore it LIBERACE Arthur Godfrey ir Our Miss Brooks jc BOB HOPE Hit Parade Walter Winchell DRAGNET Lux Theater 4-Star Playhouse Amos 'n' Andy The 21-county full power coverage area of KTEX-TV is the estimated distance of the station's technical staff. KETX-TV reception may go further in some directions and not so far in others. "It's a matter of wait and see," Norris said. No forecasts are being made by station officials.

The programs from KETX-TV will come via UHF, or ultra-high frequency. This, according to Norris, is the wavelength which will The KETX-TV transmitter Is approximately eight air miles from Tyler. Its location Is approximately 13 miles from Tyler on- the Gladewater highway. The transmitter building contains a studio and equipment of the station. The pre-fabricated transmitter building is constructed of metal and, on the outside, is not impressive as far as appearance goes.

However, on its inside is another world a world of new and expensive television equipment and attractive office equipment. There is no indication from the outside of the building that it consists of two stories. The erection of this primary building of KETX- ADMTRAL VALUE The lowest-priced 21 -inch television set ever produced is introduced by Admiral compact set feature a DX-53 long range chassis, range finder for further increasing reception in outer fringe areas, built-in aerial, removable safety screen and a turret tuner in which snap-in UHF tuning strips are easily inserted for reception of UHF signals. The base is optional. GET READY FOR KETX-TV CHANNEL 19 TV was completed in three days after concrete had set last June.

According to Norris, money used in construction of the KETX-TV station was "put inside the building, rather than on its outside." Contracts have already been let for increased floor space for the station's building which, among other things, will house another studio. Two five-tone air conditioning unite have been installed to pro vide temperature control and1 air circulation lor tne station personnel and equipment. The clearine of the land for the station began in April the con MODEL 721 3-CM THE ABOVE AND MANY LENGTH MOVIES -COMICS AND WEST-ERNS FOR THE CHILDREN CBS-TV and NBC-TV struction permit, license ana cau letters having been received in the earlier part of the year. Employed at KETX-TV are 22 UHF persons and more are scheduled to be hired when the broadcast day is extended into the early part of the afternoon, according to Norris. This is because of the manpower needed for the production of television broadcasts.

It takes five persons to handle 95 the simplest form of programming and all are involved directly. The SEWS entire personnel picture changes radically when considering those necessary to produce from the sta tion's studio. COME IN AND SEE THIS 21-INCH SET WITH UHF. Of the films made by KETX-TV for release in the near future was made during the 1953 Texas Rose Festival in Tyler. Scenes from this event include the coronation and other principal fea tures ox the Festival.

Also, local news will be presented pictorially as often as WITH A "HOOK-UP" TO THE CABLE YOU GET "HUE riETlMIi PROGRAMS" CALL THE TV DEALER OF YOUR CHOICE OR events justify coverage, according All 82 Channel Tuner to worris. Americans Live Longer New York (JPi. At mid-century. the average lifespan of Americans reached a new high of 68.4 years. reports the Statistical Bulletin of the Metropolitan Life Insurance W0S0a0K)Go Company.

It means that the average American who now, reaches age 25 has as many years of life still ahead of him as did the aver age newborn baby of 1900. 317 N. Broadway More than 175,000 television receivers were sold in 1947, the first full year of commercial television. These receivers had a retail value of $83,500,000 a greater dollar 221 N. COLLEGE PHONE 4-6731 value than was achieved by the automotive industry in the first 10 years of Its operation..