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Tucson Citizen from Tucson, Arizona • 32

Publication:
Tucson Citizeni
Location:
Tucson, Arizona
Issue Date:
Page:
32
Extracted Article Text (OCR)

IrUjy October 1171 Tucson CTtlicn Pope SB Capri Sun sells il Whirlpool AUTOMATIC DISHWASHER IMHIOMM tUa 4 iu-cw i Hva hjh Is new fruit drinli really ft 5 aii-1 1 i By Df BBIKCI MP copco ft Rrviiw Mxtamlavskil It- fun lof ep COMPLETE SET ONLY LIMITED TO STOCK OH HAND AT EASY LIVING 6540 NORTH ORACLE Corner of Oracle Orange Grove in Plena del Oro MON-SAT 10 to 5 30 297-1591 1' FOR YOUR KllJo of LIFE vie! cept of If the consumer Isn't alert there's room fur misunderstanding And It the drink's plastic Carrying cave bothera environmentalists who think there already Is loo much food packaging Rosen isn't concerned "The plastic Is recyclable If consumers wish to do he an Id "If lire consumer who litters regardless of what the package Is" At S2 19 for I package of 10 (6-ounce) pouches you'd do bettrr to buy the real thing But Capri Sun's Convenience (It's unbreakable and comes with straw to pike through the dot above the seems to be Its drawing card The packaging however American know-how 1 uropean pragmatism Capri Sun began In Germany where they banned certain additives after World War II Without the coloring soda pops and fruit drinks didn't look very appealing said Rosen and they sold better If they couldn't be seen Kow well Capri Sun does In Rochester NY will largely determine whether the rest of the country gets to drink It The drink Is being test-marketed and results will be evaluated RoenrsTCR The latrst rwiuri' prod-uci lo hit lunrrmarkrl shrives Capri Sun fruit drinks in aluminum pout hrS tl doing a booming business ft's unbrllcv-ablr" said Mary I lien Hunts the director of consumer affairs for Weg-marvs a kxAl uwrmarkc't Sales wtiti stir declined lo specify "surprised the buyers and merchandisers" Consumers also may be surprised If they read the label closely Capri Sun's marketing campaign rm-pfui sires a "natural fruit drink" with "no preservatives' and "nothing arufl-nal" But It's only 10 percent fruit Juice Just like lli-C and Hasallan Punch "Were not trying to mislead the public" said Neal Rosen who helps promote Capri Sun "All we're say-Ing is that II has no preservatives It's the first fruit drink with natural fruit Juice in It" Burris added that highlighting "natural and underplaying actual conlent Isn't unusual "The marketplace is full of things like that" she said "Practically every manufacturer is trying to exploit the con- Our entire stock of Copco cost iron cookware is being closed out at 40 SAVINGS DON'T WAIT START COOKING WITH COPCO TODAYI Arano fcnatf corkrpewyy A Opt Mm 11 9 mi If I pm witfl pm OVER 1000 YARDS AT GIVE AWAY PRICES! value from $500 yd $1500 yd NOW ity 2SSW 5-pc Dining Groups Wrought Iron mavh top umbrella fable wilh 4 molchirvg choirs Mony colors 42" 48" dlui above 54" dio meter jlISSISCi) Hourv 10 to 6 Monday-SaturxJjy Cloved Sunday 4146 Speedway i (Oetw Alvernon Swan) 795-0316 ieemoviiQtw Bridal Registry 4545 last Broadway Between Swan and Columbus 681-1336 A Custom Ma-e BEDSPREADS 10-30M SATURDAY ONLY FROM 9AMtaK00H SAT OCTOBER 13 US HOME CORP PARKING LOT 7302 22nd ST CASH OR CHECKS WITH BANK CARD IDENTIFICATION J) Made Exclusively for Regesters and You Blue Ribbon and Anniversary by Spring Air The "Blue Ribbon" and "Anniversary" are two of the finest mattresses ever designed for Lou Regesters The blue ribbon features a heavy gauge coil unit for extra firmness luxurious multi-quilt blue damask cover and matching foundation The anniversary also features a heavy gauge coil unit a beautiful floral multiquilted cover and matching foundation Make money at Model con moi koppM Starting witk owtogmng wodvto dotm nghl onltirowgh to ovr onwol Jww trip to Nn Ywi to ft tropliw ond moctotmg controch MocMngii tkm Ihot can conwlnw CAU 745 2500 PLAZA THREE fort iNfs Be Ceaulrful at School This FafL Ooiwt ton Our proltuonoit CO improv yaw frotnjp hgwi ho pew ond wardrobt And ftty Wroduc you to Ih foionoting world of modtling Owdoim coil toll than you Hunk CAU 745-2500 PLAZA THREE for Urn -1 (fXTy 'C 7 f' r1 -w ft 4K 1 i Jr -rrrrt cr -r gY 3 Why is this man a success? Hi't John Gobi ond Iwlnmdoi proftiuonol ivkxW ot BoreThr Nowkt'l wdmond lor toed Mtionol odt Ond ll MWI ton in Ik SitonbwG Woon wrH yow mctni itory 14 no on to oon CAU US 745-2500 PUZA THREE for RN 5PT A A LA A XX t-r 4 a4 ALA A 4 4 j-4-Aaa aaa4 xv -psrrrrr Yyjjfyy n'W A a r'l I I A "-A': -i i BLUE RIBBON We put kids WowW IA 0 (hone to od (kow lo on totmuon? You (y kim Ikot rkow by wvolkng him in our Chitotn'l Tolnn) Wokikop Taught by profiuonall wbo know how to bong out th bait a child loyi Grl Agi 9 1 2 CAU 74 5 2500 PLAZA THREE for chi! dton No Holds to Notify No Phone Orders PLAZA 3 rwtlting ei'tn comes close 745-2500 5055 fjist BroadwaySuite B208Tucson ALBUQUERQUEPHOENIXTUCSON FINE HOME FtJRNISHINGS SHOP SATURDAY 9:30 TO 5:30 PHONE 323-7681 TUCSON 2303 GRANT RD fru A i 4RS i ao.

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About Tucson Citizen Archive

Pages Available:
1,487,360
Years Available:
1879-2009