The Brooklyn Daily Eagle from Brooklyn, New York • Page 90

15 tin; hkooklyn daily yohk. siwday, l-i. PROTECT SPARE TIRF.S Bill. I. CI- I ll.lt pel I lo lie lit 'lie s.inllcht for a loin; lime j.Ii..w ks and la.

of life, 'I rubb, cm.cUs and oxl-llZ'-s. and "Unllar action Is oli erval.le on spue Ibes II Ihev are rml properly protected, experts de. laie. 'IM him III ll.e c.x Of Ills lo lines of cars. The liar.

III. I p. il.it bin equipped Us sen Ice slufoll ith all II latct known tune i.n.l labor sav-Inir devices, hich will ll.e, in a var aviniis all own. is I uh li senile and also enable II i. In llns conn, ctli.n whl' l.hh falrlo rr.e and Ionian.

I big licure lu lis Mr. Blank bus sin him-self with a force of very aide and clUdi'li! liMHoclales who hae bad a I leal many years of In Ihe automobile world lo them ipialllle.1 a ml adapted lo the which Blank Intends to al.lv PUBLIC FORCES THE AUTO SHOW ON THE DEALERS Keep Your Motorcar Young Longer By Striving to Make It Belter vision as Ihc Brooklyn Motor Vehicle lieiilciH Awh.m lui Ion. AlthcHirh the piil.ife may no( able to select the bountiful girls who Will be upon for the flllliK Ihe actual winner will, however, be their choice, designated l.y tin- coikmis filtach. .1 to admission tickets piirehasi-d at the ticket booths In the wliow. I if great Inli rest In Ihe pill.

He nl her contests, fathered by different newspapers, Tho Brooklyn UHly Kaclc has i.HKed a "Treasure Mont" thai will down in ihe ann-ils of auioinoi.ile shows as Ihe outstanding feature of ail time. This newspaper lias d)s. tclbiite.i an. sun distributing lno.ilim kes, sev. nil hundred of which will open the lock of their Hudson-Essex Manager "Fussy" Man Often Lives to Laugh at Careless NeighborGood Accessories Often Add to Life of Car.

A Good Motto. My f'hiiirniiiii of I'lilillcll Committee of IlriHiklyit Motor Vehicle Dcnlcn AsHiM'latlon. Wlif-n automobile flrsl came Into vogue they were run purely Mid simply as a commercial prop" slllon. Manufacturers found It prof A Latest Velie 8 4 I i treasure chest, which will bo housed In the automobile show under the supervision of their "Captain And what a Ireasuro chest! Over value In prlV.4. literally will he distributed, tho holder of each key having the same opportunity of chance us another.

The Brooklyn Uiilly Times has en singing an Interesting automobile puzzle contest. Tho Brooklyn Standard I'nlon hus concentrated on the "(loddnss of Trunsportutlon" contest. As chairman of tho publicity com-mlllee of the Brooklyn Motor Vehicle liealers Association 1 take this opportunity to express my personal appreciation and th.it of our association for Ihe Interest and good fellowship shown by the Brooklvn press In this 1I2 exploitation' of our Brooklyn Automobile Show. itable to present product under one roof In coiupeDtion wllh their colleagues. Advertising extensively wllh the idea of not only InteieHtlna the public at large In piircbaslnw at retail, but aitruotli.fc new material for tlmlr dealer organizations throughout the country.

Clvlo pride In udjolnlng cities gradually brought local dealer organizations Into an association to promulgate automobile shows for the ri tall purchasing public only, and tho Brooklyn automobile show Is Ihc outcome of the combined energy of major distributors and dealers ho formed the association known us the Brooklyn Motor Vehlolu Dul-ers. Where ut ono time the automobile fraternity forced, more or less, their automobllo show on the public, toduy the public Is forcing the show on the dealers. The expense of running nn automobile show In the proportions that the Brooklyn automobile show Is run causes many a member dea'er to enter his new year wllh a dellelt. especially if the show be scheduled In the month of January. With the rising cost of rent and general over-bead, many dealers feel that their showroom with a full lino of their product opens up sulllclcnt opportunities for the public to view what It Is mainly Interested In.

The public, however, feel differently and annually look forward lu nn automobile show housed In sulllclently large space to view practically all makes of automobiles at the one time, and Inasmuch rs the MARKED CHANGES IN USED CAR SALES F. A. BLANK ENTERS AUTOMOBILE FIELD WITH GARDNER CAR SAYS H. S. VANCE To the Person Who Gives It the Best Name The Velie Motors Corporation wants the Motorists of America to name its latest and finest car of custom built type.

The person who suggests the most appropriate name will receive a duplicate of the show model, fully equipped-. See this New Velie at the Automobile Show in Space 128-130 and 157-159 and then send your choice of name to the factory at Molinc. It Is Different and Better This Motor Car Transcendent In Beauty In Performance STUDY THE NEW NON -VIBRATION MOTOR Possessed of remarkably increased Power, Speed and Acceleration, while retaining the unequalled flexibility, quietness and long life for which the Velie has long been noted. It is absolutely Yibrationless. Should two or more persons submit the name selected as best each will receive a cur identical with that offered.

Answers must he received by March 31. Hy II. 8, VAX( Sales Manager Slinlclxikcr Corporation of America. A marked change has come ever the used car situation. yntll the past twelvemonth, "there were few dealers who sold a used cur on fixed price busls.

The buyer had to be a gambler, a horse trader and a mechanic so delivers for the uvernge owner today," ho explained. "I want II to go up hlllH tomorrow Just as well as It would climb hills today without the aid of my Improvement. The only way I can expect this is to seek to make the car perform better now, and by keeping on trying to make It better." Many people cannot understand why an owner will go to the trouble of discarding one spring control do-vice In favor of another when the particular car seems to ride "well enough," They do not appreciate the fact thatjhc owner Is trying ti forestall the day when people will be telling" hlin that the new car rides like a dream. Hy striving to obtain still bettor riding. Qualities from his car he succeeds in keeping the riding qualities tho way they should be.

The Idea that a car Is as good as It can be when It's new Is coming to be generally recognised as an expensive delusion, because It simply moans that the rate of depreciation quickly overtakes the owner's determination to give the car every attention it needs. Depreciation, being of three kinds, outdistances ordinary car care at every point. The result In the car that Is good falls to stay good, First, there Is the depreciation caused by ordinary wear and tear. Then there Is the wear Inflicted upon a car by reason of carelessness In operation and Inadvertent neglect. And, thirdly, there Ih the wear that Is Inflicted upon a ear by time, the maker or destroyer of all man's works.

With these three forms of depreciation to cope with tho car owner has a Job on bis hands, and unless he sets out with the avowed intention of making his car bettor than It was when he first bought. 11 he will soon find himself In the market for a new one. Adding accessories that Improve the car is but one way to follow this rule. The addition of better parts, efforts to attain better adliistmenta of parts and timely replacements mean much In this work of bettering the car as you ride. How One I'nrt Helps Another.

For instance, better piston rings. Installed at a time when those In the cars are but ordinarily otlicient, may do much to conserve engine power and prevent wear on the main bearings through excessive oil dilution. A better adjustment of the clutch may easily serve to Improve gear shifting with the result that, In making the car operate more easily, normal depreciation will be Just so much loss effective. A part replaced before It has a chanco to Inflict punishment unon some other part of the car will ofton make a car run better at the present than It really needs to, thus keeping It good for the future. An owner should feel that it Is within his power to Improve his car beyond what the manufacturer has been able to achieve.

With this attitude, whether be succeeds or not, he will be giving depreciation a run for lis money. And that is the main thing In steering the car away from the Junk heap. Nothing stays good unless you try to make it better. Hang that motto on your windshield and try it on your car. HE MB In a Buying that nothlnn stuys.

Rood unless you try to niako It licttcr, anil It Booms to tit the mutter of car care llko a tdovo. Tho so-called "fusser" the nian who In alwayii looking to got bottsr icsulls from hl car la ofton th subject of ridicule, but motorists who are witnessing dally example! of his opposlln a rapidly coming to appreciate the rulo under which the tussor operates. In his opinion, dopreclation Is nlnc-tcnths reluctance to koop a car an good ns It whh when It first rolled from the salesroom floor. MoHt owners, he xnyH, think they are keeping the cur good when they give It such care and attention an It needs but fall to compensate for depreciation by nocking to bettor the ear. Thin Ih Illustrated by the reluctance of the average car owner to attach any new contrivance thnt operate from the Instrument board, "frills, they call them.

Yet It la Just this very fussing which could save many moments of cussing. 'Trills'' Oftin Save Money. Records from service stations show that It Is a cosily Indulgence to bc-lleve that there Is nothing wrong with the car, that It Is In perfect condition and need no tampering with. No manufacturer will clulm that depreciation does not operate to the detriment of a car'i value and usefulness, and how Is that depreciation to be counteracted unless the owner tries to make his car better? It Is a common thlnw to hear crltl-rhm of the man who tries to get performance from a car that Is reasonably satisfactory for hill climbing. They think he Is wasting his time and money, striving for sotnothlng that Isn't necessary.

But that Is largely because most people can their curs as they are at the present. The mun who makes his car a little better now Is merely trying to make It as good tomorrow as It Is today. An owner does not have to go out his' way to apply the rule. This Is Illustrated In the case of a motor's- who found that he could obtain hotter performance from his car by milking some provision for admlt-llng colder air to the carburetor when the machine climbed long and steep hills. It required quite a bit of Ingenuity to devise ft successful way to operate such an air vent contrivance from the instrument board, and the ritlelsm he received was sufficient in discourage any one with a lesser slon.

But In the end he succeeded '11 making bis car better, thereby Looping it good for future use. "You could have obtained Just as good results by running on a little richer he was told. And tisrnln: "What If you do get mileage? It's above the average, unywiiy." I.noliliig totlio Ills answer to his critics was to the effect that being satisfied with present results wogld result In dls-nHtlsfactlon with the future which, from his standpoint, was of even creator importance. "When this car is two years old I want to have It iiel'ver as much gas mileage as the average car of Its make and model Brooklyn show attendance increases by the thousands over each previous year. It looks very much as if the Brooklyn automobile show will be an Integral part of Brooklyn life for carefully were facts concerning the generations to come, regardless of cur's true condition concealed.

There had grown up a suporstl-Hon that a- used cur must of necessity Involve mechanical troubles galore, uncertainty of running at all, and the scarcely concealed shubbi-ncss befitting uny second-hand ur-ticle. Why The moment before it was turned In, the same cur represented some All namct submitted will be judged by SCOTT SMITH, A C. IT. SAM SHKI.TO.I, Ulu, UolM A. (ltmft.

III. U.YDI! BKNHAM. Minairr, Aumolln Dept. Qkia Irihtiat JAMKH StllXIVAN, AaMaaM UUm bMCMi Frank A. Blank, formerly vice-president and sales manager of the Van Alstytin Motor Corporation of New York C(ty, distributors for the Iliipmoblle for the Eastern district, has formed it corporation of which he Is president, operating under the name of Cardner Long Island Corporation, showroom located at 12'jl Bedford where an attractive display of (iurdner curs Is being made.

Mr. Blank has been associated with the automobile business In all Its branches for tho past 19 years, and Is well trained and versed in that Hold. The Gardner Corporation has secured the franchise from the Gardner Motor Company, of St. Bonis, to distribute Gardner cars In the territory for Brooklyn and Long Island and has ulso, In addition to this, secured tho territorial rights from the Stewart Motor Corporation of Buffalo to distribute their trucks In this territory. Identified with tho Ilupinobile from Its start, Mr.

Blank became sales muiiHger and then vice president. Be begun his locnl trade career with the Itutenber truck In lliOH. before Joining the II. J. Koh-b Company stuff In 1'JOS, who were, at that tlmo, distributing the Hupp and then followed the Hupmobile to Charles K.

Itelss Company, to X. to Van Alstvne Motors In 1917 lo Jan. 1, when Mr. Blank decided to enter the field for himself. The Ourdner Long Tsland Corpnr-ution has Inaugurated an extensive sales campaign In which It plans to toll the public about tho wonderful products It is handling, principally the tlurdner-Klght-ln-Llne pleasure JAHliSU.tUKU,Uutt,AggtitAdnniM,NrYoikHmli.Tnbiui proud owner's Idea of usefulness, of good appearance, of reliability.

What devastating- ugoncy, Involved in the trude-ln, destroyed ull these quulltlcs? what the Individual dealers mat think and believe. And so It has come to puss thnt the dealers' purse has been opened wide lo make this automobile show of 1926 the greatest and most Interesting ever run In the lloro of Brooklyn, or In fact, any oilier city throughout the fitutes. The Brooklyn show this yeur. aside from showing practically all the newest tnodcls manufactured In America today, Is staging a high grade contest for beautiful voiing women throughout the territory, from which entrants one will be selected to typify the "Ooddess of Transportation." in order tnat id! sections of the boro. Queens, Nassau and Suffolk counties, may properly represented und given nn even chance Vo be presented before the contest Judges, Brooklyn Boro has been divided Into IS or i'O sections, almost each section of which will offset the population of three counties mentioned above.

(Jreat interest everywhere has been manifested because the parents of young women have shown no hesitation In allowing their daughters to enter such a contest under so unquestionably a high grade super A motorcar has been described as four complete manufacturing plums KUNKEL AUTOMOBILE CO. Bedford Avenue at Kergen Street, Brooklyn Telephone Prospect 1515-16 Sen-ice Station, 900 IJcruen St, Tel. Prospect VE LIE gas, eivcincui, power and transportation wrapped Into one and traveling from the to DO miles an hour, 10,000 miles a yeur, und operated by a man who Is In no suusc an engineer. Such complicated machine Public Interest in Franklin He Sells the Franklin Dominates Show Week necessarily will require adjusting, tightening up and conditioning, because of the ubsence of engineers during that year's operation. Then It's as good us ever.

That always has been just what a used car needed to he restored by mechanics to lis iuirmul running condition. Then its unused mileage was Just as valuable as that In a new car. The trouble wus that this was" not done. Its inherent value was nut realized until tho past year. Ntudebaker Is naturally pleased at having pioneerod the way to intelligent conditioning, decorating, and then to equitable and square pricing of.

used cars, sending them lout as clean as a new car. as attractively finished, as carefully adjusted ready to serve and wllh no traces of shahblness to embarrass. The result to the public In the way of greater value received Is marked. Hotter and bigger cars which this plan has placed In the hands of buyers of limited means, In plate of cheap new cars which had only tho merit of certainty of condltl.in. has so enlarged the appreciation of good motoring that Its effect has been felt also In the new-car business.

Such properly conditioned vehicles are now "tested cars" Instead of "second-hand cars." Their contained mileage is priced like any other staple commodity. A woman may buy them as safely us a me-chnnlc. They are certified 'and guaranteed hy the same denier who guarantees a new cur. Nor has the public been slow to appreciate this. A dependable six- Nciu Styk'Designs, Copper'Radiation AirCooling, Increased Power Efficiency, Unequalled Riding and Uncompromised Quality Make Franklin the Center of Show Attention v- WiS fctlsl Galloon Tires Now Standard Equipment Akron.

24 Tire hero report that with the Inning of the new year practically all nuloiiinhi'p fit their cars wllh balloon tires as original equipment. Sonic manufacturers make balloon ti.es optional with the purchaser, but great many do not even prorlde lor the sale of cars equipped with high pressure tires, It is claimed. 't to the passengers, saving on the car and greater contact with I lie road, which means better traction, better braking facilities and ureater safety, have popularized the balloon tire within less than three ears, according to Miller tire men. A largo portion of tire manufacturers' MiusIiichs is given over to the production of balloon tires, although there still Is large sale of high pressure tires, particularly for replacement on cars that have been out of the factory for some time. The bus and truck tire departments of the big rubber factories ae growing steadily in response to the nationwide development of highway transportation in connection with both freight and passenger car business.

A big Increase In the number of busses and trucks In operation was seen In the past year, while a simllnr development Is forecast In 1926. The latest field of the balloon tire, utter Its popularity in the passenger car field was effected, was lta use on busses and trucks. The light, high-speed vehicles of this nature have found balloon tires to have exceptional merit. Ti CDI FMA A tt cylinder car instead of a cheaper four; a larger, more powerful car instead of a smaller one at the same OLD CAR STANDS UP Edgar Mathers of Los Angeles recently drove a 1912 Peerless from California to New York and return without mechanical trouble. Defore starting on the trip the car had traveled 400,000 miles.

chassis enlarges the advantages of Franklin's exclusive flexible construe tion. Quality has been increased not impaired. The public knows it, and the car shows it. It is a climax in fine car value. Demonstration is leaving such a deep impression of Franklin's ability, safety, easy handling and carefree operation that 60 of Franklin's output is now going to owners of water-cooled cars.

This week offers unprecedented opportunity not only to examine these exceptional engineering feats, but also to view the most advanced and brilliantly-styled body designs in. America today. The great public response to the New Franklin reflects the wide realization that the things it offers cannot be bought in any other car. Its new designs lead the industry in style. No others combine such smart, ness, dignity and originality.

Its mar velous newcopper-radiation air-cooling system is the biggest engineering ad-vance of the year. The present rapid adoption of air-cooling for airplane engines warrants the prediction that in five years all motor cars will be air-cooled. Increased power efficiency adds to Franklin's famous ability to cover most miles in a day. Its riding comfort reaches new heights the lit, iifi. I iiais" pi mm i iiii mmmm, I xm 'i -rm I piilSSiii -o lllSllil it A3ffn ti 1 1 3 glr 14 CHAIN ABRASIONS Bee that your skld-chalns are not so tight that they gouge Into the tread and fabric carcass of your tire.

price; finer upholstery and trimmings a richer looking cac for what woul have been spent on a smaller, plainer new car all these formerly were desired but feared because of that incertainty in buying a used car. Probably no contribution Stude-haker has made toward developing the motorcar industry has been greater than this one act of putting the business on a four-square merchandising basis. SIDE WALL WEAR Scraping a tire against curbs when turning a corner or when parking or careless driving over frozen rutty loads sometimes will wear the rubber off the sldcwiill and expose the fabric carcass. Water and dirt then enter and rapid destruction of the lire results. Huch sldewall Injuries on your tires ought to be Topalred promptly by an experienced PROTECT THE RADIATOR Motorists usually go forward Into their own garages, but all car owners ought to do II in cold weather.

When the radiator Is near the door It is more likely to freeze, for the best garage doors are drnfiy. Cars are on display in our Showrooms as well as at the Automobile Show AVOID TIRE OVERLOADING Avoid overloading your tires and when it is absolutely unavoidable help the tire to handlo the extra load by putting In more air. If the overloading Is likely to be continuous chunge your tires for larger ones. NEXT 25 YEARS WHAT? The Auto Shows sees: reliable chassis, balloon tires and six-cylinder enclosed cars at moderate price. Next 23 years what? Neiv-Day Jeivett Sedan FRANKLIN NEW YORK Inc.

Brooklyn: 1416 Bedford Avenue, Near Prospect Place Telephone Prospect 9487 Service Station: 1010 Dan Sheet New York: 1834 Broadway, at 60th St. Tel. Columbus 7556 Service Station: 227 Went 61st Street 1 1 "rm" I a i. v. -'-'Si A-.