The Spokesman-Review from Spokane, Washington • 22

gP4gMM wryr.nry W- flly iy 20 THE SfOKESJlAJi -REVIEW Wednesday, April 13, 1977, Spokane, Wash. 4 Controversial unpredictable Cubs owner Wrigley dies suddenly on the outfield walls of the ball park and, instead, covered Wrigley Fields outfield walls with vines. As a result, a new ground rule had to be written to cover the not unusual occurrence of a ball in play that became lost in the ivy. He reduced the seating capacity of the ball park, which is among the smallest in the majors, to put in wider and more comfortable seats. He refused to put lights in the ball park for night games In deference to residents whose homes ring the ball park on the North Side.

Nevertheless, the Cubs last year went over the million mark for the eighth consecutive year. They are the only team to finish last and still draw more than a million fans. In memory to him, E.R. Salty Saltwell, director of Cubs operations, announced the team will wear black arm bands for the rest of the sea- making electrical and other repairs around his Lake Geneva home. Wrigley liked watching baseball on TV better than at the ball park and usually stayed out of day-to-day operation of the Cubs unless a big star or manager was Involved.

But when be took a hand, controversy usually followed. Earlier this season, he traded National League ting champion Bill Madlock rather than submit to what Wrigley considered exorbitant salary demands. Wrigley Inherited both the gum company and the baseball team from his father, William Wrigley Jr. "Im not sure Im succeeding on my own merits, he said when he assumed the presidency of the gum company at the age of 29. 1 have the fear that pull and the fact that I am my father's son bad much to do with my election.

The gum company is the world's largest with profits last year of more than $30 million. The Cubs, while the first team ever to finish last and draw a million fans, have not won a championship since CHICAGO CAP) Philip K. Wrigley, whoee name wu a symbol of nickel chewing gum and day baseball, died Tuesday. Wrigley. chairman of the gum company his father founded and owner of the Chicago Cube, died of a gastrointestinal hemorrhage, a spokesman for the William Wrigley Jr.

Co. said. He was 82. He was stricken Monday night at his resort home in Lake Geneva, and died Tuesday at lakeland Hospital in Elkhorn, Wis. Funeral arrangments were Incomplete.

Wrigley, whose wealth has been estimated at more than $100 million, preferred the life of a recluse, saying once his ambition was to go live in a cave somewhere. A mechanical wuard. he enjoyed tinkering with cars in his garage. He flunked out of the University of Chicago but taught aviation mechanics in World War I at Great Lakes Naval Training Center. General Motors once adapted some of his ideas on Ignition systems for Its production models, and his Invention of a nonslip screwdriver was the result of his 1945, a dry spell longer than that of any other major league club.

Known for unorthodox attempts to make the Cubs a winner, Wrigley sometimes used the same approach in his business. He once quit the board of directors over a suggestion that the quality of gum be reduced in the interest of bigger profits. He returned at a salary of $1 a year when some of the directors resigned. He expressed disappointment, when in 1971, the company raised the price of chewing gum from 5 cents a pack. Until then the price for a five-stick package had remained the same since the founding of the company in 1893.

He once measured the size of a double martini in the Wrigley building restaurant and discovered It was not twice the size of a regular drink. He ordered new glasses and now, while no doubles are served, the typical libation carries 3 to SVfc ounces of liquor. One of his proudest achievements was finally coming up with a chewing gum in 1975 that didnt stick to dentures. Wrigley had been Cubs owner dead at 82 A Wrigley, left, with Grimm in 1934 training camp picture. (AP) E3 searching for such a gum since the 1950s.

Philip Knight Wrigley was bom Dec. 5, 1894, at the Plaza Hotel on Chicago's Gold Coast. His father had come to Chicago from the East in 1891 and headed a soap and baking soda company before going into the gum business After World War Wrigley worked worked in his fathers factories In Canada and Brooklyn before becoming president of the company. About the same time, his father, with a group of civic leaders, acquired the Cubs. The senior Wrigley died in 1932 and P.K.

became owner of the Cubs. The Cubs won pennants in 1932 and 1935. In 1938, Wrigley fired Manager Charley Grimm and replaced him with catcher Gabby Hartnett, who headed the team toward another pennant. Grimm came back in 1944 to take over a struggling team and in 1945 guided the Cubs to their last pennant. As the Cubs floundered after the war, Wrigleys holdings grew to some 30 businesses ranging from hotels and resorts to Catalina Island off the Southern California coast.

In 1960, Wrigley rehired Grimm as manager but before the season ended took Lou Boudreau out of the broadcast booth to replace Grimm and sent Grimm Into the radio booth. That didnt work, either. In 1961, Wrigley came up with his College of Coaches or Coach of the Month" plan. The bizarre idea was to have from eight to 12 managers rotating throughout the Cubs system with each of them at one time or another becoming the head coach. The system was a flop.

In 1962, the Cubs finished ninth. Still, Wrigley retained the College through the 1965 season when be finally hired Leo Durocher. In 1969, It appeared they would win the pennant and a record 1 6 million fans poured through the turnstyles but the club went into a September swoon and lost out to the New York Mets. Its been downhill for the team since. Wrigley was one of the first owners to stop the practice of selling advertising billboards OBoays 5 TTGa Wrigley was imaginative See Us Now for 1 Polyglas Raised White Letter Tires CHICAGO (AP) Philip K.

Wrigley was known as the most respected and unpredictable owner of a major league baseball club. His efforts to make his Chicago Cubs a winning team mostly were more interesting than effective. In 1961 he decided that firing managers was a waste of time. He started the revolving head coach system. A regiment of eight to 10 coaches took turns directing the team.

If the head guy didn't produce, he was removed to fall in line behind the others or sent back to a Cub farm. The so-called college of coaches lasted four disastrous seasons until Leo Durocher was hired in 1965 and announced, I am stands rather that the owner's box. But he listened to them on radio and watched on television. At the seventhinning stretch, he always stood up and took one. Perhaps, Wrigleys most celebrated stand was against night baseball in Wrigley Field.

"The public never demanded it, he once said. Night baseball was put in by the owners who wanted to boost the gate. Wrigley contended that lights would displease residents who live around the ball park. "Would you want to live where 20,000 or 30,000 people are hollering up to midnight? he said. Without lights, the Cubs in past years became the first team in baseball history to draw a million fans by finishing last.

In 1963, Wrigley hired Col. Robert Whitlow, an ex-Air Force officer, aa the Cubs athletic director. Whitlow bought exercise eqipment, vitamin pills and nutritional supplements, all ignored by the team. Whitlow finally was relegated to charting pitches from the stands during games. After two years he resigned.

Wrigley once hired a psychologist to study his faltering athletes, but he was hooted out of the clubhouse. In 1937, Wrigley hired an Evil EJe to cast a whammy on opposing teams, but they didnt get the message. Wrigley seldom attended Cubs games in person. If he did, he went to Wrigley Field unheralded, sitting in the FOR VANS, CAMPERS 4-WHEEL DRIVES 'Tracker AT' An all-wheel, all-terrain, all-weather tire for 4-wheel drive vehicles. Built to take it, on the highway or off.

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DAVIS CUP NEWS: Brian Gottfried, winner of four tournaments this year, will head the U.S. Davis Cup team that meets South Africa next week Bob Lutz, Stan Smith and Roscoe Tanner complete the team. A group of protesters plans to picket the matches because of South Africas apartheid policies. SWEDISH RALLY ace Bjorn Waldegaard. driving a British Ford Escort drove into Nairobi, Kenya to win the 6, 000-kilometer Safari Auto Rally.

WANTS ALI: Duane Bobick, unbeaten heavyweight boxing contender, says hes eager to fight Muhammad Ali for the title and called the champions decision to fight Alfredo Evangelista a disgrace. Bobick meets Ken Norton in a 12-rounder May 11 at Madison 8quare Garden In New York City. COIN FLIP: Kansas City and Milwaukee will flip a coin Friday to determine which National Basketball Association team gets first pick in the 1977 college draft. AL McGUIRE, retired coach of NCAA basketball champion Marquette, heads the fourth annual Medalist Basketball Coaches clinic at the Sea-Tac Motor Inn April 22-24 in Seattle. Other coaches include Bob Gal-lilard (San Francisco), Johnny Orr (Michigan), Gene Bartow (UCLA), Jerry Pimm (Utah), Don Zech (Puget Sound), Ron Billings (Lincoln-Tacoma High SchooD.

Registration Information is available by calling toll freee 1-800-658-9858. LOCAL NOTES: West Valley gymnastics star Laurie Summers has announced she'll attend Spokane Community College. 6 70X15TT. Load Range Plus $2 41 FET. And old tire BOWIE KUHN has given preliminary approval to an invitation from Cuban President Fidel Castro to send a major league all-star baseball team to Cuba.

The proposed tour of Cuba will either be after the World Series or next spring. RESIGNED: George Balanis, who just completed his third full season as head basketball coach at William and Mary in Williamsburg, has quit effective May 1. The Indians were 16-14 last season. PAUL BUXTON of Washington State and Bennie Myles of UCLA earned Pacific-8 Track Athlete of the Week honors. Myles won the 400 meters in 46 7 against Oregon.

Buxton, a freshman from Scotland, had marks of 215-7 in the hammer, 61-9VS in the shot and 168-8 in the discus as WSU whipped Brigham Young and Boise State. JOE RUDI, the California Angels new outfielder, was named the American Leagues Player of the Week. Rudi drove in nine runs with an .833 slugging percentage against Seattle. IN COURT: The NCAA told a Kansas City judge the federal government should be prevented from enforcing regulations against sex discrimination In college athletics because the rules are too broad. The NCAA has field suit against the Department of Health, Education and Welfare seeking to halt local enforcement of regulations.

BENGALS REJECTED: Jim Wagner, Santa Monica Junior College coach, has turned down the Idaho State University head basketball coaching job. PROUD FATHER: Lord Killanin, president of the International Olympic Committee, cheered his son, pro jockey Mike Morris, on his greatest-ever victory in the Irish Grant National at airy house, Ireland Monday. MEDICAL EXAMINERS in Tallahassee, aay that tennis player Karen Krantxcke apparently died of an enlarged heart. Miss Krantxcke collapsed and died Sunday as she returned from jogging after winning the doubles title in a $20,000 Hasslelhr.eelADto Absolutely not! Just describe your problem to Wont Ad readers. That's the inexpensive way to reach thousands, and among them you're very likely to find folks who'll be delighted to help you.

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