Intelligencer Journal from Lancaster, Pennsylvania • 32

INTELLIGENCER JOURNAL, LANCASTER, PA. MONDAY, NOVEMBER 30, 1992 LOCAL BUSINESS Kendig Square movie house starts rolling Friday Paul Bomberger Intelligencer Journal Staff he curtain will open on Kendig low Square Street. Movies 6 on Friday in Wil- The six-screen cinema in the Kendig Square shopping center will be the first one south of Lancaster City, and the first one in the county operated by Greater Baltimore Cinema Inc. Greater Baltimore is a family-run theater company, which operates eight theaters with 48 screens in Maryland and Pennsylvania. The firm's niche is showing first- and second-run movies in shopping centers.

The new movie house along Route 272 South will show first-run films. The cinema will have 1,100 seats and a concession stand stocked with popcorn, candy and soda. Movies will initially roll seven days a week from noon until midnight. "Our screens are as large as they possibly can be, which gives you a better presentation, said Kendig theater manager Geralyn St. Joseph, explaining how the cinema will compete with nearby theaters in the city.

Paul Wenger, executive vice president of Greater Baltimore, said of the Willow Street location: "Based on studies we've done the area has become highly populated. There's a move to develop south of Lancaster." Principal competition for the Kendig cinema will come from five miles north at United Artists Eric theaters on Queen Street in the city and from seven miles northwest at Manor Cinema in Manor Shopping Center on Millersville Pike. The Kendig Square theater will follow a Greater Baltimore policy of not showing films with sexual material that might be perceived as pornographic. For instance, Wenger said after viewing "Basic a summer release starring Michael Douglas and Sharon Stone, he and company President Robert Weinholt decided not to show the film. concession stands.

"We felt it may have been perceived as reater Baltimore got its start by aters," Wenger said. "From a revenue theaters, but certain sites are chopornographic, so we pulled it from our the- featuring first-run movies at its standpoint, it was a bad decision because sen for second-run films. the movie made a lot of money. But one The firm's first venture in Pennsylvania film isn't going to make or break our com- came 18 months ago with a cinema opened to show second runs in the South York Weinholt, 39, who entered the movie Plaza just off Route 83 South. This cinema business as an usher at the age of 15, charges $1.75 a ticket.

Movies become secopened his first theater in 1979 in the Balti- ond run four to six weeks after they are more area. released. About two years ago, he and his wife, "We started out as a first-run company, Theresa, decided to expand by converting but what we've found is there's a need for existing structures in shopping centers discount houses," Wenger said, "so we reinto multiscreen cinemas. They hired ally give the public what we feel they need Wenger, 28, a former theater manager based on what we find out doing demoand motion picture salesman, to lease new graphic theater sites and coordinate reconstruc- Ticket prices at Kendig Square Movies 6 tion work. will be $5 for adults and $3 for children.

Much of the theater preparation is done College student and senior citizen specials by Wenger and Weinholt who hang the will be planned for selected films. drapes and install the seats in the movie Plans are set to open two more Greater houses themselves. The company also has Baltimore cinemas in Hanover and Wala cabinetmaker on staff who builds the dorf, in early 1993. Russians: Visit Lancaster to learn free enterprise system plan. "Jaws dropped," Steward said.

But by the time they met Lancaster business owners and traveled to the University of Delaware's business department, they understood the basics of drawing a business plan and learned what makes a private company survive. But the barriers to starting a company in Russia don't end there. "The biggest problem right now is the said Steward. "They still have the same hard-liners within the country battling against free en- Continued from Page 1 terprise. (Russian President Boris) Yeltsin is trying to support it, but their Congress is against it." Eugene Yumatov, a young Trinity Corp.

engineer who did much of the work with Novell software, put it another way. "We have all the same Communist leaders, but they have different titles now," he said. While the Russian government, in some ways, is encouraging free enterprise, other problems are thwarting efforts to attract joint ventures and chances for business survival. For example, if you think businesses in the United States are taxed heavily, the Russian gov- Retiring Soon? If you have retired recently or expect to retire soonyou have many important decisions to make. We will explore major topics affecting people in large and small companies who need to consider the following issues: New 1993 rules on pension withholding and direct Elections regarding payouts of pension and single life annuity payouts.

Value of pension rollover versus 10 or 5 year averaging. Tax consequences of retirement. Evaluating income needs. Appropriate retirement investment strategies and vehicles. Protecting your wealth against income and estate taxes.

SATURDAY, DECEMBER 5, 1992 10:00 AM 12 NOON OLDE HICKORY INN, 2363 OREGON PIKE ATTENDANCE IS FREE BUT PLEASE CALL TO RESERVE YOUR SPACE. 560-3616 YOUR Lawrence R. Sherman, CFP, CPA SEMINAR CERTIFIED FINANCIAL PLANNER HOST Lawrence R. Sherman Inc. 1755 Oregon Pike Lancaster, PA 17601 Securities offered through: Nathan Lewis Securities, Inc.

Member BSE, NASD and SIPC ernment helps itself to 70 percent of a company's gross profits, and the remaining 30 percent must be converted to rubles, whose value is diminishing every day. "They need joint ventures, they need capital to start," said Steward. "But it is very, very difficult to get a contract because of the taxation problem. Many American companies aren't really willing to participate." Business partnerships and joint ventures between the United States and the Commonwealth of Independent States have had varying degrees of success in recent years. Yumatov and three others, Sasha Gorlenkov, Nadia Gorlenkova and Yury Lopusov, left Main Street Software with at least a better idea of how their software products could stack up against the competition in the marketplace.

Gorlenkova spent much of her time asking technical business questions about establishing a ATTENTION BUSINESS OWNERS! If your company owns vehicles you owe it to yourself to try LFA! Technicians equipped for the 90's pick-up! (local area) Vehicle service history! Accurate computerized invoices with monthly billing! personnel! AAA approved auto repair! towing service! As an additional inducement to try us, make an appointment soon to receive a Free Oil Change and a Tour of our Facility. fo Fleet Lancaster Auto 625 E. Orange Lancaster 295-4444 1-800-795-FAST firm while Yumatov and Lopusov wanted to learn what kind of demand and potential profits they could expect for software packages. Robert Aubry said he has no doubt the group has the computer skills to do well in the free market, and he called Yumatov's work with Novell "quite an achievement." "It was not revolutionary, but evolutionary," and could be marketed if presented to the right software marketing company that could package it and introduce it to the mass market. But he said they need to be taught business accounting and other skills first.

"They have the technology, and they can build a software program that might be marketable," Aubry said. "But I don't think they know what marketing is, how to sell a product or how to price a product. "I was surprised with their exposure to state-of-the-art tools and software," Aubry said. "I was surprised to see they were familiar with Foxpro and U.S.produced programming." Novell, one of the fastest growing network software companies in the United States, could present a good opportunity for Yumatov and the Russians to break into the market. Aubry, who with his wife founded Main Street Software with about $8,000 eight years ago, said his firm now records about $3 million in sales each year.

Specializing in local area networks and personal computer systems, the Aubrys have done what the Russian group hopes to be able to do back in Troitsk. The Russians were introduced to the Aubrys through Dale Denlinger, an Elizabethtown High School teacher of global issues. "It was probably the most unique thing I've ever done in my life," Aubry said. "I never had an opportunity to discuss business with people from the Soviet Union. Ten years ago, I never thought I would have done this." More RUSSIANS on Page 9 BRIGHT HELP YOURSELF TO AN MBA Take the Graduate Management Admissions Test Preparation Workshop Saturday, December 5 and Sunday, December 6 9:00 AM 5:00 PM Tuition: $135 for two sessions REGISTER NOW! Call 717-291-4001 Franklin and Marshall College Office of Special Programs.