The Record from Hackensack, New Jersey • 54

SL 20 THE RECORD, FRIDAY, JANUARY 12, 1968 Matula Elected Trade Expert To Speak DANDRUFF? ON YOUR SOCKS? With cool weather and dry office beat men quickly rtart to suffer from dry legs. TOR-KAY pray on with ease to provide quick relief. It is ai effective a heavy creami but easier and faster to use. TOR-KAY contains colorless and odorless sesame oil with natural triglycerides for normal, healthy skin. Ask for TOR.

KAY at your drug store and use it regularly to keep winter skin smooth and supple. Vice President NEW YORK-Riehard Matula of Waldwick, N. has been elected to the board of directors and appointed a vice president of Moloney, Regan Schmitt, newspaper representatives. In 1952 Matula began his career in the newsDaper business as an advertising sa'esmen with the New York Herald Tribune. He joined Moloney, Regan Schmitt as a salesman in 1955 and three years later was appointed group sales manager for the Worcester Telegram-Gazette.

Matula attended Pace College, majoring in advertising, selling Fox, who will speak at the banquet that concludes the convention, is internationally known for his efforts in stimulating world trade. His i department, the Bureau ofj International Commerce, is in charge of the Federal Export! Expansion Program and has general responsibility for pro-1 moting American business inter- ests overseas. Fox, a member of the District of Columbia Bar, has been with the federal government since 1945. NEWARK One of the nation's leading international economists, Lawrence A. Fox, director of the Bureau of International Commerce for the U.

S. Department of Commerce, will be the main speaker at the Seventh Annual Export Convention of the World Trade Association of New Jersey next Thursday at the Military Park Hotel. The conference will attract industrialists from every area of the state for vital panel discussions dealing with the problems of exporting and importing in the European Free Trade area and the European Economic Community. sjsga Bi-y fe) 11 sPr ''4 Cerami Pontiac's Proposed Showroom The convention opens at 1:30 p.m. with William Duryee, chief of New Jersey's International Commerce Section, serving as toastmaster for the panel discussions.

Cerami To Build New Quarters and marketing. During World War II, he served in the United States Army. fistic i 1 -lfU SnWtAS :3 PARAMUS Construction of Cerami Ponllac Corporation's new building, ing a convenience for the many women who are charged with the responsibility of bringing the family car to be serviced. A mini-bus will be operated by Cerami between the Village of Ridgewood shopping district and the B. Altman-Lord Taylor PARAMUS East 60-Rt.

4 Between the Plaza and the Malf (Next to Arteratt Fumlturt) LODI, N. J. ROUTE 46 1 Mile West of Teterboro Airport OPEN DAILY 10 TO 10 P. M. GR 1-4600 sales activity to 2,200 new cars per year.

The used car department will occupy one acre of outdoor display area, with a separate used car office and staff exclusively assigned to the used car department. At the present time, due to lack of space, Cerami sells the majority of used cars accepted as trade-ins at wholesale. Sandy Cerami, president of the dealership that bears bis family name estimates future used car sales to be between 900 and 1,000 at the new location. The service department of new building will have a customer service area that contains 45 bays. A separate department will be installed for new and used-car make-ready.

A complete body shop, with all new equipment for the repair of collision damage and painting, will also be part of the new service department A unique feature of the new installation will be the comfortable customers' lounge, with wall-to-wall carpeting, and color TV. The company is also innovat- on a 4V4-acre site here at the corner of Route 17 and Glen Avenue, is expected to begin in several weeks. Cerami Pontiac, 21 North Maple Ridgewood, has new car sales approaching 1,500 annually the past few years. The Cerami dealership was founded in Ridgewood in 1958, at the corner of Franklin Avenue and Chestnut Street. In 1963 it expanded to its present site at 21 N.

Maple Avenue, Ridgewood. Two expansions have taken place in 5 years at this site the first the acquisition and demolition of a house on a parcel adjacent to the agency on N. Maple Avenue, bnd the other a purchase of land to make possible an entrance to Franklin Avenue and area for an employee's parking lot. The new Cerami headquarters on Route 17, will consolidate all activities of the agency at one location, under one roof. New car facilities, with a showroom capable of displaying 15 new Pontiacs at one time will more than triple the present display facilities.

Cerami expects to increase 262-0110 OPEN DAILY 10 TO 10 P. M. Ddgidg. mm L5 iuulJ56LKo 4 ELECTED Howard C. Harder of Mountain Lakes, president of Corn Products, has been elected to the board of Carrier Corporation.

ZAa COLOR TV WITH AUTOMATIC FINE TUNING CONTROL, PLUS New Switching Center Expected To Speed Bergen Phone Service INSTANT-ON" FEATURE HANDSOME WALNUT WOOD Admiral Color TV picture tube with rare earth phosphors, advanced Q-26 color chassis, automatic degaussing for clear sharper color. 82 channel tuning. I1T 295 aTlnM JLCOLOR pr Lijii and more convenient; 13,000 Trimline phones were installed in the division last year. The company also reported a marked increase in the number of annoyance callers identified last year. New Jersey Bell, in cooperation with police agencies throughout the state, uses electronic techniques to pinpoint the sources of annoyance calls without monitoring con vers a tions.

In 1967, these techniques led to the apprehension of 628 annoyance calls suspects, com pared with 442 in 1966. EASY CREDIT TERMS ARRANGED 1 only JT MdJmmuP(siD. 2 door 1 AUTO. DEFROST REFRIGERATOR You never defrost the' refrigerator section. Large teparate freezer, erli-ptr and pantry door.

COLOR TV COMBINATION 295 SQ. IN. COLOR -FM-AMFM STEREO RADIO SOLID STATE STEREO PHONOGRAPH Your Money's Worth Elderly Live Lonely Lives LARGEST COLOR PICTURE AVAILABLE CONSOLE 1 (9)(o) Modt Till! complex in Paramus, to the customer lounge of the agency. This will permit a woman to leave her car for service, and go about on a shopping tour, thereby accomplishing two things in one trip. Faces Route 17 The building, designed by Martin, Gebhardt DiPaola, architects of Fairview and Paterson, will be one story, with the new car showroom, a massive glassed-in enclosure on 3-sides, facing Route 17.

The service and used car departments will be to the rear of the new car display area. Additional departments to be added to the agency in the new headguarters a full-time manager and assistant to solely function on estimates for repairing and collision work; a tire department; and a customer relations department The agency now employs 39 full time people at its present location. Cerami estimates a staff totalling more than 60 as necessary for operating the new faculty expected to be completed in late summer of 1968. The present location will be either leased or sold, most likely to another automotive dealer, since its facilities are complete for this type of business. Investment Seminar WASHINGTON The i x-teenth annual session of the Institute of Investment Banking, sponsored by the Investment Bankers Association of America in- cooperation with the Wharton School of Finance and Com merce, is set for the week of March 1015 on the University of Pennsylvania campus in Phila delphia.

homes and could get along fine with occasional housekeeping-cooking assistance, home health care, and escort service for shopping, doctor's visits, etc. 4. Instead of focusing entirely on new, costly housing for the elderly, do much more at far less cost to repair existing dilapidated houses. Elderly Americans themselves could be employed on a large scale to do such repairs. 5.

Integrate nursing-home facilities with communities of all ages. One proposal is for a combined nursing home-nursery school where elderly patients could be paid to read to children and assist teachers with other chores. 6. Greatly expand today's limited job opportunities for elder Americans. A drive must be made to end flagrant discrimination by employers on the basis of age.

Assistance should be given to older Americans in setting up small businesses founded on serious hobbies with a money-making potential. 7. Force a rethinking about today's traumatic practice of 100 per cent work until some arbitrary retirement age. then suddenly 100 per cent non-work. Periodic sabbaticals might give employes a chance to acquire new skills usuable in retirement, and might also serve as a prelude to retirement Or employers might experiment with a system of gradual retirement, in which an employe mipht work only s4 time at age 50, time beginning at age 60, and Vi time starting at age 65.

8. Consider lowering or eliminating community real estate taxes for elderly Americans, since they do not have children in school and since today's steeply rising property tax rates have become one of the most brutal financial burdens on the elderly individual trying to live on a fixed income. 9. Do much more to inform isolated persons about their individual rights and expected benefits. The National Council on the Aging has launched ch a orojpet FIND designed to find the Friendless, Needy, and Disabled older Americans, to investigate their individual needs and to refer them to available sources of assistance.

-pi ITlait 285 Sq. In. COLOR TV Ifl CHARMING COLONIAL Overall, the company spent $165 million on its statewide construction program, bringing its total plant investment to nearly $2 billion. While operating expenditures rose, the cost of many kinds of telephone calls went down. Intrastate rates were cut $4 million annually on March 1 and, in November, a series of changes in long distance rates netted New Jersey Bell customers a yearly saving of $1 million.

J. Kenneth Looloian, vice president and general manager of New Jersey Bell's metropolitan area, reported that telephone growth in the Hudson division increased significantly last year. The number of New Jersey Bell customers in the division went up 8,200 from 339,200 to 347,400. Thousands of miles of wire in cable were placed throughout the Hudson division to intercon nect central offices and to link customers with local switching centers. The Union City switching cen ter, located at New York Avenue and 35th Street, is scheduled for completion in the last quarter of 1968.

It will house equipment to handle increasing volumes of long-distance calls between New York City, New Jersey and points west Facilities at New Jersey Bell's Rochelle Park switching center which serves 450.000 customers were expanded last year to triple its capacity to route long-distance calls between major cities in the United States and the Hackensack-Pa-terson area. New Instrument In another service-improvement project, the company's Jersey City information centers were consolidated to form the largest telephone information office in the state. The consolidated center answers 45,000 calls for information a day from telephone customers in Jersey City and the five boroughs of Manhattan. New Jersey Bell added a new telephone instrument to the service options it offers. The Trimline telephone, which was introduced in the Hudson division in February, 1967, incorporates the dial in the handset, making calling faster Bergen Drug Sets Record I HACKENSACK Bergen Drug NEWARK New Jersey Bell's construction and service improvement program for 1967 included two major projects in the company 's Hudson division: start of construction of a new long-distance switching center in Union City and extensive additions to its Rochelle Park iwitching center.

The Hudson division includes Hudson and eastern Bergen Counties. It is part of New Jersey Bell's metropolitan area, the largest in population of the phone company's four operating areas. Bergen Trio Win Prizes UNION CITY Three residents of Bergen County were among the four winners in the second annual Schiffli Design Contest, sponsored by the Schiffli Manufacturers Promotion Fund. Sharing the $1,500 first prize for creative design in American machine embroideries were Saul Goldman of Hillsdale for his bold contemporary embroidery of cream color cotton velvet inserts on patent vinyl, and Willie Schonenberger of North Bergen for his jeweled red and yellow flower design reminiscent of an ancient Indian sari design on black cotton. Second prize of $500 was awarded to Coleman P.

Schneider of Tenafly for his cotton embroidery chain and tassel six-inch repeat on nylon hop-sacking. Schneider was a first prize winner in the 1967 contest, Third prize was equally shared by Othmar E. Metzler of Cliffside Park for a three-tone trompe l'oeil geometric eyelet and Willie Schonenberger for a five-color Aztec-type pattern on cotton. Trust Company Deposits Rise HACKENSACK Deposits at The Hackensack Trust Company for the year ended December 31, amounted to $130,225,143, up from the $117,312,823 recorded the previous year. Net operating income was $972,729 as compared with $71,046.

In 1967, earnings per share were $462 on 210.700 shares, as compared with $4.13 on 210,700 in 1966. Loans and dis counts were up from S82.851.205 Special Purchase! Only 44 sets to sell! New Admiral Automatic fine Tuning "loeke In" perfect color pictures avary time. a New Instant Ploy operation. 26,000 volt, Q-26" Color TV Chassis reserve power of sparkling bright pictures. Admiral "Super Scope" VHF Tuner and Transistorized UHF Tuner.

a Admiral Automatic Degaussing Circuit a 50 Watt Solid Store Stereo FMAM, FM Stereo Radio and Solid State Dual Channel Amplifier. Admiral Quality Speakers for dramatic balanced eound. CABINET Automatic degaussing 0 Admiral Chreme-Brlte Color TV Picture Tub with Ran lerth PHoiphof 2,000 Volts of Picture Powor Automatic Color Cut-Off Circuitry Powerful Super Scope Tim with Pro-Set Fine Tunine 2-5ptd Solie Stere UHF Tuner i Easy Terms 1 It HAMPTON'S PRICE IS in ONLY Mdlomiao'snD. solid state CONSOLE STEREO WITH FM-AM RADIO, By SYLVIA PORTER At hearings last month before the Senate Special Committee on Aging, the desperate, disgraceful economic circumstances of our elderly Americans were once again detailed by economists, pro-f 0 gerontologists and other experts. In sum: Despite our noble pronouncements and well-trumpeted efforts, one in three of our elderly still lives poverty, one in five occupies a dilapidated home.

Most exist in isolation and loneliness. No less than a revolution in our thinking about the elderly will be required to solve the elderly American's multiple economic-social afflictions, authorities insist. Here is a sampling of new approaches they suggest: 1. Invest far more than we now do in basic research on the aging process, about which pathetically little is known today. The cost of closing this research gap need not be phenomenal.

According to one witness, the immeidate gap could be closed by an additional $6 million allocated by the National Institutes of Health. But this biologist also urges the setting up of an international gerontological quinquennium (five-year period) in which a total of $230 million would be invested in a massive research effort. Since every one of us will be old if we stay alive, this sum bardly seems out of line. 2. Make the billions we are investing in medicare more meaningful by also investing in preventive medical measures to detect, and in many cases prevent, crippling chronic i Inesscs in their early stages.

We can afford neither the skyrocketing costs of institutionalizing huge numbers because of physical and mental conditions which can be easi'y prevented today nor the high emotional costs to the elderly themse'ves of being fiicd away for life in mental hospitals, nursin? homes and homes for the aged. 3. Work on alternatives In isolated housing developments for the e'dcrly and so'den-acre retirement communities. Alternates shou'd include furnished apartments for those who coird be discharged from mental hospitals and nursing Floating diamond stylus, built in record compartment, four speaker system. EASY CREDIT TERMS ONLY Y170IS I 8' General Electric TOOTHBRUSH WEST BEND 30 CUP PARTY PERC Cleen teeth, promote! tjj I I A 1 healthy gums.

Short pre-W fl I ifl 1 cisa back and forth mo- jjj I Fully automatic Brews ap to 30 cups of delicieut coffee. General Electric rtTrill MUn nnu annas ROTO BROIL DEEP FAT BROILER to $92,056,498 while capital funds Company, a drug whole-went from $6527,081 to sale and computer service firm, $7,486,205. reports record earnings and Total assets amounted to sal" fr lne first quarter ended $144,497,000 as compared with Xov. 30. $129,663,179 in 1966.

Sales totaled $6,524,906 against $6,164,033 for the same Marriott Man Buu SSg. "swi? A Restaurant Chain pared to $177,872. Included in the 1967 earnings was a special WASHINGTON J. W. Mar- credit for the just-completed riott president of Marriott quarter of $7,000 compared to a and Alexander Azar, special credit of $16,500 the president of Enterpri- previous year, ses announced that ncgoti-.

Per share earnings, adjusted ations were in progress for the for a three per cent stock acquisition of Robee's by dividend paid Feb. 15. 1967, Marriott Corp. were 22 cents in both periods. Robee's.

headquartered in There were 823.227 common Fort Wayne, is a new outstanding at the end of fast-growing chain of franchisel the first quarter this year roast beef sandwich restaurants concared to 783.177 outstanding with its existing units located in at the end of the first quarter the Midwest and Southeast. last year. i I ttwica 1 $751 Fabric tempera-tare Control for deliceta fabrics. Coal Si88 Big capacity, automatic thermostat, cooking guide. Easy to use and clean..