Daily News from New York, New York • 12

JH C4 NEW PRICE CUTS! SEMI-ANNUAL Duel of 57th St. developers By OWEN MORITZ Urban Affair Erfftor OUALICRAFreSHOC STORES scae committee. Bartosiewicz wrote Reinsdorf the other day: "As you can see from the enclosed report the Brooklyn Chamber of Commerce, the borough president and I are very serious in our efforts to attract a team." Reinsdorf is said to be receptive. Brooklyn's establishment has been feuding with William Stern, president ORIG. 12.99 TO 15.99 OR IG.

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37 St. MANUfT MAU STATEN SIANO Mil GtN MAU UHSVOTC SOUABE CAIKKN STATt fAIA INMCSTON MAU MfWO MOMMOUTM CENTf W. Prude Mo AAMUS KKI TOWNSOUAK MAlt Cm SAW SQUAW WHIOWMOO Cf NTf woooaxoc ctMTt cwwfciicui tost ctNitt wo.i cossoads mail s-tlow New skyscraper on W. 57th St would tower over Carnegie Hall. of the state Urban Development Corp.

and its stadium-search committee, ever since Stern dismissed Coney Island as a site for an all-purpose stadium because Coney lacked the right "ambience." The strateev now. The battle for the W. 57th St Gold Coast is becoming ornery. Hopes for a deal between reclusive builder Harry Macklowe, the owners of the Russian Tea Room and Carnegie Hall for a massive skyscraper on W. 57th between Sixth and Seventh Aves.

have collapsed. So Macklowe, after dishing out $44 million for land and air rights, is plodding ahead on his own with a 65-story tower that would be the tallest to rise here since the World Trade Center. Undeterred, the Tea Room's owners. Faith and James Stewart-Gordon, are meeting this morning with their architects about whether to build above their fabled watering spot Stewart-Gordon says zoning allows up to 42 stories and that construction could be done from the back on 56th St so as not to disturb business or the 57th St frontage. The Tea Room at 150 W.

57th adjoins the Macklowe site on one side and the so-called Rembrandt site, now the parking lot of Carnegie Hall on the other. The restaurant would like to work out a deal with Carnegie, but there have been no signals from the cathedral of music Just a few months ago the Tea Room had left the door open for a deal with Macklowe. Back in 1982, he had offered the Tea Room $12.5 million for the site, or at least the air rights. One scenario had the restaurant moving next door to the Rembrandt site. But Macklowe, figuring just dessert is just dessert went east along 57th and south to 56th St negotiating for land and air rights sufficient for a 63-story building.

He is getting another two floors for building a plaza. Of Macklowe's maneuvers, Stewart-Gordon says: "He walked around the block." City Center, Rumor Center While Carnegie Hall fiddles, trustees of City Center are close to nailing down a deal with developer Bruce Eichner for a 72-story skyscraper. The building would rise on the 56th St back side of City Center, whose landmark Moorish-style facade faces W. 55th St. Like Macklowe, Eichner is capitalizing on new West Side zoning bonuses, but he also will get a 20 theater bonus.

Thus, by deeding its air rights to Eichner, the hard-press-' ed City Center will get $13 million. Eichner's building would contain 22 floors of office space and 50 floors of condos, eclipsing Donald Trump's 68-story Trump Tower as the city's tallest residential building. "There will come a time when the Trump Tower will look small," says Community Board 5's Joyce Matz. The Landmarks Preservation Commission must approve the deal, and that could be a hitch. A team for Brooklyn? Brooklyn's political and business heavies are assembling a $50 million bid for a major league baseball franchise.

The majors are said to be ready to add two to four expansion teams by 1990. State Sen. Thomas Bartosiewicz says the backers will be unveiled next week. The cost of an expansion franchise: $50 million. Bartosiewicz has been in touch with Brooklyn-born Jerry Reinsdorf, owner of the Chicago White Sox and member of the majors' -expansion HU1 says Bartosiewicz, is to try to get a franchise, then pressure for a stadium.

Denver, Kew Orleans, Indianapolis, Tampa Bay and the New Jersey Meadowlands are said to have the inside track on expansion, and that could be Brooklyn's biggest roadblock. If Jersey gets a team, Brooklyn won't. The New York area would get just one expansion club, if any. More delays for Playboy The lavish reopening of the Playboy Club in New York, due this year, is off until next year. "It's an older building and we ran into some unanticipated problems in construction and design," says a spokesman for Playboy Enterprises in Chicago.

Playboy unloaded its old hutch on E. 59th St for $10.8 million to Hong Kong's biggest bank last year. Playboy then settled on the Lexington Hotel at Lex and 48th St, taking over space occupied by the Paul Revere Tavern and the Chateau Madrid. The bunny-festooned club was to open this year with a couple of major innovations, including live and video 1 Floor Sample Sale -lake 60 Off The Charles P. Rogers Brass Bed Company is having a sale on all its showroom samples.

You can choose from a wide variety of styles and sizes at savings of 305t -609c All of our beds are handmade right on the premises. We use only the finest quality solid brass tubing and heavy cast fittings. Our craftsmen expertly polish and fit each part to make a bed that is both beautiful and rattle free. All beds are guaranteed to last a lifetime. Visit us and see over 40 st) les on display in our factory showroom in New York's historic Chelsea District.

We ship anywhere, rr Ua3 euiei utmmeiu. More is at stake for Playboy's founder, Hugh Hefner, than the opening of this, the 13th club in the LES if? RdGERSEST.1855 Playboy menagerie. Hefner wants a foothold in the East. Hefner's problems 20 years ago in getting a liquor license for the original Playboy Club here shadowed him to New casino investigators cited the episode as one reason to deny Hefner a permanent casino license in Atlan-. tic City.

Playboy has now sold off its 47.5 share in its boardwalk casino-hotel and the name is gone. It's now the Atlantis. CHAR 149 WEST24 ST (BET. AVES) NEW YORK OTY 10011 (212) 807-1989 (OUTSIDE NY STATE 1-800-272-7725) SHOWROOM HOURS: MON-FRI 10-6. S.T SUN 12-5 1964 cpr.