Daily News from New York, New York • 355

ADVERTISEMENT "Dozens of news stories like this have appeared in ma jor publications throughout the U.S. Doomsday Powder for could Endanger Species The cockroach could become the next endangered species if a California manufacturer has his way. Alan Brite, who 30 years ago developed and lent his name to what is now a standard household cleaner, "Copper Brite," has a new product called Roach-PruffJ In scientific tests conducted during a major research project by leading Southern California University, the Roach-Prufe formula was tested in heavily infested housing developments, restau-j, rants, hotels and grocery stores against the most powerful insecticides used by professional exterminators. In every instance the Roach-Prufe formula proved strikingly superior in eliminating all roaches and preventing reinfestation. Brite states that because roaches simply do not recognize Roach-Prufe" as an insecticide, they do not avoid it, then scatter to other parts of your residence as they do with the more toxic insecticides.

Plus, the electrostatically charged powder sticks to their bodies which they then carry back into the walls spreading among the other roaches. The result is you kill not only the roaches you see, but also those hiding and multiplying in your walls and then you are protected for years against reinfestation. Roach-Prufe is registered by the United States Environmental Protection Agency for use in all buildings, plus new construction and can be used in. homes with children and pets. Brite has a problem, however: he says retailers apparently think it's unprofitable to stock the one- A star is born again continued from page 26 laughs again.

I'll make suggestions about knocking down walls, removing windows, getting rid of wood planking and that sort of thing. I did it to my own house, and people liked what they saw and asked me for advice." She is also writing an autobiography. "I have a few chapters written down, but I've been so busy that I haven't had time to really concentrate on it. Usually when the house is quiet, and the kids have stopped playing with our lhasa apso, Australian shepherd, six cats and two mice, I'll sit down and write a few lines." The book will certainly tell of Natalie's dread of deep water. "I've been terrified of the water ever since I was 12," she says, "'and yet it seems I'm forced to go into it on every movie that I make." When she starred in "Splendor in the Grass" (for which she garnered her second Oscar nomination; No.

3 was for "West Side director Elia Kazan "kept telling me not to worry. 'All you have to do is jump in, and we'll get a double to finish out the While waiting for the crew to arrange things, I saw this girl who weighed about 200 pounds sitting on a rock. I went over to her and asked what she was going to do in the movie. 'I'm going to double for she said. 'But there's only one problem.

I'm terribly scared because I don't know how to Naturally, I wound up doing the entire scene. To this day, I'm positive that Kazan did that to me deliberately, even though he's a good friend." mJhe can boast hundreds of good friends over the years, not the least of whom is producer William Goetz. He was the man who changed the actress' name when she appeared in "Tomorrow Is Forever." The director was Sam Wood, and Goetz came up to Natalie and said, "From now on your name will be Natalie She didn't like it a bit. "In fact, I hated it," she says. "It didn't conjure up a pretty image.

I asked Goetz, 'Couldn't -we make it Woods instead of Wood? Then I could think of trees and forests." He said, 'Don't fret. When you see Natalie Wood up in lights, you'll love Natalie never gave any further thought to how she came by her screen name until a surprise birthday party for her when she turned 26. "I remember producer Goetz standing up and proposing a toast," she says. 'Here's to Natalie! I've known her since she was 5. and I named My father immediately jumped to his feet and said with an angry voice, "1 knew her before Mr.

Goetz, and I named her The poor continued from page 18 The computer caught me between jobs when I hadn't any disability insurance at all. Barely able to conceal its astonishment, Computer told me that should I become disabled my family would have only 17 of my then monthly free lance income to live on. "It appears," said Computer with admirable tact, "that this amount of disability income would not be sufficient since it is less than the income expected of people whose financial picture is similar to yours." I have mended my ways. In other respects, though, Computer thought I was doing rather well. If I died, my estate would enable my wife and kids to live happily ever after.

And in doing these calculations. Computer quite rightly didn't even consider the capital I have in my home. "Your wife would probably not sell the home immediately after your death," said Computer. "Even if the present residence were sold, the capital would be needed to provide housing for your family." In my saving program for retirement, Computer again grudgingly conceded that I was smack on the ball. And here, too, Computer disregarded the value of my home: "It is unrealistic to consider selling your house at retirement to invest the proceeds.

A house or apartment, completely paid for, brings more than peace of mind at retirement: debt-free ownership results in lower housing costs." As to my investment portfolio, though, Computer and I disputed bitterly. As Computer figured it, I had 73 of my savings in variable assets (stocks and such) and only 27 in guaranteed-dollar assets (bonds, savings accounts and such). "A reasonable balance at your age 42," Computer said a touch condescendingly, "would be 35 guaranteed and 65 variable," What Computer did not know was that my stocks are mainly utilities like American Telephone, and such stocks are much like bonds. All in all. I found the course helpful.

Its biggest benefit, I suppose, was forcing me to gather from basement, bureau and bank all of my financial papers, and forcing me to figure out where I stood financially in relation to where I should be and where I should head. Furthermore, I am pleased to report, I have not been bombarded with hard-sell mail: the financial information you supply is kept confidential. The records, in fact, are periodically destroyed. Since the program was first offered in 1973, more than 40,000 people have enrolled. Several big companies including Gulf Western, Braniff and Electric Boat offer it to their employes as a fringe benefit.

The financial planning program, of course, is not perfect. You don't get much useful advice on health insurance, for instance. And people could argue with some of Computer's assumptions, such as that you disregard current economic conditions in investing. Still, it is a useful first step toward organizing your personal financial situation. It might even be ideal for Chevy Chase.

Not that everyone thinks highly of the course, to be sure. One multi-millionaire from Boston enrolled, read the first booket, took the quiz and, by return mail, learned he had answered every question wrong. In a fury, he dropped out. SUNDAY NEWS MAGAZINE NEW YORK FEBRUARY 1 1 1 979 Ends roach problems for years by scattering under kitchen appliances and other hidden areas. shot roach killer on their shelves when the same customers will come in again and again to buy the other roach insecticides.

So he has decided to sell his product directly to consumers. Roach-Prufe8 costs 7.95 (including postage) for a one-pound can. Airmail is 1.00 additional. One can covers up to a 9-room residence, plus one can for basement and garage. To obtain the product, send a check ormonev order to Copper Britelnc, Dept.

J.1. 5147 West Jefferson Los Angeles, Ca. 90016..