Edmonton Journal from Edmonton, Alberta, Canada • 6

JOURNAL rflONES 2j171 New Broadcasting Station of Taylor Pearson Makes Official Debut EDMONTON MIAY. APRIL Official Opening of CFTP SHOWING LARGE STUDIO OF CFTP To be Held Tues. May 1 6 p.m. 9 I I fern If I I Ml favorable comment. In talking with Mr.

J. Taylor, the i president of Taylor and Pearson. limited, one is immediately struck with his enthusiasm over the new project and he feels that linking up with Leihbridge and Calgary, the Foothills network will be able to give complete Albefta coverage via the medium of radio. Last week, saw the inauguration of audition week whereby local artist were enabled to -show their wares to Edmonton audiences through CFTP. This is one of the policies of the new station, in order to encourage and foster local talent.

CFTP was honored by being the first station allowed to broadcast from the legislative buildings having broadcasted the speeches of Major Douglas at that time. It is the intention of the management to continue to keep up the high standard of entertainment which has already made them so popular. The transmitting station is undfr the control of Jce Sestopolski and Roy Usher who share the responsible duties of keeping CFTP on the air. tro! room is Marconi equipped only the very newest type of equipment being in use. Everything has been arranged for the comfort and convenience of the control board operator.

In front, the control board, to the left the dual turntable for any type of recording and by turning around in the swivel chair access is easily obtained to the dual turntable for electrical transcriptions. The microphone used here Is no larger than a fifty-cent piece ind is known as the "Round Lapel" mike. This is also another invention of Captain Round and. in the case of public speakers, this miniature "mike" can be attached to the lapel which enables the speaker to move around at will, not being conscious of the fact that "he" is on the air; In the control room is also the extensive library of records which has just been purchased by Taylor and Pearson from both Canada and the British Isles. The modern type "beard" emphasizes perfect tone quality and reproduction.

The Larger Studio Leading again from the control room is the larger studio measuring 16 feet by 30 feet. As can be seen from the illus i in With the official opening of Taylor and Pearson's broadcasting station, scheduled for Tuesday. May 1st, CFTP make its official debut to radio faa. One of the most modern stations on the North American continents. CFTP has already received considerable favorable comment from their listeners.

Nothing has been left, undone To provide itff vast audience with clear reception and unadulterated tone. The entire erecting of the station has beeh under the personal supervision of H. McMahon. radio expert, who for the past ven years has been in charye of the radio department of Taylor and Pearson limited. And Installation of the Marconi equipment under supervision of W.

H. Moore. Marconi engineer. The up-to-the-minute studios are located in the Birks building and. even to the uninitiated, it is immediately apparent, that tho studios are modern in every detail.

Located on the fourth floor, one enters first of all the cloak or reception room. This room is fined up very cos Im ily with upholstered furniture and charming drapery effects. It is here where visitors to the studios are entertained and through the medium of the tetes: type of loud speaker are able to hear programs which may be broadcast from either of the studios. Enter The Studio Seein that there is no red light over the door, we know that It is permissible to enter the studios proper. The first studio immediately adjacent to the cloak room, measures sixteen feet square, and is used for small groups, trios, or soloists.

In here are cosy arm chairs and together of course with the upright Heintz-man piano and the necessary mike." Upon Inquiry as to the kind of microphone used, one is informed that it is the very newest of its type, being manufactured in England and patented by its inventor. Captain Round, who is connected with the technical staff of Marconi. The Control Room Immediately connected with this first studio by another soundproof door, is the control room. Ir, is here where the operator "mixes" the programs before being to the transmitter. The eight feet high control board studded knobs, dials and "what-nots," looks to a very complicated arrangement but, one is assured by the station manager that it is simplicity in itself in its operation.

The entire con- MARCONI AITO RADIO COMPACT RECEIVER Electrical Work and Fixtures In the Beautiful Studios of CFTP BY S.E.N0BLE Electrical Contractor CORONA HOTEL BLDG. PHONE 25454 A view of the larger studio taken from the small window which is shown in the view of the smaller studio. Note the monkscloth drapes which decorate and completely rover the double windows when drawn. Two "mikes" can be seen flanking eaeh side of the Heintzman Grand. tration, this studio is elaborately furnished and is large enough to take care of bands and orchestras with as many as 30 pieces.

About 60 voices can be accommodated very easily. As in the other studio, the floor covering is battleship linoleum with a thickness of sound-deadening felt beneath. Cosy upholstered chairs and a number of occasional chairs are here with the Heintz-man Grand, setting off one end of the stuaio. All the curtains and drapes are of monkscloth which not only I Congratulations fii The Canadian Marconi Company's first experience with automobile receivers dates back to 1929. when Marconi began manufacturing equipment for police cars.

The problem that confronted Marconi engineers was to build receivers small enough to conceal easily, sensitive and selective enough to be entirely dependable under all conditions, and rugged enough to withstand the shocks and vibrations of auto travel. This was an engineering problem that required months in its golu Since the original Marconi automobile receivers were built five years ago. Marconi engineers have had practical experience with actual operating conditions that has been invaluable in designing and improving the pleasure car radio receiver. The new 6-tube Marconi Model 48 automobile set is exceptionally small In size IVt" I'i" 8" and unusually rugged, being built to conform with the rigid requirements of all Marconi commercial and broadcast equipment. Featuring automatic volume control and tone control, it has a specially designed non -glare aeroplane type dial, a removable key and a 6" dynamic speaker, and covers the complete broadcast range from 1500 to 840 kilocycles.

With sensitivity and selectivity equal to an 8-tube et. the Marconi Automobile Receiver brings to motoring all the enjoyment of home radio The studios and control room are so arranged that an audition may be held in cr.e studio while from the other a program may be in progress. The "mikes" are arranged with a light just below them which flashes red as soon as the announcer is on the air. The transmitter, from where the programs are released to the ether, is located at the subdivision of Jasper Place, 146th st. and 99th ave.

and an opsn wire is kept at all times between the studios and the transmitter. The equinment consists of the latest type Marconi and is 100 per cent modulated, according to Mr. McMahon. It is crystal controlled, which means that CFTP will always make a splendid drape but gives better acoustics to the studio. Both studios and control room and also the reception room are outside rooms and double windows have been installed in order to keep away from any out-side interference.

The modernistic lighting effects are in this studio, the same as through the entire plant and an electric clock gives the correct time to the second. The entire studios are lined with a special Ten-Test board end are "pointed" to form large concentric slabs. Finished in a soft shaded fawn it gives a cosy aspect to the studios that is very delightful. The use of this special board also tends to give to the studios proper acoustics. remain exactly on their wave length of 1260 kilocycles.

The transmitter, being of the latest type, operates entirely on one switch and from th time that the switch is thrown until the station is operating at full power is only 30 seconds. Although CFTP has been on the air several weeks, the official opening will not take place until the special program of which appears in another column. The first time CFTP came on the air was with the final games in Winnipeg of the E.A.Crs bid for the junior Dominion championship. The equipment was- rushed to Edmonton and erected under strenuous conditions to get reedy for this 'service and Edmonton fans were very appreciative. Since that time, the station ha? been on the air with many different programs and has received much THE The CURTAINS and DRAPERIES ADORNING THE NEW CFTP BROADCASTING STUDIOS WERE SUPPLIED BY THORNTON PERKINS UPHOLSTERING and DRAPERY CO.

10628 Jasper Ave (Opp. Corona Hotel) Phone 24654 I Upon Its Splendid Appointments I THE LAMPS. STUDIO CHAIRS AND IN CHESTERFIELD I Were Supplied by JIIIIIMIIHIMtlllltMlllllll PERFECT RECEPTION You Get Over CFTP IS DI TO TEN-TEST INSULATION Ten-Tet applied to the walls render this broadcasting studio absolutely immunt to any sound other than that teing broadcast. This waa supplied by V. H.

Clark Lumber Co. Ltd. PROTECT YOCR HOME WITH TEN-TEST the perfect Insulation against Heat, Cold and a 4 Complete Sound Deadened W.H. CLARK Lumber Co. Ltd.

SI I I I llllllllll 1 II 111! 1II1IIIIII1IIII1IIIII1IIIIIIIIIIIIIIIIHIIII1IIIIIII1II I ii iHiilllllllllll I MARCON PHONE 24165-S4166 109th STREET The Greatest Name in Radio! J. M. TAYLOR H. E. PEARSON President and Managing Director Vice-President and Taylor Pearson, Limited.

Treararer of Taylor Pearson, Ltd. Step Up Your Radio! ITS MATTLOl'S! THE RADIO BOOSTER Easily attached to any Radio, either Battery or Electric, in two minutes by anyone. FULL INSTRUCTIONS INCLUDED Presents XI New Receivers! liBi GUARANTEED TO: Increase Volume 200 to 500 ro SAVE LARGE AMOUNT BATTERY POWER r-Q. ir ft Automobile Radio Model 48 This smart new Marconi Auto Padio is a 6-tube receiver with the latest tvpe 6-volt Marconi RVC Radiotrons giving 8-tube performance. Illuminuated airplane dial In keeping with 1934 dashboard Easily installed.

High quality six-inch dynamic speaker. $87.50 Dual Range i Model 47 Complete with 5 new type Marconi RVC Radiotrons. The sensitivity of this receiver is equal to that 'of an 8-tubc set. due to the type of circuit employed. See and hear this new Marconi Receiver.

$79.50 Improve Selectivity Ering'g in Stations otherwise inaudible Sold on a positive money back guarantee Success to CFTP We are proud of hav-ing been chosen to execute the, printing of stationen' for this beautiful new Broad- casting Studio, and ex- tend our best wishes. METROPOLITAN PRINTING COMPANY, LIMITED 1 fQCTOAiii ear SOLD BY ART MUSIC LTD. 10127 101st STREET, EDMONTON AND AT 232 8th AVENUE WEST, CALGARY (Next (aoltol Theatre) RADIO SUPPLY Ltd. 11)008 101A AVE, EDiVIONTON Dual Range Model 46 I ft This powerful compact re- Battery Operated Model 45 For the Rural Home Reduces operating costs to a minimum. Complete with fi new type Marconi RVC Radiotrons.

Sensitivity, selectivity and tonal quality equal to "A.C." receivers. Only 2 batteries required Instead of the customary four. reiver with 5 new type Mar conl RVC Radiotrons Is ai 'i i amazing value. Tne circuit Uicorport delayed automatic volume control, manual Si fa volume control and totie con CFAC KEY 8TATI0N CALGARY CJCA Owned and Operated by the EDMONTON JOURNAL "ONE OF CANADA'S GREAT NEWSPAPFRS" trol. with vwual indicator; inch dsninic speaker.

$55.50 $84.50 CANADIAN MARCONI COMPANY VANCOUVER T0E0NT0 MONTREAL HALIFAX ST. JOHN'S, NFLD. Congratulates Extends congratulations to Edmontons new Broadcasting Station with its most modern equipment, and welcomes CFTP as its Northern Associate of The Foothill's Network Reaching Every Radio Home Throughout Alberta We Carry a Complete Line of MARCONI RADIOS JONES CROSS, LTD. 10014 101 it STREET TAYLOR PEARSON PHONE 24746 MMITr.D Full Line of Marconi Radios On Display at the NATIONAL HOME FURNISHERS ON THE OPENING OF THEIR NEW RADIO STATION CFTP 8 mall Down Ptyment Df liven Oni to Tour Homi CFT ASSOCIATE STATION EDMONTON BALANCE ON EASY PAYMENTS 8036 JASPER AVENUE PHONE 22225 20266.