The Ottawa Citizen from Ottawa, Ontario, Canada • 23

page THE EVENING CITIZEN, OTTAWA, MONDAY, NOVEMBER 15. 1937 FIRST CANADIAN SHOWING Nov. 16th, 7 p.m. A 44 IT LESLIE HOWARD The white-haired boy of Wall St. He tried to get the studios to pay up the mortgage but couldn't even arouse their interest A WOW JOAN BLONDELL The beautiful stand-in, who stooged for a star and stood for a lot from the banker who had to be taught what romance meant A SOCK! HUMPHREY BOGART The hard-boiled director whose shell cracked when the taMcies started double-talking back to him! AND A MILLION Following the engagement of "Stand-in" we offer these outstanding first-run screen productions STELLA DALLAS with Barbara Stanwyck John Bolts DEAD END with Joel McCrea Sylvia Sidney 52nd STREET With an AV-Star Cast NOTHING SACRED mi Carole Lombard Fredric March THE HURRICANE with Dorothy Lamoor John Hall ADVENTURES OF MARCO POLO THE GOLDWYN FOLLIES Seats Are 'Important To i atrons' Comfort lomfort ss well as beauty Is i of the leading character- a of the new Elgin Theater I ch.

opens in Ottawa Tues-eyeninp. This has been plished by various means trticularlv noticeable are completing this installation In the Elgin Theater to be ready for the grand opening at seven o'clock on Tuesday evening. Mirrophonic sound represents the first radical advance in the sound pictures since their inception eight years ago. Sound engineers have realized that the dramatic value of many picture productions has been marred rather than enhanced by the quality of sound reproduction. For the first time.

Mirrophonic sound brings to the screen a degree of dramatic realism which it has been previously thought was impossible to obtain, because of technical difficulties. With the Mirrophonic sound equipment it is claimed that both speech and music are reproduced with such life-like qualities that it is difficult, to distinguish between the actual voices in the studio and the reproduction. These improvements are gained technically by the use of new type sound heads, the only kind capable of reproducing Mirrophonic quality since the recording studios are rapidly installing Mirrophonic recording equipment. The giant loudspeakers back of the screen were developed in Bell Telephone laboratories The improvements in these horns over those previously used is, it is claimed, that the sound volume and qualify is exactly uniform in every seat of the theater. Also, they impart what sound engineers call "presence" to the reproduction.

This element of presence gives the illusion that the sound is actually coming from the lips of the picture characters. With Mirrophonic sound equipment, patrons of the Elgin Theater are assured that they will hear in every seat in the house, a life-like reproduction of the original. ry fine seating facilities. afortable seating contri- so much to the success LAUGHS! An unusual feature in the planning of the theater does much to add to the comfort of patrons. Not only does the floor slope gradually to the front of the house, but there is also a somewhat saucer-like curvature which necessitates that the seats be custom built, each marked for a certain place and standards constructed so that each seat is level.

It is attention to such details as this that will give patrons of the Elgin Theater unusual comfort and freedom from eye strain as pictures will be viewed on a normal eye level and stretching or straining the neck is eliminated. Mirrophonic Sound Gives New Realism Mirrophonic Sound equipment has been installed in the new Elgin Theater. This sound equipment, a development of the Northern Electric Company, Limited, was first introduced in the United States a short time ago in a special demonstration in co-operation with the famous orchestra leader. Leopold i. Scientists and music lovers were amazed at the startling realism of the reproduction.

Engineers and local technicians are busily engaged Waller anger Presents JOAN LESLIE HOWARD BLONDELL theater. It is no wonder 't the managers of the Elgin given so much thought jt careful planning to this hire of their fine new house. ITw Elgin Theater has in-lled seats of the latest type Ich will ensure absolute Ofort to patrons under all idltions. Each seat contains Marshall springs, with a Ciftl hair lock composition, fed with 11, inches of rubber. The scats feel 'Jfcmless." the sitter having jjB sensation of being sus-nded in comfort instead of ting finally on a hard sur-e.

The seats are wider than isual and equipped with soft n. rests. The depth of the ks gives support well up into shoulders so that the body lly relaxes in utmost com-B The seats are covered Wrichly toned curl plush 3 guerie to harmonize with interior decoration of the ise. The ELGIN "Home of the New United Artists Pictures" Standm Painting Decorating in the Elgin Theater by J. Ash and Company Painting Contractor 594 MARKHAM ST.

TORONTO Congratulations TO THE ELGIN THEATER Kaplan Sprachman CRANE Limited We supplied the Steam Boiler and supplied and installed the Ornamental Iron Work in the Elgin Theater Campbell Steel Iron Works Limited CARLING AVENUE CARLING 1100 PLUMBING HEATING SUPPLIES 148 Bank St. Queen 5112 Architects Toronto TORONTO T. EATON CL Congratulates The it W. C. BEATTIE Associate Architect Ottawa Uniforms for the Staff in the Elgin Theater, made h) ROOFING Sheet Metal Work Asphalt Tile Flooring in the Elgin Theater Supplied hy Ottawa Roofing and Supply Co.

Theatre on its fine new building and lovely interior We are pleased to have supplied FURNITURE CARPETS and DRAPERIES Dominion Sound The Elgin Theater is equipped with the new MIRROPHONIC Sound System and the New De Luxe Motiograph Projectors Dominion Sound Equipment Limited 1620 Notre Dame West Montreal TIP TOP TAILORS Limited 204 Sparks St. Ottawa 1 50 Gloucester St. Q. 3347 All Congratulation to Elgin Theater Concrete The Modern and Efficient Attractive Stainless Steel Shadow Boxes and Aluminum Standards and Rails Supplied by National Steel Works Work on the Elgin Theater Executed by TORONTO. ONT.

4 POWER STREET All Kalamein Doors in the Elgin Theater Supplied by A. B. Ormsby Company 1 73 Van Home Street TORONTO Congratulations Elgin Theater Special Lighting Fixtures 8upplid by THE TORONTO ELECTRIC SUPPLY CO. Limited nenn" nrt Mik'" Mndern Llfhtmi 343-344 QUEEN ST W. TORONTO.

All the Plumbing an dH eating in the Elgin Theater Was Executed by WILLIAMS BROS. Plumbing and Heating Contractors, 18 Hopewell Avenue Carl. 920-921 Plumbing Materials used in this Theater supplied by Thomas Robertson (Canada) Limited, 363 St. Patrick Street. R.

4360. LIGHTING DISPLAY In This Splendid Theater Is Effected by the Exclusive Use of LACO Mazda Lamps All TERRAZO WORK A. Bethel IN THE ELGIN THEATER Done by WOODROFFE Sherwood 7122W. Italian Mosaic Marble Co. OF CANADA.

LIMI ED.