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Introducing the Saratoga idea: Ejrioy smoking kmger without smoking more, Saratoga,) 120's. That's the Saratoga idea. More puffs than IOC's. Tailored longer and slimmer than 100's, so you enjoy extra smoking time, extra smoking pleasure, without smoking more cigarettes. Priced no more than 100's. And Saratoga 120's are rich, full-flavor cigarettes made from a fine blend of tobaccos. 16 mg'.'taf'.'l .1 mg. nicotine av. per cigarette by FTC Method. ;al20's Standard 100's Warning: The Surgeon General Has Determined That Cigarette Smoking is Dangerous to Your Health. More than just a new brand. Saratoga 120's are a whole new idea in smoking pleasure. Because now you can enjoy smoking longer without smoking more. Look for them in the new 120 mm crush-proof box. Menthol and Regular. "I like this white 120. If I wanted a brown smoke, I'd buy a cigar."