Keyport Weekly from Keyport, New Jersey • 7

LAURENCE HARBOR. LARGE STORE USES TELEPHONE AS FLOOR WALKER Vrs. C. M. Shaw and son of Shore-utA Circle were Jersey City visitor-.

io day. Horace Burt of Passaic is visiting M'. and Mrs. J. Vreeiand of Shore-la Circle.

lir and Mrs. Haul N'ydegger and M- and Mrs. A. H. Devoe of motored to Laurence Harbor Sur.dar.

I. Ficht and Miss Maud Picht A Fr.tA'vn visited Charles A. Schmidt of Krookside Avenue. Alice Lane of Elizabeth is spending the summer at the home of her parents on Shoreland Circle. Mrs.

John J. Donohue of Garfield Avenue underwent an operation for appendicitis in Newark on Monday. Mr. and Mrs. A.

Potter of Albany, V- 4 4 a I Hi.n.'.;'" 3 a i -s 1 i Loi Wilson i -'--r 1 sf; tf Perhaps no "movie" star has gained more favorable consideration for excellent work than has Loi Wilson, now appearing in "The Covered Wagon." Miss Wilson has been teen as leading woman in numerous prominent productions. She entered the motion picture field some time age after winning a beauty contest conducted by a Birmingham (Ala.) newspaper. She ia a typical sweet, home-loving type. Before going Into picture ah was a school teacher. The New Berkley-Carteret Hotel at Asbury Park This is the architc-ti' 'kitib i A-burv Park' nm wnl heach Iront hotel It the south elevation oi the mni ten story Colonial to be and Rivrs a very true iutMion of the beauty and Jutiiwtion.

which ze to be associated with the Beikrle) -Carteiet A niaiMuhrent ten story struiture in Colonial deiiKR. the new hotel iominate the ocean front, and will command a view of the ra from evn loom. An entire block (the old Reach Auditorium Mte) to be cover rd by the buildiiiK', and it is to be, if not the Urgent, at leant one of the tine.t hotel. .11 the country. The architect.

Warren and Wrtmore, are internationally knon d. -r'gners of some of the most famous hotels in the I he name llci ktley. Carteret is a conibination of the nainej of nien to whom the fiit giant of land was made. The lietkelry-Cartrret, it is brhevrd. will Kte to Ait.m, Piik (lie tao-e pre-eminence in the levort world that the I.aie-i Revort Store the resort business world lituliadj (Extntani) jHlntrij hvk, Nrlu 3tracij THE RIGHT THING at the RIGHT TIME By MARY MARSHALL DUFFJTE KNIVKS AM) FORKS CuHtnm reconciles us to ever Edmund Burke.

Shopping by telephone haa been for some time a regular service rendered by big department stores, and a store in Brooklyn now utilizes the service of the telephone to direct the Inquiring patron already In the store to the particular department for which she is searching, says The Telephone Review, N. Y. The Idea was developed after a survey by the Commercial Service Bureau of the New York Telephone Company. Telephones, painted in buff, have been Installed at a number of easily accessible places on the ground floor of the building for the convenience of shoppers. They are connected through the store's switchboard with an "Information Clerk," who knows the lay of the land for every one of the 375.000 square feet of the floor space In the store and can answer quickly any question.

She is a sort of mythical oracle, a centralized floor walker, and a court of appeals for genera' information. "Where can I find mules?" At this question the individual Is not referred to some barn In the vicinity, nor to the toy department, where four footed, furry animals are stalled In small boxes, but to the shoe department, for a mule is a slipper. The customer Is told to go to the second floor East Building, front counter, or third floor, wherever the department Is located. Every large, progressive organization must make continuous changes in stock, changes In location of departments and goods, etc. Every day witnesses some moving, and in spite of the frequent directory signs giving the location of every department in the store many shoppers go astray and require "word of mouth" Information.

Floor walkers or clerks are not always accessible at the moment, so the Information Telephones fill a real need. The Information operators are hourly Informed of all such changes and of facts that the shoppers may wish to know. "Where Is the soap counter?" "Is there a lunch room In the building?" Those are the usual type of questions. "Where can I get the nearest subway to Grand Central?" "Do you know where the play, 'Romeo and is playing?" These and a host of apparently Irrelevant questions are answered by "Information" for the convenience of the customers. Besides a floor plan of the selling space, she Is supplied with Bulllnger's Guide, Local and Suburban Telephone Directories, the Eagle Almanac, current issues of the daily newspapers and copies of advertisements of the articles on sale.

The scheme of maintaining this central point for Information has proved a success, and employees as well as customers have tested its value. This big department store requires one of the largest private switchboards In New York city, together with a chief operator and a complete staff of operators fourteen in all. It Is a ten position switchboard with 69 trunk lines. An average of over 4.000 calls a day pass through It, 2.500 of which are from customers regarding purchases, deliveries and general Information, the other calls are from business houses concerning general business or emergency calls for employees. When headlines in the newspaper announce such red letter bargain days as "Fine Furniture In Great Sale," "Special Sale of White Goods," there are exceptional Increases In telephone traffic, the calls jumping almost 33 1-3 per cent above normal.

Connected to the regular switchboard there Is a centralized order bureau composed of eight girls at an eight position telephone table taking orders directly over the wire. If the customer requires detailed information which only the department In question can furnsh, the call may be transferred direct to the sales counter. Through this order table a great dpal of the advertised merchandise Is sold directly by telephone. Many standard articles are also sold through these "telephone clerks." Every ten or fifteen minutes the orde.s written at the order table are collected by messengers, filled by the proper sales department, and snt to the packing and shipping department to bo sent out In the next delivery. This service Is maintained from 9 a.

m. until 5:30 p. and delivery of articles purchased In this way is as quick as purchases made In person. and Miss Gladys Barnett of orristown are visiting Mrs. H.

C. Holmes of the Matawan road. Wrs. J. Minut was a Newark visitor A'roday.

Marian M. Beane of Newark spending the summer at her cot-! tjrr': on Bayview Drive. K'rs. Anna Colleary of Montclair' was a Laurence Harbor visitor over ihe week-end. Leonard Johnson of Montclair spent in Laurence Harbor.

Arthur A. Hurley has bought M. Mooney's interest in the delicatessen business in the Community Stores and will continue the by himself. Miss Bcrnice Williams of Elizabeth v-at the guest of Miss Alice Lane of Sroreland Circle Sunday. Mr.

and Mrs. Ernest Ranee and family f.nd Mr. and Mrs. Lewis Retnagel of West Orange are spending a week Laurence Harbor Reception for Rev. E.

FIower. 1'tllow clergymen and many other friends wished Rev. E. Flowers success Monday night on the commencement of his second year as pastor of the Second Baptist Church. Rev.

D. Askew was master of ceremonies and among the principal were the Rev. F. S. Harwood, pastor of the First Baptist Church, who delivered a masterly address Rev.

W. A Service, pastor of the Presbyterian Church, who spoke of brotherly love -and it proved to be a timely topic. Other ministers present were Rev. P. A.

Morris, of the Behnar First Church; Rev. G. S. Reiss, of the Baptist Church of Cranford Rev. S.

Johnson, of the Baptist Church of Matawan; Rev. H. M. Hutchings, of Baptist Church of Freehold Rev. H.

Ashby, of the Baptist Church of Anbury Park, and Rev. G. R. Pratt of the Baptist Church of Hightstown. Several solos were rendered by members of the choir and they were well received.

A very large delegation came from Lng Branch, where Rev. Mr. Flowers formerly preached. A chicken supper was served to the pattor and his guests and a large number of those present also partook of the feast served by the committee. A happy time was had by all.

Mrs. Minnie Williams, chairman for Wonday evening, wishes to thank from the depths of her heart all who took ai active part in helping to make the reception a success. It was the greater' event at the Second Baptist Church sk'ce the war and surpassed all expectations, simply because all hands unit-d Itrict Sunday School Convention. The district meeting of the Mon-wi-uth County Sunday School Association was held in Calvary Methodist fWch Tuesday evening. President Adam Batike of Matawan presided ov-e the meeting.

IL S. ajekson, County President, and Frank Mount, County Jitrretary, both of Asbury Park, were present and made very interesting perches. Nearly every school in the district was represented by its superintendent and president. Many executive officers and visitors in the district were also pi so nt. Matters were talked over which are ta he brought up at the County connection in the fall.

The meeting was very instructive as wctl as interesting. ue lo Type TSMTS vm of frxul Mt- TOK the family dinner table it ue4 to be considered In perfectly Kxd taste to Imve the lenspoons placed lu what was known us a S.oon-holder, mid In many households this silver or glass contraplinii still persists. Hut there was a very gund reasou why It went out of fanr aiming more fastidious folk. It was bound to collect dust and, as it whs left en the sideboard or table between meals It offered very poor harbomge for the clean spoon. So now we bae our opooiis kept It It the knives and fork between meals In a cloned drawer In the buffet or pantry, and they ale laid on the table, her they will be most convenient when thj table Is set just before em meal.

For the himple dinner it Is iolbl corriH ilj to pluce all the silver on the table for the entire meal, save possibly the small coffee s.oons, If that beverage is nerved after the de ssert. Kor a lunger, more elaborate dinner, only the silver for the Hist three or four courses Is laid at the plu-m at Hie of the meal, as the entire set would appear rather cumbersome, and additional knives Htid forks are hroun'il in as Ihe course Is served. Besides, it oi'U'ii happens tli.tt the busted really not enough silver for a many -coursed dinner for parly of a dozen or more, and ho trds itives lir an opiHirtunlty to hve the pieces used In the first coium's unshed for us later on in the meal. It Is general tale ibat forks are placed to the lea oi tlie plate, with the prongs up, a 4 Ihat knlve am are placed nt the the tip of th spoon uppermost and the blade of the knife turning in toward the plate. Smm.iis are placed to the right of tli knives, usually, although It Is customary to place the oysier fork at the extreme rii-'bt.

Some -crsoiiu prefer to place the oyster fork diHgoiiully acroM the spoons and knives, but this Is perhaps not In sin simple taste. It Is a very pood plan to have the slher r-ranted according to courses. Thus the oyster fork, which 111 be before any of (he hm.oiis or the knives, is plix-cd where it is most essy to gt It, the extreme rifht, the other knives and spoon nrninie in they will needed from that point toward the plate. With the forks the one first needed Is Ht the extreme left. If t4l.

il if ali in willoHjr inoJr were crcatcl I1 i ir ti. If oirr(, nott j0n fan -Mr MiLslantijIrdrrt Ihat your tall M-trr vill ruy. W'r usc an njrt Inowl-rlr of iiioiIi-h uml run trll ()lir Vur goorl j.oi,iU. iiii Sevai ill Satjriay SI'MMKK CVI'KSOI SILK Nv'iih ur V.tn 1 7 I At foi of Wanted. Men or women to take orders for fcuiuine guaranteed hosiery for men, won en and children.

Eliminate darning. Salary, $75 a week full time, $1.50 an hour spare time. Beautiful tspring line International Stocking Mills, Noiristown, Pa. Advertisement tf The chicken cannot do it all; you hare got to help by proper feeding. Purina Chows is the answer.

Stultz. Advertisement tf w-j Are you hot? Try Mansion Houe lae Cream. Fresh every day. Advertisement tf Fresh Orange Ice at the Mansion House. Advertisement tf i Dry kindling wood by load or bag; "What Do You Read?" A g'od book i like a good friend It cheers yuu when downcast; It helps you when troubled; it makes life seem brighter when you are cheerful; It turns the Idle hour Into profitable, enjoyable time.

The man or woman who knows good books Is never lonesome or "looking for something to do" for beneath the covers of books lies all tb romance, ad venture, the history, the humor, the philosophy 1a short, all the knowledge of the area. At the nearest Public Library ran be found records of almost everything that baa been een, thought, tried and done ilnce the world beganwritten by men who know for, contrary to general belief, no man has ever written a really good book a book that last without knowing exactly what he was writing about Cultivate the reading habit It la pasttme of InMMmable Talus. Tele ph.tne Revlw, N. Y. (lo iillllel s.

leader, I.C'HII-t llienj butter. If dinner rolls are nerved, they ar eaten wl'hout butter. at luncheon or at II. family dinner, where I. idler Is served, tb uprendcr Sre best placed across Ihe butter piste.

ff course, these spreader are a convenience, but It Is ipiite possible dispense with them, and tunny person who Ret a well-en; nipped table du niuD-Ke without them. he f'Sur Npspf ndlc ,) Interesting A most IntcrcKtiriK and valuable rol-eton of about on hundred dolls lia ecn presold ed to the Newr KnglanJ Monie for Little Wanderer. Each for-ltrn doll whs iimdo In the country whose peopiu typlfle In form and feature, and I correctly dreiwed la native ro'ii! In thp group Is 'd ij Kng'snd ill er one bundled rear eld. 1 11 Smith S(. Prrih Amlov.

N. J. Phone 2I0vS Move lengths. ITopta ft Alterman Subscribe for and Advertise in this paper. Advi tisement tf -s--.