The Springfield News-Leader from Springfield, Missouri • Page 23

ir All About Gloria Swansons $250,000 1 ir. Jit 1 The Marquise 'de la Swimon, Who Ha Jut Leased a Corf eous A.v.rtment Far Above New York City' Traffic Roar. KY high" i the newest slogan for residences on the part of New York City's rich society folk, artists and actors. Whereas primitive man sought refuge in caves and valleys, modern woman craves a cloud kissed mansion, poking its noso into the realm of tho stars. The dizzier the altitude, the merrier the living, is her mottq.

This is no far fetched fantasy, but a sober recital of the case Height vs. Dollars, for to lease or even bor one must own a fat fortune. Of all the costly fads that have beset the wealthy, this latest one is far and away the dearestdear to the heart and hard on the pockotbook. Take the case a typical one of Gloria Swanson. the film star.

On her most recent return from abroad with her husband, Le Marquis de la Falaise de la Coudray, she was seized with the sky's Lhe limit mania. Whereas formerly she had been content to occupy luxurious quarters in such "steep" hotels as the Ambassador and the Gladstone, they now failed to satisfy her upward urge. So Gloria took possession of a largo lection of the fifteenth floor of the swag flT new Park View apartment building at Fifty eighth Street and Sixth Avenue. Situated at the very top of the great pile of masonry, this heavenly hideaway represented an outlay to the actress of about $200,000, including furnishings and the like. You can get a good Idea of Gloria's gorgeous nest by looking at thcarchi net's diagram reproduced on this.

page. Vpriftiimljy designed as two flats (though what a plebian word for so aristocratic a the divided sections are.indi cated by a white portion and a shaded one. What La Marquise proceeded to do 1 was to order the inner wall torn down I and twelve rooms thrown together. i In this sweeping gesture there was no suggestion that the lady was looking for publicity. She put a stern embargo on photographers entering her sky parlors, and it was only with difficulty that diagram of her retreat was secretly secured.

Consider the cost of Gloria's little scheme. Not only did she sign a five year lease at 16,000 a year, but she pays annually $3,000 for the exclusive use of a private elevator, which is shut off from all other lifts on the premises. TJien there will be the upkeep of this, with three uniformed operators to salary and tip 1 In order to insure having everything as she wanted it, La Marquise bought the leases. Architects were especially engaged. The walls were stripped of fittings, ruthlessly banished for the new Cloud Palace; Mrs.

Tiffany's Dizzy Sanctum; De Beck's 4 ft ill Ivory Snuggery, and the Home That Ziegfeld Plans Swanson one's. The skylight of sh.mer ing, opalescent glass lets in light which spreads over exquisite tables and chairs, many of them brought from Le Marquis's native Prance. A spinet, certified as having belonged to Mane Antoinette, is among the pieces. While Miss Swanson is quietly reveling in her new quarters, let us peer into the lives of other celebrities who, fired with the same ajnbition, are soaring skyward and find that it Is not a cheap job. Flbrenz Ziegfeld, notable producer of revue and musical comedy, appears to be one of the wealthy men who has fallen under the 1925 fad's spell.

When his new theatre, at Fifty sixth Street and Sixth Avenue; is completed, those' in the secret say that the producer will perch atop of the edifice a domestic paradise such as the world has never seen or heard of before. Details of his plans have not been officially made public, but it is a foreordained theory that Mrs. Ziegfeld (once known to the amusement loving public as Titian haired Billie Burke) and little Patricia, her daughter, will find themselves in a sumptuous setting. The rooms will be huge. 1 Li for Billie Burke Floor Plaa of the New "Swansdown ery" of Gloria, tha Movie Star.

Note the Number of Baths, Elevator and Other Swagger Feature. Mis Cora L.lark Al trcsco Snuggery Uverlooking Both ven I 7. it 'V nwrllt. tral ParV the Hudson River and Distinguished by It Air of Unassuming, but Spacious Charm. V.

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1 1 CHAMM1 FaUU. and Hi. I'' lFmHf 4 fj mLae I nr i Bride, Gloria I jajmif riL I I Falaiie and Hi Bride, Gloria Billy De Beck, world famed cartoonist and creator of Spark Plug, has the sky climbing mania, The artist is lord and master of a nine story maisonette of much elegance and individual charm, lo cated at Ninety fourth Street and Broadway, On the sixteenth floor, the quarters overlook the placidly moving Hudson River from what is in reality a private roof space dedicated to the social gayeties of Barney Google's creator. Four bathrooms, a living room, thirty six by twenty six, and a general cl fresco atmosphere these are a few of the features of the De Beck menage. It is dont Vou bum! GET THat tXPRESsi' 2 urev yo throughout in ivory.

Who started the whimsy of lofty living? Some say Daniel Frohman, brother of Charles Frohman and himself illustrious as a dramatic producer. Daniel Frohman has, for years, maintained a craggy but luxurious foothold at the Lyceum Theatre, in Forty fifth Vh i tV1 i. 'V "1 Street, near Broadway. A private elevator shoots one up to the Frohman hideaway. Here it is that he stages his exclusive and intimate dinners, with such honor guests as Ethel Barrymore, the, actress; Alexanderf Woollcott, the critic, and Rita Weiman, the novelist A trap door, at he diners' feet, Billy De Beck, the Noted Cartoonist, with One of the Drawing that i His Ivory Suite at Pvcidway and ety fourth Street.

1 i 5 i f. if Ik Billia Burka (Mr. Florenx Ziegfeld, Whosa Hu.b.nd Planning a Unique and Coatljr Retreat for Her. 1 An back, discloses the Lyceuir sUie, aglow with light and color Gaze, for a moment, at the twe photographs at the bottom of thii page. On the left, you will per ceive a telling shot of one of New York's most superb open air snuggeries.

It is the home of Miss Cora Clark, sister of Marguerite Clark, the movie and musical comedy actress, and is located on top of the residential skyscraper at No. 60 Central Park West The photographer has set up his camera in the little arbor at the western extremity of the roof garden, an embowered embrasure where celebrities gather of afternoons to sip Pekoe and chat about the rts. The rracefullv designed noo! oruarded by the metallic heron is typical of Miss Clark's general scheme of decoration. So is the arbor at the right The cool marble benches, the expansivenss and the quiet beauty of the garden, lifting its face to sun, wind and stars, make the Clark resi dence remarkably appealing. In the background at the right you sea the little white house where the hostess takes refuge in blowy, snowy weather.

It has a cozy interior, far more roomy than seems possible. And above it is yet another roof garden, whence the climber may look down on the, park, with its jeweled ropes of light, its velvet greenery and its dot and dash scarlet motor lamps. The picture at the right gives an inti mate glimpse of Mrs. Belmont Tiffany's roof at No. 185 Madison Avenue.

Whil she is in this country just at present sh is abroad Mrs. Tiffany, who was Mist Anne Cameron and is a prominent so ciety leader, flies to her beloved rooftoi for rest and Isolation from din and bores An interesting sidelight on the sky high fad today is the fact that, according to modern psychologists, all these roof dwellers are completely free from strange and terrifying psychic malady labeled akrophobia (fear of height). To Bufferers from this ailment, the mert thought of height is paralyzing. They nave fits of giddiness when they go on roof gardens, and airplanes make them faint Perhaps that was what impelled the prehistoric caveman to "dig in in mountainsides. But it doesn't mean a thing to La Marquise, de la Falaise or Daniel Frohman or Mrs.

Belmont Tiffany or the sponsor of Spark Plug! And then, too, cavemen were never so rich as they I 1v Dainty Roof Paradise at No. 185 Madison Avenue, New York City, of Mrs. Belmont Tiffany, the V' Society Leader, One of the Many Smart Matron Who Have Manifested the Sky Urge. jj inpiim clouillne with I vt oeiwewt au I'witn tnem. ano are nam.

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