Dayton Daily News from Dayton, Ohio • 8

8 DAYTON DAILY NKWS Tuesday, Mateh Hi Itfl Insurance Seminar Set Easter Sales Ahead Scflvia lirsl quarter, a Hike's calendar bails (or the fin I spokesman said jH jap PORTER A one-day lax Insurance semi-nn for the construction Induslry was under way loday al the Sheraton Dayton hotel. The seminar Is sponsored by Ibe West Central Ohio chapter of tbe Associated lenei al tori of America. Included in the seminar were talks on slale and federal lae, applying to construction, sessions in tbe afternoon will include architect! as well as builders and will cover liability Insurance, surety bonds, and builders nsk Insurance, Rj JOB i i i Dally News Business Editor lielail sale-, arc ileluillel.s ahead of yeai-Hgo hut bad weather and Kasler In March may resull In slightly lOWer Kasler sales than last ear when the big day in in April aii in, hi, i (tores rr i ii ii gams from Ihe comparable March period last ear bill there are some indications I lift I total Baiter lalei may be down slightly from lasl Kasler. Most retailers, moreover, prefer lo lake Ihe spring quarter, Including February, March and April, ihe March-April period, rather than compare on an blast er-lo-Kasler basis. DMTORTIONS citoi up.

retailers Indicate, when at tempts are made to compare Kasler shopping in years when Baiter fails In different months, Margolis, of the Metropolitan, however, reporls lhal the Mel stores are 1(1 per cent ahead ol year-IRQ figures so far this month, tie estimated ihat Baiter sales this year will exceed Enter sales last year. (lains are coming from Ihe suburban stores at the Salem Mall ami at Town Country shopping center, said Margolis. Downtown sales are holding their own. AMI Hike's reported good strength in children's wear. The Kasler season is normally one of Ihe limes when families Indulge in outlining the children, it was indicated.

Bad weather and an early Baiter this yen are factors, but company sales are running ahead of last year on a The Hike's spokesman also said it appears thai sales for Ihe lust quarter I February, Match and Aprlll will exceed sales lor Ihe same period lust year. "lit SIM'iSS HAS been quite good," said Ihe Hike's spokesman. "We are pleased with spring and Ka lei shopping anil Sallll'da were peak days and were well ahead ol Ihe same days lasl year, ll was indicated. Margolis noted that sonie increase in business has been realised from Sunday openings at suburban stores, a policy thai became ellecllve Ibis inonlli. "IALRI Alt HOLDING op anil we are looking forward to an excellent spring season," said Mark Goldman, of Goldman's, formerly Bargain Barn stores, Max Gutmann, executive vice president for Elder-Beer-man stores, laid, "We lime been alfecled sliglilly by Ihe weather, hut by and huge sales are up lo expectations." Rased on lo-dnte volume, (iulmann expects Easier shopping lo exceed thai of lasl year, THK CURRENT week will be an important factor, he said.

"This Is the week lhal counts, The week before Bitter is always the biggest week for children's clothing and accessories." Like other merchants, Gutmann believei lhal Ihe March-April season is a more significant analysis period than is a comparison on a slricl Kaster-lo-Kasler basis. "I'm a stock broker. I think every in vestor should at least consider listed stocks Americans IJnderinsured lV VOUK In nisi a mat I er of days, the amount of life insurance in lon with U.S. life insurance cMipanies will cross the historic trillion I'J zeros!) mark. This is the total amount in- surance companies arc now committed to pay yon ami their policy-holders in the years ahead, How does the value of your own life insurance compare with the averages today? Are yon, as an Individual and are we as a nation.

overlnsuredT 'The fa i' Is are: Out of every three American Individuals, two now ow some form of life insurance, with an average policy size of 15.000. The average new policy being bought is $9,000, Out of every 10 American husbands under age 88, nine own some kind of life insurance, with a face value averaging The average insured family last year had a tola I of $19,700 in life insurance, more than doubit tin'' average one decade earlier, and Ihls family today pays a yearly life insurance premium equal In 24 per cent of its yearly after-tax income, Last year Americans bought nn all-time record lotal of $131 billion worth of life insurance, more than double what they bough; in 1956. figure Keep Soaring The figures go on and on. Over 58.000,1)00 American breadwinners today are covered by group life insurance We own 6h billion of credit life Insurance to cover our obligations lo Ha off mortgages, auto loans and other consumer loans in the event of death, and this type of insurance is today's fastest gjjbwing form of life insurance Most provocative, a full per cent of the cash benefits of life insurance policies today is being paid out while the owners are still living- reflecting the proportion of savings involved in the insurance. Only 42 per cent is being paid to survivors.

The dramatic upsurge in life insurance obviously reflects our steadily rising incomes and the spread of group life insurance. A continued surge is guaranteed by the fact that our "war babies" are now beginning to marry, bear children, set up housekeeping, and buy life insurance. Are we then overinsured? No! While the totals and the averages may astound you, even more astounding is the evidence that a majority of Americans today are actually under-insured, liok at these fads on the other side of the coin: Average Too Small The "average" $19,700 in life insurance for a family Is equivalent to only 23 months of that family's disposable income. The industry's "rule of thumb" is that a family should have Income protection equal to four or five years. If the fact that nine out of ID husbands under age fiS own insurance impresses you, even more significant is the tact that one out of 10 in this category is NOT insured A full tl) ppr cent of the insured husbands own life insurance equal to less than one year's income.

DUSSAULT, DEITSZER McCauley ames McCall Reports Top Sales Record sales and profit! foi Ik" RPPsRRKII sF 'HB ijflHEyjjijjdraKL sRsJnFBBw 2 to Top Posts The appointment of John C. Dussault as general manager of the McCauley Industrial division of Cessna Aircraft was announced today by Robert Lair, Cessna vice president of aircraft operations. Dussault succeeds Vernon most recently as technical service manager in Wichita. THE H-YEAR-OLD Deiner Is Deiner, 26-year veteran of McCauley, who has been named vice president and general manager of Aircraft Radio Corp, of Boonton, N. .1., subsidiary of Cessna.

v. DAYTON PLANT at I graduate of Ohio Slate university who worked in propeller i and tool design at became shop superintendent iiti What's ipecial about slocks an the New York Slock Exchange? "Generally they 're the big companies, the leaders in their lields. When a company's stock is first listed, the Exchange has to be satisfied that it has earned a position of importance in its industry, and that it has proved its ability to make a profit." Is profit the whole picture? "No. There are lots of guidelines for original listing. One is that ownership can't be concentrated in just a lew hands; there have to be at least 1,700 owners of 100 shares or more anil some go to a million sharcowners or higher.

The Exchange has certain standards lor dc-hsling a company, too." How ran I learn annul listed stocks? "Thai's an important point, (ienctally thete. is moie information available on listed slocks. The Exchange rules require that these companies put out linancial reports and promptly advise Ihe public of major developments. The investor should ask his broker lor such facts." How many companies are listed on the Exchange? "About 1 ,200 out of some 1 ,400,000 in this country. But these few, as a group, earn about 70 of the profit reported by U.S.

corporations, and pay about 60 of all dividends." How many people own listed stocks? "The Exchange estimates that 20,000,000 people own stocks, and 12,000,000 of these own lislcd slocks. And of course many listed stocks are favorites of the big institutional investors." That's fine, but how does thai nflcet me? "One thing is thai thousands of buy and sell orders come to the (loot of the Exchange every day, So whether you want lo buy or sell, your biokcr can usually find your opposite number in a matter of minutes." Docs all Ihis mean lhal listed slocks are rifht for everybody? "No, it doesn't. Every investor has his own set of circumstances, and the broker wants him to feel completely free about discussing them. Your goal, for example dividends, or long-term growth, or Ihe relative safety that bonds or certain preferred stocks might offer. Then there's ihe question of how much to consider investing, after allowing for living expenses and emergencies.

Every investment carries a certain degree of risk. Investing comes down lo a combination of'circu nstana s. hard lads and judgment. Bui my experience tells me hat eve investor should consider listed slocks." Own your share of American business Members New York Stock Exchange 175th Anniversary -Marketplace for Ihe Nation's Progress I-- hrce Investment Guide! "srocKI on mr su, board," new contpwbSB mve booklet groups more than 1,000 stocks by industry lor casycompari- son. Lets you check growth in earnings per shate, yield, dividends and I I other vital statistics.

Valuable lo both new and experienced investors. I Mail to a member firm of the New York Slock Exchange in your com. I I munily, or to New York Slock Exchange, Dept. 7-S, P.O. Box 1070, I I New York, N.Y.

10001. 1840 Howell Ave. is Ihe world's 1949 and Vice president for manufacturing in 1954. Three years later he was named vice president and general manager and INfN MAIM A(i Kit l.i'ii- juioii Bruce Cork Chicago lias been named manager of the Golden Lamb Inn, the stale's oldest Inn, established in 1915 and currently owned by Mr. and Mrs.

Robert lltttli were reported today by Ihe McCall Corp. in the annual slale-ment to shareholders. Sales rose to com-pared with 1181,123,000 in IMS. Net profiti of $6,609,000, or $2.38 a share, compared with or $2.07 a share a year ago. Shareholders were told that Mi Call's continues to be the largest woman's magazine in Ihe world with a circulation base of 8.5 million.

While advertising revenues dropped slightly In 1966, the magazine carried 4L' per i out of ii advertising dollars placed In women's service magazines, Ihe company said. I AST A BAR Ihe Dayton plant, pari of the newly formed McCall Printing Co. division of the parent firm, again produced more nationally-distributed magazines than any olher printing plant in Ihe world. An annual total of more than one billion copies of over 60 different magazines rolled off the presses of tbe McCall St. plant.

In addition a record number of dress patterns were manufactured and shipped. when Cessna acquired McCauley in 1(), Delnzer remained as general manager. A resident of 1001 W. Sieben-t baler Deiner moves lo Boonton and a plant employing 900 persons on 110 acres, with largest producer of propellers for general aviation aircraft and its props are in big demand by the government for observation and olher small planes used In Vietnam. The 41-year old Dussault was Guymon, Okla.

teacher before joining Cessna in 19 5 3 as a stress analyst and structures engineer. The graduate of St. Benedict's college In Atchison, Kan. was chief of structures for Ihe com Free Trade Club mm Urged by Whalen PROMOTIONS Whitman estimated annual sales of $L'l) million In aircraft and mobile communications systems, navigation and guidance equipment. The McCauley division, which Appointed mercial aircraft engineering dc partment from IflSfi to 19fi4 and also produces aircraft nose spin-then was assigned to an In- hers and propeller governors, tensive management training has 160,000 square feet space, course, working in every phase i employes and has annual the company's Operations, sales of about $5 million.

Rep. Charles V. Whalen Jr. ailed for the formation of a eventually remove all tariffs between member nations. other countries to join as it lie-comes feasible.

By Dayco P. Whitman has been YOUNC.STOWN U.S. (R-Dayton) Monday night i free trade club which would and other trade rest fictions In a speec before the Votings town Traffic club, Whalen said Hie President Named Manager Spector Freight Opens Stainfon Ave. Terminal should be authorized to undertake negotiations lead-i to an agreement to remove all trade restric-lions within 25 years. The con-pressman said named corporate factory coal coordinator for the Dayco Dayton based manufacturer of rubber and plaitic products.

In his new post, Whitman will he responsible for coordinating and assisting plant accountants in standard cost activities for the firm's seven domestic and two foreign plants. Whitman joined Dayco In 1950 ujon graduation from college and was an accountant at Day-co's Waynesville, N. plant before being transferred to Day-1 ton to assume his new duties. IN HIS assignment, Whitman ENABLING legislation should include government assistance to firms and individuals whose economic health or existence Is threatened by tariff reductions, Whalen pointed out. Orderly progression toward a policy of completely free trade would be a major stimulus lo business, the freshman congressman stressed.

He described the policy as "a device whereby the national economy prunps away the dead and dying branches of Ihe economy so that, in Ihe longer run, its members will be stronger R. BoutWe has heen named city manager for Herbs truck leasing and renting operations in Dayton, the company has announced. Routvvell will maintain offices at 110 Keowee Street. WELL NUMBERS DOWN TULSA, number of wells drilled in Ihe United Slates laM year dipped 8.6 per cent from tbe year before to a tolal of 37,881. NAME- Spector Freight System, of Chicago, 111., opened a Dayton freight terminal Monday in leased quarters at 20 Stain-ton Ave.

Tames Cole, manager of the firm's Southwest region, said the terminal opening will provide Dayton area shippers with direct daily pickup and delivery service to and from 3.2K2 Ihe U.S., Can- Whalen nda and the United Kingdom would form the nucleus for the lub, hut its membership would be "open ended," permitting than they otherwise would be. communities in 12 Middle western and litem states and the District of Columbia. Ronald Mahurin, a Spector sales representative at the firm's Indianapolis terminal for two years, has been promoted to manager the Dayton opera-lion, Cole said. THK MOW lerminnl is part of the firm's internal axpaniion program. Cole said (lie firm has opened terminal operations in five major ma'rkels in the past 15 months, bringing to 38 the number of terminals in use.

Cross revenues for the company increase 17 per cent to $73.9 million in 19(i(i from $62.8 million in 19(i5, said Cole. will coordinate cost activities on the production of Dayco's diversified pfoduci line of V-bells, hose, aircraft seals, foam rubber, texlile machinery components, printing rollers and blankets, and plastic sheet, rod, tube and film Items. WILLIAM W. Fisher has been named president of tbe Inter-type a division of tbe Har-ris-lnlerlype which has Dayton operations, Fisher will continue as a group executive for typesetting products. Mr.

Clyde Hines Before you spend $50 to $250 for any suit, spend 5 minutes and find out about DUNHILL'S fine suits at $55 to $165 The Ohio National Life Ineurance Company is pleased to announce that Mr. Hines has placed at least $1,000,000 of life and health insurance protection for the people of West Milton last year. Perhans his knowledue and experience can helD vou with ff sound ONLY 24 DAYS LEFT Eagle-Picher Earnings Up Kagle-Picher industries, Inc. of Cincinnati, parent firm of Premier Ruhlier Manufacturing loday reported increased earnings hut lower sales In Ihe first quarter of the fiscal year ended Feb. 28.

Net sales of $39,667,628 compared with 141,330,206 in the first quarter of ihe fiscal year, a drop of 4 per cant, Net profits of $1,703,812, or 81 cents a share, were 14 per cent above a year ago's 1,519,318 or 71 cenls a share. Siencer Shore, president, ciled several factors for the growth in profit margin, including volume increases for the more profitable product lines, improved facilities and upgrading of product lines. iinoncioi planning. SJSjSk VV The Get All OHIO NATIONAL Life Insurance Company Legal mm mutui rompaav CMIMMH DEDUCTIONS On Your INCOME TAX There are new rulet DANIEL C. BR0WER Insurance Agency and regulation! on lott of things beiidei COMPLETE loo.

Let RETURNS our fail, dependable tax men figure your return and imure you mmmtm of maximum II 3 Drop in th i evening. UUkJu J5 Wup Ed Zwiesler, CPCU Bob Payne Don Lchrmitt Spector now serves you with daily runs to and from 3,262 communities in D.d Mk.ss., N.Y., R.I., and Wis. Spector ready, Willing! alilo, mtd pltdgffi to serve you, your company, your customers, ''all loday! ROB Mahurin, Dayton 'Terminal Manager. GUARANTEE Wt guoronttt attuie' pitporoiion t-f, tlx rilurn. II Mr Clyde Hinet Norrti Drive Wftt Milton.

Ohio Phone h9M0M representing Thf Lam Boord Agency (JSu malt an toett thai call yv any emolly ar InititH, wiipnj me pumlty or Amtrtca's largest Taa Sarvlce with Ovar 1500 OfflcO Kath. Champion Jim Lent Bob Payni, Jr. IU0 WAYNE AVE. S930 AIRWAY ROAD 1 Lv II mwL I Ik ibKiiTb FOREST PARK I WEST0VYN I KETTERING 4413 MAIN 1 4.121 W. THIRD 2107 WILMINGTON PK.

MIDDIETOWN I MIDDIETOWN I FRANKLIN 1 722 E. CENTRAL I JfiOfi N. VERITY I 445 S. MAIN wmm Your Inquiries Welcomt 228-4135 1 018 Talbott Town WIEKDAYS A.M. te P.M.

HAT. an SUN Ph. 2M-7J4I AHQINWIN1 mCliiAHU.