The Atlanta Constitution from Atlanta, Georgia • 71

BUSINESS The Atlanta Journal-Constitution Wednesday, May 3, 2000 G9 Two lesser-known health care firms enter spotlight mation, price quotes, recommendations and enrollment in health plans. SimplyHealth promises to offer after-the-purchase help as well. Medizeus has announced that it has $2.3 million in venture funding. The company uses what it describes as an "advanced artifi results. Nearly half the funding announced this week $900,000 came from a group of physicians, according to Ku.

Among other investors in Medizeus are Intelligent Systems i Imlay Investments and Atlanta Technology Angels all three Atlanta-based. By Michael E. Kanell mkanellajc.com HealtheonWebMD gets most of the headlines, but it is hardly the only Internet health care play in Atlanta. Two others Tuesday also made a bit of news: Medizeus by raising money, SimplyHealth.com by simply launching its service. SimplyHealth.com aims to let individuals and small businesses research and buy health insurance online.

The company has arrangements with insurance providers including Blue Cross and Blue Shield of Georgia, Uni-care and Kaiser Permanente of Georgia. cial intelligence system" to deliver mammography results to physicians and patients via the Internet. The company boasts a technology meant to keep the test results securely confidential and accurate. David Ku, president and co-founder of Medizeus, said the process will speed delivery of the SimplyHealthxom's has software that helps consumers fit the insurance to their need, said company founder and Chief Executive Eric Grossman, a former Ernst Young consultant and chief of staff of the Ernst Young Healthcare Strategy Group. The company supplies infor CABLE CAPRI COLLECTION GreatOutdoors.com acquired in deal valued at $10.5 million Altrec.com operator of a site for outdoor enthusiasts, has acquired GreatOutdoors.com from a Cox Enterprises unit in a transaction valued at about $10.5 million.

The acquisition is expected to be announced today by closely held Altrec.com, based in Bellevue, Wash. Terms of the deal also call for Cox Interactive Media, the former owner of GreatOutdoors.com, to make a cash investment in Altrec.com through Cox Enterprises. Altrec.com officials declined to disclose the exact amount of the cash investment, which gives Cox a minority stake in Altrec.com and a seat on the company's board of directors. Privately held Cox Enterprises of Atlanta has units that include Cox Interactive Media and The Atlanta Journal-Constitution. Staff reports TECH STOCKS A weekly look at Georgia and national technology stocks MS Technology Management Time.

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