The Mason City Globe-Gazette from Mason City, Iowa on December 30, 1933 · Page 19
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December 30, 1933

The Mason City Globe-Gazette from Mason City, Iowa · Page 19

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Mason City, Iowa
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Saturday, December 30, 1933
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Page 19
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DECEMBER 30 ·§ 1933 ,,.,, *- . MASON CITY GLOBE.GAZETTE g c GAIN AND ABEL STAGED FIRST FAIR, SAYS FRED MITCHELL NORTH IOWA HAS UNIQUE IDEA FOR LOCAL PROJECT Radical Changes to Be Made for 1934, Says Secretary. By FRED G. MITCHELI, Secretary North Iowa Fair. Since time began, people have attended fairs and they have come down through the ages as a great force in'the development of civilization. Their influence has had a marked effect upon the education of all nations. ' The record of the first fair is in the sixth chapter of the Book of Genesis. It tells that Abel was a keeper of aheep, but Cain was a tiller of the uoil.'And in the process o£ time, it came to pass that Cain brought of the fruit of the ground an offering unto the Lord. And Abel also brought of the first things of his flock and of the fat thereof. And the Lord had respect unto Abel and to his offering, but unto · Cain and hla offering he had not respect. And Cain was very wroth and his countenance fell. He was dis- atisfied with the Judge. And then follows the description of the first fight among the exhibitors, a. thing that sometimes happens, I understand, at some of our present day well organized fairs. And so throughout all the ages human nature has remained much the same. At this first fair there were rep- i resented but two lines of human endeavor, tfie farm products and the livestock. Since then, civilization has become more complex and the process of the division of labor has created many different lines of activity and there have been added to the farm products and livestock departments, many other activities. Started In Rome. Coming down through the ages I find that it was back in the days of the Roman empire that men banded together and began to hold fairs, periodical gatherings of merchants to which the people could come to collect their supplies. As time went on the importance of fairs increased and during the mid- dl«ages thousands of them were chartered. Ofter such charters were granted to churches or to monasteries, and the fairs were held in religious festivities. In the eleventh century England was invaded by the Normans and foUo'.ving^-tJielr "successful conquest they set upon their institutions and mingled with the people. Shortly thereafter under the direct charter of the crown public gatherings were held regularly for the improvent of commercial relations. People discovered that as long as they had to live with their conquerors they might as well make the best of their situation and so at these gatherings they brought along articles of pna kind or another to trade or barter, and this ultimately became an institution on the order of merchandise fairs. Samples of the articles that it was desired to sell were displayed by them, and then followed the perfectly natural element Of competition for excellence.- Had to Be Taught. At this point developed another element, for in order to excel they needed to be instructed and taught, aid there the origin of the educa- A HAPF5T NEW .YEAR "DAIRY MAID" PRODUCTS Butter, Milk, Cream, Whip Cream and Cottage Cheese PHONE 686 Introducing -- a New Year We'd like to present our . new little friend--1934. He's the chap we're relying on to produce a year o f . plenty--a year of happiness--a year of true good things for you and those dear to you. Tradehome SHOES STORES 18 Soulh Federal PRIZE CALF AT LOCAL FAIR SELLS FOR §400--Aberdeen Angus baby beet: cal E of Eugene Greiman, Garner, which won the grand'championship at the North Iowa fair in August. tlonal element came into being at the English fairs back in the twelfth century. In 1807 a man by the name of Watson organized and operated the first fair in the United States at Pittsfield, Mass. Even earlier than that, however, fairs were in operation in Cnaada. The first fair \vaa intended as an educational fair only. There was no provision made for merchandising" or for entertainment or amusement. In 1819, however, Watson being a man of considerable ability as a promoter, removed the fair to New York state and procured an annual appropriation from the legislature of 510,000 to assist in the promotion of the fair. By that move he had gone a long way along the road which is followed by the present day county day county fair. He had by this time introduced the three elements we now recognize as necessary: First: To be educational. Second: To incorporate means- for merchandising. Third: To promote fun or amusement. Although ho had started out originally with the educational clement only. In looking back on the experience of others, it seems to have made no difference which one of the elements they started with, it became a successful fair and survived only because it eventually incorporated the other two elements. Therefore, it would be safe to say that those three things appeal to the people when they go to a fair. And, on the contrary, if that group of elements Is absent the fair soon dies. Need Wilier Field. I think that'probably at a great many fairs too few lines of endeavor are emphasized. I am convinced that the successful fair of tomorrow will have added to Its curriculum a large number of interestes, thus opening a wide field for Its appeal for attendance. Much water has gone over, the dam since the board of directors of the North Iowa Fair back in 1929 adopted the free outside gate sya- teni. All fair board eyes in Iowa were focused oa Mason City that year. Many of the older school said it-could not possibly be done. Yet it waa successfully carried out that year, and every year since with the exception of one. The same policy will be carried out again in 1934. Naturally the question comes up: "How can the North Iowa Free fair operate on the free gate basis, when other faira appear to struggle for existence with an added Income from an outside gate charge I will only give you a few reasons as I sec them and let you reason out the others. Mason City ia midway between Des Moinea and Minneapolis, homes of two of the largest agricultural falra in America. One hundred fifteen miles east of Spencer's good fair, and you can travel for «. day going east before you find a fair of the kind and consequence as is this fair. Every one of these maintain an outside gate charge. Sensed Opportunity. The fair board sensed an opportunity. The opportunity to be different, and made the best of the oportunity.. The board realized white the fair primarily belonged to Cerro Gordo county, yet Mason City was a part of every community within a radius of 50 miles, the opportunity was theirs to go into these adjoining counties and endeavor to make this fair a part of other communities. And this was accomplished. So at fair time Mason City and Cerro Gordo county are hosts to Hancock, Winnehago, Wortfj, Mitchell and Floyd county people and to all peoples in other counties who may delight the fair management with their presence. These five counties along with Cerro Gordo have given to the North Iowa free fair the distinction of having the second largest 4-H club livestock "exhibit in Iowa. However this fair did not wish to only recognize the boys 4-H club work in these counties, it wanted and did go farther. It asked for the co-operation ami support of the girls' 4-H ? -ork and the women's project workers from these same counties and the response was 100 per cent. AVero Important Parts. The outside exhibitors as well as the exhibitors from our own'coun- ty were made to feel that he or she ws a very important part in the success of this fair. This atmosphere was brought about by the able superintendents the fair hoard selected to carry on the work lu the different departments. For 1934 there will changes from other be radical yeai's. The all humanity all through the agea, and will continue to serve, and I am sure that if we do our best we will be awarded with a successful fair for Mason City and all north central Iowa. Will Select Canflldates. IOWA CITY, Dec. 30. (v?)--Iowa's two Rhodes scholarship candidates will be selected from among 11 applicants here Jan. 4, Jrof. Jacob Van der Zee o£ the University of Iowa, secretary of the state Rhodes scholarship committee, announced today. amusement program will have careful consideration in the next few weeks. This expenditure will be in line with tho times and the ability of our close to 100,000 visitors for the week, to pay to sec. The dates for 1934 are: Opening on Monday, Aug. 20 and continue for five days and five nights. To the man who says that the day of the fair is over, I would answer"Yes, possibly for you, but not for the generation that is coming on and for those that are yet to come," And if he said that people are-not interested in fairs any more and do not attend, I would auswer that all people do not attend church and it has been found necessary to pass laws to compel some people to send their children to school. I would tell him that a recent survey male a year or two ago by the Internal ional Association of Fairs shows approximately 40,000,000 people annually attend the 2,300 fairs ou the American continent and about eight and one-half million dollars arc paid out annually for premiums. They Lost Money. But many of the fairs lost money the past few years. Yes, and so did other lines of business. Faira are good barometers of the business conditions of the country. And so I saw we should not sit back with the feeling that the faira have slipped, but let us.fight, fight for an institution in whose behalf people have spent their lives, fight for an institution that has served MID-CONTINENT EXPECTS GAINS Further Expansion, Sales Efforts Are Planned for 1934. The largest volume of business in 1933 for any year was reported here by the Mid-Continent petroleum corporation, according to annual statistics." Considerable expansion has been made in the past year and tho company, belicveing that the country is well on the road to recoveiy, 3s making definite plsna for 1D34 for further expansion and sales efforts. Because of this, 1934 it looked forward to to be one of the greatest years in the company's history. Introduction tho first part of 1833 of D-X lubricating motor fuel was believed by local officials to have contributed a largo share of the company's increased business. Acceptance of this project by the public was considered exceptionally gratifying by the company. In keeping with the re-employment act, the company added many persons to the payroll, seven being added in the seven stations in Mason City. Through the program of expansion, another family also moved to Mason City. Happy New Year Thomas Machine Co. ALL WORK GUARANTEED Phone 2503 303 2nd S. W. Mason City, la. NORTHWESTBANK DEPOSITS REACH MILLION DOLLARS Undergoes Largest Growth in History; Assets Are Liquid. The Northwest Savings bank showed the largest increase in deposits in 1933 of any year in the history of the institution, passing the million mark for the first time. Last year at this time the deposits totaled $534,000, showing the volume of business done by the bank has practically doubled in 1933. The large Increase is shown despite the fact that public funds from the county treasurer and other governmental bodies In the bank are considerably lower now than a year ngo. Total assets o£ the bank arc practically $1,200,000, compared ·ith 5684,063 a year ago." Attention is called to the fact that of the milliou dollars in dc- osits, approximately $700,000, or nore is In the form o£ liquid as- ets such as United States bonds nd certificates, state, county, mu- icipal and other bonds "and war- ants, cash due from banks and lose to $60,000 in corn loans which avo been made by the institution and which are immediately available as cash. The officers of the institution .re: E. H. Wagner, chairman of tho board of directors; C. O. Wilkinson, ·n-esiclent; Jay E. Decker, vice resident; c. S. Thompson, cashier, d I. c. Jensen, assistant cashier he directors are: Mr. Decker, Rem- cy J. Glass, F. E. Johnson, Lee P Uoomis, E. S. Selby, F. A. Stephen- °' «rn S ' Thom P son . "r. Wagner, . Wilkinson and Mier Wolf As'33 Ebbs Away The last tiny trickle of 1933'fl sands sifts through Time's hourglass bringing a great New Year--and with it our many wishes for the future--a year of complete happiness to you in 1934. SIGNS rf.B.FARRER SYSTEM 1415 South Federal Greetings to All! May 1934 bring you Halth, Happiness and Good Luck Bieth-Johnson Auto Service 124 South Delaware Ave. Happy New Year To All!! And we thank you for your patronage during 1933, W. J. DALY CO. PLUMBING AND HEATING 30 Second Street N. E. Phone 245 A Happy New Year Our best wishes multiplied by 365. May every single day of the new year bring you some new pleasure and delight; may all of them bring success to your undertakings. Federal Chicago PACKING CO. MEAT MARKET rhono 71G 213 N. Federal Phone OOG 02li S. Jackson R A N D A L L Funeral Home Ambulance Service 104 3rd St. N. E. HARVEY B. MAJOR CHAS. E. SNIPPS Happy New Year A good measure of all the worthwhile things in life is our wish for your New Year Central Battery Electric Co. Complete Automotive, Electrical, Speedometer, Magneto and Delco Light Service 117 South Delaware Avo. I'hono 404 Owned and Operated by the Citizens of Mason City As a Community Enterprise for Sixty Years Elmwood--within easy walking distance and accessible in all scasous^- a place of quiet beauty, dignity anci reverence, maintained solely for the needs and convenience of tho people of this community: If you arc in need of burial space, the Superintendent, Dan Durkin, Is at the cemetery at all times and will be glad to show you available space and quote you prices; his phone number is 2240; our uptown office is over Ncwberry's, phone number 69D. Your own community enterprise absolutely free from mercenary motives, is surely entitled to your consideration and co-operation. Thcso Men Are Serving- You in tho Capacity of Trustees of the Muson City Cemetery Association: F. C. Goodmivn H. P. Pool J. C. Robinson A. R. Sale Jay E. Decker W. G. C. Baglcy- C. A. Parker Mason City Cemetery Association C, A. PARKER, President DAN DURKIN, Superintendent RALPH S. STANBERY, Sec. A New Year Is Born NEW HOPES - NEW IDEALS And Old-Fashioned Work Will. Bring a Successful 1934 W I T H mucli gra t i t u d e for a year of generous patronage, we send you our very best 1934 wishes.' During the year to come may you be in complete harmony w i t h yourself and the w o r l d about you. J* C» Penney Co* DEPARTMENT STORE 20 SOUTH FEDERAL

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