Oskaloosa Daily Herald from Oskaloosa, Iowa on January 30, 1957 · Page 53
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January 30, 1957

Oskaloosa Daily Herald from Oskaloosa, Iowa · Page 53

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Oskaloosa, Iowa
Issue Date:
Wednesday, January 30, 1957
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Page 53
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·57 Prospects Good For Bringing Industry To Oskalooso As Result Of Community Campaign iBdhLBAflMbAB · A^M^hAMAMi^flft nMverson iciimuw Phns '57 Expttb* Adds Wholesale UK Koni now manufactured then. | --popular wttfc boy intf gM coout IOSKALOOSA DAILY HHALB The workshop itself will expand oi*ani»tioni M well M Xmmg · into the ofganizatioaj Men and Women'* W«f.. JML M, HtT IV * Christian as- Ctokaloosa's Community - Wide both colleges here. It i* also tedustrial council could very aptly pointed out that seven highway* be re-named the '·Know Oska- go through Oskaloosa. looaa" committee. j EVERY MOVE BY the council Ever since its organization in' is carefully planned to better June of 1956 it has had one chief OskaJoosa--to promote its existobject: not only to tell prospective ing industries and to bring in new industry. Competition is keen, for every other town in the state, mid- west and nation is making the same effort; but Oskaloosa is to be complimented on the organization of its effort. What's ahead? Scheduling of small group meetings to discuss Oskalocra'3 p~ j-e-s °-~ being stepped up. A I^rge number were held throughout January. Use of two billboards have been offered the city by farmers interested in the promotion of the town and county; and Oskaloosa's slogan and the availability of a free industrial site will be promoted thereon. stories have run in large news- j PICTURES AND STORIES are papers; the town was featured in being supplied to trade journals; "Dun's dustry" Bradstreet. and read by industrialists throughout the nation; and Oskaloosa's case was presented before the All-America Cities award jury, where honorable mention was accorded it as being one of the top 22 cities in the nation. industrialists about the city but to remind O^aloosans about the better points of the town--present and on the planning board for the future. When any Oskaloosan is asked "How do you like your town?" and the answer is automatically "It's GOOD today--but it's going to be a lot BETTER tomorrow," then the industrial council will feel as if it has accomplished its purpose. THIS BETTERMENT program, throughout the last six months of 1956. has repeatedly brought Oskaloosa to the attention of people nationwide. Wire press Review of Modern In- and newspaper and radio publicity published by Dun and is continuing. Merchants are co- Before 1957 is too far o» its way, Holverson Leathercraft will have annexed the room directly north of it* preaeftt location at 218 south First street, and doubled deed good. And "community atti- i its space, tude" will play one of the biggest j The front room, as in the pres- roles in making this expansion I ent location, will be need for dis- possible. (play space for the many le*th«. Prospects in 1957 for getting a new industry--or perhaps several industries--for Oskaloosa are in- room at the rear, and more machines will be added. CUir Holvenwn, who opened the 9OCi » tion »-* i " ** distributed n«- leitlhercraft and shoe repair shop tion -*ide. here 12 years ago, and is assisted i I these kits will be materials, Ed Shaffer, has announced that and instructions, for making such items as mocassins, belts, coin or other purses, marble bags or holsters. Local instruction in .eathercraft will be given to those who wish to learn the art. he hopes to add employees as the business expands. An entire new line of supplies will be added for wholesale distribution--stocks of leather as well, as tools. | Do-it-yourself ieathercraft kits During 1956 the firm sold more than 50,000 leather key many imprinted with (old-leaf for i of woven almost any But most leather item precisely hand-to oirt genuine steerhMe. M filigreed with colored In the shoe repair advertising give ··ways -- and ·hipped them to distributors throughout the United States. Heel pads and heel liners for shoes have bees shipped by Holverson's for years. One jobber in Illinois last year bought 120,000 in a single order. Introduced ia 1956 were the H ; verson's excel * 8 handbags, designed by Hoi-! supports to fit verson and Shaffer. These purses; finishing and rebuttdisw, are unusual in that they are made , make them feel and operating in using the slogan on their letterheads, envelopes, statements and in their ads. i Oskaloosa's ministerial association, as well as many other groups, are being contacted for their assistance in getting local citizens to boost the town. Representatives from the council are scheduled to talk with the younger citizens of the town -- the high school and college students, en- headed by A. D. couraging them to plan to remain has been assisted j n Oskaioosa after their schooling and build careers here. Have all these hundreds cf hours of work on the part of so Made up of members from the Chamber of Commerce industrial committee, the industrial group from the Community Council, and representatives from labor, the council was Carlson. He by Carl Kirk, Charles RusselL Don Kingkade, George Smith, John Lytle and Ralph Shelton. Shortly after its initial organ- ' manv oskaloosans resulted in any ization meeting in June the group progress? drafted an over-all promotion ; it has is to the fact ?^_ fl ^^_^^A°_^° r ^ r ;!that more and more local citizens iare giving the council leads on ' industries" which m%ht be con- 'tacted. This is a vital source of : information, and each and every · lead is checked thoroughly. 1 Several potential industrialists have returned to Oskaloosa recently to make second and third investigation of the town. They are full of questions which might be asked not only of members^of the Commuity-Wide Industrial Council but of the man-on-the- 1 street, clerks in stores, or the casual passerby. ] One of the prospective industries, in early January, became interested to the point of asking for concrete information on labor available, and requesting that such labor register at the local Chamber of Commerce office. Successful Year Of Operation For Coca Cola Bottling Works 1 The year 1956, and its first full year in operation, was a successful one for one of Oskaloosa's newest industries, the Coca Cola plant, according to Bill Huffman, its manager. During 1955, when the plant was installed here, 375,000 was expended on equipment. All of Mahaska and Keokuk, ard parts of Marion and Washington counties are now being serviced by the local company. Bottling 1 equipment -has a production capacity of 12 bottles of Coca Cola per minute of the 26 ounce containers; 24 for the 12- ounce; and 24 for the S^-ounce. Output at the plant location, 1515 High avenue west, is sufficient to supply the four-county territory, as well as distributors for the 26- , ounce bottle in Ottumwa, Currently employed by the company are Richard Van Weelden, Harold Voss, Jack tTtterback, Larry Penland snd Manager Huffman. Two trucks are constantly in operation delivering the bottled oroduct. | * j Changing Trends In j Modern Living Affect Oskaloosa Ice Operations Changing trends in modern liv- ate new ideas submitted by any citizen of Oskaloosa. Because, actually, the promotion of Indus- · try for Oskaloosa is the job of each and every citizen. ! In the latter part of June three j committees were named: publicity.' headed by Charles Russell; group meetings, by Bob Jones; and the speakers' bureau, by Tom Bray. JULY ACTIVITIES included the naming of committee members, and the erection of a large aign on the city's industrial site st 1-09 south Seventh street, reading "This 6 7/10 Acre Industrial Site Will Be Offered Free To Any Qualified Industry." Several other sites were put tinder option. Plan* for a city-wide slogan contest with $55 in cash prizes were instituted, with each committee member suggesting an outline for its conduct. Final plans lor this contest were 'adopted on August 8, and it was highly publicized through both newspaper and radio. During the week of Sept. 14, final tabulation showed that 530 slogans were submitted and the phrase "GOOD today-better tomorrow, OSKALOOSA" was selected as the winner. This slogan has since been used In many types of promotion--on letterheads, luminized b u m p e r strips and in other ways. It has been the keynote of all local promotion. DtJRTS'Q TTTR SOUTHERN' Iowa Fair, Oskaloosa's local manufacturing story was told through the distribution of more than 10,000 leaflets handed out at a booth at the fair. These leaflets listed Oskaloosa's 33 manufacturers currently employing 979 people: and then went on to tell ·what 50 new factory workers would mean to Oskaloosa. Facts recorded that the employment of just 50 additional workers would mean 148 more people in the town: 56 more households; $135,000 more in bank deposits; 53 more passenger car registered; 87 more workers employed; two more retail establishments; $180,000 more retail sales per year; $295,000 more in personal income per ye? -; and 25 more school children. Statistics were taken from facts presented by the economic research department of the tT.S. Chamber of Commerce and revealed that: TXDUSTRIAJL GROWTH stimulates the remainder of the local economy and the existence of the community makes possible industrial growth. This inter-relationship and the re-spending of payroll dollars causes expansion. ing ha-e affected more, perhaps, f _jj a operations of the Oskaloosa j ce company than any other firm j n town. j. n 1903 when Lon Mobley or- Meeting- after meeting was he'd ga-ized the Oskaloosa Artificial by the industrial council and its i ce company and began operating committees to insure that no plan for industrial promotion was overlooked. Its publicity committee encouraged column after column of newspaper publicity: ard a regular radio program entitled ··Everybody's B u s i n e s s ' ' was schedule** on the local station. Through the group meet-.r.gs and speakers bureau committees a full schedule of group meezirgs were, and still are. being scheduled to reach ail segments of the community, and to tell them the following facts about Oskaloosa: Comparison of local taxes wtth those of other cities; the wage situation; what goes into industrial promotion; school facilities, present and future; Oskaloosa's 29 Churches; Boy and Girl Scout activities; an adequate labor supply, much of it skilled, Detailed emphasis is placed n n Oskaloosa's recreational fac.hties -- Edmundson park and golf course, the YWCA, its proximity to Keomah state park, civic and social organizations, and the expanding courses being offered by, and Bob Dulm. a. 15-lun ice freezing plant, it was an innovation for manufactured ice to replace that cut from local ponds ar.d streams. Tcday the company still main- ta.ns an ice-freezing plant, but or.lv for commercial and railroad ic.ng business. The major portion cf its income ;s from beverage a.stnbuiion. At one time this company rr.a.ntamed its cwn power plant, and erected a 2,500 ton brick ice storage house; and also stored furs arid fresh meats, fruits and vegetables. It also had branches n a score of southern Iowa to%vns, wh.ch were stocked daily by trucks operating out of Oskaloosa, VV:th the advent of modern refrigeration and food freezers in the home, operation of the plant necessarily changed. Individual locker cold storage units -- 150 of them -- are still maintained, and ail of them currently rented according to Raymond Ellis, manager. Assisting Eiiis in the plant are Mrs. Ellis, today... BETTER tomorrow! :es ' for IOWA VALVE and Oskaloosa! RECORD PRODUCTION AND EMPLOYMENT IN '5* A Greater Year Seen for 1957.' an. policy- From The HeraM Dec. 11, 1956 Increased production and employment, expanding markets and record sales were features of busy activity at Iowa Valve throughout 1956. Demand for our products continues strong and we look forward to another big year in 1957. Plans for expansion of local plant facilities are under way and further steps in our long-range plan of growth will be taken in the coming year. From The Herald Julj ^ 195$ Co. ' Industry Such As Iowa Valve Builds A Community, Supports Homemakers and Substantial Citizens Year After Year. ALL-AMERICA CITY MONOU9LE KESTJOM PROGRESS is the heart of America PROGRESS is the by-word at "The Valve ·I A SUBSIDIARY OF JAMES B. CLOW SONS CO. JEWS PA PER I nFWSPAPFRI

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