The Austin Daily Herald from Austin, Minnesota on January 10, 1959 · Page 16
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The Austin Daily Herald from Austin, Minnesota · Page 16

Austin, Minnesota
Issue Date:
Saturday, January 10, 1959
Page 16
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^AUSTIN (Minn.) HERALD,*SATURDAY, JANUARY JO, • Network Television I Tuesday, January 13 (C) M«on« Program If In Mot 6:05 a.m. f— David Stone (j:30 tt fit. *, 10— Continental Classroom : 7:00 <t.m. 4— Slegtreid », 10— 1 odov 8:00 a.m. 3, 4— Copt. Kangaroo 8:4) a.m. l_Ncwt 9:00 a.m. J, 4— for Love or Monty », !0— Dough Re Mi 9:30 a.m. J, 4, s — Godfrey 5, 10 — Treasure Hunt 10:00 a.m. 3, 4, 8—1 Love Lucy S, 10— Price Is Wght J0:30 IJ.OT. J, 4, t— Top Dollar S, - 10— Concentration t— This Is Ufe 11:00 d.m. I, 4, »— Love ot Ufe %. 10- Tic Toe Dough < — Music Bingo 11:30 a.m. t, 10— Could Be Yov (C) 3, t — Scorch t— Peter Hayes • 11:45 a.m. 1. 4— Guiding Light 6- — Day in" Court 1— Film Review . 12:00 m J, 4, 3. 10— News, Weather t— Newt 72:20 p.m. *— Treasure Chest 12:30 p.m. 3, <— As World Turns t — Ctlebftv Playhouse 6 — Play Hunch IO"Brcviitcs 7:00 p.m. 3 f 8 — Jimmy Dean 4— Political 5, 10— Truth or Consequences fr— Liberate 1:15 p.m. 4— Jimmy Dean 7:30 p.m. 3— House Parly «— Linklelter S, 10— Haggis Baagls 6— NeWi, Weather, Clubs J— Hout* Porfv 7:40 p.m. 6— Matinee 2:00 p.m. 4— Rand* rVterrtman 5, 10 — From These Roots 6 — Day in Court 3, 8— Big Payoff 2:50 p.m. 3, 4, «— Verdict Yours S, 10— From These Roots 6— This Is Alice J.'OO p.m. 3, 4, 8— Brightei Day 5, 10 — Queen For Day t — Beat Clock 3:15 p.m. 3, 4, S — Secret Storm 3rtO p.m. 3, 4, S— Edge of Night 5, 10— County Fair 6— Who Do You Trusl 4'00 p 111 3— Show 4— Around Town J— Margie t— Am Bandstand 1— Western Thcotr* 10— What's New 4:30 p.m. 4— Cappy •',••• S— toil of Mohicani 10-^Meet Schools 5:00 p.m. - • . 3— Club House ' 8— Brave Eagle 5— Robin Hood 4— Axel and Dog ... 10 — Texas • Rangers 5:30 p.m. J— Time for Teens 4— P6pey> ; • 6 — Disney Adventure Time S— Jet i Jackson 10— Woodv Woodpecker 5:45 p. m. 5— News 6:00 p.m. 3,' 4, 5, 8 10 News Weather Sports t— Weather 6:15 p.m. 6— Don Goddard 10— NBC News 6:20 p.m. 5— Should Krto* 6:30 p.m. 3— Boots & Saddles 4— Huckleberry Hound 8— Conlee Crossroads 5, 10— Dragnet 6— Cheyenne 7:00 p.m. 3— The Texan 4— N.Y. Confidential 8 — Rifleman 5, 10— George Gobel (C) 7:30 p.m. 3, 4,— To Tell the Truth 6, 8— Wvatt Carp • 8:00 p.m. • 3, 4, 8— Godfrey 5— Gco. Burns Show tr — Rifleman 10— Curtain Time 8:30 p.m. 3, 4— Skelton 5, 10 — Bob Cummings 6— Naked City 8— Target 9:00 p.m. 3, 4, 8 — Garry Moore 5, 10— Californlani <V— Confession 9:30 p.m. 5— State Trooper (—Dick Powell 10— Mcdle 70:00 p.m. 3, 4, 5, 6, S, 10— News, . Weather Sports 70: 15 p.m. $— -John Daly 70:20 p.m. 8— Rough Riders 70:30 p.m. 3 — Badge 714 > 4— Porol* 5— Harbor Command 6— Hour ot Stars 10— Jack Poor Show 1 j* «** lu.j\j p.m. 8— Wrestling 77:00 p.m. 4— Hollywood Playhouse 5 — Jack Poor 72:00 p.m. S— News Gold-Fizdale Piano Duo on Bell Telephone Hour Gold and Fizdale, one of the duo-piano teams that played in Austin in Civic Music-sponsored programs, will have a part in the launching of the new Bell Tele- phoniHour, which threatens coin- petUiSh for the Firestone Hour. Hdrry Bejafonte, Renata Tebaldi and Maurice Evans will also appear on the NBC-TV sbow^at 7:30 . p.m. Monday. Also sEaring the spotlight will be the New York City Ballet, Baird Marionettes and Donald Voorhees with the Bell Telphone orchestra. The telecast will be live and in color. The January 12 telecast is the first of four Bell music specials to be offered this season, featuring big names in classical, popular, vocal, and instrumental music. The theme of the first special will be "Adventures in Music." • Belafonte's appearance will be his first since early November. He will sing folk songs of the Caribbean, America, and other parts of the world. With him will be his 12-voice chorus, the Belafonte Singers,-and his instrumental accom- paniment of guitars, bass, and cou- go drum. Renata ' Tebaldi will give the television audience its first chance to see her in "Madame Butterfly" when she sings two excerpts from the opera, in colorful Japanese costume and setting. She scored a triumph earlier this season in her first appearance os Butterfly at the Metropolitan Opera. Although Miss Tebaldi has" long been a favorite opera, concert, radio, and recording; star, f she has made only two previous r television appearances in America. Elephant- Tramples Ex-Handler to Death ROCHESTER, N.Y. (AP)-Sally, an Indian elephant that apparently forgot a former handler, trampled him to death Thursday. Harold B. Cannon, about 40, was killed when he entered Sally's enclosure at the Seneca Park Zoo. He had returned to work at the zoo only three days before. Wilbur E. Wright, city parks director said the 40-yeat-old elephant would be destroyed. NETWORKS: LOSING CONTROL , , Eggheads May Not Like If ^^^ ^"^ s '* * * m^, > •* f but TV's Gone Hollywood By ERSKINE .JOHNSON HOLLYWOOD — (NEA) — Television may have been "The Light That Failed" as a medium to Spotlight the artistic, the intellectual and the educational, but it is the light growing ever brighter for the entertainment factory called Hollywood. That the nation's TV viewers prefer what a network executive calls "the belt-line, machine-made junk" of Hollywood to the "new ideas of sensitive, creative people in live televsion," is reflected, says Hollywood with nary a blush, in: The public's rejection of Hve TV In favor of film, even Hoi- lywood's old movies. The rise of the ABC network primarily through the use of IflnV to split NBC-CBS audience control. The growing number of TV fans. The biggest audience in TV history for regular scheduled shows — 70,000,000 in 44,000,000 homes — tuned in at 8:30 p.m. on the first Sunday of last December. The growth of independent, non-network TV stations through use of film. , Hollywood, with Its film, replacing New York, with" its livp. shows, as the TV capital. The level of today's TV—"pap" to the minority but popular and acceptable to the public majority according to the number of viewers — has widened the split between the proponents of "creative intellectual" TV and Hollywood "commercialism." It is the old argument of live vs film TV, brushing aside the fact that what is good is good whether live or on film. Public Decides Dedicated intellectuals voted out of TV programming control by the dial-turning public have worthy arguments. They lament that TV viewers as a majority prefer "Maverick" and "Gunsmoke" to programs that would alert them to the perils of communism, the need for higher educational levels in the U.S., the problems of juvenile delinquency and a broader understanding of the world's ills through panel discus- sions'and "message" dramas. ', There is 'a growing fear they 'say, that "shoddy programs" will reduce the TV audience. They lament the loss of the hour live dramatic shows, which they remember as "the showpieces of TV." In reply, Hollywood and TV sponsors argue: The public voted down TV's "sensitive, creative" people and turned to film, even old movies, because their live TV programs were "too intellectual for mass audiences." The average live dramatic show was a live nightmare about, according to one director, "A harelipped boy who fell in love with a clubfooted girl and their desire to . escape from a Brooklyn attic to create a race of club-footed people with harelips." The continued wails about TV programming, while audiences are bigger than ever, is because the intellectual elite can be as hidebound by a set of pre- Friendly Wave Cost John Huston $5,200 A wave, by jockey-art expert Billy Pearson cost Director John Huston $5,290 a few-years "ago. Pearson was riding a 60-1 shot in Santa Anita, and waved hello to old friend Huston in one of the boxes. Huson interpret the waq wave for a betting tip and bet his roll on Pearson who came in last. A one-legged nag could have outran the dog I had that day, Pearson reminisces. .Indices as the masses. To the Intellectual, NO program Is worthy of praise unless 11 happens to be Omnibus or Edward B. Murfow. While the Intellectual, Hollywood points out with respect, has no axe to grind, the network executives calling Hollywood telefilms "beltline, machine-made junk' 1 do have a very important axe to grind — survival. Networks Take Beating The networks are losing control of TV programs, and facing bigger and bigger competition from non- network TV stations, because of film. As any TV film producer in Hollywood will tell you: "When it is on film you don't need a network. The networks not only are losing Control of TV programming, they may even lose control of their networks. We don't need a leased wire to send'a film show to Chicago. We send it there by airmail, and many of us ar« doing just that." So because the public knew what it wanted, and tuned it in, TV moved to Hollywood and. to film. Whether the programming improves, depends on Mr. and Mrs. TVIewer. Say* Hollywood: "The public will accept what they like and reject, what they don't like, whether it is love or on film. Every time a program is' rejected by the'public, there is bound to be improvement in the program replacement. TV^has become commercial but it also has become competitive." SHARES FOOD — Ingrid Bergman, as white missionary in China, aids group of children she is leading to safety, in "The Inn of Sixth Happiness" opening Thursday at the Paramount. " LIZ UPSET — Elizabeth Taylor and boy friend Eddie Fisher pose for photographers as they had dinner Thursday night at Chasen's restaurant. She told newsmen she was "nauseated" by the report in a Los Angeles newspaper that she was in a Kansas mental clinic. (AP Photofax) SERVICE CALL $3.95 AUTHORIZED TV Hi 7-3833 Aye!'tis a :/< ..;•-,. Hard-Working ad you place in the Showcase! Lots of Exposure on Every Ad. Seven Days of the Week, your Showcase Ad Works for you In Your Customer's Home. That means ECONOMY ADVERTISING! That means WISE ADVERTISING! Bo tur« you investigate the possibilities of Showcase advertising for your Swiftest. Diol HE 3-8851 for Information AUSTIN DAILY HERALD

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